How to Use Copper CRM: Best CRM Tool in 2025?

Ever feel like you’re juggling too many balls when dealing with customers?

That’s where customer relationship management (CRM) software comes in.

Think of it as your super-organized digital assistant.

Copper CRM is one of these tools, and it’s really good at smoothing the sales process.

In this guide, we’ll show you how to use Copper CRM, even if you’re a total beginner.

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Copper CRM

Ditch the data entry drudgery! Copper CRM seamlessly integrates with Google Workspace, so you can manage leads and close deals without leaving your inbox.

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Getting Started with Copper CRM

Okay, so you’re ready to give Copper CRM a try?

Awesome! Here’s how to get started:

Signing Up

• Head over to the Copper CRM website. You’ll see a big button that says “Free Trial” or “Get Started.” Click it!
• They have several different plans to choose from. The basic plan is probably enough if you’re starting out. You can always upgrade Nanti if you need more features.
• The best part? Copper CRM works seamlessly with your Google account. So, if you use Gmail or Google Calendar, setting up will be super easy.

Finding Your Way Around

When you first log in, you’ll see the Copper CRM dashboard.

Think of this as your home base. It gives you a quick overview of your sales.

Here are some of the main things you’ll see:

• Leads: These are potential customers who have shown interest in your bisnis.
• People: This is where you store all your contact information for leads, customers, and anyone else you work with.
• Companies: If you work with businesses, you can keep track of them here.
• Pipelines: This is where you see your sales process in action. It shows you where each deal is, from the first contact to closing the sale.

Don’t worry if it seems like a lot at first. You’ll get the hang of it quickly! Copper CRM is designed to be user-friendly, and you can customize it to work best for you.

Why is this important for your business?

• Sales reps can easily see what’s going on with their deals and stay organized.
• You can connect Copper CRM to your Google Calendar to schedule meetings and reminders.
• Workflow otomasi could help you save time by automating tasks like sending emails or updating records.
• Copper CRM can support your overall business development efforts by streamlining your sales process.

In the next section, we’ll learn how to add and manage your contacts in Copper CRM. Let’s go!

Managing Your Contacts in Copper

Contacts are key to any CRM.

Copper CRM makes managing them a breeze!

Adding Contacts

• Manually: Enter contact details yourself.
• Import: Bring in contacts from spreadsheets like Google Sheets or other CRMs.
• Chrome extension: Quickly grab contact info from emails and websites.

Staying Organized

• Contact types: Group contacts (leads, customers, etc.).
• Tags: Categorize contacts with labels (e.g., “hot prospect”).
• Notes: Add essential details to contact profiles.

Finding Contacts Fast

• Search: Find contacts by name, email, company, etc.
• Filters: Create custom filters to find specific contacts (e.g., “leads in California”).

Why this matters:

• Strong lead management helps you track and nurture leads.
• Easy sharing of contact info with your team using Google Sheets and Google Docs.
• Build better relationships by monitoring interactions and adding notes.
• Lead scoring helps you to focus on the most promising leads.

On to the next step: working with leads and opportunities!

Working with Leads and Opportunities

Leads are potential customers, and opportunities are deals you’re working on.

Copper CRM helps you manage both!

What are Leads?

Leads are people or companies who might be interested in what you sell.

Copper CRM helps you track leads so you remember them.

You can add notes about each lead, like where they came from and their interest.

Turning Leads into Opportunities

When a lead gets severe, it becomes an opportunity!

This means you’re moving them through your sales process. Copper CRM helps you see where each deal is at.

The Sales Pipeline

The sales pipeline is like a map of your sales process.

It shows you each step a deal goes through, from the first contact to the final sale.

Copper CRM makes it easy to see what’s happening with each opportunity.

Why this matters:

• Easily track leads and take advantage of every chance to connect.
• Smoothly move leads through your sales process and increase your chances of closing deals.
• See your sales pipeline and identify any bottlenecks.
• Improve team adoption by providing a clear and visual way to manage the sales process.
• Use email templates to communicate effectively with leads and opportunities at each pipeline stage.

Next, we’ll look at how Copper CRM can automate your work and save you time!

Automating Your Workflow with Copper

Imagine if Copper CRM could do some of your work for you.

That’s what automation is all about!

Why Automate?

Automation saves you time and helps you get more done.

It’s like having a robot assistant that handles repetitive tasks.

What Can Copper Automate?

• Emails: Copper can send emails automatically, like welcome messages to new leads or follow-up messages after a meeting.
• Tasks: It can create reminders for you, like “call this lead tomorrow” or “send a proposal next week.”
• Workflows: You could set up workflows to automate whole processes, like moving a lead to the next stage when they take a specific action.

