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This guide covers how to use Jasper AI, feature by feature:
- Iniziare — Creazione dell'account e configurazione di base
- How to Use AI Image Suite — Generate and edit on-brand images for social posts and ads
- How to Use Blog Post Generator — Turn a topic and keywords into a complete blog post draft
- How to Use Brand Voice — Teach Jasper your tone so every output sounds like you
- How to Use Jasper Chat — Brainstorm ideas and research topics in a chat window
- How to Use Marketing Editor Blog Post — Write, edit, and polish long form content in one document editor
Tempo necessario: 5 minuti per ogni servizio
In questa guida troverete anche: Consigli professionali | Errori comuni | Risoluzione dei problemi | Prezzi | Alternative
Perché fidarsi di questa guida
This tutorial is built on our full Jasper AI review and Jasper’s current feature set.
Every step maps to a real screen inside the platform, with no marketing fluff.

Jasper AI is one of the best-known ai copywriting tools for marketing teams.
Ma la maggior parte degli utenti ne sfrutta solo una minima parte delle potenzialità.
This guide walks through all the features that matter for daily content creation.
Passo dopo passo, con schermate e consigli da professionisti.
Jasper AI Tutorial
This how to use Jasper AI tutorial takes you from first sign-up to power-user habits.
You don’t need prior knowledge of artificial intelligence to follow along.
By the end, you’ll create content faster with far less editing.

Jasper AI
Write marketing content that actually sounds like your brand. Jasper combines Brand Voce, 50+ templates, and AI images in one place. Start with a 7-day free trial.
Getting Started with Jasper AI
Prima di utilizzare qualsiasi funzionalità, completa questa configurazione iniziale.
Ci vogliono circa 3 minuti.
Prima guarda questa breve guida:
Ora analizziamo passo passo ciascuna fase.
Passaggio 1: crea il tuo account
Go to the Jasper website and click “Start Free Trial.”
Sign up with your work email or Google account.
Add your card details to activate the free trial.
✓ Punto di controllo: Controlla il tuo posta in arrivo per ricevere un'e-mail di conferma.
Sì, Beautiful AI consente di esportare le presentazioni in formato PPTX. La conversione è semplice, ma potrebbe comportare alcune differenze di formattazione.
Jasper runs in your browser, so there’s nothing to download.
Log in at app.jasper.ai with your new account.
Ecco come si presenta la dashboard:

✓ Punto di controllo: You should see the home dashboard and left menu.
Passaggio 3: Completare la configurazione iniziale
Name your organization and pick your role in the onboarding flow.
Paste your website URL so Jasper can pull Presto brand context.
Invite your jasper team now if you work with other writers.
✅ Fatto: Sei pronto per utilizzare una qualsiasi delle funzioni seguenti.
How to Use Jasper AI Image Suite
AI Image Suite lets you generate and edit images without leaving Jasper.
It’s the modern version of what users once called Jasper Art.
Ecco come usarlo passo dopo passo.
Step 1: Open the Image Suite
Click “Image” in the left menu to open the suite.
Choose “Generate” to create a new image from scratch.
Passaggio 2: Scrivi la tua richiesta di immagine
Describe the subject, setting, lighting, and style in one prompt.
Pick an aspect ratio that fits your channel, like square for social posts.
Ecco come si presenta:

✓ Punto di controllo: You should see several image variations to choose from.
Passaggio 3: Modifica ed esporta
Use the editing tools to remove backgrounds, expand edges, or upscale.
Download the final image or drop it straight into a document.
✅ Risultato: You have a ready-to-post image for ads, blogs, or campaigns.
💡 Consiglio da professionista: Reuse one strong base prompt and swap only the subject.
How to Use Jasper AI Blog Post Generator
Articolo del blog Generatore lets you turn a short brief into a complete blog post draft.
It’s one of Jasper’s 50+ templates, each built for a specific writing task.
Templates speed up content generation because they need minimal input.
Ecco come usarlo passo dopo passo.
Step 1: Find the Template
Open “Apps” and explore the library, or search “Blog Post.”
Click the template to open its input form.
Step 2: Fill in the Brief
Enter your topic, target audience, keywords, and preferred tone.
Clear briefs produce far more relevant drafts than vague prompts.
Ecco come si presenta:

✓ Punto di controllo: Jasper shows a suggested title and outline before drafting.
Fase 3: Generazione e perfezionamento
Edit the outline first, then click “Generate” to write content.
Open the draft in the editor to fact-check and add your own detail.
✅ Risultato: You have a full first draft ready for human editing.
💡 Consiglio da professionista: Fix the outline first — it saves several rewrites later.
How to Use Jasper AI Brand Voice
Brand Wing lets the AI copy your company’s preferred tone and style.
It lives inside Jasper IQ, alongside Knowledge, Audiences, and your Style Guide.
Ecco come usarlo passo dopo passo.
Step 1: Open Jasper IQ
Click “Brand Voice” under Jasper IQ in the left menu.
Select “Create Voice” to start a new profile.
Step 2: Feed It Real Samples
Paste your best articles, upload files, or add a website URL.
Jasper reads them and writes a voice summary you can edit.
Ecco come si presenta:

✓ Punto di controllo: Your new voice appears with a short tone description.
Step 3: Add Rules and Knowledge
Open the Style Guide to set rules for terminology and punctuation.
Add product facts and approved messaging to the Knowledge Base.
✅ Risultato: Every new output now sounds like your brand, not generic AI.
💡 Consiglio da professionista: Keep Knowledge current, since stale pages create inaccurate drafts.
How to Use Jasper AI Chatbot
Jasper Chat ti permette brainstorm, research, and draft through simple conversation.
Think of it as a fast content collaborator, not a final-copy machine.
Ecco come usarlo passo dopo passo.
Step 1: Start a Chat
Click “Chat” in the left menu to open a new thread.
Toggle on your Brand Voice and Knowledge before typing.
Passaggio 2: Scrivi un prompt chiaro
State the goal, audience, format, and length in one message.
For example: “Give me 10 blog ideas for SaaS founders about SEO.
Ecco come si presenta:

✓ Punto di controllo: Jasper replies in seconds with a usable first answer.
Step 3: Iterate, Then Move It Over
Ask follow-ups like “shorter,” “more casual,” or “add stats.”
Copy the best reply into a document for final editing.
Your chat history saves every thread, so you can pick up later.
✅ Risultato: You turned a rough idea into a structured draft in minutes.
💡 Consiglio da professionista: Tell Jasper what went wrong; feedback loops improve later outputs.
How to Use Jasper AI Marketing Editor
Marketing Editor Blog Post is Jasper’s document editor for long form content.
Back when it launched, this editor needed the old Boss Mode plan.
Ecco come usarlo passo dopo passo.
Passaggio 1: Creare un database degli obiettivi
Click “New” and choose a blank document.
Add a title, a short brief, and your target keywords.
Step 2: Write With Commands
Type Jasper commands like “Write an intro about remote work.”
Add headings and images as you go to shape the article.
Ecco come si presenta:

✓ Punto di controllo: New text appears right where your cursor sits.
Step 3: Check and Publish
Run the plagiarism verificatore to confirm the content is original.
Read every claim yourself, then export or copy it to your website.
✅ Risultato: You have a polished, original article ready to publish.
💡 Consiglio da professionista: Remix one post into emails, landing pages, and social posts.
Jasper AI Pro Tips and Shortcuts
These habits make Jasper faster and the outputs sharper.
Scorciatoie da tastiera
| Azione | Scorciatoia |
|---|---|
| Run a Jasper command | Ctrl/Cmd + Invio |
| Open the command menu | / (start of a new line) |
| Undo the last AI insertion | Ctrl/Cmd + Z |
| Testo selezionato in grassetto | Ctrl/Cmd + B |
Funzionalità nascoste che la maggior parte delle persone non nota
- Jasper Agents: Pre built agents handle research, SEO briefs, and repurposing across multi-step campaigns.
- Jasper Recipes: Save a chain of commands to repeat your content creation process at scale.
- Copyscape plagiarism checker: It sits in the document editor toolbar, so originality checks take one click.
See the top benefits below:

For deeper learning, Jasper Academy offers training videos from industry experts.
Jasper team members also host live 101 training sessions for new users.
The jasper community and official YouTube channel share more tips and resources.
Jasper AI Common Mistakes to Avoid
Mistake #1: Skipping Brand Setup
❌ Sbagliato: Jumping straight into templates with no brand context loaded.
✅ A destra: Configure Brand Voice and Knowledge first for higher-quality outputs.
Mistake #2: Publishing Raw Drafts
❌ Sbagliato: Pasting AI articles live without reading them.
✅ A destra: Fact-check every claim, add real insights, and edit for your voice.
Mistake #3: Writing Everything in One Shot
❌ Sbagliato: Asking for a 2,000-word article from a single vague prompt.
✅ A destra: Work iteratively: ideas, outline, sections, then a final edit.
Jasper AI Troubleshooting
Problem: Outputs Sound Generic
Causa: No Brand Voice is selected, or the prompt lacks detail.
Aggiustare: Turn on your voice and add audience, goal, and format to the prompt.
Problem: Wrong Facts in Drafts
Causa: AI fills gaps when your Knowledge Base is empty or outdated.
Aggiustare: Upload current product docs and approved messaging, then regenerate.
Problem: Images Stop Generating
Causa: You may have hit a plan limit on image credits.
Aggiustare: Check credit usage under Settings, then upgrade or wait for the reset.
📌 Nota: If none of these fix your issue, contact Jasper support.
PROVA ALAYA AI ORA →
Jasper AI is an ai writing assistant built for marketing content.
Think of it like a junior copywriter who knows your brand rulebook.
It helps with ideation, outlining, drafting, repurposing, and editing.
It still needs context, clear instructions, and human oversight to shine.
Guarda questa breve panoramica:
Include le seguenti caratteristiche principali:
- AI Image Suite: Generate and edit on-brand images for social posts and ads
- Articolo del blog Generatore: Turn a topic and keywords into a complete blog post draft
- Voce del marchio: Teach Jasper your tone so every output sounds like you
- Jasper Chat: Brainstorm ideas and research topics in a chat window
- Marketing Editor Blog Post: Write, edit, and polish long form content in one document editor
Per una recensione completa, consulta la nostra Jasper AI review.

Prezzi di Jasper AI
Here’s what Jasper AI costs in 2026:
| Piano | Prezzo | Ideale per |
|---|---|---|
| Professionista | $59 | Solo marketers and small teams needing Brand Voice and templates |
| Attività commerciale | Prezzi personalizzati | Businesses needing unlimited Brand Voci, Knowledge assets, and admin controls |
Prova gratuita: Yes — 7 days on the Pro plan.
Garanzia di rimborso: Not advertised, so cancel before the trial ends if needed.
See the plan breakdown below:

💰 Miglior rapporto qualità-prezzo: Pro — it covers Brand Voice, templates, Chat, and images.
ISL Online vs alternative
How does Jasper AI compare? Here’s the competitive landscape:
| Attrezzo | Ideale per | Prezzo | Valutazione |
|---|---|---|---|
| Jasper AI | Brand-consistent marketing content | $ 59/mese | ⭐ 3.4 |
| ChatGPT | General AI tasks | $20/mese | ⭐ 4.7 |
| Frase | SEO research and briefs | $49/mese | ⭐ 4.3 |
| NeuronWriter | Content scoring for SEO | $ 19/mese | ⭐ 4.2 |
| QuillBot | Parafrasi e grammatica | 4,17 dollari al mese | ⭐ 4.2 |
| Noce squamosa | SEO blog workflows | 30 dollari al mese | ⭐ 4.1 |
| Rytr | Budget short-form copy | 7,50 $/mese | ⭐ 3.9 |
| JotBot | Writing in your own style | 14 dollari al mese | ⭐ 3.8 |
Scelte rapide:
- Il migliore in assoluto: ChatGPT — flexible, cheap, and strong across most writing tasks.
- Miglior budget: Rytr — solid short-form copy for a few dollars a month.
- Ideale per principianti: QuillBot — simple interface with a generous free plan.
- Best for brand voice at scale: Jasper AI — Brand Voice, Style Guide, and team controls.
🎯 Alternative online all'ISL
Cerchi alternative a Microsoft OneNote? Ecco le migliori opzioni:
- 🔒 StealthWriter: Rewrites AI text to read more naturally and pass AI detectors.
- 👶 JotBot: Learns your personal writing style and helps you draft essays and notes.
- 📊 NeuronWriter: Scores content against top-ranking pages to boost SEO traffic.
- 🎨 Semplificato: Combines AI writing, design, and video tools in one workspace.
- 💰 QuillBot: Cheap paraphrasing, grammar, and summarizing with a free forever plan.
- 🎯 Frase: Builds SEO briefs and outlines from live search results.
- ⚡ Noce di squame: Takes you from ricerca di parole chiave to a full SEO article fast.
- 💼 Rytr: Budget-friendly copy for ads, emails, and product descriptions.
- 🌟 ChatGPT: Il più flessibile Assistente AI for writing, coding, and research.
- 🧠 Perplessità: AI answer engine with cited sources, great for research.
- ⭐ Gemelli: Google’s AI assistant, tightly tied to Docs, Gmail, and Search.
Per l'elenco completo, consultare il nostro Jasper AI alternatives guida.
⚔️ Confronto tra ISL Online
Il software di scrittura Jasper è una piattaforma basata sull'intelligenza artificiale che aiuta i professionisti del marketing a creare contenuti in linea con il brand utilizzando modelli, formazione sul tono di voce del brand e chat basata sull'IA.
- Jasper AI vs StealthWriter: Jasper creates content; StealthWriter only humanizes it. Pick Jasper for full drafts.
- Copysmith contro Jotbot: JotBot suits students and personal writing. Jasper wins for marketing teams.
- NeuronWriter ti permette di assegnare gli articoli ai membri del team, impostare le date di consegna e monitorare i progressi. Gestire i contenuti diventa semplice. NeuronWriter wins on SEO scoring. Jasper wins on brand voice control.
- Writesonic contro Simplified: Simplified covers design and video too. Jasper writes stronger brand copy.
- Anyword contro QuillBot: QuillBot edits text you already have. Jasper writes new content from scratch.
- La parola "frase" significa "frase" o "frase" in diverse lingue, tra cui lo spagnolo e il portoghese. Il termine deriva dalla parola greca "phrásis", che significa indicare o dichiarare. Frase IO utilizza questo nome per il suo strumento di creazione di contenuti basato sull'intelligenza artificiale. Frase is better for SEO research. Jasper is better for multi-channel marketing.
- Scalenut è una piattaforma di SEO e content marketing basata sull'intelligenza artificiale che aiuta nella pianificazione dei contenuti, nella ricerca di parole chiave, nella scrittura automatica tramite IA e nell'ottimizzazione dei contenuti. Automatizza l'intero flusso di lavoro SEO. Scalenut is cheaper for SEO blogs. Jasper offers deeper team and brand features.
- GetGenie funziona all'interno di WordPress. Rytr funziona con il proprio editor e come estensione per browser. Rytr costs far less. Jasper delivers higher quality and long form content.
- Si tratta di strumenti di fonetica basati sull'intelligenza artificiale che aiutano con la pronuncia e l'apprendimento delle lingue. Botphonic utilizza l'IA per le chiamate vocali aziendali, non per l'insegnamento della fonetica. ChatGPT is cheaper and broader. Jasper wins on brand guardrails for teams.
- Jasper AI vs Perplexity: Perplexity is built for sourced research. Jasper is built for publishing.
- Traduci e doppia video in oltre 30 lingue. Ideale per raggiungere chi non è madrelingua e un pubblico più ampio. Gemini fits Google Workspace users. Jasper fits marketing teams with strict brand rules.
Start Using Jasper AI Now
You learned how to use every major Jasper AI feature:
- ✅ AI Image Suite
- ✅ Blog Post Generator
- ✅ Brand Voice
- ✅ Jasper Chat
- ✅ Marketing Editor Blog Post
Passo successivo: Scegli una funzionalità e provala subito.
Most people start with Brand Voice, since it improves everything else.
Ci vogliono meno di 5 minuti.
Domande frequenti
Is Jasper AI still worth it?
Yes, for marketing teams that need brand-consistent content at scale. Solo writers on a budget may get more value from ChatGPT or Rytr.
Jasper AI è migliore di ChatGPT?
For brand control, yes. Jasper adds Brand Voice, Style Guide, Knowledge, and team tools. ChatGPT is cheaper and more flexible for general tasks.
How much does Jasper AI cost per month?
The Pro plan costs $59 per month. The Attività commerciale plan uses custom pricing based on your team size and features.
What can Jasper AI be used for?
Blog posts, landing pages, ads, emails, social posts, and images. It also helps with ideas, outlines, repurposing, and editing existing content.
Jasper AI è gratuito?
No. There’s no free plan, but you get a 7-day free trial. You can cancel anytime before it ends to avoid charges.













