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HubSpot vs Thryv: Which is The Best CRM For You in 2026?

da | Last updated Aug 3, 2026

Vincitore
Hubspot
4.0
  • Piano gratuito con utenti illimitati
  • Fino a 1 milione di contatti gratuiti
  • 500+ Attività commerciale Apps Connect
  • Marketing, Sales & Service Hub
  • Breeze AI Automazione Costruito
  • Formazione gratuita presso HubSpot Academy
  • Piani a pagamento a partire da 15 dollari a postazione al mese
Secondo classificato
Thryv
2.6
  • Built for Local Piccola impresa
  • Syncs 50+ Local Listing Sites
  • 24/7 Online Booking Included
  • Secure Client Portal Access
  • Elaborazione dei pagamenti ThryvPay
  • AI Response Tool for Reviews
  • Piani a pagamento da $ 244/mese

⚡ Verdetto rapido:

  • Prezzi: HubSpot Free Tools cost $0/month and paid seats start at $15/seat/month. Thryv Marketing Center starts at $244/month.
  • Ideale per: HubSpot suits sales and marketing teams that want one CRM platform. Thryv suits local service businesses that need booking, invoices and listings.
  • Differenza fondamentale: HubSpot’s free CRM holds up to one million contacts with unlimited users. Thryv has no comparable free tier at this price level.
  • La nostra scelta: HubSpot for most readers, because the free plan lets you test real contact management before you pay anything.
HubSpot vs Thryv Comparison

These two tools look similar on a pricing page and behave nothing alike.

HubSpot is a customer relationship management platform built around contacts, deals and email marketing.

Thryv is an all-in-one system for local businesses that book appointments and send invoices.

One helps you grow a sales pipeline. The other helps you run daily operations.

This comparison shows which one matches your business.

Panoramica

This HubSpot vs Thryv comparison covers pricing details, core features and ease of use.

Analizziamo inoltre per chi è più adatta ciascuna piattaforma CRM.

Our sources include published specs, vendor documentation and public user reviews.

I nostri redattori hanno anche avuto modo di testare personalmente entrambi gli strumenti.

Tali annotazioni compaiono nella sezione "Cosa ha notato il nostro team" qui di seguito.

Che cos'è HubSpot?

HubSpot è una piattaforma di gestione delle relazioni con i clienti (CRM) pensata per i team di vendita e marketing.

It lets sales teams manage contacts and track deals in real time.

The company built its name on inbound marketing, and that idea still shapes the product.

Interconnected hubs tie customer relationships together across marketing, sales and service.

Marketing Hub handles email marketing, landing pages and website pages. Sales Hub covers sales pipeline management. Service Hub covers support and customer success.

A clean visual dashboard gives you a real-time view of the whole sales funnel.

Over 750,000 customers use it weekly to run campaigns and communications.

Here is a closer look at how the platform works.

🏆 Vincitore: HubSpot

⭐ 4.0/5 | 💰 Free plan, paid from $15/seat/month

Start free with unlimited users and up to one million contacts. Add paid seats only when your team grows.

Prezzi HubSpot

Here is what HubSpot offers at each tier. Let’s break it down.

PianoPrezzoIdeale per
Strumenti gratuiti$0/meseContact management with unlimited users
Marketing Hub Starter$ 15/posto/meseEmail marketing and lead nurturing basics
Piattaforma clienti iniziale$ 15/posto/meseSmall teams that want every hub at once
Marketing Hub Professional800 dollari a posto al meseMarketing teams running custom reports

Pricing verified August 2026.

Prezzi HubSpot

Prova gratuita: No card needed. The free version stays free with no time limit.

Garanzia di rimborso: None published. Paid subscriptions run on an annual commitment even with monthly billing.

📌 Nota: The free plan includes one deal pipeline and one team or department. The Starter plan includes 1,000 marketing contacts, and each extra thousand costs $50.

⚠️ Avvertimento: Costs climb fast once you mix hubs. The Professional plan starts around $1,080/month for five users, and enterprise plans start near $4,000/month.

