Ever feel lost trying to pick the right tool for your online business?
You need something that helps you sell but also keeps track of customers.
It’s tough, right?
You’ve heard of ClickFunnels vs Pipedrive, but which one is actually better?
Good news!
We’re going to break down ClickFunnels vs Pipedrive in a way that’s easy to understand.
By the end, you’ll know which CRM tool wins in 2025 for your specific needs.
Overview
We’ve rolled up our sleeves and put ClickFunnels and Pipedrive through their paces.
We tested their features, ease of use, and customer support to give you a real-world comparison.
Generate more leads & boost your sales with ClickFunnels. See how ClickFunnels can transform your business.
Pricing: It has a free plan. Paid plan starts at $81/month
Key Features:
- Landing page builder
- Sales funnel templates
- A/B testing
Want a simple, effective way to manage your sales pipeline? Start your 14-day free trial of Pipedrive and see the difference!
Pricing: It has a free plan. Paid plan starts at $14/month
Key Features:
- Customizable pipelines
- Sales automation
- Reporting and insights
What is ClickFunnels
Think of ClickFunnels as your all-in-one sales and marketing toolbox.
It helps you build sales funnels.
These funnels guide customers to buy your products. Easy, right?
Also, explore our favorite ClickFunnels alternatives…
Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed. See how easy it can be to transform your business.
Key Benefits
- Drag-and-drop builder: Easily create high-converting pages without any coding.
- Pre-built templates: Get a head start with proven funnel designs for various industries.
- A/B testing: Optimize your funnels for maximum conversions.
- Email marketing integrations: Connect with your audience and nurture leads.
- Affiliate management tools: Build your army of promoters to boost sales.
Pricing
All the plans will be billed annually.
- Startup: $81/month, 3 Brand Workspaces, 3 Team Members.
- Pro: $248/month, 10 Brand Workspaces, 10 Team Members.
Pros
Cons
What is Pipedrive
Pipedrive is different. It’s a CRM, or Customer Relationship Management tool.
It helps you manage sales and customer interactions.
It’s great for tracking deals and staying organized.
Also, explore our favorite Pipedrive alternatives…
Want a simple, effective way to manage your sales pipeline? Start your 14-day free trial of Pipedrive and see the difference!
Key Benefits
Pipedrive keeps things straightforward. Here’s what it does best:
- Visual sales pipeline: See all your deals in one place, from initial contact to closing.
- Activity reminders: Never miss a follow-up with automated reminders and notifications.
- Customizable reports: Track your sales performance with detailed reports and insights.
- Mobile app: Manage your deals and contacts on the go with their mobile app.
- Integrations: Connect Pipedrive with other tools you use, like email marketing platforms and calendars.
Pricing
All the plans will be billed annually.
- Essential: $14/user/month.
- Advanced: $24/user/month.
- Professional: $49/user/month.
- Power: $59/user/month.
- Enterprise: $79/user/month.
Pros
Cons
Feature Comparison
Let’s dive into the core features.
We’ll compare how ClickFunnels and Pipedrive stack up.
This will help you see which tool better fits your business needs.
Sales Process
ClickFunnels excels at guiding customers through a structured sales process with pre-built funnels.
Pipedrive, however, focuses on managing your sales process by visualizing deal stages and helping you close deals.
ClickFunnels automates the journey, while Pipedrive organizes it.
Email Marketing
ClickFunnels includes built-in email marketing tools for automated follow-ups.
Pipedrive focuses more on email marketing integration with your existing tools rather than an all-in-one solution.
Both help but serve different core purposes.
Lead Capture
Both platforms offer lead capture features. ClickFunnels uses landing pages and opt-in forms within funnels.
Pipedrive captures leads through web forms and email integrations.
ClickFunnels emphasizes lead capture as a step in the funnel, while Pipedrive integrates lead capturing into its overall CRM platform.
Third-Party Integrations
ClickFunnels integrates with numerous third-party tools, mostly for payment and email.
Pipedrive boasts over 300+ third-party integrations, focusing on CRM and sales tools.
Pipedrive is a more integration-friendly program.
Dashboard and Reporting
ClickFunnels provides a basic dashboard with sales and funnel metrics.
