SugarCRM vs Bitrix24: Which CRM Tool Wins in 2025?

by | Apr 6, 2025

Winner
Bitrix24
4.5
  • Contact Management
  • Sales Pipeline
  • AI Content Assistant
  • Email Marketing
  • Sales Analytics
  • Free trial available
  • Paid Plans from $49/month
Runner Up
SugarCRM
3.0
  • Sales Automation
  • Integration
  • Marketing Automation
  • Landing Pages
  • Security Overview
  • Book Demo Now
  • Paid Plans from $19/month
SugarCRM vs Bitrix24

Picking the right CRM is tough, right?

You’re looking at SugarCRM vs Bitrix24, and it’s like, which one actually helps your business grow?

You don’t want to mess this up.

We’re breaking down SugarCRM vs Bitrix24 to see which CRM tool wins in 2025.

We’ll look at the important stuff, like how easy they are to use, what they cost, and what they can actually do for you.

Let’s find the best fit!

Overview

To provide a clear comparison, our team dove deep.

We tested both SugarCRM and Bitrix24, exploring their core features and user interfaces.

This hands-on experience allows us to give you a real, practical look at how these CRMs perform.

SugarCRM CTA
3out of 5

SugarCRM’s tools like Sugar Sell, Sugar Serve, and Sugar Market can help! Automate marketing today!

Pricing: Book your demo plan. The premium plan starts at $19/month.

Key Features:

  • Sales Force Automation
  • Customer Support
  • Reporting and Analytics
Bitrix24 CTA
4.5out of 5

Looking for an affordable solution? Bitrix24 offers a robust platform with a wide range of features.

Pricing: It has a free trial. The premium plan starts at $49/month.

Key Features:

  • CRM
  • Project Management
  • Communication Tools

What is SugarCRM?

SugarCRM is a flexible CRM built for businesses that need to customize—think big sales teams.

It lets you tailor the software to your exact needs and handles complex sales processes.

Also, explore our favorite SugarCRM alternatives

sugarcrm homepage

Our Take

SugarCRM CTA

Want to boost sales by 20% in 2025? SugarCRM’s tools like Sugar Sell, Sugar Serve, and Sugar Market can help! Automate marketing, manage customers and close more deals.

Key Benefits

  • Open-source platform: Gives you greater flexibility and control.
  • Robust sales automation: Streamline your sales processes and boost productivity.
  • Excellent reporting tools: Gain valuable insights into your sales performance.
  • The mobile app includes access to your CRM data on the go.
  • Large community: Tap into a wealth of resources and support.

Pricing

SugarCRM offers a free trial to test things out. Their paid plans start at $49 per user per month. Here’s the breakdown:

  • Essentials: $19/user/month, three users minimum.
  • Standard: $59/user/month, ten users minimum.
  • Advanced: $85/user/month, ten users minimum.
  • Premier: $135/user/month, ten users minimum.
SugarCRM Pricing

Pros

  • Very customizable platform.
  • Powerful reporting features.
  • Offers a free trial and plan.
  • Mobile app is included.
  • Large and active community.

Cons

  • Can be complex to set up.
  • The interface feels outdated.
  • Marketing automation is costly.
  • Not as intuitive as GoHighLevel.
  • Some features feel clunky.

What is Bitrix24

Bitrix24? It’s a whole business suite.

CRM, project management, website building – it’s all there.

Also, explore our favorite Bitrix24 alternatives

Bitrix24 Homepage

Our Take

Bitrix24 CTA

Ready to take control of your projects and boost your team’s productivity? Bitrix24 gives you the tools you need to excel at project management, with over 10 million users worldwide.

Key Benefits

  • Feature-rich CRM: Manage your contacts, deals, and sales pipeline.
  • Integrated project management: Plan, track, and easily collaborate on projects.
  • Built-in communication tools: Chat, video conference, and file sharing within the platform.
  • Website builder: Create landing pages and websites without any coding.
  • Mobile app: Access your work from anywhere, anytime.

