⚡ Nhận định nhanh:
- Chạy: Keap is $299/month (Annually Billed). Copper CRM starts at $9/seat/month.
- Phù hợp nhất cho: Keap for sales and marketing tự động hóa in one dashboard. Copper CRM for teams living inside Google Workspace.
- Điểm khác biệt chính: Keap includes email marketing, landing pages, and invoicing. Copper is a sales CRM that runs inside your Gmail hộp thư đến.
- Lựa chọn của chúng tôi: Keap, based on breadth of automation. Keap CRM editor’s rating is 4.2 against 3.5 for Copper.
Keap and Copper CRM both call themselves customer relationship management tools for doanh nghiệp nhỏ.
That is where the similarity stops.
Keap bundles CRM, email marketing, and sales automation into one platform.
Copper is a sales CRM that lives inside Gmail and Google Calendar.
One replaces four tools. The other removes manual data entry from the tool you already use.
Toàn cảnh
This Keap vs Copper CRM comparison covers pricing, key features, and daily ease of use.
We also break down which sales teams each CRM software actually fits.
Nguồn thông tin của chúng tôi bao gồm các thông số kỹ thuật đã công bố, tài liệu của nhà cung cấp và các bài đánh giá trên G2
Các cây bút của chúng tôi cũng đã dành thời gian trải nghiệm thực tế cả hai nền tảng CRM.
Những ghi chú đó xuất hiện trong phần "Những điều nhóm chúng tôi nhận thấy" bên dưới.
Keap là gì?
Keap is a customer relationship management and marketing automation platform for doanh nghiệp nhỏ chủ sở hữu.
It was formerly known as Infusionsoft. The rebrand reflected a tighter focus on small việc kinh doanh tự động hóa.
The Keap app combines CRM, email marketing, e commerce, and sales automation in one dashboard.
You get a sales pipeline, lead capture forms, and a landing page builder.
Built-in invoicing and payment processing integrations mean fewer third party tools in your stack.
Keap also gives you a dedicated business line for calls and texts.
Here is a walkthrough of how the platform works day to day.
🏆 Người chiến thắng: Keap
Keap runs your CRM, email campaigns, and checkout forms from one login. Customers who automate report saving 10 hours per week.
Giá cả hợp lý
Keap plans are priced per contact list size, not per feature tier.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Keap (all features) | 299 đô la/tháng (Thanh toán hàng năm) | Small businesses replacing three or four separate tools |
| Additional user | 30 đô la/tháng/người dùng | Growing sales teams sharing one contact record |
| Huấn luyện chuyên gia | $499 một lần | Owners who want guided setup and custom coaching |
Pricing verified August 2026.
Dùng thử miễn phí: 14 days with access to all features, so you can test advanced automations before paying a monthly fee.
Đảm bảo hoàn tiền: Keap does not publish a blanket refund window. The trial is your risk-free test period.
📌 Ghi chú: Onboarding includes free migration and a dedicated customer success manager. Keap offers free on-demand product training, a knowledge base, and training webinars at no extra cost.
⚠️ Pricing conflict: Our data file lists $299/month (Annually Billed), and that is the figure we use in every table here. Keap’s public pricing page shows three named tiers instead: Lite from $79/month, Pro from $169/month, and Max from $199/month, each for 500 contacts. The gap comes from contact volume, since the price climbs sharply once you pass each contact threshold. Check your own contact count before you commit.
Những lợi ích chính của Keap
Here is what makes Keap worth the higher price for some small business owners.
- Time back every week: Keap customers who use automation report saving 10 hours per week and a 38% increase in revenue.
- Công cụ xây dựng chiến dịch: A visual flowchart tool for building campaigns using when-then logic. Templates and drag and drop tools keep it approachable.
- Các chiến dịch tiếp thị qua email: Hyper-targeted email campaigns based on CRM tags and segments. Keap claims a 99.5% deliverability rate.
- Money in one place: Built-in invoicing, checkout forms, and payment processing support e commerce businesses without a separate cart.
- Ghi điểm dẫn đầu: A lead score rates each prospect by engagement level so your sales team works the hottest new lead first.
- Tích hợp với bên thứ ba: Keap connects with more than 2,500 platforms and tools, including most payment gateways.
- Support when you are stuck: 24/7 chat, email, and phone support Monday to Friday for U.S. customers.
