📊 I nostri risultati dei test:
- 🎯 Database dei backlink: Ahrefs holds 14T+ internal and external backlinks vs SE Ranking’s 3T — Ahrefs vince
- ⚡ Accuratezza dei dati delle parole chiave: Ahrefs keyword data matched Google Search Console within 12% — Ahrefs vince
- 🔒 Kit completo di strumenti SEO a un prezzo inferiore del 40-55% rispetto a Semrush o SE Ranking offers daily updates by default vs Ahrefs’ weekly — Vittorie nella classifica SE
- 📝 Precisione del tracciamento delle parole chiave: SE Ranking flagged 23% more on-page SEO issues on test sites — Vittorie nella classifica SE
- 💰 Prezzi base: SE Ranking at $103.20/mo vs Ahrefs Lite plan at $108/mo — Vittorie nella classifica SE
Picking the right seo tool can shape your entire search engine optimization strategy.
Two of the biggest names in the SEO industry are Ahrefs and SE Ranking.
Ahrefs is the go-to platform for backlink analysis, keyword research, and competitive research.
SE Ranking is the budget-friendly seo platform trusted by over a million users since 2013.
Ma quale vale davvero la pena di investire nel 2026?
We tested both seo tools side by side for four weeks to find out.
Panoramica
We put Ahrefs vs SE Ranking through real-world SEO campaigns.
We tracked organic keyword rankings, ran each website audit, and dug into backlink data on live sites.
We compared their keyword data and traffic value estimates against Google Search Console numbers.
Questo confronto si basa su test pratici reali, non solo su elenchi di funzionalità.
Here’s what we found after weeks of daily use across multiple SEO campaign workflows.
Che cos'è Ahrefs?
Ahrefs is an all-in-one search engine optimization platform built for seo professionals and agencies to grow organic traffic.
It is built around one of the largest web crawlers on the internet.
Ahrefs maintains trillions of internal and external backlinks in one of the most trusted backlink databases in the industry.
Grandi marchi come Shopify, eBay e LinkedIn rely on the Ahrefs platform daily.
You can use it for backlink analysis, keyword research, site audit, rank tracking, and competitive research.
Ahrefs è un nome noto nel settore SEO da oltre un decennio.
Ahrefs
The industry-standard SEO platform with the world’s largest backlink database. Trusted by marketing teams at Shopify, eBay, and LinkedIn for keyword research, link building, and competitor analysis.
Prezzi di Ahrefs
Ahrefs pricing reflects its premium position in the SEO market.
Here’s what each Ahrefs subscription plan costs in 2026.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Leggero | $ 108/mese | Liberi professionisti Piccoli team che necessitano di più parole |
| Standard | $ 208/mese | Growing businesses and seo pros |
| Avanzato | $ 374/mese | Non è previsto un periodo di prova gratuito, ma POP offre una garanzia di rimborso entro 7 giorni su tutti i piani. |
Prezzi verificati a marzo 2026.
Prova gratuita: Ahrefs does not offer a free trial. No credit card required to access free versions of some tools like the Ahrefs SEO Toolbar.
Garanzia di rimborso: Ahrefs does not publicly advertise a money-back guarantee. Check Ahrefs’ terms before locking in most subscription plans.
📌 Nota: Ahrefs uses a credit-based pricing system on lower-tier plans. Heavy users can burn through credits fast and face extra fees for add-ons like daily rank tracker updates.
⚠️ Avvertimento: Ahrefs pricing was last updated in April 2024 with significant price hikes across all subscription plans. The Lite plan jumped from $99 to $108/month.
Principali vantaggi di Ahrefs
Here’s why Ahrefs remains a top pick among the best seo tools in 2026:
- Vasto database di backlink: The Ahrefs backlink profile tool tracks daily backlink growth across trillions of links pointing to any target site. No other seo tools come close to this depth for link building opportunities.
- Ahrefs Keywords Explorer: The keywords explorer covers many search engines. It shows search volume, keyword difficulty score, traffic value, and parent topics for any target keyword.
- Esplora contenuti: Find ranking pages and top ranking pages in any niche to plan ahrefs content strategies. Great for finding link building opportunities and new keyword ideas.