Principali vantaggi di HubSpot

Here is what makes HubSpot’s CRM worth a look:

  • A real free CRM: The free plan supports up to one million contacts and unlimited users. Free features cover contact management, email tracking and landing pages.
  • 500+ business apps: It connects with Google Workspace, Microsoft 365, Forza vendita and hundreds of other crm tools. Most stacks plug in without custom work.
  • One record per customer: Marketing tools, sales dati and service tickets share the same contact record. Sales leaders stop chasing numbers across separate systems.
  • Automazione that saves hours: Workflows handle repetitive tasks and lead routing. The Breeze AI suite drafts emails and enriches records for you.
  • Formazione gratuita: HubSpot Academy holds a large library of courses. New users lean on it during setup instead of paying a consultant.
  • Flexible data model: Custom properties and custom objects let you shape records around your sales process. Custom reports then measure what actually matters.
  • Live chat and messaging: Chat and chatbot sit inside the same inbox as email. You can respond from your phone or on mobile.
Che cos'è Hubspot

Cosa ha notato il nostro team

Nostro scrittore created a HubSpot account and spent several days inside the free CRM. Here is what stood out from that hands-on time:

Esperienza personale con HubSpot

The short clip below covers the same walkthrough on video.

Vantaggi e svantaggi di HubSpot

✅ Pro
  • Il piano gratuito supporta fino a un milione di contatti e un numero illimitato di utenti.
  • Integrates with over 500 business applications including Salesforce
  • User friendly interface with a guided setup process for new users
  • Marketing, sales and service data share one contact record
  • HubSpot Academy training is free and covers the whole platform
❌ Contro
  • Pricing gets complicated once you mix and match hubs
  • Steep learning curve for advanced features and segnalazione
  • The free version has no live support, only online resources
  • Customization feels rigid next to developer-focused rivals

Che cos'è Thryv?

Thryv is customer relationship management and reputation software for small businesses.

Thryv Holdings, Inc. is a publicly traded SaaS company based in Dallas, Texas.

The company began as a conglomerate of Yellow Pages businesses.

It reported $1.3 billion in revenue over a twelve-month period in June 2020.

Thryv operates in 48 states and employs more than 2,400 employees.

More than 50,000 local businesses across the U.S., Canada and Australia use Thryv software.

The product splits into a Thryv Business Center for daily operations and a Marketing Center for outreach.

IL pece is simple. Win new customers, stay organized and get paid faster.

This walkthrough shows the dashboard in action.

Recensione di Thryv 2026: sopravvalutato o una gemma nascosta? 4 stelle

Runner Up: Thryv

⭐ 2.6/5 | 💰 From $244/month

Booking, invoices, listings and messaging in one place. Built for service businesses that answer the phone all day.

Prezzi Thryv

Thryv keeps most numbers behind a demo call. Here are the listed plans.

PianoPrezzoIdeale per
Centro di marketing$244/meseLocal listings, SEO and campaign work
Mantenere$299/meseBundled tier listed in our pricing data

Pricing verified August 2026.

Prova gratuita: No open trial. Thryv runs a guided demo and a free plan with limited features.

Garanzia di rimborso: None published. Terms are set during onboarding, so ask before you sign.

📌 Nota: Packages carry a one time onboarding fee of $250. That charge sits outside the monthly price.

⚠️ Pricing conflict flagged: Our pricing data lists the two plans above, including a bundled tier labelled “Keap”. Public sources instead quote entry pricing from $20.00 per user per month. We have kept our recorded figures in the table and are showing you both, so confirm the current pricing details with a Thryv rep before you buy.

Principali vantaggi di Thryv

Here is where Thryv earns its keep:

  • Centro di comando posta in arrivo: The Thryv Command Center is a universal inbox for email, SMS, social and web chat. Every thread from calls and messages lands in one place.
  • 24/7 booking: Automated online scheduling lets clients book appointments any hour. Typical users report a 61% increase in bookings.
  • Inserzioni locali migliorate: Business information syncs across 50+ listing sites automatically. Reviews are managed from the same screen.
  • Portale clienti: A secure portal lets customers book, pay, share documents and view account details. That self-service customer experience saves phone tag.
  • Ricevi i pagamenti più velocemente: ThryvPay processes payments and digital document signing closes invoices without paper.
  • Hours back each week: Owners save an average of 20 hours per week by folding invoicing, scheduling and document storage into one system.
  • Always-on help: Thryv offers 24/7 support and a website costruttore for a professional looking site.
Analisi del sito web Thryv

Cosa ha notato il nostro team

Our writer walked through a Thryv account and tested the booking and invoicing flow. Here is what stood out:

Ho testato Thryv per 60 giorni. Ecco la mia recensione onesta del 2026 con risultati reali, analisi dei prezzi e se è la soluzione giusta per la tua piccola impresa.

