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Keap vs Copper CRM: Which One Is Actually Worth It?

bởi | Last updated Mar 18, 2026

Người thắng
giữ
4.2
  • Tất cả trong một CRM + Marketing
  • Advanced Visual Automation Nhà xây dựng
  • Built-in Invoicing & Payments
  • Built-in AI Copy Nhà văn
  • Landing Pages & E-Commerce
  • Sales Pipeline & Reporting
  • From $299/month
Chạy lên
CRM đồng
3.2
  • Deep Gmail & Google Workspace
  • Auto-Capture Contacts from Email
  • Built-in Project Management
  • Visual Sales Pipeline Tracking
  • $9/seat/month Starter Plan
  • Zero Manual Data Entry
  • From $9/seat/month

📊 Our Test Results:

  • 🤖 Tự động hoá Quyền lực: Keap’s visual campaign builder handled complex multi-step sequences vs Copper’s basic task automation — Keap wins
  • 🔗 Tích hợp Google Workspace: Copper synced contacts and emails from Gmail in seconds vs Keap’s manual import process — Copper CRM wins
  • 💰 Pricing Value: Copper starts at $9/seat/month vs Keap at $299/month flat — Copper CRM wins
  • 🎯 All-in-One Features: Keap includes invoicing, payments, e-commerce, and landing pages — Copper has none of these — Keap wins
  • 👶 Dễ dàng thiết lập: Copper was live in under 30 minutes. Keap’s onboarding took several hours — Copper CRM wins
So sánh Keap và Copper CRM

Are you trying to pick the right CRM for your việc kinh doanh?

Choosing wrong costs you time, money, and missed sales.

Two popular CRM tools are Keap vs Copper CRM.

They both manage contacts and sales pipelines. But they work very differently.

Keap is a full marketing and sales automation platform. Copper CRM lives inside Gmail and Google Workspace.

We tested both tools for three weeks. Here’s everything you need to know.

Toàn cảnh

We tested Keap and Copper CRM side by side. We used both tools to manage contacts, run automations, and track deals.

Keap is built for doanh nghiệp nhỏ that need all-in-one marketing, sales, and payment tools. It replaces several separate apps.

Copper CRM is built for teams that live inside Google Workspace. It pulls contacts straight from Gmail with zero manual entry.

Both tools offer a 14-day free trial. We used each one on real client data to give you an honest comparison.

Keap là gì?

Keap (formerly Infusionsoft) is an all-in-one CRM and marketing automation platform. It is built for small businesses that want to manage sales, marketing, and payments in one place.

Keap lets you build automated follow-up sequences that trigger based on customer actions. You can send emails, collect payments, create landing pages, and manage your pipeline — all from one dashboard.

It also includes a built-in AI writing tool for creating marketing copy faster.

Keap

Keap is the all-in-one CRM for small businesses. It combines contact management, marketing automation, invoicing, and e-commerce tools in one platform. Businesses report saving 10+ hours per week by replacing multiple apps with Keap.

Giá cả hợp lý

Here’s what Keap costs in 2026. The pricing is straightforward — one plan, billed annually.

Kế hoạchGiáTốt nhất cho
Keap$299/month (Annually Billed)Small businesses needing full CRM + automation
Giá cả hợp lý

Dùng thử miễn phí: Yes — 14-day free trial available. No credit card required to start.

Đảm bảo hoàn tiền: Keap offers a refund within 30 days of purchase if you are not satisfied.

📌 Ghi chú: The $299/month plan includes 2 users and 1,500 contacts. Adding more users costs $39/month each. Additional contacts can be added for an extra fee.

⚠️ Warning: Keap historically charges a mandatory onboarding fee around $499 when you sign up. Factor this into your total first-year cost before committing.