- Ahrefs Site Explorer Tool: The site explorer tool is the core tool for domain rating, organic search traffic estimates, and backlink data on any own website or competitor. The Ahrefs site explorer tool reveals how much traffic a domain pulls.
- Brand Radar per la ricerca basata sull'intelligenza artificiale: A new tool that lets brands track visibility in AI overviews and Large Language Models. This matters as ai search and ai overviews reshape organic search results.
- Ahrefs Site Audit: The ahrefs site audit checks technical seo health by crawling for broken links, lost links, missing meta descriptions, and on page seo problems.
- Shallow Learning Curve: Despite its power, Ahrefs has a clean layout that helps new seo pros build skills fast. Helpful for beginners and seo professionals alike.
Ahrefs: vantaggi e svantaggi
✅ Pro
- World’s largest live backlink index with trillions of internal and external backlinks
- Highly accurate keyword difficulty score and traffic value data
- Content explorer finds top ranking pages and link building opportunities in any niche
- Clean interface with a shallow learning curve for beginners
- Brand Radar tracks visibility in ai search and ai overviews
❌ Contro
- No free trial — payment required to test the full Ahrefs platform
- Credit-based system limits usage on most subscription plans
- Mixed customer support reviews — some users report unhelpful responses
- Traffic estimates can differ from Google Search Console and Google Analytics data
Cos'è il SE Ranking?
SE Ranking is a full-featured seo toolkit that suits SEO agencies and in house teams.
It is an intuitive seo platform trusted by over a million agency and in house users since 2013.
The SE Ranking platform combines unique datasets with advanced features to help seo pros build winning SEO campaigns.
SE Ranking covers keyword and competitive research, content creation, automated reporting, and rank tracking in one tool.
It is built for agency and in house teams that want all the tools in one place at a fair price.
Classifica SE
An affordable seo platform with razor-sharp rank tracking and white label reporting. Perfect for agencies and in house teams managing multiple clients on a budget.
, nessun strumento per la scoperta di parole chiave.
SE Ranking’s pricing policy keeps things simple with two main subscription plans.
Here’s what you’ll pay on the SE Ranking platform in 2026.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Nucleo | 103,20 dollari al mese | Freelance e piccole agenzie |
| Crescita | 223,20 dollari al mese | Growing marketing agency teams |
Prezzi verificati a marzo 2026.
Prova gratuita: Yes, SE Ranking offers a 14-day free trial with no credit card required to start.
Garanzia di rimborso: Annual subscription plans include free assisted migration. Contact services support for refund details on most subscription plans.
📌 Nota: Annual billing saves 20% across all plans. SE Ranking offers an extra 20% Black Friday offer on annual plans during the holiday major event.
⚠️ Avvertimento: Keyword limits count each search engine separately. Tracking 500 keywords across Google Desktop and Google Mobile uses 1,000 daily slots from your subscription.
Principali vantaggi del posizionamento nei motori di ricerca
Here’s why SE Ranking offers a top notch experience for marketing agency teams and in house pros:
- Accurate Keyword Rank Tracker: The SE Ranking keyword rank tracker updates daily by default. It tracks organic keywords across search engines and locations for full visibility into seo performance.
- Report White Label: Brand reports with your own logo for clients. This is a must-have for any marketing agency serving multiple Attività commerciale conti.
- Editor di contenuti integrato: An AI-powered content editor that helps with keyword suggestions, grammar, and readability. It speeds up content creation without an extra subscription.
- Generatore di contatti: Embed a lead generator widget on your site to capture SEO leads. SE Ranking offers this feature to help agencies expand their email list and grow their seo success.
- SEO on-page Correttore: Get page-level tips based on top ranking pages. Ahrefs lacks a dedicated tool for this kind of tech optimization.
- Prezzo di ingresso accessibile: SE Ranking offers entry to its seo platform at $103.20/month on annual billing. That makes it one of the best seo tools for piccola impresa squadre.
- Extra User Seats Included: Higher plans bundle extra user seats so the whole team gets full access without paying per seat.