Pricing

  • Basic: $49/organization/month, 5 Users.
  • Standard: $99/organization/month, 50 Users.
  • Professional: $199/organization/month, 100 Users.
  • Enterprise: $399/organization/month, 250 Users.
bitrix24 pricing

Pros

  • Very affordable pricing.
  • Offers a free plan.
  • Includes many features.
  • Great for collaboration.
  • Easy to navigate interface.

Cons

  • It can feel cluttered at times.
  • Customer support can be slow.
  • The mobile app has limited functionality.
  • Reporting could be more robust.

Future Comparison

This analysis evaluates SugarCRM, the established leading crm known for its enterprise customization and robust sales features.

Bitrix24 CRM, a comprehensive platform that heavily integrates project management tools and collaboration tools.

This comparison will clarify which crm platform is the better fit for enterprise-level sales and marketing versus a platform for integrated internal and external communication.

1. Core Focus and Target Market

  • SugarCRM: Primarily a modular crm platform designed for enterprise use, offering specific, modular clouds like sugar sell and sugar serve to manage the entire customer lifecycle, focusing on high-level sales performance.
  • Bitrix24 CRM: A communications platform and CRM solution built for businesses of all sizes, offering deep collaboration tools and project management tools alongside its core sales funnel features.

2. Pricing and Scalability (per user)

  • SugarCRM: Tends to be higher cost, with crm prices typically structured per user and often billed annually. It is less of an affordable crm solution, catering to mid-market and enterprise budgets.
  • Bitrix24 CRM: Offers a scalable pricing model, including a free plan with limited features and tiers that expand to support virtually unlimited users, making it a highly affordable crm alternative to many crm alternatives.

3. Sales Management and Automation

  • SugarCRM: Features deep marketing automation through its sugar market product and extensive drag and drop workflows within the core platform to automate the sales process and manage the sales funnel.
  • Bitrix24 CRM: Offers robust workflow automation capabilities, allowing users to automate sales stages and marketing campaigns. Its focus is on integrating CRM data directly with the communications tools.

4. Customization and Enterprise Features

  • SugarCRM: Known for its ability to customize sugarcrm extensively, offering sugar enterprise options and dedicated online support for complex deployments. It provides enhanced support for modular expansion.
  • Bitrix24 CRM: Offers high flexibility through customizable dashboards and forms, including web forms, but its customization depth is generally less granular for complex, industry-specific processes than SugarCRM.

5. Collaboration and Internal Communications

  • SugarCRM: Provides internal communication features but relies heavily on integrations for chat and document sharing. Its primary focus is outward-facing customer relationships.
  • Bitrix24 CRM: Excels as a communications platform, offering native chat, video calls, social feed, and integrated collaboration tools, streamlining internal communications across the entire team.

6. Marketing Features and Campaigns

  • SugarCRM: Provides comprehensive marketing automation within the sugar market module, managing detailed marketing campaigns and lead scoring. It integrates well with calendar integration.
  • Bitrix24 CRM: Features marketing campaigns tools, including email marketing and segmented lists, tightly integrated with the CRM. It leverages the user interface of its platform for easy campaign tracking.

7. Service and Support Modules

  • SugarCRM: Offers the dedicated sugar serve module for full-service automation, managing cases, and customer self-service portals, along with specialized reporting and service automation.
  • Bitrix24 CRM: Includes a native contact center and ticketing system for customer support, leveraging the core communications platform to handle inbound customer relationships requests.

8. Project Management and Task Tracking

  • SugarCRM: Features basic project and task management to support sales activities but is not designed as a dedicated project management tool.
  • Bitrix24 CRM: Provides extensive project management tools, including Kanban boards, Gantt charts, and task dependencies, making it a strong all-in-one solution for both sales and task management.