Thryv Pro e Contro

✅ Pro
  • Booking, invoices, listings and messaging live in one system
  • Syncs business information across 50+ listing sites automatically
  • 24/7 support and a guided onboarding process
  • ThryvPay handles payments for service-based small businesses
❌ Contro
  • Public pricing is thin and quotes come through a sales call
  • A $250 onboarding fee lands before month one
  • Deal and sales pipeline reporting is lighter than a dedicated CRM
  • Contract terms have drawn complaints in public reviews

Confronto delle funzionalità

Ready for the detailed HubSpot vs Thryv breakdown? We walk through ten areas that decide most purchases.

CaratteristicaHubSpotThryv
Prezzo di partenza$0 free, $15/seat/month paid$244/mese
Piano gratuito✅ (edizione limitata)
Contact Limit (Free)✅ 1 million contacts❌ Non pubblicato
Deal Pipeline Management❌ Solo base
Semplicità per❌ Meetings tool only
Fatturazione e pagamenti✅ Commerce tools❌ Prova a pagamento da 10 dollari
Sincronizzazione degli annunci locali✅ Oltre 50 siti
Integrazioni✅ Oltre 500 app aziendali❌ Limitato
Free Training Library✅ HubSpot Academy
Ideale perTeam di vendita e marketingAttività di servizi locali

1. Gestione dei contatti

HubSpot: Contact management is the core of the product. Every email, call and note attaches to one record, and custom properties let you store the fields your sales process needs. The free tier holds up to a million contacts.

Come organizzare i dati dei clienti in HubSpot CRM

Thryv: Records are built around client jobs rather than deals. You see appointments, documents and invoices per customer, which fits repeat service work. Sales pipeline management is thinner here.

I principali vantaggi di Thryv

2. Email Marketing and Campaigns

HubSpot: HubSpot Marketing Hub runs email marketing, lead nurturing and segmentation from the same contact database. Email tracking tells you who opened and clicked. Free tiers cap tracking notifications and automated sends.

Piattaforma di marketing HubSpot

Thryv: Campaigns run on triggers. A booking or a missed appointment fires personalised email and SMS marketing messages without manual work.

Esperienza personale con Thryv

3. Website Pages and Content

HubSpot: Content tools cover landing pages, blog posts and website pages tied to campaign data. You can see which page produced which lead.

Organizzazione dei contenuti di HubSpot

Thryv: The website builder targets owners with no design help. It ships a professional looking site quickly, but content marketing depth is limited.

Risposte basate sull'intelligenza artificiale: costruisci fiducia con ogni recensione.

4. Intelligenza artificiale e automazione

HubSpot: Workflow automation routes leads, updates properties and triggers follow-ups. The Breeze AI suite drafts emails and enriches data, which cuts repetitive admin.

Automazione basata sull'IA di HubSpot

Thryv: The AI Response Tool writes replies to customer reviews in seconds. Automation focuses on reminders, follow-ups and rebooking rather than pipeline logic.

https://youtu.be/iwYlUBGCzbs?si=76sHJvS6qzoFAHdB

5. Reporting e analisi

HubSpot: Custom reports and dashboards measure the funnel from first touch to closed deal. Custom objects extend reporting to data outside standard records. Deeper analytics sit on higher plans.

Reportistica e analisi di HubSpot

Thryv: Website analytics show traffic and enquiry sources for a single location. It answers “where did this customer come from” rather than multi-touch attribution.

Gestione dei social media di Thryv

6. Payments, Invoices and Commerce

HubSpot: Commerce tools cover quotes, payment links and subscription billing inside the crm platform. Setup assumes you already run a sales process.

Gestione dell'e-commerce HubSpot

Thryv: Billing and invoicing is a headline feature. ThryvPay takes card payments, and digital signing closes estimates without printing anything.

Chat del team Thryv

💡 Consiglio da professionista: If most of your revenue arrives as job invoices rather than subscriptions, Thryv’s billing flow will feel faster out of the box.

7. Social Media and Online Reputation

HubSpot: Social publishing and monitoring sit inside Marketing Hub on paid tiers. Review management is not part of the toolset.

Thryv: Social scheduling and online reputation management ship together. You collect reviews, respond to them and push updates from the same dashboard.

