Creatio CRM vs Copper CRM: Which is The Best One in 2025?

Winner

4.5

• Creatio Studio
• No-Code Design
• Creatio AI
• Marketing Applications
• Service Applications
• Free trial available
• Paid Plans from $25/month

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Runner Up

3.2

• Automate Tasks
• Cool Email Templates
• Visual Workflow Builder
• Easy Data Import
• Awesome Sales Pipeline
• Free trial available
• Paid Plans from $9/month

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Picking the right CRM is tough, right?

You’re stuck between Creatio CRM vs Copper CRM. 

You’re probably wasting time scrolling through endless reviews.

That’s a headache no one needs.

Here’s the deal.

We’re going to break down Creatio CRM vs Copper CRM in simple words. 

Overview

To bring you a clear comparison, we’ve gone beyond simple feature lists.

This hands-on approach provides a practical understanding of each platform’s strengths and weaknesses.

4.5out of 5

Ready to explore Creatio’s powerful features? Sign up and experience the platform firsthand.

Pricing: It has a free trial. The premium plan starts at $25/month.

Key Features:

• Visual Workflow Builder
• Advanced Analytics
• No-Code Customization

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3.2out of 5

Want a CRM that seamlessly integrates with your Google apps? Experience a smoother workflow!

Pricing: It has a free trial. The premium plan starts at $9/month.

Key Features:

• Google Workspace Integration
• Contact Management
• Pipeline Management

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What is Creatio CRM?

So, Creatio CRM? It’s a big deal.

Think of it as a super-flexible CRM.

It’s built for companies that need custom solutions.

It’s not a one-size-fits-all thing. You can change almost anything.

Also, explore our favorite Creatio CRM alternatives…

Our Take

It’s a very strong tool, especially with its no-code features that save development time. Its ability to automate business processes can lead to significant efficiency gains, and some users have seen a 300% improvement in lead conversion rates.

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Key Benefits

Creatio has some strong points that make it stand out. It helps make your work faster and better.

• No-Code Freedom: Build apps fast. Change workflows easily. No coding needed!
• Boosts Efficiency: Automate tasks. This frees up your team.
• 360° Customer View: See all customer info in one spot. Understand them better.
• AI Smart Help: Uses AI for predictions. Helps make smart business choices.
• Integrated Modules: Combines sales, marketing, and service. All in one place.

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Pricing

All the plans will be billed annually.

• Growth: $25/month.
• Enterprise: $55/month.
• Unlimited: $85/month.

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Pros

• Powerful automation.
• Deep customization.
• Strong sales tools.
• Marketing features.
• Automates many processes.

Cons

• Steep learning curve, complex setup.
• Higher cost, significant investment.
• Customization needs technical skills.
• Can be overkill for small teams.

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What is Copper CRM?

Copper CRM? It’s all about Google.

If your team lives in Gmail, this is for you. It’s built right into Google Workspace.

It’s simple, and it works.

Also, explore our favorite Copper CRM alternatives…

Our Take

Stop wasting 10 hours a week on manual data entry! Copper CRM software automates your sales process and integrates seamlessly with Google Workspace.

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Key Benefits

Copper CRM excels in simplicity and integration. Here’s what makes it stand out:

• Effortless Google Workspace integration: Manage your contacts, deals, and projects without leaving your Gmail inbox.
• Intuitive interface: Copper is easy to navigate, even for CRM beginners.
• Visual pipeline management: Get a clear view of your sales process and track deals with ease.
• Automated data entry: Copper automatically captures contact information from emails and other interactions, saving time and effort.

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Pricing

All pricing will be billed annually.

• Starter: $9/seat/month.
• Basic: $23/seat/month.
• Professional: $59/seat/month.
• Business: $99/seat/month.

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Pros

• Seamless Google integration.
• User-friendly interface.
• Excellent for small businesses.
• Affordable pricing options.

Cons

• Limited customization options.
• Fewer features than GoHighLevel.
• It’s not ideal for complex sales.

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Feature Comparison

Deciding between these platforms requires a close look at their core tools.

We compare 9 key features to show you how each one handles critical aspects of your sales team workflow and customer relationship management.

1. Low-Code/No-Code Customization

• Creatio CRM: This platform is defined by its no-code or low-code platform. Studio Creatio gives you the maximum degree of freedom to change things. It excels in business process management.
• Copper CRM: It offers very limited features for advanced visual customization. It is an out-of-the-box solution built for simplicity in a standard business environment.