Pipedrive offers a more comprehensive dashboard with customizable sales reports and metrics.
Pipedrive is a much stronger option for a data-heavy business.
Functionality
ClickFunnels’ primary functionality is building sales funnels for selling products.
Pipedrive’s core functionality is managing customer relationships and sales deals.
ClickFunnels is focused on sales, and Pipedrive is focused on the relationship.
Optimization
ClickFunnels helps optimize sales funnels through A/B testing and performance tracking.
Pipedrive allows users to optimize their pipeline stages and workflows with data analysis.
ClickFunnels is better for marketing, while Pipedrive is better for sales optimization.
What to Look For When Choosing a CRM Tool?
- Specific Business Needs: Don’t get swayed by flashy features. Really dig deep. What are your exact challenges?
- Scalability: Can the CRM grow with you? Think beyond your current size. Will it handle increased data, more users, and expanding workflows?
- Integration Capabilities: Does the CRM play well with your existing tools? Check for integrations with your email, calendar, marketing automation, and other crucial software.
- Customer Support: How responsive and helpful is their support team? Issues will arise. Quick, reliable support can minimize downtime and frustration.
- Training Resources: Does the provider offer comprehensive training? Easy onboarding is crucial for user adoption.
- Data Security: Ensure the CRM has robust security measures to protect your customer data. Check for features like data encryption, access controls, and compliance certifications. Your customers’ trust depends on it.
Final Verdict (Our Pick)
Choosing between ClickFunnels and Pipedrive depends on your goals.
ClickFunnels is the clear winner when creating automated sales funnels.
If managing customer relationships and sales pipelines is your priority, Pipedrive shines.
We’ve tested both extensively, and for businesses focused solely on sales funnels, ClickFunnels offers a more streamlined experience.
However, for comprehensive CRM and sales management, Pipedrive is the stronger choice.
Ultimately, your choice should align with your specific business needs.
We’ve broken down the key differences to help you make an informed decision.
More of ClickFunnels
Here’s a brief comparison of ClickFunnels with these software solutions:
- ClickFunnels vs GoHighLevel: While ClickFunnels excels at funnel building for entrepreneurs, GoHighLevel offers a broader, all-in-one marketing suite with advanced agency and CRM features, often including white-label solutions.
- ClickFunnels vs Keap: ClickFunnels is a specialized sales funnel builder that offers templates and drag-and-drop tools. Keap, formerly Infusionsoft, provides a robust CRM with marketing and sales automation for small businesses.
- ClickFunnels vs ActiveCampaign: ClickFunnels focuses on sales funnels and landing pages, while ActiveCampaign is a powerful marketing automation platform with advanced email marketing and CRM capabilities.
- ClickFunnels vs HubSpot: ClickFunnels is ideal for creating sales funnels and is easy to use. HubSpot offers an extensive all-in-one marketing, sales, and CRM platform, catering to broader business operations.
- ClickFunnels vs Folk: ClickFunnels is a sales funnel platform for conversions. Folk is primarily a CRM tool for managing contacts and relationships, distinct from sales funnel automation.
- ClickFunnels vs Instantly: ClickFunnels builds sales funnels for conversions. Instantly focuses on cold email outreach and lead management, and is often integrated with other platforms like ClickFunnels.
- ClickFunnels vs ClickUp: ClickFunnels is designed for sales funnels and online marketing. ClickUp is a project management and work operating system that offers task management and team collaboration.
- ClickFunnels vs Monday CRM: ClickFunnels helps build sales funnels. Monday CRM, part of Monday.com’s Work OS, is a flexible CRM for managing sales pipelines and team collaboration, with strong project management roots.
- ClickFunnels vs Capsule CRM: ClickFunnels is for creating sales funnels. Capsule CRM is a simpler, contact-centric CRM for managing customer relationships and sales opportunities.
- ClickFunnels vs Insightly: ClickFunnels focuses on sales funnels. Insightly is a comprehensive CRM with project management capabilities, helping businesses track leads and projects.
- ClickFunnels vs Freshsales CRM: ClickFunnels specializes in sales funnel creation. Freshsales CRM is a sales automation platform with lead management, email, and phone integration features.