Key Benefits of Keap

Here’s why Keap stands out for small businesses:

  • Visual Automation Builder: Keap’s drag-and-drop campaign builder lets you create complex automation sequences. You can trigger emails, tasks, and follow-ups based on any customer action.
  • Built-in Payments & Invoicing: You can send invoices and collect payments directly inside Keap. There is no need to connect a separate tool like QuickBooks or Stripe manually.
  • E-Commerce Tools: Keap includes tools for selling online, including order forms and product management. This makes it useful for coaches, consultants, and product-based businesses.
  • Built-in AI Copy Writer: Keap includes an AI tool that writes marketing copy for your campaigns. This saves time when creating emails, landing pages, and sales messages.
  • Trang đích: You can build and publish landing pages directly inside Keap. This removes the need for separate tools like Leadpages or ClickFunnels.
  • Nền tảng tất cả trong một: Keap combines CRM, email marketing, SMS, invoicing, and pipeline management. Small businesses can replace 4–5 separate apps with one subscription.
Giới thiệu về Keap

Keap Pros & Cons

✅ Pros
  • Powerful all-in-one platform covering CRM, marketing, and payments
  • Advanced visual automation builder for complex sequences
  • Native invoicing and payment collection built in
  • Built-in landing pages and e-commerce tools
  • AI writing tool speeds up marketing copy creation
❌ Cons
  • Expensive at $299/month — high cost for solo operators
  • Steep learning curve — takes time to master automations
  • Mandatory onboarding fee adds to first-year cost
  • No free plan — only a 14-day trial

Copper CRM là gì?

Copper CRM is a Google Workspace-native CRM designed for teams that live in Gmail. It automatically captures contacts, emails, and meetings from your Google account — without any manual data entry.

Copper connects directly to Gmail, Google Calendar, and Google Drive. You can manage your entire sales pipeline without ever leaving your hộp thư đến.

It also includes project management tools, making it useful for agencies and consulting teams.

Copper CRM Tutorial | How To Use Copper CRM For Beginners (2026)

Đồng CRM

Copper CRM is the only CRM built specifically for Google Workspace. It auto-captures contacts from Gmail, syncs with Google Calendar, and requires zero manual data entry. Teams that run on Google tools are typically live in under 30 minutes.

Bảng giá CRM Copper

Here’s what Copper CRM costs in 2026. Pricing is per user, per month.

Kế hoạchGiáTốt nhất cho
Người mới bắt đầu9 đô la/ghế/thángSmall teams needing basic Gmail CRM
Nền tảng23 đô la/ghế/thángGrowing teams needing pipelines and reporting
Chuyên nghiệp59 đô la/ghế/thángTeams needing automation and integrations
Việc kinh doanh99 đô la/ghế/thángAdvanced teams needing full feature access
Bảng giá CRM Copper

Dùng thử miễn phí: Yes — 14-day free trial available. No credit card required.

Đảm bảo hoàn tiền: Copper does not publicly advertise a money-back guarantee. Check their terms at sign-up.

📌 Ghi chú: Copper’s Starter plan is very limited and mainly covers basic contact management. Most sales teams will need the Professional plan at $59/seat/month to access automation features.

⚠️ Warning: Copper integrates with Google Workspace only. If your team uses Microsoft Outlook or other email platforms, Copper will not be the right fit for your business.

Key Benefits of Copper CRM

Here’s why Google Workspace teams love Copper CRM:

  • Zero Manual Data Entry: Copper automatically pulls contacts, emails, and meetings from Gmail and Google Calendar. Your CRM data stays current without any extra effort.
  • Gmail Chrome Extension: Copper’s Chrome extension lets you manage deals and contacts directly inside Gmail. You never have to switch between tabs to update your CRM.
  • Visual Sales Pipelines: Copper includes a drag-and-drop pipeline view that tracks every deal stage. You can see your entire sales process at a glance.
  • Built-in Project Management: Copper includes project and task tracking alongside your CRM. This makes it ideal for agencies and consulting firms managing ongoing client work.
  • Điểm khởi đầu hợp lý về giá cả: Copper starts at just $9/seat/month. Small teams can use a full CRM without spending hundreds of dollars per month.
  • Cài đặt nhanh: Because Copper connects directly to Google Workspace, setup takes under 30 minutes. There is no lengthy onboarding or data import process needed.
Copper CRM Homepage

Copper CRM Pros & Cons

✅ Pros
  • Deep Google Workspace and Gmail integration with zero setup friction
  • Auto-captures contacts from emails — no manual data entry
  • Very affordable entry point at $9/seat/month
  • Built-in project management tools for agencies
  • Fast, intuitive setup — teams are live in under 30 minutes
❌ Cons
  • Only works with Google Workspace — no Outlook support
  • No native email marketing automation or campaign builder
  • No invoicing, payments, or e-commerce tools built in
  • Limited third-party integrations compared to Keap

So sánh tính năng

Ready to dive into a detailed comparison of Keap vs Copper CRM?