9. Product Ecosystem and Alternatives

  • SugarCRM: Positions itself as a leading crm alternative to giants like Salesforce, with specialized cloud offerings like sugar sell and sugar serve. Its high sugarcrm cost often makes users look for crm alternatives.
  • Bitrix24 CRM: Acts as a comprehensive crm alternatives to specialized tools, often replacing the need for separate chat, telephony, and project software, making its overall sugarcrm pricing competitive in the affordable crm space.

What to Look For in a CRM Tool?

  • Consider your team’s Google Workspace reliance.
  • Evaluate the need for deep customization.
  • Factor in long-term scalability, contact management and the size of the company.
  • Assess the importance of the mobile accessibility for your team for managing projects.
  • Think about the complexity of your current sales management process.
  • Analyze your budget against the requirements of each CRM software, considering sugarcrm pricing and sugarcrm cost.
  • Determine the level of vendor support you’ll need for service automation and calendar integration.

Final Verdict

So, which one wins?

It’s tough, but we lean towards Bitrix24. 

It’s just easier to use, especially if you’re new to CRM. 

Plus, it has many tools in one place. SugarCRM is powerful, but it can be overwhelming.

We’ve used both, and for most businesses, Bitrix24 gets you going faster.

Want a CRM that’s simple but strong?

Bitrix24 is our pick. 

Trust us, and we’ve done the work, so you don’t have to.

More of SugarCRM

Here’s a brief comparison of SugarCRM with these software solutions:

  • SugarCRM vs Pipedrive: SugarCRM provides broad customization and flexible deployment for various business needs; Pipedrive is a sales-focused CRM with a visual pipeline, prioritizing ease of use for small to medium businesses.
  • SugarCRM vs GoHighLevel: GoHighLevel vs SugarCRM: Which CRM Platform is Best in 2025?: GoHighLevel is an all-in-one platform for marketing agency needs. It helps them manage multiple clients. SugarCRM is a custom CRM for larger companies. It helps them analyze data and tailor their sales process.
  • SugarCRM vs Keap: SugarCRM offers robust, highly customizable CRM features for sales and marketing automation, scaling for larger teams; Keap (formerly Infusionsoft) is a marketing automation and sales CRM designed primarily for small businesses.
  • SugarCRM vs ActiveCampaign: SugarCRM focuses on extensive sales management and customization for complex pipelines; ActiveCampaign excels in user-friendly marketing automation, email campaigns, and lead segmentation.
  • SugarCRM vs HubSpot: SugarCRM provides deep customization and flexible deployment for tailored solutions; HubSpot offers an intuitive, integrated suite of marketing, sales, and service tools known for its ease of use.
  • SugarCRM vs Clickfunnels: SugarCRM is a robust customer relationship management platform; ClickFunnels is a specialized tool for building sales funnels, landing pages, and automating sales processes.
  • SugarCRM vs Folk: SugarCRM is a powerful, customizable CRM for comprehensive business needs; Folk is a modern, collaborative contact management tool that emphasizes simplicity and ease of use.
  • SugarCRM vs Instantly: SugarCRM offers a broad CRM solution for sales force automation and customer management; Instantly specializes in automated cold email outreach and lead generation campaigns.
  • SugarCRM vs ClickUp: SugarCRM is a dedicated CRM for sales, marketing, and service automation; ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
  • SugarCRM vs Monday: SugarCRM offers extensive customization and robust automation for sales and marketing; Monday CRM provides highly visual, customizable workflows for various business processes, including CRM.
  • SugarCRM vs Capsule CRM: SugarCRM delivers a highly customizable and scalable CRM with advanced features; Capsule CRM is a simpler, more affordable contact management solution for small to medium-sized businesses.
  • SugarCRM vs Insightly: SugarCRM offers extensive customization for complex sales processes and reporting; Insightly combines CRM with project management, focusing on ease of use for small to medium businesses.
  • SugarCRM vs Freshsales: SugarCRM provides deep customization and advanced automation for sales and marketing; Freshsales CRM offers an intuitive interface with AI-powered lead scoring and integrated sales automation.
  • SugarCRM vs Salesforce: SugarCRM offers an open-source option with significant customization potential; Salesforce is a leading cloud-based CRM with extensive features, broad integrations, and a vast ecosystem, albeit at a higher complexity.

