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HeyGen vs InVideo 2026: quale strumento è il migliore per i creatori di contenuti?

da | Last updated Aug 31, 2026

Vincitore
HeyGen
4.5
  • 117+ AI Presenters Included
  • 100+ Stock Avatars Ready to Use
  • Clonazione istantanea dell'avatar
  • Lip-Synced Translation, 40+ Languages
  • 200 AI Voices Available
  • Piano gratuito disponibile
  • Piani a pagamento da $ 24/mese
Secondo classificato
Logo Invideo
4.1
  • Oltre 5.000 modelli video
  • Prompt-Driven Text to Video
  • Full HD Video Resolution
  • Auto Didascalie & Voiceovers
  • Built for Non-Video Editors
  • Free Plan for Basic Features
  • Paid Plans from $28

⚡ Verdetto rapido:

  • Prezzi: HeyGen paid plans start at $24/month. InVideo paid plans start at $28.
  • Ideale per: HeyGen for spokesperson-led marketing videos and training videos. InVideo for faceless social media content and stock footage edits.
  • Differenza fondamentale: HeyGen builds videos around realistic AI avatars. InVideo builds them from text prompts and video templates.
  • La nostra scelta: HeyGen, rated 4.5 against InVideo’s 4.1, because avatar quality and 40+ language translation cover more use cases.
HeyGen vs InVideo Comparison

Two people can want an AI video generator for completely opposite reasons.

One wants a person on screen who speaks their script.

The other wants a faceless clip built from stock footage.

HeyGen serves the first. InVideo serves the second.

That single split explains most of the key differences below.

Panoramica

This detailed HeyGen vs InVideo covers pricing plans, key features, and ease of use.

We also break down who each ai video platform actually fits.

Our writers spent hands-on time with both HeyGen and InVideo.

Tali annotazioni compaiono nella sezione "Cosa ha notato il nostro team" qui di seguito.

Pricing and plan details come from each vendor’s published pricing pages.

Che cos'è HeyGen?

HeyGen is an ai video generator built around digital presenters.

You type a script and an avatar speaks it on camera.

The library includes over 100 stock avatars and 117+ AI presenters.

Its Instant Avatar tool can generate a digital clone in seconds.

The platform supports over 40 languages and 200 ai voices.

Pagina iniziale di HeyGen

Here is a walkthrough of how the workflow feels in practice.

Recensione e tutorial su HeyGen AI: è questo il futuro della creazione video?

🏆 Vincitore: HeyGen

⭐ 4.5/5 | 💰 Paid plans from $24/month

Our top pick for spokesperson videos. Clone yourself once, then publish in 40+ languages.

Prezzi HeyGen

HeyGen runs three tiers. Here is what each one costs.

PianoPrezzoIdeale per
Gratuito$0/meseTest di avatar e brevi clip
Creatore$ 24/meseSolo marketers and course creators
Squadra$ 30/posto/meseTeam che necessitano di funzionalità di collaborazione

Pricing verified August 2026.

Prezzi HeyGen

Prova gratuita: No card-based trial. The free plan works instead, with watermarked exports and a short length cap.

Garanzia di rimborso: HeyGen does not advertise a blanket refund window. Cancel before renewal to avoid the next charge.

📌 Nota: The Team tier is priced per seat. Three editors cost $90/month, not $30. Budget by headcount, not by plan name.

⚠️ Pricing conflict: Some third-party roundups list Creator at $29/month and Team at $149/month. Our figures follow HeyGen’s own pricing page: $24 and $30/seat. Check the vendor page before you buy.

Principali vantaggi di HeyGen

Here is what makes HeyGen worth a look:

  • Avatar realistici: Over 100 stock avatars plus 117+ AI presenters. Faces, gestures, and lip movement look close to filmed footage.
  • Custom avatar cloning: Upload photos and build a custom avatar of yourself. Instant Avatar returns a digital clone in seconds.
  • Traduzione video: Translation matches lip movements across 40+ languages. It keeps the original speaker’s voice tone.
  • Voice range: 200 voices plus clonazione vocale. Useful when one narrator has to cover several markets.
  • Localized training: Teams build corporate training videos once and ship them per region.
  • Foto parlanti: A still image can be animated into a speaking clip without filming anything.
I principali vantaggi di HeyGen

The video below shows those benefits applied to a real project.

