Metricool vs Blaze: Which Social Media Tool wins in 2025?

Struggling to keep up with all your social media?

It can feel like a juggling act, right?

That’s where social media management tools come in handy.

Two popular names you might have heard are Metricool vs Blaze.

Both promise to help you manage your social media like a pro.

Let’s dive in and see what each tool has to offer.

Overview

We took both Metricool and Blaze for a spin.

We tried out all their cool features.

We posted stuff, looked at the numbers, and saw how easy they were to use. 

This helped us see which one might be better for you.

What is Metricool?

Okay, so what’s Metricool all about?

It’s like a helper tool for your social media.

It lets you see all your stuff in one place.

You can plan your posts, track how they do, and even check out your website’s stats.

Pretty neat, huh?

Also, explore our favorite Metricool alternatives…

Key Benefits

• Saves you up to 5 hours weekly on social media tasks.
• Provides detailed analytics across all major platforms.
• Offers real-time competitor tracking for strategic insights.
• It lets you schedule content with precision.
• Generates custom reports for easy data interpretation.

Pricing

• Free: $0/month for 5 competitor profiles.
• Starter: $18/month for 100 competitor profiles.
• Advanced: $45/month for Role Management.
• Custom: Custom pricing.

What is Blaze?

Okay, let’s talk about Blaze now.

Think of Blaze as another helper for your social media.

It also lets you put your posts on a schedule. You can see how people are talking about your brand.

It tries to make it easier to connect with your audience.

Also, explore our more Blaze alternatives…

Key Benefits

Here are some neat things Blaze can do:

• It helps you find new ideas for content that people might like.
• You can see what people are saying about your brand in real-time.
• It lets you manage your social media on different platforms.
• They say it uses smart tools to help you grow your audience faster.
• You can keep an eye on what your competitors are doing.

Pricing

Blaze has a few ways you can pay for it.

Creator: $26/yearly
Pro: $37/yearly
Startup: $59/yearly
Agency: $150/yearly

Future Comparison

Now, let’s see how Metricool and Blaze are different.

We’ll look at some important things they can do.

This will help you see which one might be a better fit for you.

1. Social Media Connections

Metricool lets you connect to 8 platforms, like Instagram, Facebook, and Twitter.

Blaze works with fewer right now.

So, if you’re on lots of different sites, Metricool might be better.

2. Planning Posts

Both let you plan your posts ahead.

You can pick the day and time you want them to go out.

Metricool has some extra tools for this, like seeing a calendar view of all your planned posts.

3. Seeing Your Results

Both show you how your posts are doing.

You can see things like likes, comments, and shares.

Metricool gives you really detailed numbers and charts.

Blaze also shows you the important stuff in an easy way.

4. Checking Out Competitors

Metricool has a cool feature where you can watch what your competitors are doing.

You can see their best posts and how they’re growing.

Blaze doesn’t have this feature right now.

5. Bio Link Tools

If you have lots of links to share on Instagram or TikTok, both have tools for this.

Metricool’s “Smart Links” let you create a page with all your links.

Blaze has a similar feature to help you share more.

6. Reports

Both can make reports about your social media.

These reports help you see how you’re doing over time.

Metricool lets you make really detailed and custom reports.

Blaze gives you clear summaries of your performance.

7. Teamwork

If you have a team helping you with social media, both tools have options for that.

You can add team members and give them different roles.

Metricool has more detailed options for managing teams.

Blaze keeps it simple for smaller teams.

What to Look For When Choosing a Social Media Scheduling Tool?

Here are some quick things to think about when picking a social media helper:

• Think about which social sites you use most. Make sure the tool works well with them.
• Consider how many posts you plan to make each month. Some tools limit this.
• Do you need to work with a team? Some tools make teamwork easier.
• What’s your budget? Prices can be very different.
• Do you just need to schedule, or do you want to see how well your posts are doing? Some tools have better analytics.
• How easy is it to learn and use? You don’t want to spend forever figuring it out.
• Does it connect with other tools you already use? This can save time.

Final Verdict: Our Pick

Okay, so after trying out both Metricool and Blaze, we have a favorite.

For most people, we think Metricool comes out on top. 

It can do more things, like connect to more social media sites and check out your competitors.

We also liked how detailed the numbers and reports were.

Blaze is still a good tool, especially if you’re starting or want something super simple. 

But if you want more power and features to really grow your social media, Metricool is probably the better choice.

We spent a lot of time testing these tools, so we hope our experience helps you pick the right one for you!

More of Metricool

Here’s a concise comparison of Metricool against its alternatives, highlighting key differences:

• Metricool vs Sprout Social: Choose Metricool for an intuitive platform with strong analytics and competitor insights, or Sprout Social for deeper analysis and robust team collaboration.
• Metricool vs Socialpilot: Choose Metricool for its clear visual analytics and hashtag tracking or Socialpilot for its more budget-friendly plans with excellent scheduling capabilities.
• Metricool vs Sendible: Choose Metricool for its user-friendly interface and comprehensive analytics dashboard or Sendible for its strong client management tools and social listening features.
• Metricool vs Heropost: (Information on a direct comparison is limited, suggesting a potential focus on different niche features or pricing models.)
• Metricool vs Agorapulse: Consider Metricool for its straightforward analytics presentation, or Agorapulse for a well-rounded platform with strong engagement and listening tools.
• Metricool vs Zoho Social: Choose Metricool for its broader platform support and in-depth analytics or Zoho Social for a cost-effective solution within the Zoho ecosystem.
• Metricool vs Buffer: Choose Metricool for its comprehensive analytics and competitor tracking, or Buffer for its simplicity and ease of social media scheduling.
• Metricool vs Sprinklr: Opt for Metricool if you’re a small to medium-sized business prioritizing analytics, or Sprinklr for an enterprise-level solution with extensive features.
• Metricool vs Later: Select Metricool for its broader analytical capabilities across platforms, or Later for its specialized focus on visual content management, especially for Instagram.
• Metricool vs Loomly: Choose Metricool for its in-depth analytics and competitor insights or Loomly for its strength in content calendar planning and team collaboration.

More of Blaze

• Blaze vs Socialpilot: SocialPilot usually supports a wider range of social media platforms and may have more developed features for team management and client reporting than Blaze.
• Blaze vs Sendible: Sendible often includes more advanced reporting, automation capabilities, and integration options than Blaze.
• Blaze vs Content Studio: Content Studio typically focuses on content discovery, creation, and a unified social inbox, which might be more specialized than Blaze’s offerings.
• Blaze vs Heropost: HeroPost emphasizes AI-powered content creation and scheduling, a feature that Blaze may or may not have to the same extent.
• Blaze vs Agorapulse: Agorapulse is known for its strong community management tools and social listening capabilities, which might be more robust than Blaze’s.
• Blaze vs Zoho Social: Zoho Social offers integration with the Zoho suite and solid reporting features, which might be more comprehensive than Blaze’s.
• Blaze vs Buffer: Buffer is recognized for its simplicity and ease of scheduling, a core feature that Blaze would also likely offer, but potentially with less advanced analytics.
• Blaze vs Sprinklr: Sprinklr is an enterprise-level platform with extensive features for large organizations, making it significantly more comprehensive than what Blaze likely offers.
• Blaze vs Later: Later specializes in visual content planning, particularly for Instagram, which might be a more focused approach compared to Blaze’s broader feature set (if it exists).
• Blaze vs Loomly: Loomly focuses on team collaboration and content creation workflows, which might be more developed than similar features in Blaze.

Frequently Asked Questions