We’ll look at 9 key features to help you decide which platform fits your business.

Tính năngKeapĐồng CRM
Giá khởi điểm299 đô la/tháng9 đô la/ghế/tháng
Gói miễn phí
Dùng thử miễn phí✅ 14 days✅ 14 days
Tự động hóa tiếp thị✅ Advanced❌ Basic only
Gmail Integration❌ Basic✅ Native
Invoicing & Payments
Trang đích
E-Commerce Tools
Quản lý dự án
Tốt nhất choMarketing + sales automationGoogle Workspace teams

1. Trình tạo tự động hóa

Keap: Keap’s visual campaign builder is one of its strongest features. You can drag and drop triggers, actions, and conditions to build complex multi-step sequences. Automations can trigger based on form submissions, purchases, email opens, tags, and more.

Công cụ tự động hóa CRM Keap

Copper CRM: Copper’s automation is focused on task management and workflow triggers. You can automate repetitive tasks like creating follow-up reminders when a deal moves stages. It does not offer the kind of complex marketing automation that Keap provides.

⚠️ Warning: If advanced marketing automation is your main reason for buying a CRM, Copper CRM will not meet your needs. Keap is the clear choice for complex automated sequences.

2. CRM & Contact Management

Keap: Keap stores detailed contact records with full activity history, tags, and custom fields. You can segment contacts and trigger automations based on specific behaviors. Contact management is powerful but requires manual data import for existing contacts.

Keap CRM

Copper CRM: Copper automatically creates contact records by scanning your Gmail inbox. It captures names, emails, companies, and communication history without you entering a single field. This is a major time-saver for teams with large existing email networks.

3. Tiếp thị qua email

Keap: Keap includes a full email marketing suite with drag-and-drop templates, broadcast emails, and automated drip sequences. You can track open rates, click-through rates, and conversions all inside the platform. This is a full replacement for tools like Mailchimp.

Nội dung email cho Keap CRM

Copper CRM: Copper includes email templates you can use to send consistent messages to prospects. However, it does not have a dedicated email marketing campaign builder or broadcast email feature. For bulk email marketing, you would need to connect a separate tool.

Copper CRM Email Templates

4. Google Workspace Integration

Keap: Keap offers basic integration with Google, including calendar sync and Gmail connection. However, it is not built natively on Google’s infrastructure. The integration requires setup and does not automatically pull contacts from your inbox.

Copper CRM: Copper is built specifically to live inside Google Workspace. Its Chrome extension lets you view and update CRM records directly from Gmail. Contacts, calendar events, and files all sync automatically — no manual setup needed.

Copper CRM Google Workspace

⚠️ Warning: Copper’s Google-only approach is its biggest strength and its biggest limitation. If your team ever moves away from Google Workspace, you will need to migrate to a different CRM.

5. Quản lý quy trình bán hàng

Keap: Keap includes a visual sales pipeline with drag-and-drop deal stages. You can automate actions when deals move between stages, such as sending follow-up emails or assigning tasks to team members. The pipeline connects directly to your automation sequences.

Quy trình bán hàng cho Keap CRM

Copper CRM: Copper’s pipeline view is clean and easy to use. You can customize stages, filter by deal owner, and see every opportunity at a glance. When you move a deal, Copper can automatically trigger task reminders and status updates.

Copper CRM Pipelines

6. Quản lý và theo dõi khách hàng tiềm năng

Keap: Keap includes lead capture forms, landing pages, and automated lead nurturing sequences. You can score leads, apply tags, and move prospects through automated workflows based on their behavior. This is especially useful for businesses running paid ad campaigns.