Những điều nhóm chúng tôi nhận thấy
Của chúng tôi nhà văn set up a Keap account and built two sales campaigns from scratch. Here is what stood out during that hands-on time:
Ưu điểm và nhược điểm của Keap
✅ Ưu điểm
- Automates almost every stage of the sales journey, from lead capture to repeat business
- Replaces several tools by holding CRM, marketing, sales, and project management in one system
- Setup takes as little as 20 minutes, with free migration included
- Integrates with more than 2,500 platforms and tools
- Built-in invoicing and payment processing for e commerce features
❌ Nhược điểm
- Pricing is high enough to deter brand new small businesses
- Cost climbs steeply once your contact list passes each threshold
- The $499 Expert Coaching fee is a real barrier for solo owners
- The user community is not very active when you want peer answers
Copper CRM là gì?
Copper CRM is a sales CRM built specifically for Google Workspace, formerly G Suite.
Nó được ra mắt vào năm 2012 dưới dạng một tiện ích mở rộng của Gmail, giúp loại bỏ việc nhập liệu thủ công.
A Chrome extension puts contact management and deals inside your Gmail inbox.
You can create leads, people, companies, and tasks directly from Gmail and Google Calendar.
Copper’s integration syncs emails, meetings, and contact data automatically.
The company claims over 30,000 CRM customers worldwide, including Google itself.
This review video shows the Google Workspace integration in action.
Đồng CRM
Copper turns Gmail into a sales CRM. Records fill themselves from your email, so sales reps stop typing notes twice.
Bảng giá CRM Copper
Copper CRM pricing is per seat, so cost scales with headcount rather than contacts.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Người mới bắt đầu | 9 đô la/ghế/tháng | Loading... |
| Nền tảng | 23 đô la/ghế/tháng | Các nhóm nhỏ quản lý tối đa 2.500 liên hệ. |
| Chuyên nghiệp | 59 đô la/ghế/tháng | Sales teams importing up to 15,000 contacts |
| Việc kinh doanh | 99 đô la/ghế/tháng | Teams needing email sequence and website tracking |
Pricing verified August 2026.
Dùng thử miễn phí: 14 days, no credit card needed to start testing the Gmail extension.
Đảm bảo hoàn tiền: None published. Annual plans are prepaid, so test during the trial.
📌 Ghi chú: The rates above are the annual figures. If you pay monthly instead, Copper’s published rates rise to roughly $29, $69, and $134 per seat for Basic, Professional, and Business.
⚠️ Cảnh báo: The entry-level Starter plan has limited features and no pipeline, so it only organizes contacts. Email sequence tools sit behind the Business tier, and each step up is a steep jump for a small team.
Những lợi ích chính của CRM đồng
Here is where Copper earns its place for Google-first companies.
- Tích hợp Google Workspace: Copper is the only CRM built for Google Workspace. It reads Gmail, Google Calendar, Google Drive, Google Docs, and Google Sheets.
- No manual data entry: Records populate themselves from Gmail, so new contacts appear without typing.
- Familiar interface: The layout mirrors Google products, which speeds up onboarding for anyone already using them.
- Báo cáo tùy chỉnh: Build your own sales reports from Copper data and easily track deal stages.
- Theo dõi email: See when someone opened an email and what they clicked, then reuse email templates for consistency.
- API thân thiện: Copper’s API is powerful and easy to build against compared with other CRM tools.
- Bảo vệ basics covered: Data encryption, two-factor authentication, and compliance with Google’s security standards.
Những điều nhóm chúng tôi nhận thấy
Our writer installed the Chrome extension and worked deals from the Gmail inbox for several days. Here is what stood out:
Ưu điểm và nhược điểm của Copper CRM
✅ Ưu điểm
- Google Workspace integration that no other CRM matches natively
- Automatically populates records with data from Gmail, cutting manual data entry
- Interface feels familiar to anyone using Google products, so adoption is fast
- Transparent pricing with no hidden customization or developer costs
❌ Nhược điểm
- Cannot be used natively by companies on Microsoft 365
- Marketing functionality runs through Outfunnel and feels clunky
- Contact management has been reported as unreliable, including disappearing contact information
- Lacks the advanced capabilities larger companies need as they scale
So sánh tính năng
These two CRM platforms overlap less than the category name suggests. We compared nine core areas plus price, using each vendor’s own documentation and feature pages.
