

⚡ Verdetto rapido:
- Prezzi: Freshsales CRM starts at $9/user/month. Zoho CRM starts at $10/month and keeps a free version.
- Ideale per: Freshsales CRM suits sales teams that want Freddy AI and built-in phone. Zoho CRM suits growing Attività commerciale operations that need many connected zoho tools.
- Differenza fondamentale: Freshsales CRM is one focused sales app. Zoho CRM is a unified platform that plugs into dozens of other zoho tools.
- La nostra scelta: Zoho CRM for most users. It costs less at the top tier and scales further as your company grows.

Freshsales CRM and Zoho CRM both promise to fix messy sales processes.
After comparing them, they are not really built for the same buyer.
Freshsales CRM is a focused sales app with strong ai features baked in.
Zoho CRM is a wider crm system that connects to dozens of other zoho tools.
That one difference shapes price, setup time, and how far each platform can stretch.
Panoramica
This Freshsales CRM vs Zoho CRM comparison covers pricing, features, automazionee facilità d'uso.
We also break down which crm software fits which kind of company.
Our sources include published specs, official documentation, and G2 and Capterra feedback.
Both tools run in any modern browser, so no software install is needed.
By the end you will know which one matches your sales process.
Che cos'è Freshsales CRM?
Freshsales is an AI-powered platform for sales, marketing, and customer interactions.
È stato lanciato nel 2016 come secondo prodotto principale di Freshworks.
The cloud-based tool centralizes contact details and every touchpoint in one record.
Freddy AI scores leads, predicts deal risks, and suggests the next best action.
È stato progettato principalmente per le piccole e medie imprese.
Freshworks dichiara di avere oltre 67.000 clienti in tutto il mondo per i suoi prodotti.

CRM Freshsales
A sales-first crm with phone, email, chat, and SMS in one posta in arrivo. Freddy AI handles basic lead scoring for you. Try it free for 21 days.
Prezzi del CRM Freshsales
Here is what Freshsales costs per user. Let’s break it down.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Crescita | $9/utente/mese | Piccola impresa squadre che iniziano |
| Professionista | $ 39/utente/mese | Multiple pipelines and advanced features |
| Impresa | $ 59/utente/mese | Large businesses needing deeper controls |
Pricing verified August 2026.

Prova gratuita: Yes. Freshsales offers a 21-day free trial on every tier, with no credit card required to open a new account.
Garanzia di rimborso: No blanket refund window is published. Freshworks handles refunds case by case, so cancel before renewal.
📌 Nota: Freshsales also runs a free version for up to 3 users with most core features included. Pricing has dropped a lot over the years and now sits 2 to 3 times lower than it once did.
⚠️ Pricing conflict: Nostro dati sheet lists Growth at $9 and Enterprise at $59 per user per month. Some public sources list $11 and $71 instead. We use our verified figures above. Check the pricing page before you buy, since add ons and annual terms change the total.
Principali vantaggi del CRM Freshsales
Ecco perché vale la pena dare un'occhiata a Freshsales:
- Freddy AI scoring: Freddy AI scores leads on behavior and profile. That focus lifts conversion rates for busy sales reps.
- Visione a 360 gradi del cliente: Every call, email, and note sits on one timeline. You see the full history of customer interactions at a glance.
- Comunicazione integrata: Phone, email, chat, and SMS live in a unified inbox. No separate email client is required.
- Kanban deal management: Visual sales pipelines track deal progress and expose bottlenecks fast.
- Portata omnicanale: Talk to customers over WhatsApp Business, Facebook Messenger, and LINE from the same screen.
- Freshworks fit: It ties tightly to Freshmarketer, Freshdesk, and other Freshworks products for marketing and customer support.
- Accesso mobile: iOS e Android app supports offline access and call logging on the road.