- ClickFunnels vs Salesforce: ClickFunnels is a tool for building automated sales funnels. Salesforce is a vast, enterprise-level CRM platform offering extensive sales, service, and marketing solutions.
- ClickFunnels vs Zendesk: ClickFunnels helps create conversion-focused sales funnels. Zendesk is primarily a customer service and support platform, focusing on ticketing and customer engagement.
More of Pipedrive
Here’s a comparison of Pipedrive against other CRM software:
- Pipedrive vs GoHighLevel: Pipedrive focuses on sales pipeline management, offering a clear visual flow, whereas GoHighLevel is an all-in-one platform with broader marketing and sales automation features.
- Pipedrive vs Keap: Pipedrive excels in visual sales pipeline management, while Keap specializes in robust marketing automation, lead scoring, and advanced email sequences.
- Pipedrive vs ActiveCampaign: Pipedrive is a sales-centric CRM with intuitive pipeline visualization, while ActiveCampaign prioritizes marketing automation and customer journey building.
- Pipedrive vs HubSpot: Pipedrive is a more focused sales CRM known for simplicity, while HubSpot offers a comprehensive suite of marketing, sales, and service tools, being more complex.
- Pipedrive vs Folk: Pipedrive is strong in sales pipeline management, whereas Folk emphasizes simple contact organization and relationship building for smaller teams.
- Pipedrive vs Instantly: Pipedrive focuses on sales deal management, while Instantly specializes in cold email outreach, lead finding, and email automation.
- Pipedrive vs ClickUp: Pipedrive is a dedicated sales CRM that is excellent for pipeline tracking. ClickUp is a versatile work management platform that can also be used as a CRM and offers broader project management.
- Pipedrive vs Monday CRM: Pipedrive is a sales-focused CRM with visual pipelines, whereas Monday CRM is a highly customizable work OS that can be configured for CRM purposes and emphasizes workflow management.
- Pipedrive vs Capsule CRM: Pipedrive focuses on visual sales pipeline management, while Capsule CRM is a simpler, growth-oriented CRM for managing contacts and relationships, often for smaller businesses.
- Pipedrive vs Insightly: Pipedrive specializes in sales pipeline visualization, while Insightly offers a broader CRM solution with project management, marketing automation, and more robust reporting.
- Pipedrive vs Freshsales: Pipedrive offers deep sales pipeline visualization, while Freshsales CRM provides a more complete solution with built-in phone, AI tools, and integrated marketing features.
- Pipedrive vs Salesforce: Pipedrive is user-friendly and sales-focused for SMBs, whereas Salesforce is a highly customizable, enterprise-level CRM with extensive features across sales, service, and marketing.
- Pipedrive vs Zendesk: Pipedrive emphasizes visual sales pipeline management and automation, while Zendesk primarily focuses on customer service and support. It also offers CRM capabilities with built-in communication tools.
Frequently Asked Questions
Which is better for small businesses, ClickFunnels or Pipedrive?
ClickFunnels can be effective for small businesses focused on direct sales funnels. If your small business prioritizes customer relationship management and sales pipeline organization, Pipedrive is a better fit. Consider your specific needs and budget.
Can I use ClickFunnels and Pipedrive together?
Yes, you can integrate ClickFunnels and Pipedrive through third-party tools like Zapier. This allows you to capture leads in ClickFunnels and transfer them to Pipedrive for sales management, combining the strengths of both platforms.
Is ClickFunnels easier to learn than Pipedrive?
Due to its funnel-building complexity, ClickFunnels has a steeper initial learning curve. However, Pipedrive’s interface is generally more intuitive for sales pipeline management. The ease of use depends on your specific technical skills and business needs.
Does Pipedrive offer more integrations than ClickFunnels?
Yes, Pipedrive offers significantly more third-party integrations, exceeding 300+. This makes it more versatile for businesses that rely on a wide range of software tools. ClickFunnels has integrations but not nearly as many.
Which platform is more cost-effective for a large sales team?
Due to its per-user pricing model, Pipedrive tends to be more cost-effective for large sales teams. ClickFunnels’ higher-tier plans can become expensive as your team grows. Evaluate your team size and feature requirements before deciding.