| Tính năng | Keap | Đồng CRM |
|---|---|---|
| Giá khởi điểm | 299 đô la/tháng (Thanh toán hàng năm) | 9 đô la/ghế/tháng |
| Gói miễn phí | ❌ (Dùng thử 14 ngày) | ❌ (Dùng thử 14 ngày) |
| Tự động hóa tiếp thị | ✅ | ❌ (via Outfunnel) |
| Công cụ xây dựng trang đích | ✅ | ❌ |
| Xử lý hóa đơn và thanh toán | ✅ | ❌ |
| Tích hợp Google Workspace | ❌ (third party) | ✅ Bản địa |
| Ghi điểm dẫn đầu | ✅ | ✅ |
| Quy trình bán hàng | ✅ | ✅ (các gói trả phí) |
| Quản lý dự án | ✅ | ✅ |
| Tốt nhất cho | Automating the full customer journey | Sales teams working from Gmail |
1. Trình tạo tự động hóa
Keap: The Campaign Builder is a visual flowchart for automated actions. You pick a trigger, then chain automated tasks behind it using when-then logic. A broad library of workflow templates covers common sales campaigns, and drag and drop tools let you build advanced automations on top.
Copper CRM: Workflow automation removes repetitive data entry and can automate tasks like stage changes and assignment. It is competent housekeeping automation, not campaign automation. There is no flowchart canvas for mapping a full customer journey.
2. Quản lý quan hệ khách hàng và liên hệ
Keap: Every contact record holds tags, custom fields, purchase history, and appointment data. Keeping customer data and processes in one system is the point, and it cuts the chaos of juggling spreadsheets. Contact management is the base layer that automation runs on.
Copper CRM: Records build themselves from Gmail, which is the strongest argument for the product. The catch is reliability. Some users have reported glitches with contact management, including contact information disappearing from records.
⚠️ Cảnh báo: Copper cannot be used natively by companies on Microsoft 365. If half your team lives in Outlook, this alone decides the comparison.
3. Tiếp thị qua email
Keap: This is a full email marketing platform, not an add-on. You send bulk emails and segmented email marketing campaigns based on CRM tags. Keap claims a 99.5% deliverability rate on mail sent through the platform.
Copper CRM: Copper sends automated emails one-off, and an email sequence is restricted to the Business tier. Mail goes out from your own Google Workspace account, which reads as personal but counts as transactional mail with no unsubscribe option. Reusable email templates keep replies consistent.
4. Email, Text, and Business Line
Keap: A dedicated business line handles calls and texts, so personal and professional numbers stay separate. Email follow-ups and notifications fire automatically based on customer interactions. Mobile apps keep the same thread available on the road.
Copper CRM: There is no built-in phone number. The mobile app logs calls and texts automatically and shows all contact activity for a client. Automated tasks handle the follow-up reminders instead.
5. Trang đích và thu thập thông tin khách hàng tiềm năng
Keap: The landing page builder ships with the platform. You can build multiple landing pages, drop a web form on each, and connect multiple landing pages to different automation sequences. Checkout forms turn the same page into a sales page for e commerce tools.
Copper CRM: Copper has no page builder at all, so you cannot publish even one landing page from it. Lead capture happens through web forms in other tools, then imports. The Import Data flow handles spreadsheets and other CRM exports.
6. Sales Pipeline
Keap: The sales pipeline gives a visual view of every open deal. Stage moves can trigger automation, so the sales process pushes itself forward. That link between pipeline and marketing automation is the part Copper cannot copy.
Copper CRM: Customizable sales pipelines track opportunities and projects across stages. You can create pipelines for different products and run multiple pipelines side by side. Note that the Starter plan has no pipeline at all.
7. Lead Management and Lead Scoring
Keap: Lead scoring rates each prospect by engagement level, so you can score leads before anyone picks up the phone. Sales teams work the hottest names first, which is how lead management is supposed to increase conversions. Automated follow-up then chases the rest.
Copper CRM: Copper has lead scoring plus email open and click tracking, so you can see which new lead is warming up. Activity tracking shows every touch on a record. Scoring here informs the rep; it does not launch a campaign.
8. AI Tools and Reporting
Keap: Keap AI drafts email copy and suggests automation from plain language prompts. For a small business owner staring at a blank campaign, that shortens the first draft considerably. Reporting covers pipeline value and campaign performance.
Copper CRM: Custom reporting lets you build your own sales reports from Copper data, and results export cleanly to Google Sheets. Website tracking sits on the higher tiers. Reporting is Copper’s strongest non-Gmail feature.
9. Project Management and Integrations
Keap: Pipeline management doubles as light project management for delivery work after the sale. Keap connects with more than 2,500 platforms and tools, so third party integrations rarely block a workflow. Payment gateways plug straight into invoicing.