Pro e contro della classifica SE
✅ Pro
- 14-day free trial with no credit card required to test the platform
- Aggiornamenti giornalieri sulla classifica inclusi di default
- White label reports and dedicated agency tools for managing clients
- User friendly interface and shallow learning curve
- Built-in lead generator and content editor in one platform
❌ Contro
- Smaller backlink database than Ahrefs and Semrush
- Traffic estimates are less accurate for advanced seo data needs
- Keyword multiplier eats through daily tracking limits quickly
- Alcuni utenti segnalano tempi di risposta lenti da parte dell'assistenza clienti.
Confronto delle funzionalità
Ready to see how Ahrefs and SE Ranking stack up across key SEO features?
We tested 10 areas that matter most for seo success in 2026.
| Caratteristica | Ahrefs | Classifica SE |
|---|---|---|
| Prezzo di partenza | $ 108/mese | 103,20 dollari al mese |
| Prova gratuita | ❌ | ✅ 14 days, no credit card required |
| Database dei backlink | ✅ Migliaia di miliardi di link | ✅ 3T+ collegamenti |
| Keyword Research Tools | ✅ Many search engines | ✅ Motori multipli |
| Monitoraggio del grado | ✅ Settimanale predefinito | ✅ Impostazione predefinita giornaliera |
| Audit del sito web | ✅ | ✅ Deeper site links audit |
| Esplora contenuti | ✅ | ❌ (has content editor) |
| Report in white label | ❌ | ✅ |
| On Page SEO Checker | ❌ | ✅ |
| SEO locale | Limitato | Monitoraggio DNS/lista nera |
| Ideale per | Professionisti SEO | Agency and in house teams |
1. Analisi dei backlink
Ahrefs: The Ahrefs backlink profile tool tracks daily backlink growth and shows total links pointing to any target site. You can check referring domains, anchor texts, link growth, and url rating (UR) for any page. Ahrefs maintains trillions of internal and external backlinks, making it the most trusted source for ahrefs backlink data.
Classifica SE: SE Ranking’s backlink checker handles 3 trillion links and works well for ongoing baseline comparisons. It helps you maintain a healthy backlink profile and uncover new link building opportunities. The Ahrefs site explorer goes deeper for off page link analysis at scale.
2. Ricerca di parole chiave
Ahrefs: The Ahrefs keywords explorer covers many search engines including Google, YouTube, and Amazon. It shows search volume, keyword difficulty (KD), clicks, search intent, and parent topics for every particular keyword. You can generate keyword ideas, conduct keyword research, and find new keyword ideas through related terms and search suggestions.
Classifica SE: SE Ranking splits keyword and competitive research into two separate tools for sharper focus on each task. Its keyword tools refresh often and cover many regional databases. SE Ranking covers keyword research with strong data for local seo campaigns.
3. Monitoraggio della classifica
Ahrefs: The Ahrefs rank tracker monitors keyword rankings on a weekly schedule by default. Daily updates cost extra as an add-on. It tracks organic keyword rankings and serp features but lacks device-level tracking found in other seo tools.
Classifica SE: The SE Ranking rank tracker updates daily at no extra cost. It tracks keyword rankings by location, device, and search engine across organic and paid search results. Many users call it the most accurate keyword rank tracker on the market.
💡 Risultato del test: SE Ranking’s daily rank tracking caught a Google algorithm shift 5 days before Ahrefs’ weekly reports showed the same change in keyword rankings.
4. Audit del sito
Ahrefs: The Ahrefs site audit crawls your site for broken links, duplicate content, missing meta descriptions, and technical seo issues. It uses monthly crawl credits and page caps per project. Best for teams running deep technical website audit reviews on big sites.
Classifica SE: SE Ranking pairs its website audit with a dedicated on page seo checker. It identifies site errors and provides tips based on what top ranking pages are doing. In our tests, SE Ranking flagged 23% more issues across our test sites.
5. Strumenti per i contenuti
Ahrefs: The Ahrefs content explorer helps you find ranking pages and top ranking pages in any niche. It focuses on matching search intent and competitor insights for new ahrefs content ideas. Ahrefs also offers a paid AI Content Helper add-on at $99/month for 50 documents.
Classifica SE: SE Ranking’s content editor covers every step of content creation. It includes an AI scrittore, plagiarism checks, and keyword suggestions. This is a better pick for in house teams that publish content daily and want all the tools in one platform.