Quản lý và theo dõi khách hàng tiềm năng Keap

Copper CRM: Copper automatically enriches lead records with data from your Gmail interactions. You can track which emails have been opened and which contacts have responded. Lead capture happens naturally through your existing email conversations.

Copper CRM Track Lead

7. Quản lý dự án

Keap: Keap does not include a dedicated project management module. You can create tasks and set reminders, but it is not designed for ongoing project tracking. Teams that need to manage client projects alongside their CRM will need a separate tool.

Copper CRM: Copper includes native project management tools that let you track deliverables alongside your client relationships. You can create projects, assign tasks, and monitor progress without leaving the CRM. This is a big advantage for agencies and consulting firms.

Copper CRM Manage Project

8. Keap AI

Keap: Keap includes a built-in AI writing tool for creating marketing copy. You can use it to write emails, landing page content, and campaign messages faster. This saves time and helps businesses without dedicated copywriters produce better content.

Trí tuệ nhân tạo Keap

Copper CRM: Copper does not have a built-in AI writing trợ lý. It focuses on relationship tracking and data capture rather than content creation. If you need Công cụ AI, you would need to use a separate application alongside Copper.

9. Pricing & Cost

Let’s compare the pricing plans side by side.

Kế hoạchKeapĐồng CRM
Gói miễn phí
Entry Plan299 đô la/tháng9 đô la/ghế/tháng
Mid Tier$23–$59/seat/month
Top Tier99 đô la/ghế/tháng

Keap: Keap costs $299/month billed annually. This includes 2 users and 1,500 contacts. For a single user replacing multiple tools, this can be cost-effective. But for small teams just needing a CRM, it is expensive.

Copper CRM: Copper starts at just $9/seat/month. A 3-person team would pay $27/month on the Starter plan. Even the Professional plan at $59/seat/month is significantly cheaper than Keap for most team sizes.

💡 Test Result: Copper CRM is dramatically cheaper for small teams. A 5-person team would pay $45–$295/month on Copper vs a flat $299/month on Keap. Copper wins on raw affordability at every team size.

Different Scenarios

If You Need…ChooseWhy
Full marketing automation suiteKeapAdvanced campaign builder built in
Google Workspace integrationĐồng CRMNative Gmail sync, zero setup
Tight budget (<$50/month)Đồng CRMStarts at $9/seat/month
Invoicing & payment collectionKeapNative invoicing built in
Project management alongside CRMĐồng CRMNative projects and tasks included
E-commerce & landing pagesKeapBuilt-in tools for online selling
Fast, simple setupĐồng CRMLive in under 30 minutes

💰 Your Budget

Copper CRM wins on price at every team size. Keap’s $299/month flat fee makes sense only if you are replacing multiple tools like an email platform, landing page builder, and payment processor at the same time.

🔌 Your Tech Stack

If your team runs entirely on Google Workspace, Copper CRM is the obvious choice. If you use Microsoft tools or a mixed environment, Keap’s broader integration options will serve you better.

📝 Your Sales Process

Keap is better for businesses that run complex marketing funnels with automated follow-ups. Copper CRM suits teams that sell through relationships and email conversations rather than mass marketing campaigns.

🎓 Your Experience Level

Copper CRM is easier to learn — most users are productive within their first day. Keap has a steeper learning curve, and Anthropic recommends budgeting extra time for onboarding and training.

🆓 Free Trials and Demos

Both tools offer a 14-day free trial with no credit card required. Try Copper first if you are on Google Workspace. Try Keap if you need automation and payment features in your test.

🛟 Support Options

Both platforms offer live chat, email support, and video tutorials. Keap also provides phone support on higher tiers. Copper’s support is well-rated for quick response times on common Google integration questions.

Switching Guide

Already using one of these tools? Here’s what to expect if you switch.

🔄 Switching from Keap to Copper CRM?