Intro to HeyGen - AI Avatars and AI Video Translation

Cosa ha notato il nostro team

Nostro scrittore signed up for HeyGen and built several avatar clips over a few days. Here is what stood out:

Esperienza personale con HeyGen

We recorded the same session on video for anyone who prefers watching.

Perché i migliori professionisti scelgono HeyGen: storie vere svelate!

Pro e contro di HeyGen

✅ Pro
  • Over 100 stock avatars and 117+ AI presenters
  • Translation matches lip movements across 40+ languages
  • Instant Avatar creates a digital clone in seconds
  • 200 voices and voice cloning included
  • Video editor is easy to navigate
❌ Contro
  • Learning curve resembles traditional presentazione software
  • Every video needs a typed script to drive the avatar
  • Weaker fit for faceless stock footage edits
  • Team plan bills per seat, so costs climb fast

Che cos'è InVideo?

InVideo is a video creation platform driven by text prompts.

You describe the clip you want and it assembles one.

It ships with over 5,000 customizable video templates.

Model integration reads the emotional tone of your prompt.

It then generates voiceovers and translates scripts into multiple languages.

Output tops out at Full HD resolution.

InVideo

This walkthrough shows the prompt-to-timeline flow end to end.

InVideo

⭐ 4.1/5 | 💰 Paid plans from $28

Built for faceless creators. Turn one prompt into a finished social clip with captions.

Slidesgo semplifica la struttura dei prezzi con soli due piani.

InVideo runs five tiers. That is more room to grow than HeyGen offers.

PianoPrezzoIdeale per
Gratuito$0Prova le funzionalità di base
Più$28Creatori indipendenti che pubblicano settimanalmente
Massimo$50Daily social media content
Generativo$100Generazione video tramite IA avanzata
Squadra$899Agenzie e grandi team di contenuti

Pricing verified August 2026.

Prezzi Invideo

Prova gratuita: InVideo provides a free plan rather than a timed trial. Exports carry a watermark.

Garanzia di rimborso: Refunds are handled case by case through support. There is no automatic window.

📌 Nota: The jump from Max to Generative is $50. Most solo creators never need that tier. Check your monthly export volume first.

⚠️ Pricing conflict: Some sources list Plus at $25 and Max at $60. Our table follows InVideo’s published pricing: $28 and $50. Confirm on the vendor page before checkout.

I crediti per i lead B2B sono venduti separatamente. Il componente aggiuntivo Lead Finder ha un costo aggiuntivo rispetto al piano di invio.

Here is where InVideo earns its place:

  • Vasta biblioteca: Over 5,000 customizable templates plus stock footage. You rarely start from a blank timeline.
  • Prompt-driven workflow: One prompt produces a video storyboard, footage, and narration together.
  • Text to video generation: Specializes in script-to-video and automated storytelling from a paragraph of text.
  • Sottotitoli automatici: Subtitles generate automatically, which matters for muted social feeds.
  • Beginner fit: Suited to beginner and intermediate editors who want no technical skills barrier.
  • Digita una richiesta e ottieni un mazzo completo in meno di 60 secondi. Nessun altro strumento raggiunge questa velocità. Aspect ratios cover vertical, square, and widescreen for different social media platforms.
I principali vantaggi di InVideo

Cosa ha notato il nostro team

Our writer ran InVideo through a batch of short social clips. Here is what came out of that session:

InVideo

The same test is captured on video below.

Prova gratuita di 14 giorni, editor drag-and-drop

✅ Pro
  • Over 5,000 customizable templates
  • Intuitive user interface for non-editors
  • Turns a simple text prompt into a finished social video
  • Generates voiceovers and translates scripts
  • Five pricing tiers, including a free plan
❌ Contro
  • Does not provide ai avatars for video generation
  • Full HD is the resolution ceiling
  • No lip-synced translation for spokesperson clips
  • Team tier jumps to $899, with little in between

Confronto delle funzionalità

The HeyGen vs InVideo domanda usually comes down to nine areas. We compare each one below, then finish with cost.