Fatturazione e fatturazione Thryv

Reputation tools sit right beside the social pianificatore.

https://youtu.be/sLFhTif-ViY?si=FC5VaYtAeyZI_QqI

8. Messaging and Team Communication

HubSpot: A shared inbox pulls in live chat, chatbots, email and Facebook Messenger. Your support team answers from one thread and the history stays on the contact record.

Thryv: TeamChat keeps staff conversations inside the platform. Client messages arrive in the Command Center, so nobody hunts through a personal phone for context.

Analisi delle campagne Thryv

9. Local SEO and Listings

HubSpot: SEO help focuses on content recommendations and topic clusters. There is no listings sync for a physical location.

Thryv: SEO services and listings management come from its directory roots, including Yahoo and other map and search profiles. This is the clearest gap in HubSpot’s coverage.

Consigli per migliorare la tua reputazione online

10. Prezzi e costi

Confrontiamo i piani fianco a fianco.

Base di conoscenze incentrata sul contesto localeHubSpotThryv
GratuitoStrumenti gratuiti: 0 $/mesePiano gratuito con funzionalità limitate.
Ingresso a pagamentoMarketing Hub Starter: $15/seat/monthKeap: 299 dollari al mese
livello intermedioStarter Customer Platform: $15/seat/month$250 una tantum
Livello superioreMarketing Hub Professional: $800/seat/monthQuote only
Setup feeNessuno elencatoQuota di iscrizione una tantum di 250 dollari

HubSpot: The entry cost is the lowest here, and the free version is usable rather than a teaser. The catch arrives later, because professional and enterprise plans climb steeply as your business grows.

Thryv: You pay for a bundle rather than seats, which suits a small team of two or three. The onboarding fee and quote-based tiers make budgeting harder up front.

Diversi scenari

Se hai bisognoSceglierePerché
To start at zero costHubSpotPiano gratuito, utenti illimitati
Prenotazione appuntamentiThryv24/7 scheduling built in
Gestione della pipeline di venditaHubSpotDeal stages and forecasting
Annunci e recensioni localiThryvSyncs 50+ directories
Oltre 500 integrazioniHubSpotConnects most business apps
One bundle for a tiny teamThryvTariffa mensile fissa
Room for business growthHubSpotHubs scale with the team

💰 Il tuo budget

HubSpot lets you start free and add paid plans later. Thryv asks for a few hundred dollars a month plus onboarding before you see results.

🔌 Il tuo stack tecnologico

HubSpot connects to more than 500 apps, so most existing technology stays in place. Thryv prefers to be the whole stack instead.

📝 Your Daily Workflow

If your day is campaigns and follow-ups, HubSpot’s marketing tools fit. If your day is bookings, quotes and chasing payment, Thryv fits.

🎓 Il tuo livello di esperienza

Both interfaces feel intuitive at first. HubSpot has a steeper climb once you reach workflows and custom reporting, though HubSpot Academy softens it.

🆓 Prove e demo gratuite

You can open a HubSpot account today and test it with real contacts. Thryv routes you through a demo, so plan for a scheduled call.

🛟 Opzioni di supporto

Thryv gives every account 24/7 help. HubSpot keeps email support and live channels for paid tiers, so free users rely on documentation.

Zendesk è una piattaforma di assistenza clienti con alcune funzionalità CRM.

Both platforms store client documents and payment details, so review each security policy before migrating records. Ask about data export rights during the sales conversation.

Guida al passaggio

Already using one of these? Here is what changes when you move.

🔄 Switching from HubSpot to Thryv?

✅ Cosa otterrai:

  • Automated booking that clients can use at midnight
  • Listings sync across 50+ directories
  • ThryvPay invoicing and 24/7 human help

❌ Cosa perderai:

  • The free tier and its million contact ceiling
  • Deep funnel reporting and custom objects
  • The 500+ integration library

📋 Come effettuare il passaggio:

  1. Export contacts, companies and deals from HubSpot as CSV files
  2. Book the Thryv demo and confirm the onboarding scope
  3. Import clients, then rebuild reminders as trigger campaigns
🔄 Switching from Thryv to HubSpot?