Copper CRM: Project pipelines let you manage projects alongside deals, which suits agencies. The API is friendly enough that custom builds are realistic. Marketing tools come from outside, mainly Outfunnel, and that hand-off is where the experience gets clunky.
10. Định giá & Chi phí
Here are the two pricing models side by side. They are not directly comparable, since Keap charges by contact volume and Copper charges per seat.
| Cấp độ | Keap | Đồng CRM |
|---|---|---|
| Lối vào | — | Gói cơ bản: 9 đô la/ghế/tháng |
| Cốt lõi | 299 đô la/tháng (Thanh toán hàng năm) | Gói cơ bản: 23 đô la/ghế/tháng |
| Giữa | — | Gói chuyên nghiệp: 59 đô la/người dùng/tháng |
| Đứng đầu | — | Doanh nghiệp: 99 đô la/ghế/tháng |
| Extra user | 30 đô la/tháng/người dùng | Included in seat price |
| Onboarding | $499 Expert Coaching (one-time) | Tự phục vụ |
Keap: The monthly fee looks steep next to a per-seat CRM. It stops looking steep when you cancel a separate email platform, page builder, and invoicing app. For entry-level entrepreneurs, though, this is real money before the first sale lands.
Copper CRM: Nine dollars a seat looks cheap until you notice the Starter plan has no pipeline. Realistically you land on the Professional plan at $59 per seat, which for five sales reps is $295 per month. Paid monthly instead of annually, the rates climb again.
💡 Mẹo hay: Copper’s pricing is often called expensive for what it does, and Keap’s is called expensive full stop. Price both against the tools you would cancel, not against each other.
Các kịch bản khác nhau
| Nếu bạn cần… | Chọn | Tại sao |
|---|---|---|
| Giá vào cửa thấp nhất | Đồng CRM | Starts at $9 per seat |
| Tự động hóa tiếp thị | Keap | Campaign Builder plus email |
| A Gmail-native CRM | Đồng CRM | Runs inside your inbox |
| Invoicing and checkout | Keap | Thanh toán được tích hợp sẵn |
| Microsoft 365 shop | Keap | Copper needs Google Workspace |
| Trang đích | Keap | Copper has no page builder |
💰 Ngân sách của bạn
Copper wins on the sticker price and Keap wins on tools replaced. Count what you already pay for email, pages, and invoicing before you call either one expensive.
🔌 Bộ công nghệ của bạn
If your company runs on Google Workspace, Copper drops into the stack you already know. If you run Microsoft 365 or a mixed setup, Copper is off the table.
📈 Your Business Strategy
Chasing more leads and better conversion rates points to Keap, where marketing automations feed the pipeline. Servicing existing clients and tracking projects points to Copper.
🎓 Trình độ kinh nghiệm của bạn
Copper is the more user friendly first CRM because it looks like Gmail. Keap asks more of you up front, though setup can take as little as 20 minutes with the guided checklists.
🆓 Dùng thử và bản demo miễn phí
Both give you 14 days. Import a real contact list rather than sample data, then run one live sequence to see which fits your growth goals.
🛟 Các tùy chọn hỗ trợ
Keap gives every plan a customer success manager, plus 24/7 chat and weekday phone support for U.S. customers. When our writer needed assistance inside Copper, self-serve docs did most of the work.
Hướng dẫn chuyển đổi
Already on one of these? Here is what changes if you move.
🔄 Đang chuyển từ Keap sang Copper CRM?
✅ Những lợi ích bạn sẽ nhận được:
- A CRM that lives in your Gmail inbox instead of a separate tab
- A much lower per-seat cost for small sales teams
- Automatic syncing of emails, meetings, and contact data
❌ Những gì bạn sẽ mất:
- The Campaign Builder and every advanced automation you built in it
- Landing pages, checkout forms, and built-in invoicing
- Your dedicated business line for calls and texts
📋 Cách chuyển đổi:
- Export contacts, tags, and notes from Keap as CSV files
- Start a Copper trial with the Google account your team already uses
- Import the CSV, map custom fields, then rebuild pipelines by hand
🔄 Đang chuyển từ Copper CRM sang Keap?