CaratteristicaHeyGenInVideo
Starting paid price$ 24/mese$28
Piano gratuito✅✅
Connessioni CRM:✅ 117+ presenters❌
Custom avatar cloning✅❌
Modelli video❌ Limitato✅ Valutazione dell'89,6%
Text to video from prompt✅ Basato su script✅ Basato su prompt
Lip-synced translation✅ Oltre 40 lingue❌ Script translation only
Sottotitoli automatici✅✅
Stock footage library❌ Limitato✅ Vast library
Ideale perSpokesperson and training videosFaceless social media content

1. Avatar basati sull'intelligenza artificiale e presentatori digitali

HeyGen: This is the whole point of the product. You get 100+ stock avatars and 117+ AI presenters, plus custom avatars built from your own photos. The lifelike avatars hold eye contact and gesture while they speak.

Libreria di avatar AI di HeyGen

InVideo: InVideo does not provide ai avatars for video generation in the same sense. Its avatar generator is a lighter add-on, not a presenter engine, so faces are not the centre of the video creation process.

Generatore di avatar AI InVideo

⚠️ Avvertimento: If you need a face on screen, this single row decides the comparison. No amount of template volume replaces a realistic ai avatar.

2. Generazione di video da testo

HeyGen: HeyGen requires typing a script to drive the avatar’s speech. That gives you exact control over wording, but it also means you cannot create videos from a one-line idea.

HeyGen AI Video Maker

InVideo: Text to video generation is InVideo’s core strength. A short prompt becomes a full clip, and model integration reads the emotional tone of that prompt to pick pacing and music.

InVideo

3. Templates and Stock Footage

HeyGen: The wider AI toolset covers avatars, dubbing, and translation rather than template volume. You get scene layouts, not a stock footage archive.

3 AI Video Tools I Use With HeyGen Nano Banana, Veo 3.1, ElevenLabs

InVideo: Over 5,000 customizable video templates plus a media archive. For explainer videos and quick promos, that vast library removes most of the setup work.

Libreria di modelli InVideo

4. AI Voices and Voice Cloning

HeyGen: HeyGen supports 200 ai voices alongside voice cloning. Clone your own voice once and every future clip sounds like you, in any supported language.

Clonazione tramite IA HeyGen

InVideo: InVideo generates voiceovers automatically as part of the prompt flow. The voices are clean and usable, but there is no personal clone to carry across a channel.

InVideo

5. Language Support and Video Translation

HeyGen: HeyGen supports video creation in over 40 languages, and translation matches lip movements while retaining the original speaker’s voice tone. That is hard to match anywhere else.

Come tradurre automaticamente i video in QUALSIASI lingua con l'IA (Tutorial completo di HeyGen)

InVideo: InVideo translates scripts into multiple languages and re-narrates them. Since no face is on screen, lip sync never becomes an issue.

InVideo

6. Video Editor and User Interface

HeyGen: The built in editor is easy to navigate, though the learning curve resembles traditional presentation software. Expect an afternoon before the user interface feels natural.

Generazione video senza interruzioni HeyGen

InVideo: InVideo has an intuitive, user friendly interface and suits beginner to intermediate montatori video. The simple interface means almost no video editing skills are required to ship something watchable.

InVideo

7. Auto Captions and Aspect Ratios

HeyGen: Captions and export presets are handled inside the generation flow. Output is tuned for talking-head framing more than vertical-first feeds.

Come creare video con l'IA velocemente con HeyGen AI Studio | Tutorial completo per principianti

InVideo: Auto captions generate on every clip, and aspect ratios switch between vertical, square, and widescreen. That covers most social media platforms without a re-export.

Generatore di sottotitoli InVideo AI

8. Interactive Avatars and Script Tools

HeyGen: Interactive avatars respond in real time rather than reading a fixed script. This is useful for product demos and onboarding, where other tools still expect a pre-written video.

Avatar interattivi basati sull'intelligenza artificiale che partecipano alle riunioni al posto tuo - HeyGen

InVideo: The AI script generator writes the copy before it builds the video storyboard. For creators who freeze at a blank page, that shortens the whole content creation cycle.

InVideo

9. Talking Photos and AI Dubbing

HeyGen: Talking Photos animates a single still image into a speaking clip. It is a cheap way to test a spokesperson format before committing to a custom avatar.