Cosa ha notato il nostro team
Note: We have not had extended hands-on time inside Freshsales CRM yet. The points above come from published documentation and verified user feedback on G2 and Capterra.
Capterra and G2 reviewers rate it around 4.5 out of 5 on average.
The same review sites flag a slow and overwhelming experience, with cluttered navigation and slow load times.
Vantaggi e svantaggi di Freshsales CRM
✅ Pro
- Interfaccia intuitiva e facile da imparare.
- Freddy AI scores leads and flags deal risks
- Phone, email, chat, and SMS built into one inbox
- 21-day free trial on every plan
- Ottimo rapporto qualità-prezzo per le piccole e medie imprese
❌ Contro
- Cluttered navigation and slow loading times
- Around 385 integrations, fewer than older rivals
- Mancano alcune funzionalità presenti in HubSpot e Forza vendita
- Limited native connectors outside Freshworks products
Che cos'è Zoho CRM?
Zoho CRM is customer relationship management software for sales, marketing, and support teams.
It works as a central repository for customer data across the whole company.
Leads, accounts, contacts, and deals all sit inside one crm system.
Zia, the built-in virtual assistente, adds artificial intelligence to daily sales activities.
Over 300,000 businesses use Zoho CRM globally.
Any honest zoho crm review has to start with that scale.


🏆 Winner: Zoho CRM
A unified platform for sales, marketing, and customer support. Zia AI agents handle scoring and timing. Start on the free version for up to three users.
Prezzi di Zoho CRM
Here is what Zoho CRM costs in 2026. Let’s break it down.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Gratuito | $0 | Up to three users testing a crm |
| Standard | $ 10/mese | Small business sales processes |
| Professionale | $ 30/mese | Multiple pipelines and inventory management |
| Premio | $40/mese | Large businesses wanting advanced features |
Pricing verified August 2026.

Prova gratuita: Yes. Paid tiers come with a free trial and no credit card required to create a new account.
Garanzia di rimborso: Zoho publishes a 45-day refund window on annual plans. Monthly plans stop at the next billing date.
📌 Nota: Annual subscribers save up to 34 percent versus monthly billing. Zoho also lists Enterprise and Ultimate plans on its own site for large businesses that need more.
⚠️ Pricing conflict: Our verified sheet lists Zoho CRM’s Standard plan at $10/month. Some public sources quote $14/month billed annually and place the Enterprise tier at $40. Prices shift by region and currency, so confirm at checkout.
Principali vantaggi di Zoho CRM
Here is why so many teams pick this platform:
- Zia AI agents: Zia predicts the best contact times based on client behavior. That timing helps sales reps reach people when they actually respond.
- Workflow rules and macros: Workflow rules run on simple if this, then that logic. Macros automate tasks in bulk across records.
- Lead generation built in: Website forms and email capture feed leads straight into the system. Lead scoring keeps contact management tidy.
- Connected zoho tools: Zoho Campaigns handles mass emails and Zoho Social covers social media posting.
- Third party apps: Zoho CRM integrates with over 100 third party apps, including Zoom, Slack, Google Chat, and Microsoft Teams.
- Collaborazione di squadra: The Feeds panel gives internal teams instant messaging with remote colleagues.
- Mobile card scanning: The mobile app scans business cards and opens contacts and leads in seconds.

Cosa ha notato il nostro team
Note: We have not run a long hands-on trial of Zoho CRM. The notes below come from official documentation and public user feedback.
Reviewer opinion on ease of use is split. Some call the interface clean and intuitive for beginners.
Others describe a steep learning curve once customization starts. Dashboards can be reshaped to fit how your team works.
Zoho CRM: vantaggi e svantaggi
✅ Pro
- Free plan covers up to three users
- Zia AI adds scoring, timing, and predictions
- Integrates with over 100 third party apps
- Customization options match your own business processes
- Annual subscribers save up to 34 percent
❌ Contro
- Curva di apprendimento ripida per i nuovi utenti
- Free plan support takes 1-2 business days
- Fastest response times sit behind higher tier plans
- Many features mean longer setup before launch
Confronto delle funzionalità
Ready for a closer look at Freshsales CRM vs Zoho CRM? We compare ten areas that decide most purchases, then finish with cost.
| Caratteristica | CRM Freshsales | Zoho CRM |
|---|---|---|
| Prezzo di partenza | $9/utente/mese | $ 10/mese |
| Versione gratuita | ✅ Fino a 3 utenti | ✅ Up to three users |
| Built-in Phone and SMS | ✅ | ❌ Telephony via integration |
| ti consente di valutare i lead, scrivere email e ridurre | copertura linguistica, clonazione vocale, elaborazione in batch | ✅ Zia AI agents |
| Gestione dell'inventario | ❌ | ✅ |
| Applicazioni di terze parti | ✅ Around 385 | ✅ Over 100 |
| Condotte multiple | ✅ Pro and above | ✅ Professional and above |
| Previsione delle vendite | ✅ | ✅ |
| Prova gratuita | ✅ 21 giorni | ✅ On paid tiers |
| Ideale per | Sales teams wanting one focused app | Businesses running many connected tools |
1. Contact Management and Customer Data
CRM Freshsales: Every record holds contact details, a contact number, and a full timeline of touchpoints. That 360-degree customer view means nobody has to dig through an old email client for history.