How Does This Help You?

• More free time: Spend less time on busy work and more on what matters, like talking to customers.
• Fewer mistakes: Automation helps you avoid errors that can happen when you do things manually.
• Happier customers: Stay in touch with your customers without lifting a finger.

Examples of automation in action:

• Send a welcome email to every new lead that enters your Gmail kotak-masuk.
• Make a task to follow up with a lead a week after your initial meeting.
• Use drip campaigns to nurture leads with a series of automated emails.
• Automatically move a lead to the “qualified” stage when they download a resource from your website.

You could focus on building relationships & closing deals by automating your day-to-day work.

Up next, we’ll share some helpful tips & tricks for using Copper CRM like a pro!

Alternatives to Copper CRM

Berikut beberapa di antaranya Copper CRM alternatives with a brief overview of each:

• Naik Level: Sebuah platform pemasaran dan penjualan lengkap yang dirancang untuk agensi dan bisnis, menawarkan berbagai alat komprehensif termasuk pembuat saluran penjualan, pemasaran email, otomatisasi SMS, dan manajemen klien.
• Pipedrive: A sales-focused CRM known for its intuitive visual sales pipelines, helping teams manage deals and track progress efficiently.
• Keap: Mengkhususkan diri dalam otomatisasi untuk usaha kecil, menggabungkan fungsionalitas CRM dengan pemasaran email dan manajemen saluran penjualan.
• ActiveCampaign: Platform otomatisasi pengalaman pelanggan yang mengintegrasikan fungsi pemasaran, penjualan, dan e-commerce, memungkinkan komunikasi yang dipersonalisasi dan alur kerja otomatis.
• HubSpot: A widely recognized platform offering a suite of “hubs” for sales, marketing, customer service, content management, and operations, ideal for businesses seeking integrated solutions.
• ClickFunnels: Primarily a sales funnel and landing page pembangun, with some lead collection and basic email marketing capabilities, focusing on conversion-driven online campaigns.
• Rakyat: A simple, integrated, and proactive CRM with features like sales pipelines, email campaigns, contact management, and workflow automation.
• Seketika: Perusahaan ini berfokus pada pencarian prospek dan email dingin menjangkau pelanggan, menawarkan manajemen hubungan pelanggan, pelacakan prospek, dan otomatisasi proses penjualan.
• KlikUp: Platform manajemen kerja serbaguna yang dapat disesuaikan untuk berfungsi sebagai CRM, menawarkan fitur-fitur seperti manajemen kontak, tampilan alur penjualan, integrasi email, dan dasbor yang dapat disesuaikan.
• Monday CRM: Sebuah platform yang sangat mudah disesuaikan dan terstruktur seperti spreadsheet, memungkinkan manajemen prospek siklus penuh, perkiraan penjualan, sinkronisasi email, dan pelacakan aktivitas.
• Kapsul CRM: CRM berorientasi pertumbuhan yang dirancang untuk kesederhanaan, membantu bisnis mengelola kontak, melacak transaksi penjualan, dan memelihara hubungan klien dengan fitur-fitur seperti beberapa pipeline dan manajemen tugas.
• Mendalam: A CRM suitable for small to mid-sized businesses, offering contact and project management, workflow automation, and robust pelaporan, along with a user-friendly interface.
• Freshsales CRM: Opsi hemat biaya yang menawarkan fitur lengkap untuk tim penjualan, termasuk komunikasi prospek, alat konversi, penilaian prospek berbasis AI, dan kemampuan integrasi yang kuat.
• Salesforce: Platform CRM yang andal dan terdepan di industri, menawarkan fitur-fitur lengkap untuk penjualan, pemasaran, dan layanan, dikenal karena kemampuan kustomisasi dan skalabilitasnya yang tinggi untuk perusahaan besar.
• Zendesk: Pada dasarnya, ini adalah platform layanan dan dukungan pelanggan yang juga menawarkan kemampuan CRM yang handal, menyediakan manajemen dan analitik interaksi pelanggan dari ujung ke ujung.

Kesimpulan

So there you have it! You’ve learned the basics of Copper CRM.

It’s a really helpful tool for keeping your contacts organized, managing your leads, and making more sales.

The best part is that it’s super easy to use, especially if you’re already using Gmail and Google Calendar.

Don’t forget that Copper CRM can even do some of the work for you with automation!

Now it’s time to try it out for yourself!

See how Copper CRM can help your business grow.

If you get stuck, remember that Copper has tons of helpful resources on their website.

Happy selling!

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