Capsule CRM vs Thryv: Which CRM is best in 2025?

by | Feb 21, 2025

Winner
capsule
4.5
  • Contact Management
  • Sales Pipeline
  • AI Content Assistant
  • Email Marketing
  • Sales Analytics
  • Free trial available
  • Paid Plan Starts at $18
Runner Up
Thryv
3.5
  • Website Analytics
  • Social Media Management
  • Billing & Invoicing
  • Team Chat
  • Campaign Analytics
  • Time-Saving Automation
  • Paid Plans from $244/month
capsule crm vs thryv

Choosing the right CRM can feel overwhelming, right?

There are so many options. You may wonder, “Which one will help my business grow?” 

Two popular choices are Capsule CRM vs Thryv.

But how do you know which is best for you?

This comparison dives deep into their features, pricing, and pros and cons, making your decision easier.

Let’s find the perfect CRM to supercharge your sales!

Overview

We’ve spent hours exploring both Capsule CRM and Thryv.

Testing their features and comparing their strengths and weaknesses. 

This hands-on experience has allowed us to create a detailed comparison, helping you to make an informed decision.

Capsule CTA
4.5out of 5

Based on our data, Capsule CRM is the budget-friendly choice. Focused on simplicity and savings.

Pricing: It has a free trial. Paid plan starts at $18/month

Key Features:

  • Contact Management
  • Sales Pipeline Management
  • Project Boards
THRYV CTA
3.5out of 5

Explore its powerful features for managing contacts, scheduling appointments, and campaigns.

Pricing: It has a free demo. The premium plan starts at $244/month.

Key Features:

  • Built-in calling
  • Email sequences
  • Advanced Reporting

What is Capsule CRM?

Ever feel like you’re juggling too many customer details?

Capsule CRM helps you keep everything organized.

It’s designed to be simple and easy to use, even if you’re not a tech whiz.

Think of it as your digital Rolodex, but way more powerful.

Also, explore our favorite Capsule alternatives

Capsule Homepage

Our Take

Capsule CTA

It’s great for its simplicity and ease of use, especially for small businesses just starting with a CRM. It helps you manage contacts and sales effectively without being overwhelming.

Key Benefits

  • Simple contact management.
  • Easy sales pipeline tracking.
  • Integrates with many apps.
  • Customizable fields available.
  • Mobile app for on-the-go access.

Pricing

  • Starter: $18/user/month.
  • Growth: $36/user/month.
  • Advanced: $54/user/month.
  • Ultimate: $72/user/month.
Capsule CRM Pricing

Pros

  • Seamless integrations
  • Centralized contact management
  • Great contact management.
  • Effective sales pipeline tools.
  • Integrates with popular apps.

Cons

  • Limited customization options.
  • Reporting could be more robust.
  • No built-in phone support.
  • Free plan is very limited.

What is Thryv?

Thryv is more than just a CRM.

It’s an all-in-one business management platform.

Think of it as your one-stop shop for everything from scheduling appointments to managing your online presence.

It’s designed to help you streamline your operations and grow your business.

Also, explore our favorite Thryv alternatives

THRYV Homepage

Our Take

THRYV CTA

Wanted to Thryv a try! Explore its powerful features for managing contacts, scheduling appointments, and launching marketing campaigns.

Key Benefits

  • Centralized hub: Manage all your business needs in one place.
  • Automated marketing: Reach more customers with less effort.
  • Online scheduling: Let clients book appointments 24/7.
  • Accept payments online: Get paid faster and easier.
  • Reputation management: Monitor and improve your online reviews.

Pricing

  • Command Center: Free dedicated business line.
  • Business Center: $244/month.
  • Marketing Center: $244/month.
Thryv Pricing

Pros

  • All-in-one solution.
  • Saves time and money.
  • Improved Online Presence
  • Time-Saving Automation

Cons

  • Mobile App Needs Improvement
  • Limited customization options.
  • Not Ideal for Every Industry

Feature Comparison

This analysis evaluates two very different crm software providers: Capsule, a robust sales process & contact management system known for its simplicity and clear sales pipeline (from capsule crm review).

Thryv, a complete operating system designed to help the small business stay organized and get paid faster.

This comparison clarifies which crm solution is the better fit for streamlined lead management versus comprehensive client management.

1. Core Focus and Primary Use Case

  • Capsule CRM: Built as a simple crm solution focused on providing a robust contact management system and guiding the sales cycle. It excels at relationship tracking for customers where history is key, accessible via any browser.
  • Thryv: A comprehensive software and services package focused on helping the small business stay organized and get paid faster. It centralizes customer relationship management, marketing, and payment processing within the thryv business center.

2. Contact Management and Data

  • Capsule CRM: Highly focused on organizing all customer data and activities under a robust contact management system. It facilitates simple lead management and logging of every connection with a date and time.
  • Thryv: Provides a dedicated customer relationship management system within the thryv business center. It manages client files, customer data, and communications, aiming to help the small business manage their customers efficiently.