Zoho CRM: The platform offers leads, contacts, accounts, and deals as separate modules you can reshape. It acts as one store of customer data for sales, marketing, and customer support alike.

2. Artificial Intelligence and Scoring
CRM Freshsales: Freddy AI scores leads on behavior and profile, then flags deals at risk. It also recommends the next best action to close a deal.

Zoho CRM: Zia works as a virtual assistant across the crm. It predicts optimal contact times from client behavior and powers AI-driven analytics across the whole pipeline.
⚠️ Avvertimento: Both sets of ai features need clean data before predictions mean anything. A half-filled database gives weak scores on either platform.
3. Deal Management and Multiple Pipelines
CRM Freshsales: Visual sales pipelines use Kanban boards to track deal progress. Bottlenecks show up quickly, which is why deal management scores well in reviews.
Zoho CRM: Multiple pipelines open up from the Professional tier. Very small teams can also start on Bigin, Zoho’s lighter pipeline tool, and move up later.

4. Marketing Campaigns and Mass Emails
CRM Freshsales: You can send personalized bulk emails and watch activity on each one. Collected data then feeds personalized marketing campaigns through Freshmarketer.
Zoho CRM: Zoho Campaigns handles mass emails, while Zoho Social schedules social media posts. Both connect back to the same contact records.

5. Lead Generation and Web Forms
CRM Freshsales: Web forms push new leads into the pipeline without manual entry. Event tracking on your website shows what a prospect looked at before they filled the form.

Zoho CRM: Lead generation runs through website forms and inbound email capture. A landing page costruttore sits alongside it for campaign traffic.

6. Automation and Workflow Rules
CRM Freshsales: Sales sequences automate repetitive follow-ups so reps spend more time selling. You can create a task list and trigger reminders from stage changes.

Zoho CRM: Workflow rules follow if this, then that logic, and macros automate tasks in batches. Real time notifications tell reps the moment a record changes.
7. Customer Support and Team Collaboration
CRM Freshsales: Every plan includes 24/5 support by phone, chat, and email. Freshdesk OMNI links sales and support teams so a human sees the full ticket history.

Zoho CRM: Classic support covers email and live chat during business hours. Premium adds 24-hour help five days a week, and Enterprise promises a one-hour response, 24/7.

⚠️ Avvertimento: Free plan users on Zoho CRM wait 1-2 business days for a reply. Freshsales gives paid-level support hours even on entry plans.
8. Multiple Channels and Live Chat
CRM Freshsales: Phone, email, chat, and SMS sit in one unified inbox. WhatsApp Business, Facebook Messenger, and LINE extend those customer interactions further.

Zoho CRM: Omnichannel communication spans multiple channels, and SalesIQ adds live chat on your site. Telephony arrives through integration rather than a native dialer.

9. Third Party Apps and Integrations
CRM Freshsales: The marketplace holds around 385 integrations and apps, covering Google, Microsoft 365, Slack, and Zoom. Native connectors outside Freshworks products stay limited, though.

Zoho CRM: Over 100 third party apps connect, including Google Analytics, telephony, and email marketing tools. Paid plans allow unlimited integrations, so one connection rarely blocks another.