✅ What you’ll gain:

  • Native Gmail integration with zero manual data entry
  • Lower monthly cost — potentially saving $200+ per month
  • Built-in project management tools for client work

❌ What you’ll lose:

  • Advanced marketing automation and campaign builder
  • Built-in invoicing, payments, and e-commerce tools
  • Native landing page builder and AI writing assistant

📋 How to switch:

  1. Export your contacts from Keap as a CSV file
  2. Create a Copper CRM account and connect your Google Workspace
  3. Import your CSV into Copper and let Copper enrich records from Gmail
🔄 Switching from Copper CRM to Keap?

✅ What you’ll gain:

  • Full marketing automation with visual campaign builder
  • Built-in invoicing, payment processing, and e-commerce tools
  • Landing pages, SMS marketing, and AI copy writing included

❌ What you’ll lose:

  • Native Gmail auto-capture and zero manual data entry
  • Affordable per-user pricing for small teams
  • Built-in project management module

📋 How to switch:

  1. Export your contacts and deals from Copper as a CSV file
  2. Sign up for Keap and complete the onboarding process
  3. Import your contacts into Keap and rebuild your automation sequences

Phán quyết cuối cùng

LoạiNgười thắng
💰 PricingĐồng CRM
🤖 AutomationKeap
🔗 Google IntegrationĐồng CRM
📧 Email MarketingKeap
💳 Invoicing & PaymentsKeap
👶 Ease of UseĐồng CRM
🛠️ All-in-One FeaturesKeap
🏆 Overall WinnerKeap

🏆 WINNER: KEAP

Keap wins 4 out of 7 categories.

Best for: Small businesses needing marketing automation, service-based businesses collecting payments, and teams wanting to replace multiple tools with one platform.

Keap and Copper CRM serve very different business needs.

Keap is a full marketing and sales automation powerhouse. It works best when you need to automate follow-ups, collect payments, and run email campaigns — all in one place.

Copper CRM is perfect for teams that run entirely on Google Workspace. It sets up in minutes and keeps your CRM data current without any manual effort.

Copper CRM is excellent if you want simplicity, affordability, and Gmail integration.

But if you need full marketing automation and built-in payments, Keap is the better choice.

Now go pick the right CRM and start closing more deals!

More of Keap Compared

Here’s how Keap stacks up against other competitors:

Keap vs GoHighLevel

Keap wins on: Established brand trust, dedicated doanh nghiệp nhỏ tập trung

GoHighLevel wins on: White-label options, agency features, lower price per client

Keap vs Truyền động đường ống

Keap wins on: Built-in email marketing, invoicing, and payments

Pipedrive wins on: Simpler sales pipeline interface, lower entry price

Keap vs ActiveCampaign

Keap wins on: Native payment processing, e-commerce tools, all-in-one platform

ActiveCampaign wins on: More advanced email segmentation, lower starting price

Keap so với HubSpot

Keap wins on: Built-in payments and invoicing at base tier

HubSpot wins on: Free CRM tier, massive library of third-party integrations

Keap so với ClickFunnels

Keap wins on: Full CRM and contact management, email automation depth

ClickFunnels wins on: Superior funnel-building and sales page templates

Keap vs Dân gian

Keap wins on: Advanced automation, payment tools, email marketing

Folk wins on: Modern UI, simpler setup, more affordable pricing

Keap vs Ngay lập tức

Keap wins on: Full CRM features, pipeline management, payment collection

Instantly wins on: Email lạnh lùng tiếp cận cộng đồng volume and deliverability tools

Keap so với ClickUp

Keap wins on: CRM depth, email marketing, and payment processing

ClickUp wins on: Project management, task tracking, and team collaboration

Keap so với Monday CRM

Keap wins on: Marketing automation and payment tools built in

Monday CRM wins on: Visual project boards, team workflows, flexibility

Keap vs Capsule CRM

Keap wins on: Automation depth, email campaigns, payment collection

Capsule CRM wins on: Simpler interface, free plan for small teams

Keap so với Insightly

Keap wins on: Email marketing suite, payment tools, and landing pages

Insightly wins on: Project management features, lower entry price

Keap so với Freshsales CRM

Keap wins on: Built-in payments, landing pages, and marketing automation

Freshsales CRM wins on: AI lead scoring, free tier available, easier UI

Keap vs Salesforce

Keap wins on: Simpler setup for small businesses, built-in payments

Salesforce wins on: Enterprise-level customization, massive integration library

Keap vs Zendesk

Keap wins on: Marketing automation, payment tools, and email campaigns

Zendesk wins on: Customer support ticketing and help desk features

More of Copper CRM Compared

Here’s how Copper CRM stacks up against other competitors:

Copper CRM vs GoHighLevel

Copper CRM wins on: Google Workspace integration, simpler interface

GoHighLevel wins on: Marketing automation depth, agency white-labeling

So sánh Copper CRM và ActiveCampaign

Copper CRM wins on: Gmail auto-capture, project management, simpler setup

ActiveCampaign wins on: Email marketing automation, advanced segmentation

So sánh Copper CRM và HubSpot

Copper CRM wins on: Deeper Google Workspace integration, project management

HubSpot wins on: Free CRM tier, marketing tools, broader platform support

Copper CRM vs ClickFunnels

Copper CRM wins on: CRM depth, Google integration, relationship management

ClickFunnels wins on: Sales funnels, landing pages, payment checkouts

Copper CRM so với Folk

Copper CRM wins on: Google Workspace sync, pipeline tracking, project tools

Folk wins on: Modern minimalist design, social enrichment features

So sánh Copper CRM và Instantly

Copper CRM wins on: Full CRM features, Google integration, pipeline view

Instantly wins on: Cold email sending volume and deliverability

So sánh Copper CRM và ClickUp

Copper CRM wins on: Gmail auto-capture, CRM-specific pipeline features

ClickUp wins on: Task management depth, docs, and team collaboration

So sánh Copper CRM và Monday CRM

Copper CRM wins on: Google Workspace integration, automatic data capture

Monday CRM wins on: Visual project boards, highly customizable workflows

So sánh CRM đồng và CRM dạng viên nang

Copper CRM wins on: Google Workspace sync, project management tools

Capsule CRM wins on: Free plan for small teams, simpler interface

So sánh Copper CRM và Insightly

Copper CRM wins on: Gmail auto-capture, simpler Google integration

Insightly wins on: Project delivery tools, free tier with basic features

So sánh Copper CRM và Freshsales CRM

Copper CRM wins on: Google Workspace integration, auto-contact capture

Freshsales CRM wins on: AI lead scoring, free plan, built-in phone calling

So sánh Copper CRM và Salesforce

Copper CRM wins on: Simplicity, Google integration, fast setup

Salesforce wins on: Enterprise-level power, massive customization, integrations

Copper CRM vs Zendesk

Copper CRM wins on: Sales CRM features, Google Workspace sync, pipeline tracking

Zendesk wins on: Customer support ticketing, help desk, and service tools

Câu hỏi thường gặp

What is better than Keap?

For pure marketing automation, ActiveCampaign and HubSpot are strong alternatives to Keap. If you want a simpler all-in-one platform, GoHighLevel is popular with small business owners who need agency-level features at a lower cost.

What is Keap good for?

Keap is best for small businesses that need to automate their sales and marketing processes. It works especially well for service-based businesses that want to manage contacts, send automated follow-ups, collect payments, and run email campaigns from one platform.

Copper CRM là gì?

Copper CRM is a Google Workspace-native CRM that auto-captures contacts from Gmail and syncs with Google Calendar. It is designed for teams that want a CRM with zero manual data entry. Copper was formerly known as ProsperWorks before rebranding.

What is Copper CRM used for?

Copper CRM is used for managing customer relationships, tracking sales pipelines, and organizing contacts — all from within Gmail. It is particularly popular with agencies, consulting firms, and sales teams that run entirely on Google Workspace tools.

Is Copper CRM HIPAA compliant?

Copper CRM is not HIPAA compliant out of the box. Healthcare businesses handling protected health information (PHI) should check directly with Copper about their current compliance offerings before using the platform for sensitive patient data.

Fahim Joharder, Founder

Fahim Joharder, Founder

Tested 900+ AI tools. 250K+ monthly readers.

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📩 fahim@fahimai.com hoặc Book A Call

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