✅ Cosa otterrai:

  • A free plan you can test before spending anything
  • Proper deal stages and custom reports
  • Free HubSpot Academy training for the whole team

❌ Cosa perderai:

  • Directory listings management and review syncing
  • Built-in appointment booking and the client portal
  • 24/7 support on the lowest tier

📋 Come effettuare il passaggio:

  1. Export your client list and open invoices from Thryv
  2. Create a free HubSpot account and map fields to custom properties
  3. Add a booking app from the marketplace to replace scheduling

Cosa non è stato trattato nella nostra recensione

This comparison focused on small businesses and lean sales and marketing teams. We did not test enterprise rollouts, custom API work, or multi-location franchise setups. Thryv’s quote-based tiers were not priced in full, since those numbers come through a sales call. If you manage dozens of seats, your shortlist and your costs will look different from ours.

Verdetto finale

CategoriaVincitore
💰 PrezziHubSpot
🚀 Funzionalità CRM principaliHubSpot
📅 Booking & InvoicingThryv
📊 Reportistica e analisiHubSpot
👶 Facilità d'usoHubSpot
🔌 IntegrazioniHubSpot
📍 Local Listings & ReviewsThryv
🏆 Vincitore assolutoHubSpot

🏆 VINCITORE: HUBSPOT

HubSpot wins 5 out of 7 categories.

Ideale per: contact management, sales pipeline management, email marketing, and teams that want room to grow

These are two different products with one overlapping label. HubSpot is a crm platform for a sales team that wants to nurture relationships and measure them. Thryv is an operations hub for a local shop.

Thryv earns its place if your work runs on appointments, estimates and customer interactions from a single location. The 24/7 support and listings sync are things HubSpot simply does not do.

For everyone else, HubSpot is the safer pick. You can test it free, keep your data as the business grows, and only pay when the workflow proves itself.

Confronto con altri prodotti HubSpot

Here is how HubSpot lands against other crm software people shortlist.

HubSpot contro Salesforce

HubSpot vince su: faster onboarding for new admins, a usable free tier, and marketing tools that ship in the same seat

Salesforce vince su: developer-level customization, complex territory rules, and large enterprise governance

HubSpot contro Zoho CRM

HubSpot vince su: free contact ceiling, training library depth, and a cleaner reporting dashboard

Zoho CRM eccelle su: lower cost per seat at scale, bundled office apps, and tighter budget control for smaller businesses

HubSpot contro Pipedrive

HubSpot vince su: marketing plus service coverage, free entry point, and richer automation on paid tiers

Pipedrive vince su: a lighter deal view, quicker setup for a two-person sales team, and simpler seat pricing

HubSpot contro Keap

HubSpot vince su: scale beyond a solo operator, integration count, and free access to core contact records

Keap vince su: packaged follow-up templates, built-in quoting, and hand-held onboarding for one-person shops

This video runs through more HubSpot alternatives worth a look.

4 migliori alternative professionali a HubSpot per la tua azienda

Più Thryv rispetto

Thryv competes with a different group of tools.

Facilità d'uso, gestione della reputazione, supporto all'avvio GoHighLevel

Il Thryv vince su: directory listings, an established support team, and a client portal customers actually log into

GoHighLevel vince su: agency white-labelling, sub-account management, and funnel building for resellers

Facilità d'uso, gestione della reputazione, supporto all'avvio Campagna attiva

Il Thryv vince su: scheduling, invoicing, and reputation management in the same subscription

ActiveCampaign vince su: automation branching, deliverability controls, and campaign reporting depth

Thryv contro lunedì CRM

Il Thryv vince su: customer-facing booking, payment collection, and local visibility work

Lunedì CRM vince su: flexible boards, cross-team project views, and per-seat pricing you can start small

Here are more Alternative a Thryv on video.

I migliori strumenti CRM per le tue esigenze

Domande frequenti

HubSpot CRM è davvero gratuito?

Yes. The free tier costs $0/month and holds up to one million contacts with unlimited users. Paid seats start at $15/seat/month when you need more.

Per cosa è più indicato HubSpot CRM?

It suits sales and marketing teams that want contact records, deals, campaigns and support tickets in one system. Small businesses chasing steady business growth get the most value.

A cosa serve Thryv?

Local service businesses use it to book appointments, send invoices, manage listings and reply to reviews. More than 50,000 businesses across the U.S., Canada and Australia run on it.

Thryv fa parte delle Pagine Gialle?

Thryv Holdings began as a conglomerate of Yellow Pages companies and later rebranded. It now sells software while keeping its directory and local listings roots.

Esiste un CRM migliore di HubSpot?

It depends on your goal. Salesforce fits deep customization, Zoho CRM fits tight budgets, and Thryv fits appointment-driven shops. For most readers HubSpot remains the miglior CRM starting point.

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