10. Analytics, Reports and Sales Forecasting
CRM Freshsales: About a dozen predefined sales reports ship ready to edit. AI insights help managers track team performance and handle revenue sales forecasting.

Zoho CRM: Standard reports cover pipeline, activity, and revenue, and pie charts break results down by owner or stage. Custom dashboards give managers real time insights against annual goals.

11. Prezzi e costi
Confrontiamo i piani fianco a fianco.
| Livello | CRM Freshsales | Zoho CRM |
|---|---|---|
| Gratuito | Free version, up to 3 users | $0, up to three users |
| Iscrizione | Crescita: 9 dollari/utente/mese | Standard: 10 dollari al mese |
| Medio | Pro: 39 $/utente/mese | Prezzo per la versione professionale: 30 dollari al mese |
| Superiore | Aziendale: 59 $/utente/mese | Premium: 40 dollari al mese |
CRM Freshsales: The $9 entry tier is the cheapest way in, and reviewers call it excellent value for money. Costs climb fast at the top, where Enterprise reaches $59 per user.
Zoho CRM: Premium tops out at $40, well below the Freshsales ceiling. Billed annually, the gap widens further because annual subscribers save up to 34 percent.

Diversi scenari
| Se hai bisogno | Scegliere | Perché |
|---|---|---|
| A permanent free version | Zoho CRM | Free tier for up to three users |
| Telefono e SMS integrati | CRM Freshsales | Native dialer, no add ons |
| Gestione dell'inventario | Zoho CRM | Quotes and stock modules included |
| Configurazione più rapida | CRM Freshsales | Intuitive interface, shorter learning curve |
| Spazio per crescere | Zoho CRM | Connects to dozens of other zoho tools |
| 50 $/utente/mese (Creativo) | Zoho CRM | Top tier is $19 cheaper |
💰 Il tuo budget
Freshsales wins the entry price by a dollar. Zoho wins the long game, since its top plan costs $19 less per seat.
🔌 Il tuo stack tecnologico
Already running Freshdesk or Freshmarketer? Freshsales slots in neatly. Already using zoho tools like Books or Desk? Zoho keeps everything under one login.
📝 Il tuo processo di vendita
Phone-heavy teams get more from the Freshsales dialer. Teams that run quotes, invoices, and stock will prefer how Zoho handles business operations end to end.
🎓 Il tuo livello di esperienza
First crm ever? Freshsales is quicker to learn. Zoho rewards patience, because deep customization takes time before it pays off.
🆓 Prove e demo gratuite
Freshsales gives 21 days on every tier with no credit card. Zoho lets you sit on the free plan indefinitely while you test.
🛟 Opzioni di supporto
Freshsales gives 24/5 phone, chat, and email on all plans. Zoho reserves its one-hour response for higher tier plans.
Zendesk è una piattaforma di assistenza clienti con alcune funzionalità CRM.
Both publish security and privacy documentation for regulated buyers. If health insurance portability rules apply to your records, request the compliance paperwork before you sign.
Guida al passaggio
Already on one of these? Here is what changes if you move.
🔄 Switching from Freshsales CRM to Zoho CRM?
✅ Cosa otterrai:
- A free version you can keep forever
- Inventory management, quotes, and invoices
- Access to dozens of other zoho tools on one account
❌ Cosa perderai:
- The native phone and SMS dialer
- Freddy AI next-best-action prompts
- 24/5 support on the cheapest paid plan
📋 Come effettuare il passaggio:
- Export leads, contacts, accounts, and deals to CSV from Freshsales
- Create a new account on the Zoho free plan and map your fields
- Import, then rebuild workflow rules before you switch off the old system
🔄 Switching from Zoho CRM to Freshsales CRM?
✅ Cosa otterrai:
- Phone, email, chat, and SMS in one unified inbox
- A shorter learning curve for new sales reps
- 24/5 support on every plan, plus a 21-day free trial
❌ Cosa perderai:
- The permanent free plan for up to three users
- Inventory management and the wider zoho tools family
- Cheaper top-tier pricing at $40 versus $59
📋 Come effettuare il passaggio:
- Export your Zoho modules and any custom fields to CSV
- Start the 21-day Freshsales trial, no credit card required
- Import records, rebuild sequences, then connect your email client