More of Bitrix24

Here’s a brief comparison of Bitrix24 with these software solutions:

  • Bitrix24 vs Pipedrive: Bitrix24 provides a comprehensive suite including CRM and project management, whereas Pipedrive focuses on intuitive visual sales pipeline management.
  • Bitrix24 vs GoHighLevel: Bitrix24 is like a big office suite. It has CRM, but also tools for talking with your team and managing projects. It’s good if you need many things in one place. GoHighLevel is more about sales and marketing.
  • Bitrix24 vs Keap: Bitrix24 offers a wide range of collaboration and CRM features, while Keap excels in marketing automation and detailed sales process management.
  • Bitrix24 vs ActiveCampaign: Bitrix24 is an extensive business suite, while ActiveCampaign specializes in advanced marketing automation, email campaigns, and lead nurturing.
  • Bitrix24 vs Hubspot: Bitrix24 delivers a vast feature set for business operations, often with a steeper learning curve; HubSpot offers a user-friendly, integrated marketing, sales, and service platform.
  • Bitrix24 vs Clickfunnels: Bitrix24 is a comprehensive business management system with CRM; ClickFunnels is primarily a tool for building sales funnels and landing pages.
  • Bitrix24 vs Folk: Bitrix24 is an all-encompassing platform for various business functions; Folk is a more focused, collaborative contact management system.
  • Bitrix24 vs Instantly: Bitrix24 provides a broad array of business tools, including CRM; Instantly specializes in automated cold email outreach and sales cadences.
  • Bitrix24 vs Clickup: Bitrix24 is an integrated platform for CRM, project management, and collaboration; ClickUp is a versatile work management tool with customizable views.
  • Bitrix24 vs Monday: Bitrix24 offers a wide-ranging business solution with CRM; Monday CRM provides highly visual and customizable workflows for project and client management.
  • Bitrix24 vs Capsule: Bitrix24 is a feature-rich platform with CRM, task management, and collaboration; Capsule CRM is a simpler, more streamlined contact and sales pipeline manager.
  • Bitrix24 vs Insightly: Bitrix24 is a comprehensive business suite with robust collaboration and project tools; Insightly is a CRM with integrated project management capabilities, often favored by smaller businesses.
  • Bitrix24 vs Freshsales: Bitrix24 offers a wide range of business functions alongside CRM; Freshsales CRM is a sales-focused platform with AI-powered insights for lead and deal management.
  • Bitrix24 vs Salesforce: Bitrix24 provides an all-in-one solution for various business sizes, including CRM; Salesforce is a leading, highly customizable, and scalable enterprise-level CRM with extensive capabilities.

Frequently Asked Questions

Is SugarCRM or Bitrix24 better for small businesses?

Bitrix24 might be a better fit for smaller businesses due to its easier learning curve and more affordable pricing plans.

Can I use Bitrix24 and SugarCRM on my phone?

Yes, both platforms offer mobile apps for iOS and Android devices, allowing you to access and manage your CRM data on the go.

What are the main differences in pricing between SugarCRM and Bitrix24?

SugarCRM generally has a higher starting price point. Bitrix24 offers a free plan with limited features and more affordable paid plans for small businesses.

Which CRM has better reporting and analytics features?

SugarCRM is often considered to have more robust reporting and analytics capabilities, allowing for deeper insights into sales performance and customer behavior.

Can I try SugarCRM or Bitrix24 before I commit?

Yes, both platforms offer free trials. This allows you to test their features and see which one better suits your specific needs and workflow.

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