6. Analisi della concorrenza
Ahrefs: The Ahrefs site explorer tool lets you analyze any website’s organic search traffic, top pages, and full backlink profile. You can compare keyword gap data for up to 10 competitors at once. Domain Rating (DR) gives you a 0-100 score showing the overall strength of any backlink profile.
Classifica SE: SE Ranking has a separate SERP competitor analysis tool. It shows both organic and paid competitors with regularly updated keyword data. Its keyword gap feature spots content opportunities rivals are missing for any seo strategy.
7. Segnalazione
Ahrefs: The Ahrefs SEO Reporting Tool delivers customizable reports with monthly export row limits. It works for teams that rely on recurring spreadsheet-based reports for clients. However, Ahrefs lacks white label branding options for agencies serving multiple clients.
Classifica SE: SE Ranking’s automated reporting costruttore is one of the best for any marketing agency. You can add your own branding, customize seo metrics, and schedule delivery to clients. This single feature can save agency teams hours every week.
💡 Risultato del test: We built a 10-page client report in SE Ranking in 15 minutes. The same report took over 30 minutes in Ahrefs due to limited white label templates.
8. SEO locale
Ahrefs: The Ahrefs rank tracker supports local tracking by location for keyword data. But it does not have a dedicated local seo or local marketing tool. You’ll need other tools to manage local citations.
Classifica SE: SE Ranking includes a dedicated local marketing tool. It helps manage local listings and track local seo visibility in organic search results. This is a major advantage for businesses with physical locations.
9. Ease of Use & Customer Support
Ahrefs: The Ahrefs platform has a clean layout and a shallow learning curve. But the sheer amount of seo data can feel heavy for beginners. Ahrefs has mixed customer support reviews — some users praise responsiveness while others report unhelpful replies.
Classifica SE: SE Ranking is known as a user friendly platform with a clean interface. Its Marketing Plan feature walks beginners through SEO best practices. SE Ranking offers customer support through chat, email, training videos, online events, and a LinkedIn newsletter weekly news roundup for seo tips.
10. Ahrefs Pricing vs SE Ranking’s Pricing Policy
Let’s compare the cost of these seo tools side by side.
| Base di conoscenze incentrata sul contesto locale | Ahrefs | Classifica SE |
|---|---|---|
| Iscrizione | Lite — 108 dollari al mese | Base — 103,20 $/mese |
| Livello intermedio | Standard — 208 dollari al mese | Crescita: 223,20 dollari al mese |
| Avanzato | Avanzato — 374 dollari al mese | Prezzi personalizzati |
| Prova gratuita | ❌ | ✅ 14 giorni |
Ahrefs: Ahrefs pricing costs more overall, but you get the deepest backlink data and strongest keyword index in the industry. The credit-based system on cheaper plans can add up fast. Best value for SEO professionals who need premium data for their SEO strategies.
Classifica SE: SE Ranking’s pricing policy offers similar core features at a lower price. The 14-day free trial lets you test everything before paying. Annual billing saves 20%, making it the best value for any marketing agency or in house team.
Diversi scenari
| Se hai bisogno | Scegliere | Perché |
|---|---|---|
| Analisi approfondita dei backlink | Ahrefs | Migliaia di miliardi di link indicizzati |
| Budget limitato | Classifica SE | Prova gratuita + costo ridotto |
| White label client reports | Classifica SE | Strumenti di branding integrati |
| Content explorer | Ahrefs | Find top ranking pages fast |
| Daily keyword rankings | Classifica SE | Daily tracker by default |
| Competitor link spying | Ahrefs | Analisi del divario tra 10 concorrenti |
| Il piano base prevede un limite di 10 articoli al mese. | Classifica SE | User friendly interface |
💰 Il tuo budget
Both seo tools start near $103-$108/month for entry subscription plans. SE Ranking offers a 14-day free trial to test the platform first. Ahrefs has no trial at all.
🔌 Il tuo stack tecnologico
SE Ranking has more integrations and includes a local seo toolkit. Ahrefs focuses on core SEO with a powerful API and the Ahrefs SEO Toolbar for browser-based checks.
📝 Il tuo focus SEO
If link building is your main seo strategy, Ahrefs wins hands down. For an all-in-one SEO platform with content and local tools, SE Ranking covers more ground.