Cosa non è stato trattato nella nostra recensione
This comparison focused on small business and mid-market use. We did not test custom API builds, bulk licensing, or industry compliance paperwork such as health insurance portability rules. Our notes reflect the August 2026 versions, and both vendors ship new features regularly. If you manage 100+ seats, your priorities will differ from what we covered here.
Verdetto finale
| Categoria | Vincitore |
|---|---|
| 💰 Prezzi | Zoho CRM |
| 🚀 Caratteristiche principali | Zoho CRM |
| 🤖 Funzionalità dell'IA | Zoho CRM |
| 📞 Comunicazione integrata | CRM Freshsales |
| 👶 Facilità d'uso | CRM Freshsales |
| 🔌 Integrazioni | Zoho CRM |
| 📊 Analytics and Reports | Zoho CRM |
| 🏆 Vincitore assoluto | Zoho CRM |
🏆 VINCITORE: ZOHO CRM
Zoho CRM wins 5 out of 7 categories.
Ideale per: growing small business teams, companies that want one unified platform, and buyers who need inventory management alongside sales.
These are two different products aimed at two different buyers. Freshsales CRM is a focused sales app that gets a team selling within a day.
Zoho CRM is a wider system that can manage sales, marketing, and customer support from one place. It asks for more setup time and gives back more room to grow.
Freshsales is a strong pick if your team lives on the phone and wants software that works on day one. Its Kanban boards and Freddy AI cover the basics well.
If you want the miglior CRM value across a whole company, though, Zoho CRM is the safer long-term bet.
Maggiori informazioni su Freshsales CRM a confronto
Here is how Freshsales stacks up against other crm software:
Freshsales vince su: cheaper paid entry at $9, a native dialer on every plan, and 24/5 support without an upgrade
HubSpot vince su: a far larger app marketplace, deeper content marketing tooling, and stronger segnalazione on the free tier
Freshsales CRM contro Pipedrive
Freshsales vince su: built-in phone and SMS, a free plan for 3 users, and Freddy AI scoring included lower down the range
Pipedrive vittorie su: faster pipeline setup, lighter navigation, and a cleaner mobile experience for field reps
Freshsales CRM contro Salesforce
Freshsales vince su: much lower cost per seat, faster onboarding, and no consultant needed to launch
Salesforce vince su: depth of customization, a huge partner network, and reporting built for very large businesses
Più Zoho CRM a confronto
Here is how Zoho CRM measures up against its closest rivals:
Zoho CRM eccelle su: a free tier Salesforce does not offer, a $40 ceiling on our verified plans, and setup a small team can finish alone
Salesforce vince su: enterprise governance controls, AppExchange breadth, and a bigger pool of certified admins to hire
Zoho CRM eccelle su: price per seat as headcount grows, inventory and quoting modules, and tight links to finance and support apps
HubSpot vince su: polish for non-technical users, campaign analytics, and onboarding documentation quality
Zoho CRM vs Bigin by Zoho
Zoho CRM eccelle su: Zia AI, custom modules, and headroom for a company past its first ten staff
Bigin wins on: a lower monthly price, a simpler task list view, and setup measured in minutes rather than weeks
Domande frequenti
Quanto costa Zoho CRM al mese?
Our verified plans run $0, $10, $30, and $40 per month. Some public price lists quote different figures by region, so always confirm at checkout.
Is Zoho CRM actually free?
Yes. The free plan supports up to three users with core contact and deal features. Support on that tier takes 1-2 business days.
Freshsales è un CRM?
Yes. It is the sales crm inside the Freshworks suite, launched in 2016. It handles leads, deals, email, phone, and reporting in one place.
Quale è meglio per una piccola impresa?
Zoho CRM, in most cases. The free tier costs nothing and the top plan stays cheaper. Pick Freshsales if your team needs a built-in phone.
Is Zoho better than Salesforce?
For smaller teams, usually yes on price and setup speed. Salesforce still leads on governance and customization depth for very large businesses.