2. Google Ecosystem Integration

• Copper CRM: Copper’s integration with Google products is the main feature. The Chrome extension works with your Gmail inbox. It links your Google Calendar, Google Docs, and Google Drive. You can export data to google sheets. This deep connection with tools formerly G Suite makes it easy.
• Creatio CRM: It can integrate with Gmail and Google tools, but not as natively. It treats them like other tools you connect.

3. Sales Process and Automation

• Creatio CRM: It offers powerful workflow automation to automate tasks. It is a full-featured sales crm. It helps accelerate sales processes for all your sales reps.
• Copper CRM: It provides solid workflow automation to automate tasks for simple sales process management. Its focus is on making the process easier for the individual sales team member.

4. Lead and Contact Management

• Creatio CRM: It has robust tools to manage leads and contacts. It includes advanced lead scoring to qualify a new lead. It is built for complex tracking.
• Copper CRM: It uses a simplified approach to manage new contacts and leads right from your gmail inbox.

5. Marketing Tools and Campaigns

• Creatio CRM: It provides an omnichannel marketing platform. Marketing creatio lets you run complex marketing campaigns. You can send bulk emails and set up automated emails. It handles website tracking.
• Copper CRM: It has limited features for marketing. You can use email templates and some basic bulk emails on the professional plan or higher. It often requires other crm or third-party add ons.

6. Data Entry and Tracking

• Copper CRM: Copper tries hard to prevent manual data entry. It uses its gmail extension to automate tasks and capture data automatically. This lets you easily track clients and customers.
• Creatio CRM: While it lets you automate tasks, its setup is more involved. It has more places where manual data entry might be needed during the initial process.

7. Pipeline and Project Management

• Creatio CRM: It includes dedicated project management functionality. You can easily create pipelines and multiple pipelines for different sales process tracks. It handles projects well.
• Copper CRM: It is focused on managing multiple pipelines for sales. Its project management is simpler. It is available on the business tier but has limited features.

8. Pricing and Tiers

• Copper CRM: Copper crm pricing is transparent. The professional plan and business tier are clearly defined. You can pay paid monthly.
• Creatio CRM: The pricing is module-based. Costs increase with add ons and complexity. It’s harder to predict your total cost compared to other crm.

9. Business Fit and Scalability

• Copper CRM: Ideal for small business seeking simple functionality. It helps build long lasting relationships easily. The low complexity makes it a fast start for any business.
• Creatio CRM: Built for large enterprise business needs. Its low code nature handles high complexity. It offers deep functionality for huge sales processes.

What to Look for When Choosing CRM Software?

Choosing the right CRM means looking beyond basic features.

You need a tool that genuinely helps your company grow.

Here are the most important insights to check for:

• Code Platform Flexibility: Look for a no-code platform or a code platform to automate. This allows citizen developers on the creatio team to build applications and tailor the system without deep technical skills.
• Workflow Automation Depth: Can the system truly automate workflows? You want to orchestrate customer journey and streamline your sales creatio and account management processes.
• Industry Focus: Check for pre-built industry workflows. This speeds up setup and shows the vendor understands your specific business environment.
• Ecosystem Fit: Does the technology integrate seamlessly? For some, native connections with Gmail and Google Calendar are key. For others, a vast marketplace add-ons system is crucial.
• User Experience (UX): How easy is it for the user to gain access and complete tasks directly? A complex system, even with advanced capabilities, lowers efficiency and hurts employee experiences.
• Customer Focus: The system must help enhance customer relationships. It should manage the entire customer journey and demonstrate genuine care through communicating transparently.
• Scalability and Cloud: Ensure the platform to automate workflows can scale. A modern cloud solution is often a strong performer that allows for access from any site or local presence.
• Pricing Model Clarity: Watch out for hidden costs in the pricing. Understand the difference between the starter plan and what is included in the free version versus other crms.
• Business Fit: Are you a large enterprise (like société générale group or BNP Paribas Group) needing order management and crm applications, or a smaller team? This is a defining part of your decision.

Final Verdict 

Okay, here’s the bottom line.

If you need a super flexible CRM, Creatio is your pick.

You can customize almost everything. But it’s complex.

You’ll need solid technical support.

Copper is simpler. It’s great if you live in Google Workspace.

Its dashboard is clean and easy.

But it’s less powerful. Copper is the better choice for most users, especially those deep in the Google ecosystem. 

It’s easy to use and does the job.

We’ve tested these tools, and Copper wins for its balance of features and simplicity.

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