ActiveCampaign vs Thryv:2025 年哪款 CRM 工具会胜出?

| 2 月 27, 2025

优胜者
ActiveCampaign logo
9.0
  • 营销自动化
  • Content creation
  • Dynamic content
  • Email marketing
  • 集成人工智能
  • 提供免费计划
  • 付费计划起价为 $15/月
亚军
Thryv
7.0
  • Website Analytics
  • 社交媒体 管理
  • Billing & Invoicing
  • Team Chat
  • Campaign Analytics
  • 提供免费计划
  • Paid Plans from $244/month
Fahim AI 4 3 9

Feeling lost trying to pick the right 客户关系管理?

You know, those tools that help you keep track of customers and sales?

It’s tough, right? ActiveCampaign and Thryv look good, but which one fits your needs?

Don’t worry; we’re here to help!

Let’s break down ActiveCampaign vs Thryv in a way that makes sense. 

概述

We’ve put both ActiveCampaign and Thryv through their paces, testing their features, ease of use, and customer support.

Our hands-on experience allows us to provide a clear, practical comparison, beyond just surface-level reviews.

主动营销活动

Ready to explore the power of ActiveCampaign? Sign up for free Now!

9满分 10 分

定价: 它有一个免费计划。高级计划起价为 $15/月。

主要特点:

  • 自动化
  • 电子邮件营销
  • 客户关系管理
THRYV CTA

Join the 25,000+ small businesses successfully using Thryv for their customer relationship management!

7满分 10 分

定价: It has a free plan. The premium plan starts at $244/month.

主要特点:

  • Client Communication
  • Online Scheduling
  • Payment Processing

What is ActiveCampaign?

ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and 客户关系管理 all in one spot.

Do you want to automate your sales?

This tool can help. It also lets you track customers and makes your marketing smarter.

此外,探索我们最喜欢的 ActiveCampaign 替代品

主动营销活动
主动营销活动
9.0

Ready to explore the power of ActiveCampaign? Sign up for free and see how it could transform your marketing and sales efforts!

主要优点

  • Visual automation 建造者: No coding needed! Design complex workflows with easy drag-and-drop tools.
  • Advanced segmentation: Go beyond basic lists—target contacts based on behavior, interests, and more.
  • 内置 客户关系管理: Organize your contacts, track interactions, and score leads for better follow-up.
  • Over 850+ integrations: Connect with your favorite tools and streamline your workflow.
  • Personalized email marketing: Send emails that feel like a one-on-one conversation.

定价

ActiveCampaign offers you a tiered pricing based on the number of contacts and features you need.

  • 起动机:$15/月。
  • :$49/月。
  • 专业版:$79/月。
  • 企业:$145/月。
ActiveCampaign 定价

优点

  • 易于使用的界面。
  • 强大的自动化功能。
  • 稳健 客户关系管理 能力。
  • Excellent deliverability rates.
  • Helpful support resources.

缺点

  • Steeper Learning Curve
  • 可能很贵。
  • Limited design options.

What is Thryv?

Thryv? It’s more than just a CRM. It’s a business management tool.

Think of it as a hub. It combines marketing and customer management.

It’s built for local businesses. It helps you run your whole operation.

此外,探索我们最喜欢的 Thryv 替代品

THRYV CTA
Thryv
7.0

Join the 25,000+ 小型企业 successfully using Thryv for their customer relationship management! Get your site properly configured today.

主要优点

  • Centralized hub: Manage all your business needs in one place.
  • Automated marketing: Reach more customers with less effort.
  • Online scheduling: Let clients book appointments 24/7.
  • Accept payments online: Get paid faster and easier.
  • Reputation management: Monitor and improve your online reviews.

定价

Command Center: (Month/$0)
Business Center: (Month/$228)
Marketing Center: (Month/$228)

Thryv Pricing

优点

  • 一体化解决方案。
  • Saves time and money.
  • Improved Online Presence
  • 节省时间的自动化
  • Improves customer experience.