Trasforma qualsiasi foto in un video parlante con l'intelligenza artificiale — Tutorial di Avatar IV (Guida completa)

Dubbing works on footage you already own, which is a separate job from generating new clips.

Traduzione video di HeyGen

InVideo: There is no talking-photo equivalent here. InVideo re-voices a script instead, which works for narration but not for putting a person on camera.

⚠️ Note on screen recording: Neither platform is a screen recording tool. If your workflow is tutorial capture, pair either one with a dedicated recorder.

10. Prezzi e costi

Here are the pricing plans side by side.

LivelloHeyGenInVideo
Gratuito$0/mese$0
Ingresso a pagamentoCreatore — 24 dollari al mesePlus — $28
MedioTeam — $30/seat/monthMax — $50
209 dollari al mese + costi aggiuntivi—Generative — $100
Agency / teamTeam — $30/seat/monthTeam — $899

HeyGen: Affordable pricing at the entry point, with Creator at $24/month against InVideo’s $28. Per-seat billing on Team keeps small teams cheap and large ones expensive.

InVideo: Five tiers give a longer runway, and the free plan covers basic features well. The $899 Team jump is steep with nothing between $100 and that.

💡 Consiglio da professionista: Both free plans watermark exports. Publish one real clip on each before you pay for either video creation tool.

Diversi scenari

Se hai bisognoSceglierePerché
A presenter on screenHeyGen117+ AI presenters, custom cloning
Video di YouTube senza voltoInVideoPrompt to finished clip
Video di formazione multilingueHeyGenLip-synced 40+ language translation
High template volumeInVideo5,000+ video templates
Prezzo di ingresso più bassoHeyGen$24/month vs $28
Daily short-form postingInVideoAspect ratios and auto captions

💰 Il tuo budget

HeyGen’s entry tier undercuts InVideo by $4. But InVideo’s free plan stretches further before you need paid plans.

🎥 Your Video Content

Spokesperson clips, marketing videos, and onboarding point to HeyGen. Faceless explainers and promos point to InVideo.

🎓 Il tuo livello di esperienza

InVideo asks for the fewest technical skills of the two. HeyGen expects you to think in scripts and scenes.

🌍 Your Audience Reach

If you need a broader audience across markets, HeyGen’s translation does the heavy lifting. InVideo re-narrates but cannot re-sync a face.

👥 Your Team Setup

HeyGen bills collaboration features per seat at $30. InVideo bundles them into a single $899 Team plan.

🆓 Prove e demo gratuite

Both offer a free plan instead of a timed trial. Test the same script on each and compare the output.

Guida al passaggio

Already paying for one? Here is what changes if you move.

🔄 Stai pensando di passare da HeyGen a InVideo?

✅ Cosa otterrai:

  • Over 5,000 templates and a stock footage archive
  • Prompt-first workflow that skips script writing
  • Faster turnaround on short social clips

❌ Cosa perderai:

  • Your custom avatar and cloned voice
  • Lip-synced translation across 40+ languages
  • Interactive avatars and Talking Photos

📋 Come effettuare il passaggio:

  1. Download finished HeyGen exports before cancelling
  2. Open an InVideo free plan and rebuild one clip as a test
  3. Rewrite scripts as prompts, then upgrade once output holds up
🔄 Stai pensando di passare da InVideo a HeyGen?

✅ Cosa otterrai:

  • Realistic AI avatars and a personal digital clone
  • Translation that matches lip movements in 40+ languages
  • 200 voices plus voice cloning for consistent narration

❌ Cosa perderai:

  • The 5,000+ template library
  • One-prompt video generation with no script
  • The wide stock media archive for b-roll

📋 Come effettuare il passaggio:

  1. Export your InVideo projects and save the scripts
  2. Create a HeyGen free account and record an Instant Avatar
  3. Paste an old script into the avatar and compare results

Cosa non è stato trattato nella nostra recensione

We focused on solo creators and small marketing teams. We did not test API access, enterprise SSO, or the $899 InVideo Team tier. Long-form output above ten minutes also sits outside what we checked. Agencies producing hundreds of videos a month will hit limits we never reached.