✅ Những lợi ích bạn sẽ nhận được:
- Real marketing automation that drives cross sells and repeat business
- A landing page builder, web forms, and payment processing in one place
- Free migration and a customer success manager during setup
❌ Những gì bạn sẽ mất:
- Native Google Workspace integration and the Chrome extension
- Records that fill themselves from Gmail with zero typing
- A cheap entry price for extra seats
📋 Cách chuyển đổi:
- Export people, companies, and opportunities from Copper
- Book the free migration session included with your Keap onboarding
- Rebuild your sales pipeline, then switch on one campaign at a time
Những điều mà bài đánh giá của chúng tôi chưa đề cập
We focused on small businesses and small sales teams. We did not test bulk seat licensing, custom API builds, or how either CRM behaves past 50,000 contacts. Keap features change often, so our standalone Keap review and our Copper walkthrough go deeper on individual screens. If you run a regulated business with strict data residency rules, verify compliance directly with each vendor.
Phán quyết cuối cùng
| Loại | Người thắng |
|---|---|
| 💰 Giá cả | Đồng CRM |
| 🚀 Tự động hóa | Keap |
| 📧 Tiếp thị qua email | Keap |
| 🎯 Quản lý khách hàng tiềm năng | Keap |
| 👶 Dễ sử dụng | Đồng CRM |
| 🔌 Tích hợp | Keap |
| 📊 Báo cáo | Đồng CRM |
| 🏆 Người chiến thắng chung cuộc | Keap |
🏆 NGƯỜI CHIẾN THẮNG: KEAP
Keap wins 4 of 7 categories and holds the higher rating at 4.2 against 3.5.
Phù hợp nhất cho: Sales and marketing automation, e commerce businesses, solopreneurs who need one dashboard instead of five tabs
We recommend Keap CRM for most small business owners because it does more than store names. It runs the follow-up, the email campaigns, and the invoice, which is where revenue actually leaks.
Copper CRM is the better pick in one specific case, and it is a common one. If your team lives in Gmail and you want a sales CRM that stops manual data entry, Copper is the cleaner fit and the cheaper one.
Neither is the CRM tốt nhất in the abstract. Keap is the better platform. Copper is the better inbox.
So sánh thêm về Keap
Here is how Keap features hold up against three close rivals.
Keap thắng nhờ: Built-in invoicing and checkout, a business line for calls and texts, flat pricing without seat-by-seat upsells
HubSpot thắng nhờ: A usable free tier, deeper reporting dashboards, a far larger app marketplace
Keap vs ActiveCampaign
Keap thắng nhờ: Payments and e commerce inside the CRM, guided onboarding with free migration, appointment booking
ActiveCampaign thắng nhờ: Cheaper entry pricing, finer email segmentation controls, stronger deliverability reporting
Keap thắng nhờ: A calmer interface for non-technical owners, hands-on coaching, a more predictable upgrade path
GoHighLevel thắng nhờ: White-label resale for agencies, unlimited sub-accounts, bundled call tracking
So sánh thêm về Copper CRM
Copper competes with other CRMs aimed at small sales teams. This video runs through the closest alternatives.
Đồng CRM so với Truyền động đường ống
Đồng thắng thế nhờ: Native Gmail and Google Calendar sync, zero-typing record creation, a lighter learning curve for Google shops
Pipedrive thắng nhờ: Pipeline depth at lower tiers, works with Outlook as well as Gmail, better forecasting views
So sánh Copper CRM và Insightly
Đồng thắng thế nhờ: Faster setup inside Google Workspace, cleaner activity tracking, a friendlier API for custom builds
Insightly thắng nhờ: Stronger project delivery features, built-in marketing without a third party, broader admin controls
So sánh Copper CRM và Freshsales CRM
Đồng thắng thế nhờ: Google-first design, automatic email and cuộc họp sync, simpler day-one navigation
Freshsales thắng nhờ: A free starting tier, built-in phone and chat, AI deal scoring at lower cost
Câu hỏi thường gặp
Keap được dùng để làm gì?
Keap is used to organize leads and automate follow-up for small businesses. It handles CRM, email marketing, landing pages, invoicing, and payment collection from a single account.
Copper CRM được dùng để làm gì?
Copper is used as a sales CRM inside Google Workspace. Teams track deals, log activity, and manage contacts without leaving Gmail, since records fill from email automatically.
Ứng dụng Keap có dễ sử dụng không?
Mostly yes. Basic setup can take about 20 minutes with the guided checklist, and templates cover common workflows. Building custom automation from scratch takes longer to learn.
Copper CRM có tương thích với Outlook không?
Not natively. Copper is built around Google Workspace, so Microsoft 365 companies cannot get the same inbox experience. Basic email logging is possible, but the core value disappears.
Keap có những hạn chế gì?
Cost is the main one. Pricing scales with contact volume and gets steep quickly. The peer community is quiet, and the $499 coaching fee adds to the first-year total.
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