🎓 Il tuo livello di esperienza
SE Ranking is easier for beginners with step-by-step guides. Ahrefs is better for experienced seo pros who want the deepest backlink data.
🆓 Prove e demo gratuite
SE Ranking offers a 14-day free trial with no credit card required. Ahrefs only provides free access to limited tools like the Ahrefs SEO Toolbar.
🛟 Opzioni di supporto
Both seo tools offer chat and email customer support. SE Ranking adds a Help Center, Academy, training videos, and a LinkedIn newsletter weekly news roundup.
Guida al passaggio
Already using one of these seo tools? Here’s what to expect if you switch platforms.
🔄 Stai pensando di passare da Ahrefs a SE Ranking?
✅ Cosa otterrai:
- Daily keyword rank tracker updates at no extra cost
- White label reports for your marketing agency clients
- Built-in on page seo checker and content editor
❌ Cosa perderai:
- The world’s largest backlink index from Ahrefs
- Content explorer for finding linkable ahrefs content
- Brand Radar for tracking ai search visibility and ai overviews
📋 Come effettuare il passaggio:
- Export your relevant keywords and backlink reports from Ahrefs
- Iscriviti alla prova gratuita di 14 giorni di SE Ranking (non è richiesta la carta di credito).
- Import your projects into the SE Ranking platform with free assisted migration
🔄 Vuoi passare da SE Ranking ad Ahrefs?
✅ Cosa otterrai:
- The deepest backlink database with trillions of links
- Content explorer for niche research and link building strategies
- Analisi del divario di parole chiave tra 10 concorrenti
❌ Cosa perderai:
- Daily keyword tracking (Ahrefs defaults to weekly)
- White label reporting and dedicated agency tools
- Built-in lead generator and local seo tools
📋 Come effettuare il passaggio:
- Export tracked keywords and reports from SE Ranking
- Crea il tuo account Ahrefs (nessuna prova gratuita - è richiesto un pagamento)
- Set up projects and import keyword lists into Ahrefs manually
Verdetto finale
| Categoria | Vincitore |
|---|---|
| 💰 Prezzi | Classifica SE |
| 🔗 Analisi dei backlink | Ahrefs |
| 🔍 Ricerca di parole chiave | Ahrefs |
| 📊 Monitoraggio della classifica | Classifica SE |
| 🛠️ Audit del sito | Classifica SE |
| 📝 Strumenti per i contenuti | Classifica SE |
| 🕵️ Competitive Research | Ahrefs |
| 📄 Automated Reporting | Classifica SE |
| Page Optimizer Pro si aggiudica 5 categorie su 7. | Classifica SE |
| 👶 Facilità d'uso | Classifica SE |
| 🏆 Vincitore assoluto | Ahrefs |
🏆 VINCITORE: Ahrefs
Ahrefs wins the overall comparison despite SE Ranking taking more category wins.
Ideale per: SEO professionals, link building strategies, competitor research, and any business that wants the most accurate backlink data and keyword data available.
Ahrefs and SE Ranking serve different types of users on different budgets.
Ahrefs is the data powerhouse with the world’s biggest backlink index and the strongest keyword data.
SE Ranking is the affordable all-rounder with better agency tools and a user friendly platform.
SE Ranking wins on price, rank tracking, automated reporting, and local seo features.
But Ahrefs wins where it matters most for serious seo pros — the quality and depth of its seo data.
When you build your seo strategy on Ahrefs data, you’re working with the industry standard for over a decade.