Verdetto finale

CategoriaVincitore
💰 PrezziHeyGen
🤖 Avatar basati sull'IAHeyGen
📝 Text to VideoInVideo
🎬 Templates & Stock FootageInVideo
🌍 Language & TranslationHeyGen
👶 Facilità d'usoInVideo
🎙️ Voices & CloningHeyGen
🏆 Vincitore assolutoHeyGen

🏆 VINCITORE: HEYGEN

HeyGen wins 4 of 7 categories and holds a 4.5 rating against InVideo’s 4.1.

Ideale per: Marketing videos, training videos, multilingual product demos

These are not really rival products. HeyGen is an avatar engine. InVideo is a template and prompt engine.

HeyGen takes the overall win because realistic ai avatars, voice cloning, and 40+ language translation cover more jobs. One recording becomes a dozen localized training videos.

InVideo is still the better fit for one specific person: the creator scaling a faceless channel who wants to create videos daily without touching a timeline.

Pick HeyGen if a human face sells your product. Pick InVideo if the footage does.

Più HeyGen a confronto

Here is how HeyGen holds up against other ai video generators in the same bracket.

HeyGen contro Sintesi

HeyGen vince su: Faster avatar cloning, lip-synced translation that keeps voice tone, lower entry price at $24/month

Synthesia vince su: Longer enterprise track record, deeper brand-kit controls, stricter compliance workflows for regulated teams

HeyGen contro Cervello profondo intelligenza artificiale

HeyGen vince su: Wider presenter elenco at 117+, Instant Avatar cloning in seconds, richer voice catalogue at 200 options

L'intelligenza artificiale Deepbrain vince su: Kiosk and broadcast deployments, real-time avatar streaming setups, tighter enterprise integration paths

HeyGen contro Colosso

HeyGen vince su: Broader language coverage past 40, Talking Photos, stronger dubbing of existing footage

Il piano gratuito è destinato esclusivamente all'uso non commerciale. È necessario aggiungere l'attribuzione Play HT all'audio pubblicato. L'utilizzo commerciale è disponibile a partire dal piano Creator. Purpose-built learning templates, quiz and branching support, conversation scenes between two avatars

HeyGen contro FATTO

HeyGen vince su: Full scene editing rather than portrait-only output, 40+ language translation, script-to-scene workflow

D-ID vince su: Photo animation speed, lighter API for developers, cheaper single-portrait experiments

Ora esci e prenota altri incontri!

InVideo competes against a different set of video tools.

Montaggio audio, trascrizione, strumenti vocali basati sull'intelligenza artificiale Veed

InVideo vince su: Larger template count at 5,000+, prompt-to-video in one step, cheaper entry tier

Veed vince su: Built-in screen recording, sharper subtitle editing controls, cleaner podcast and interview workflows

Montaggio audio, trascrizione, strumenti vocali basati sull'intelligenza artificiale Fliki

InVideo vince su: Deeper timeline editing after generation, bigger stock media archive, more export aspect ratios

Fliki vince su: Blog-post-to-video conversion, wider voice library for narration, simpler pricing ladder

Montaggio audio, trascrizione, strumenti vocali basati sull'intelligenza artificiale Creatify

InVideo vince su: General-purpose template range, script generation before storyboarding, broader use beyond ads

Creatify vince su: Product-URL-to-ad automazione, ad variant testing at volume, e-commerce catalogue imports

Domande frequenti

Pitch si connette con oltre 30 app tra cui Slack, HubSpot, Google Analytics, Figma, Pittorio and HeyGen?

Pictory turns long text or recordings into clips using stock media. HeyGen builds an avatar that speaks your script. Different jobs, so the best tool depends on your format.

InVideo è un buon editor video?

For beginners and intermediate editors, yes. The key features cover templates, captions, and voiceovers. Pros wanting advanced video editing features will still reach for a desktop editor.

Can I get InVideo for free?

Yes. A free plan covers the essential features, so you can try creating videos before paying. Exports carry a watermark and generation limits apply.

Cosa c'è di meglio di InVideo AI?

It depends on the output you need. HeyGen beats it for presenter-led professional videos. Veed wins on screen recording. Fliki suits article-to-video work better.

Canva o InVideo sono migliori?

Canva is stronger for design-led social posts and brand assets. InVideo is stronger for prompt-driven, high quality videos with narration and captions built in.

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