缺点

  • Mobile App Needs Improvement
  • 有限的自定义选项。
  • Not Ideal for Every Industry
  • 某些功能的学习曲线。

功能比较

Let’s dive into the core differences.

We’ll compare key features, showing where each platform shines so you can see which aligns best with your business needs.

1. Email Marketing and Templates

  • ActiveCampaign: Offers a vast library of email templates, with robust customization options. Segmentation and advanced automation features are its strengths.
  • Thryv: Provides customizable email templates but leans more towards pre-built options for quick deployment.
activecampaign integrated ai new

2. Sales Automation and Pipeline Management

  • ActiveCampaign: Excels in sales automation, with detailed pipeline management and lead scoring. This is shown in most ActiveCampaign reviews.
  • Thryv: It provides decent sales automation for small businesses and simpler pipeline tracking, but it is less advanced than ActiveCampaign.

3. Integrations and Third-Party Apps

  • ActiveCampaign: Boasts extensive integrations with platforms like Shopify, Salesforce, etc.
  • Thryv: Offers essential integrations, but the range is not as comprehensive; thus, a Salesforce integration, for instance, may be harder to create.

4.分析和报告

  • ActiveCampaign: Delivers in-depth analytics on email performance, website tracking, and sales automation workflows.
  • Thryv: Provides basic analytics on campaign performance and customer interactions, tailored for simple 小型企业 需要。

5. Landing Page and Form Builders

  • ActiveCampaign: Has a user-friendly landing page builder with drag-and-drop ease and customizable forms for lead capture.
  • Thryv: Also includes landing page capabilities, but with a focus on ease of use.

6. SMS and Live Chat Features

  • ActiveCampaign: Offers robust SMS marketing and live chat capabilities that are tightly integrated with their automation features.
  • Thryv: Provides SMS and live chat as tools for direct customer communication, aiming to enhance the customer experience.
THRYV Personal Experience

7. Functionality and Ease of Use

  • ActiveCampaign: Has advanced functionality for experienced marketers but has a steep learning curve. They do provide a free trial.
  • Thryv: Focuses on user-friendly functionality for small businesses with a simpler interface. A free trial is also typically available.

Ultimately, the best choice hinges on what you need.

选择 CRM 软件时要注意什么?

  • 易于使用: Can your team adopt it quickly?
  • Essential Features: Does it cover your core sales/marketing needs?
  • 可扩展性: Will it grow with your business?
  • 一体化: 它能与现有工具连接吗?
  • 客户支持: Is help readily available?
  • 预算: Does the pricing align with your resources?
  • 移动访问: 您的团队能否随时随地访问?
  • 易于使用: Can your team adopt it quickly?
  • Essential Features: Does it cover your core sales/marketing needs?
  • 可扩展性: Will it grow with your business?
  • 一体化: 它能与现有工具连接吗?
  • 客户支持: Is help readily available?

最终裁决

Okay, let’s wrap this up. After really digging into both ActiveCampaign and Thryv, we’ve got a clear winner for most folks: ActiveCampaign.

Why? Well, it’s like having a super-powered toolkit.

If you need serious automation, lots of integrations with other apps, and detailed ways to track your customers, ActiveCampaign is your go-to.

It can handle complex stuff, which is great if your business is growing or you need to do a lot of different things.

Now, Thryv isn’t bad. 

Thryv could be perfect.

But when we tested both, ActiveCampaign’s power and the sheer number of things it can do really stood out. 

We’ve been working with CRMs for a while, and we’ve seen what works and what doesn’t.

More of ActiveCampaign

Here’s a comparison of ActiveCampaign with its alternatives:

  • ActiveCampaign vs GoHighLevel: ActiveCampaign focuses on advanced email marketing and customer journey automation. In contrast, GoHighLevel provides an all-in-one suite for agencies, including funnels, websites, and extensive sales/marketing tools.
  • ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric CRM that emphasizes visual pipeline management and efficient deal tracking.
  • ActiveCampaign vs Keap: ActiveCampaign offers robust marketing automation and email capabilities. is tailored for small businesses, blending CRM with sales and email for an integrated approach.
  • ActiveCampaign vs HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
  • ActiveCampaign vs ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
  • ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative CRM for contact management, email campaigns, and basic sales pipelines.
  • ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on 冷电子邮件 outreach and lead finding with basic CRM features for simplified sales.
  • ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. 点击 is a versatile work management platform that can be customized for CRM and emphasizes project management.
  • ActiveCampaign 与 Monday CRM: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
  • ActiveCampaign vs Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. 胶囊 CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
  • ActiveCampaign vs Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
  • ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
  • ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.