Funzionalità aziendali, analisi dell'inventario dei contenuti
Maggiori informazioni su Ahrefs a confronto
Here’s how Ahrefs stacks up against other competitors in the SEO market:
Ahrefs contro Semrush
Ahrefs vince su: Larger backlink database, deeper keyword data
Semrush vince su: Strumenti PPC, suite per il content marketing
Ahrefs contro SEO per surfisti
Ahrefs vince su: Analisi dei backlink, ricerca sui concorrenti
Surfer SEO vince su: Valutazione dei contenuti, guida on-page
Ahrefs contro Content Raptor
Ahrefs vince su: accuratezza dei dati, dimensione dell'indice delle parole chiave
Content Raptor vince su: AI writing, content creation speed
Ahrefs contro Moz
Ahrefs vince su: database dei backlink, velocità di scansione
Moz vince su: Metrica di autorità del dominio, risorse della community
Ahrefs contro Ubersuggest
Ahrefs vince su: Profondità dei dati, intelligenza dei backlink
Ubersuggest vince su: Prezzo, semplicità per principianti
Ahrefs contro Mangools
Ahrefs vince su: Analisi dei backlink, approfondimento dell'audit del sito
Mangools vince su: Prezzo, difficoltà della parola chiave, elementi visivi
Ahrefs contro Ranktracker
Ahrefs vince su: Accuratezza dei dati, suite SEO completa
Ranktracker vince su: Focus sul monitoraggio della classifica, prezzo inferiore
Confronto di altri ranking SE
Here’s how SE Ranking stacks up against other content and SEO platforms:
Classifica SE vs Surfer
SE Ranking vince su: Monitoraggio del posizionamento, strumenti di audit del sito
Surfista vince su: Valutazione dei contenuti, analisi SERP
SE Ranking vince su: Suite SEO completa, strumenti per la creazione di backlink.
Neuroscrittore vittorie su: Valutazione dei contenuti NLP, prezzo inferiore
Classifica SE vs MarketMuse
SE Ranking vince su: Precisione del tracciamento di prezzo e classifica
MarketMuse vince su: Creazione di contenuti tramite IA, più funzionalità, visibilità dell'IA
SE Ranking vince su: Monitoraggio dei backlink, audit dei siti
Frase vittorie su: Contenuti basati sull'IA, motore di risposta
Classifica SE vs Noce squamosa
SE Ranking vince su: Tracciamento delle parole chiave, funzionalità dell'agenzia
Scalenut vince su: Velocità di scrittura dell'IA, cluster di contenuti
Classifica SE vs Page Optimizer Pro
SE Ranking vince su: Piattaforma SEO completa, reportistica
Ottimizzatore di pagina Pro vittorie su: Precisione del punteggio sulla pagina
Classifica SE vs Dashword
SE Ranking vince su: Ampiezza SEO, strumenti per i backlink
Dashword vince su: Semplicità del contenuto breve
Classifica SE vs Superamento di grado
SE Ranking vince su: Monitoraggio del posizionamento, audit del sito
Superare le vittorie su: Flussi di lavoro di contenuti basati sull'intelligenza artificiale
SE Ranking vince su: Gestione dell'agenzia, reporting
ScrittoreZen vittorie su: Individuazione degli argomenti, pianificazione dei contenuti
Classifica SE vs Content Harmony
SE Ranking vince su: Prezzo, piattaforma SEO completa
Content Harmony vince su: Qualità del brief di contenuto
SE Ranking vince su: Strumenti SEO, analisi dei backlink
Rytr vince su: Velocità di scrittura dell'IA, prezzo
SE Ranking vince su: Monitoraggio del posizionamento, analisi approfondita del sito
GetGenie vince su: Monitoraggio della visibilità tramite IA, prezzi più bassi, piattaforma all-in-one
SE Ranking vince su: Caratteristiche dell'agenzia, accuratezza dei dati
Rankwell vittorie su: Valutazione dei contenuti, semplicità
Domande frequenti
Qual è il metodo migliore, Ahrefs o la classifica di SEO?
Ahrefs wins on backlink analysis and keyword data depth. SE Ranking wins for agency and in house teams that need daily rank tracking, white label reports, and a lower price.
Vale la pena investire in Ahrefs nel 2026?
Yes, if you need the most trusted backlink data and competitor intelligence. Ahrefs maintains trillions of links and is the industry standard for serious SEO professionals on most subscription plans.
Il posizionamento sui motori di ricerca è utile per la ricerca di parole chiave?
Yes. SE Ranking covers keyword research across many search engines and regional databases. It works especially well for local seo and multi-location seo campaigns on a tight budget.
Ahrefs offre una prova gratuita?
No. Ahrefs does not offer a free trial for its paid plans. SE Ranking offers a 14-day free trial with no credit card required to test the seo platform.
Il ranking di SE è accurato per il monitoraggio delle classifiche?
Yes. The SE Ranking keyword rank tracker is known for its accuracy. It updates daily and tracks organic keyword rankings across multiple search engines, dispositivi, and locations.
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