3. Pricing Model and Affordability

  • Capsule CRM: Offers a generous free version and scales with predictable per user pricing, making the capsule crm cost transparent for growing teams. Its basic free plan is great for simple sales pipeline viewing.
  • Thryv: Pricing details are often complex and typically include a one time onboarding fee, making the capsule crm cost look inexpensive by comparison. It packages multiple software and services, making the total cost higher but potentially more valuable.

4. Client Communication and Interactions

  • Capsule CRM: Supports tracking emails, calls, and meetings linked to customer data. It relies on external browser extensions and integrations to respond to customers quickly.
  • Thryv: Excels at direct customer interactions and communications management through features like two-way sms marketing messages, centralized email, and a client portal estimates tool.

5. Client Portal and Estimates

  • Capsule CRM: Does not offer a native client portal and relies on project management integrations for external client visibility.
  • Thryv: Provides a client portal estimates system where customers can view and approve quotes, make payments, and manage files. This helps the small business get paid faster and offers a professional website interface.

6. Marketing and Local Listings

  • Capsule CRM: Marketing is primarily email marketing and segmentation focused, relying on integration with external tools like Mailchimp or browser extensions for outreach.
  • Thryv: Includes enhanced local listings management to ensure the small business is visible across sites. It provides tools for creating sms marketing messages and running basic campaigns.

7. Reporting and Analytics

  • Capsule CRM: Provides functional reporting tools on the sales pipeline and activities. Its reports focus on clear visualization of deal stage and customer data over the sales cycle.
  • Thryv: Offers reporting on marketing performance, payments, and client communications within the thryv command center. This provides the small business with visibility on their overall business health.

8. Support and Reliability

  • Capsule CRM: Known for reliable services and simple setup. Support is typically fast via email/chat, though not always premium phone support.
  • Thryv: Emphasizes strong tech support and onboarding. Users are generally satisfied customers who value the ability to view this site properly and trust that the thryv software and connection will be reliable.

9. Technical Details and Audits

  • Capsule CRM: Simple and secure, with a strict focus on robust contact management system. Updates are generally smooth, and you can access the full software via a modern browser without extensive troubleshooting.
  • Thryv: The platform is built to simplify complex tasks for the small business. Features like verification successful waiting and resolving issues in a few seconds are key to maintaining workflow. If you cannot view this site properly, the ray id helps the support team diagnose the issue immediately.

What to Look for in a CRM Tool?

Choosing the right crm system is a critical decision for any growing business.

The best crm solutions are designed to streamline your multiple sales pipelines and enhance all your key business processes.

When evaluating platforms, consider these essential features:

  • Scalability: Can the CRM grow with your business? Can it be used in project management?
  • Customization: Can you tailor it to your specific workflows?
  • Integrations: Does it connect with your other business tools?
  • Mobile Access: Is there a mobile app for on-the-go management?
  • Customer Support: What level of support is offered?
  • Training: Are there resources to help you and your team learn the system?
  • Security: Does the CRM have robust security measures to protect your data?

Final Verdict

Choosing between Capsule and Thryv depends on your needs.

For small businesses wanting a simple, affordable CRM, Capsule is a great starting point.

Its user-friendly interface and free plan are big pluses.

Thryv is powerful, but it’s more complex and expensive.

It’s better for larger businesses needing an all-in-one platform.

We’ve used both, and most small businesses are just starting.

Capsule offers the best balance of features and ease of use.

Start with Capsule, and Capsuleoutgrow it, then consider other options.

More of Capsule CRM

Here’s a brief comparison of Capsule CRM with these software solutions:

  • Capsule CRM vs Pipedrive: Capsule CRM offers a simple solution for managing contacts and sales, whereas Pipedrive is a visually driven sales pipeline management tool.
  • Capsule CRM vs GoHighLevel: Capsule is easy to use. It helps you manage your contacts and sales process. It is great for keeping things simple and organized. GoHighLevel is a much bigger tool. It has many tools for marketing and sales.
  • Capsule CRM vs Keap: Capsule CRM focuses on simplicity and affordability for contact and sales tracking; Keap offers extensive marketing and sales automation features, often at a higher cost.
  • Capsule CRM vs ActiveCampaign: Capsule CRM offers solid contact and pipeline management, while ActiveCampaign delivers powerful marketing automation, email campaigns, and advanced segmentation.
  • Capsule CRM vs Hubspot: Capsule CRM is a user-friendly, affordable CRM for managing customer interactions; HubSpot provides a vast suite of marketing, sales, and service tools, with free and scalable paid options.
  • Capsule CRM vs Clickfunnels: Capsule CRM is a tool for managing customer relationships; ClickFunnels specializes in building sales funnels and optimizing conversion processes.
  • Capsule CRM vs Folk: Capsule CRM is a simple contact management solution, whereas Folk emphasizes collaborative contact organization and enrichment with modern features.
  • Capsule CRM vs Instantly: Capsule CRM focuses on general contact and sales management; Instantly is tailored for automated cold email outreach and sales engagement.
  • Capsule CRM vs Clickup: Capsule CRM is a dedicated CRM solution, while ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
  • Capsule CRM vs Monday CRM: Capsule CRM offers simple contact and sales pipeline management; Monday CRM provides highly customizable visual workflows and extensive team collaboration features.
  • Capsule CRM vs Insightly: Capsule CRM focuses on ease of use and contact tracking, while Insightly offers a more comprehensive CRM with advanced project management features.
  • Capsule CRM vs Freshsales CRM: Capsule CRM prioritizes simplicity in sales and contact management, while Freshsales CRM offers a more robust sales platform with AI-powered insights and advanced analytics.
  • Capsule CRM vs Salesforce: Capsule CRM is ideal for small to medium businesses seeking a simple, affordable CRM; Salesforce is an enterprise-grade CRM with extensive customization and scalability for large organizations.
  • Capsule CRM vs Zendesk: Capsule CRM focuses on sales and customer relationship management, while Zendesk is primarily a customer service platform that excels in ticketing and support solutions.

