Vidyard Review: Boost Sales with Video in 2024?

Are you tired of watching your sales numbers stagnate?

In today’s digital world, static content just doesn’t cut it anymore.

You need a way to grab attention, build trust, and foster real connections with your audience.

That’s where Vidyard comes in.

This Vidyard review will explore its key features, pricing, & benefits to help you decide if it’s the right solution for your business.

What is Vidyard?

Vidyard is like YouTube for businesses, but it has special tools to help you sell more.

It’s a video platform where you can keep all your videos, like those cool product demos you make or recordings of webinars.

Think of it as a place to store your videos online, kind of like a special folder on the internet, with video hosting tools built right in.

But it’s more than just storage!

Vidyard also gives you basic video analytics, which means it can tell you things like how many people watched your video and for how long.

This helps you see if people are really interested in what you’re showing them.

Finally, Vidyard makes it super easy to share your videos. You just copy the video link and send it to anyone you want. It’s that simple!

Who Created Vidyard?

Vidyard started in 2010 with a group of friends at the University of Waterloo in Canada.

One of the founders, Michael Litt, wanted to make it easier for businesses to use video content.

Their goal was to help businesses see how well their videos were doing and make them even better.

Today, Vidyard is a big company that helps thousands of businesses use video for marketing, sales, and even customer service.

They offer tools for tracking video performance, getting more views, and even video editing.

They also have professional services to help businesses create awesome videos.

Top Benefits of Vidyard

Vidyard offers a ton of cool features that make it a powerful tool for businesses. Here are a few of the best ones:

• Easy to Use: Even if you’ve never made a video before, Vidyard makes it simple. You can record, edit, and share Vidyard videos without any special skills. They even have a built-in screen recorder!
• Store All Your Videos in One Place: No more searching through folders on your computer. Vidyard lets you upload and organize unlimited videos, so you always know where to find them.
• Make Your Videos Look Awesome: Give your videos a professional touch with customizable players, eye-catching video thumbnails, and calls to action.
• Go Beyond the Basics: Vidyard has tons of advanced features like interactive elements, video chapters, and A/B testing to help you get the most out of your videos.
• Perfect for Teams: Vidyard is designed to help marketing teams and sales tools work together seamlessly. Share videos, track results, and collaborate all in one place.
• Get Help When You Need It: Depending on your plan, you can get support from a dedicated account manager and access to priority support.
• Stay Organized: Keep track of your ideas with speaker notes that are attached to your videos. This is super helpful for webinars or presentations!

Best Features

Vidyard is packed with features that help businesses create, share, and track video content.

Here are some of the stand-out tools that make Vidyard unique: 

1. AI Avatars

Imagine having a spokesperson who’s available 24/7, never gets tired, and can deliver personalized messages to every single customer.

That’s the power of Vidyard’s AI Avatars. You could create a digital version of yourself that looks and sounds just like you.

Use it to send personalized video emails, welcome new customers, or answer frequently asked questions.

It’s a game-changer for scaling your video communication efforts.

2. Prospector

Want to know who’s engaging with your videos, even if they don’t fill out a form?

Vidyard’s Prospector tool provides valuable insights into your viewers.

You can see which companies are watching your videos, even if they’re not in your CRM. This allows you to identify potential leads and personalize your outreach efforts.

You can even see which specific individuals within a company are watching your videos and how much of the video they watched.

This helps you tailor your follow-up communication and prioritize your sales efforts.  

3. Integrations

Vidyard plays well with other tools you already use.

It seamlessly integrates with popular tools like CRM systems (Salesforce, HubSpot), marketing automation platforms (Marketo, Pardot), and video conferencing tools (Zoom, Google Meet).

These integrations help you streamline your workflow and get the most out of your video content.

4. Insights

Vidyard provides detailed analytics to help you understand how your videos are performing.

You can see who’s watching your videos, how long people are watching, and which videos are driving the most conversions.

With these insights, you could continuously improve your video strategy and get better results.

5. Templates

Not sure where to start with video creation?

Vidyard offers a library of pre-designed templates for various use cases, such as product demos, customer testimonials, and explainer videos.

These templates make it very easy to create professional-looking videos, even if you don’t have any design experience.

Pricing

Plan Name	Price	Key Features
Free	$0	Video Editing, Video Sharing.
Pro	$19/month	Unlimited Videos, Add you branding.
Plus	$59/month	Video captions, