Freshsales vs Capsule CRM: Which is The Best in 2025?

Picking the right CRM for your business can feel like choosing between two cool video games. 

Are you struggling to determine if Freshsales CRM or Capsule CRM is better for your needs?

It’s frustrating, right? You don’t want to waste time or money on a system that doesn’t work. 

Don’t worry; we’re here to help! Let’s break down Freshsales vs Capsule CRM and find the best for you. 

Overview

We’ve spent considerable time exploring Freshsales and Capsule CRM, putting each through its paces. 

This comparison is based on our hands-on experience, testing features, and functionality, ensuring you get real-world insights.

What is Freshsales?

Freshsales? It’s a CRM. Think of it as a tool to help you sell better.

It tracks your customers, smooths your sales process, and is built for sales teams.

Also, explore our favorite Freshsales CRM alternatives…

Key Benefits

• Intuitive Interface: Get up and running in minutes; no tech skills required.
• Visual Sales Pipeline: See precisely where your deals stand at a glance.
• Built-in Phone and Email: Connect with customers directly within the platform.
• AI-Powered Insights: Get intelligent recommendations to close more deals.

Pricing

All the plans will be billed annually.

• Growth + 500 Marketing Contacts: $9/user/month.
• Pro + 500 Marketing Contacts: $39/user/month.
• Enterprise + 500 Marketing Contacts: $59/user/month.

What is Capsule CRM?

Capsule CRM is different.

It’s built for contact management and helps you keep track of people, not just salespeople but everyone.

It’s also simple and easy to use.

Also, explore our favorite Capsule CRM alternatives…

Key Benefits

• User-friendly interface: Capsule CRM is known for its intuitive design and ease of use.
• Affordable pricing: It’s one of the most budget-friendly CRMs on the market.
• Great for small businesses: Its simplicity and focus on essential features make it perfect for small teams.
• Mobile app: Access your customer data and manage your sales pipeline on the go.
• Integrates with popular tools: Connects with G Suite, Mailchimp, Zapier, and more.

Pricing

All the plans will be billed annually.

• Starter: $18/user/month.
• Growth: $36/user/month.
• Advanced: $54/user/month.
• Ultimate: $72/user/month.

Feature Comparison

Choosing the right CRM software means comparing features.

We’ll examine key areas to help you decide which solution best suits your needs.

Let’s get started.

1. Integration

• Freshsales:
  • It offers extensive integration with various third-party apps, including Freshworks products, and has a strong API.
  • Seamless integration with email marketing tools, enhancing customer relationships.
• Capsule CRM:
  • It provides integrations with popular tools, but its ecosystem is more minor than Freshsales.
  • Integrates with common platforms like Google Workspace and Mailchimp.

2. Pricing Plans

• Freshsales:
  • Offers tiered pricing plans, starting at a lower entry point, with more advanced features available at higher tiers. Provides a free plan.
  • Caters to growing businesses with scalable options.
• Capsule CRM:
  • Features simpler, more straightforward pricing plans, though it lacks an entirely free plan.
  • It focuses on providing essential features at a fixed cost.

3. Sales Pipeline Management

• Freshsales:
  • It boasts a highly visual sales pipeline management system, enabling precise deal tracking through the sales funnel.
  • Strong tools for sales performance analysis.
• Capsule CRM:
  • Provides a basic sales pipeline view. It is functional but less visually driven than Freshsales.
  • Offers essential sales tracking features.

4. Analytics

• Freshsales:
  • Delivers robust analytics, including detailed reports on sales performance and customer behavior.
  • Leverages AI to provide actionable insights.
• Capsule CRM:
  • Offers basic analytics and reporting focused on tracking key sales metrics.
  • Suitable for businesses with more straightforward reporting needs.

5. Customer Relationship Management

• Freshsales:
  • A comprehensive customer relationship management (CRM) platform designed to manage all aspects of customer interactions.
  • Features to track and nurture customer relationships.
• Capsule CRM:
  • Focuses on strong contact management, emphasizing organization and tracking of customer details.
  • Excellent for maintaining clean, accessible customer data.

6. Marketing Automation

• Freshsales:
  • Includes advanced marketing automation features, such as automated email campaigns and workflows.
  • Helps to streamline marketing processes.
• Capsule CRM:
  • It lacks robust marketing automation features and focuses more on sales and contact management.
  • Relies on integrations for advanced marketing tasks.

7. Ease of Use

• Freshsales:
  • User-friendly interface, although some advanced features may require a learning curve.
  • Strong balance of power and ease of use. Integrates with zoho crm products.
• Capsule CRM:
  • It is known for its simplicity and ease of use, making it easy for beginners to get started.
  • Great for users who need a straightforward CRM. Can export easily to Excel.

What to Look for in CRM Software?

• Scalability: Can the CRM grow with your business?
• Customization: Does it adapt to your unique workflows?
• Support: Is reliable customer support available?
• Mobile Access: Can you manage your CRM on the go?
• Security: Does it protect your customer data?
• Industry-Specific Features: Does the CRM have features geared toward your industry?
• Training & Onboarding: Are there resources to help your team learn the software?
• Reporting Capabilities: Can you generate the specific reports you need?
• Data Migration: How easy is moving your existing data into the new CRM?
• User Permissions: Can you control who has access to what information?
• Updates & Maintenance: How often is the software updated, and what is the maintenance process?

Final Verdict

So, which one is the best CRM? For most businesses, we recommend Freshsales.

It offers a strong CRM solution with AI, great sales tools, and reasonable pricing.

It’s powerful but still easy to use. While Capsule CRM is simple, Freshsales provides more tools for growth.

If you need strong project management within your CRM.

You may need a different solution, but for sales, Freshsales wins.

We’ve tested both, and Freshsales gives you more bang for your buck. Trust us; we’ve done the work, so you don’t have to.

More of Freshsales CRM

Here’s a brief comparison of Freshsales CRM with these software solutions:

• Freshsales CRM vs Gohighlevel: Freshsales CRM focuses on AI-driven sales automation and pipeline management, while GoHighLevel is a broader platform offering extensive marketing, sales, and agency automation features.
• Freshsales CRM vs Pipedrive: Freshsales CRM provides a comprehensive sales solution with integrated communication and AI, whereas Pipedrive excels in visual sales pipeline organization and deal tracking.
• Freshsales CRM vs Keap: Freshsales CRM emphasizes intuitive sales management and AI-powered insights; Keap offers powerful sales and marketing automation with a focus on contact management.
• Freshsales CRM vs ActiveCampaign: Freshsales CRM is a dedicated sales CRM with built-in phone and email; ActiveCampaign is strong in marketing automation, email campaigns, and advanced segmentation.
• Freshsales CRM vs Hubspot: Freshsales CRM offers AI-powered sales tools and a quicker setup; HubSpot provides an extensive all-in-one suite covering marketing, sales, and customer service.
• Freshsales CRM vs Clickfunnels: Freshsales CRM is a sales-focused CRM for managing customer interactions, whereas ClickFunnels is a specialized tool for building sales funnels and landing pages.
• Freshsales CRM vs Folk: Freshsales CRM offers a comprehensive sales platform with AI and automation; Folk focuses on simple, collaborative contact management and visual pipeline organization.
• Freshsales CRM vs Instantly: Freshsales CRM is a full-fledged sales CRM with robust features; Instantly is primarily an email outreach and cold email automation tool.
• Freshsales CRM vs ClickUp: Freshsales CRM is designed for streamlining sales processes and managing pipelines; ClickUp is a versatile work OS that encompasses project management, tasks, and CRM functionalities.
• Freshsales CRM vs Monday CRM: Freshsales CRM provides a dedicated sales solution with intelligent insights, while Monday CRM offers highly customizable boards for managing workflows, including CRM.
• Freshsales CRM vs Insightly: Freshsales CRM is a dedicated sales tool with AI and comprehensive sales automation; Insightly provides a broader CRM experience, including strong project management capabilities.
• Freshsales CRM vs Salesforce: Freshsales CRM offers an intuitive, AI-powered sales platform with competitive pricing; Salesforce is a highly customizable, enterprise-grade CRM with an extensive ecosystem and advanced features.
• Freshsales CRM vs Zendesk: Freshsales CRM focuses on sales automation and pipeline management, while Zendesk is primarily a customer service platform with robust ticketing and support features.

More of Capsule CRM

Here’s a brief comparison of Capsule CRM with these software solutions:

• Capsule CRM vs Gohighlevel: Capsule CRM excels in straightforward contact management and sales pipelines, while GoHighLevel provides a comprehensive platform for sales, marketing automation, and lead generation.
• Capsule CRM vs Pipedrive: Capsule CRM offers a simple solution for managing contacts and sales, whereas Pipedrive is a visually driven sales pipeline management tool.
• Capsule CRM vs Keap: Capsule CRM focuses on simplicity and affordability for contact and sales tracking; Keap offers extensive marketing and sales automation features, often at a higher cost.
• Capsule CRM vs ActiveCampaign: Capsule CRM offers solid contact and pipeline management, while ActiveCampaign delivers powerful marketing automation, email campaigns, and advanced segmentation.
• Capsule CRM vs Hubspot: Capsule CRM is a user-friendly, affordable CRM for managing customer interactions; HubSpot provides a vast suite of marketing, sales, and service tools, with free and scalable paid options.
• Capsule CRM vs Clickfunnels: Capsule CRM is a tool for managing customer relationships; ClickFunnels specializes in building sales funnels and optimizing conversion processes.
• Capsule CRM vs Folk: Capsule CRM is a simple contact management solution, whereas Folk emphasizes collaborative contact organization and enrichment with modern features.
• Capsule CRM vs Instantly: Capsule CRM focuses on general contact and sales management; Instantly is tailored for automated cold email outreach and sales engagement.
• Capsule CRM vs Clickup: Capsule CRM is a dedicated CRM solution, while ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
• Capsule CRM vs Monday CRM: Capsule CRM offers simple contact and sales pipeline management; Monday CRM provides highly customizable visual workflows and extensive team collaboration features.
• Capsule CRM vs Insightly: Capsule CRM focuses on ease of use and contact tracking, while Insightly offers a more comprehensive CRM with advanced project management features.
• Capsule CRM vs Salesforce: Capsule CRM is ideal for small to medium businesses seeking a simple, affordable CRM; Salesforce is an enterprise-grade CRM with extensive customization and scalability for large organizations.
• Capsule CRM vs Zendesk: Capsule CRM focuses on sales and customer relationship management, while Zendesk is primarily a customer service platform that excels in ticketing and support solutions.

Frequently Asked Questions