More of Thryv

Here’s a brief comparison of Thryv with these software solutions:

  • Thryv vs GoHighLevel: Thryv offers robust marketing automation and sales funnels. Thryv simplifies business management for service-based companies.
  • Thryv vs Pipedrive: Thryv is a broad business management tool with integrated CRM; Pipedrive specializes in visual sales pipeline management, ideal for sales teams.
  • Thryv vs Keap: Thryv offers an all-in-one platform for small business management; Keap focuses on advanced marketing automation and sales CRM with in-depth workflows.
  • Thryv vs ActiveCampaign: Thryv provides an integrated platform for local business management and customer interaction; ActiveCampaign excels in sophisticated marketing automation, segmentation, and detailed analytics.
  • Thryv vs Hubspot: Thryv is designed as a comprehensive platform for small business operations, including client management and marketing; HubSpot offers a wider suite of marketing, sales, and service tools for businesses of all sizes.
  • Thryv vs Clickfunnels: Thryv is an all-in-one business management platform; ClickFunnels is specifically designed for building sales funnels, landing pages, and automating sales processes.
  • Thryv vs Folk: Thryv is a comprehensive business management system with integrated CRM; Folk is a more focused, collaborative contact management tool with an emphasis on organization.
  • Thryv vs Instantly: Thryv offers a broad suite for small business management, including online presence and payments; Instantly specializes in automated cold email campaigns for sales outreach.
  • Thryv vs ClickUp: Thryv is an all-in-one platform for small business operations and client management; ClickUp is a versatile work OS that encompasses project management, task tracking, and customizable CRM features.
  • Thryv vs Monday CRM: Thryv provides an integrated solution for small business management and client interaction; Monday CRM focuses on highly customizable visual workflows and project-centric CRM capabilities.
  • Thryv vs Capsule CRM: Thryv is a comprehensive business management platform with CRM features; Capsule CRM is a simpler, user-friendly CRM focused on contact management and sales pipeline tracking.
  • Thryv vs Insightly: Thryv provides an all-in-one platform for small business operations, including scheduling and payments; Insightly offers a more robust CRM with an advanced sales pipeline and project management functionalities.
  • Thryv vs Freshsales: Thryv is an all-in-one business management platform for local businesses; Freshsales CRM specializes in robust sales automation, lead scoring, and in-depth sales reporting.
  • Thryv vs Salesforce: Thryv is an integrated platform for small business management; Salesforce is a highly customizable, scalable, enterprise-level CRM with extensive sales, marketing, and service capabilities.

Frequently Asked Questions

What’s the main difference between Capsule vs Thryv?

Capsule is a simpler, cost-effective CRM tool focused on contact management and sales pipeline functionality. Thryv is a comprehensive CRM and business management platform with features like appointment scheduling and email marketing campaigns. Thryv is more for small—to medium-sized businesses needing an all-in-one solution, while Capsule is a solution for small businesses wanting a cheaper CRM.

Which is better for small to medium businesses?

It depends! Capsule is excellent for small—to medium-sized businesses that want a simple contact management system and sales opportunity tracking. Thryv is better if you need advanced features like appointment scheduling and marketing automation. Consider your budget and business processes.

Does Capsule integrate with Google Workspace?

Yes, Capsule has GCapsuleorkspace integration (formerly G Suite), which makes team collaboration seamless. Thryv also offers integration features.

How much do Capsule and Thryv cost?

Capsule offers a free plan and affordable paid plans. Thryv’s pricing is higher and requires a quote. Check their websites for the latest pricing information and a comparison for 2025.

What are the pros and cons of each?

The capsule is easy to use and affordable, but lacks advanced features. Thryv is powerful but can be overwhelming and expensive. Please read our full reviews and ratings for more details about capsule vs. thCapsule. When deciding, consider your business growth goals and customer interactions.