More of Thryv

Here’s a brief comparison of Thryv with these software solutions:

  • Thryv vs Gohighlevel: Thryv is an all-in-one business management platform tailored for small businesses, offering online presence and payment solutions. GoHighLevel provides a comprehensive sales and marketing platform for agencies with robust automation.
  • Thryv 与 Pipedrive: Thryv is a broad business management tool with integrated CRM; Pipedrive specializes in visual sales pipeline management, ideal for sales teams.
  • Thryv vs Keap: Thryv offers an all-in-one platform for small business management; Keap focuses on advanced marketing automation and sales CRM with in-depth workflows.
  • Thryv vs Hubspot: Thryv is designed as a comprehensive platform for small business operations, including client management and marketing; HubSpot offers a wider suite of marketing, sales, and service tools for businesses of all sizes.
  • Thryv vs Clickfunnels: Thryv is an all-in-one business management platform; ClickFunnels is specifically designed for building sales funnels, landing pages, and automating sales processes.
  • Thryv vs Folk: Thryv is a comprehensive business management system with integrated CRM; Folk is a more focused, collaborative contact management tool with an emphasis on organization.
  • Thryv vs Instantly: Thryv offers a broad suite for small business management, including online presence and payments; Instantly specializes in automated cold email campaigns for sales outreach.
  • Thryv vs ClickUp: Thryv is an all-in-one platform for small business operations and client management; ClickUp is a versatile work OS that encompasses project management, task tracking, and customizable CRM features.
  • Thryv vs Monday CRM: Thryv provides an integrated solution for small business management and client interaction; Monday CRM focuses on highly customizable visual workflows and project-centric CRM capabilities.
  • Thryv vs Capsule CRM: Thryv is a comprehensive business management platform with CRM features; Capsule CRM is a simpler, user-friendly CRM focused on contact management and sales pipeline tracking.
  • Thryv vs Insightly: Thryv provides an all-in-one platform for small business operations, including scheduling and payments; Insightly offers a more robust CRM with an advanced sales pipeline and project management functionalities.
  • Thryv vs Freshsales: Thryv is an all-in-one business management platform for local businesses; Freshsales CRM specializes in robust sales automation, lead scoring, and in-depth sales reporting.
  • Thryv vs Salesforce: Thryv is an integrated platform for small business management; Salesforce is a highly customizable, scalable, enterprise-level CRM with extensive sales, marketing, and service capabilities.

常见问题

ActiveCampaign 是否更适合大型企业?

是的,ActiveCampaign 因其先进的自动化功能、广泛的集成和深入的分析,通常更适合大型企业。它可以处理复杂的工作流程并提供可扩展性。

Thryv 对小型企业来说更容易使用吗?

Thryv 是专为小型企业设计的,具有用户友好的界面和精简的功能。它简化了客户管理和基本营销任务,使技术经验较少的人也能使用。

ActiveCampaign 提供的集成比 Thryv 多吗?

ActiveCampaign 可与 Shopify 和 Salesforce 等各种平台进行更广泛的集成,从而增强了其多功能性,并可与其他业务工具实现无缝连接。

哪个平台的销售自动化功能更强?

ActiveCampaign excels in sales automation with its detailed pipeline management, lead scoring, and robust automation features. Thryv offers basic sales automation suitable for simpler needs.

Do both ActiveCampaign and Thryv offer a free trial?

Yes, both ActiveCampaign and Thryv typically offer a free trial, allowing users to test their features and determine which platform best fits their business needs before committing to a paid plan.

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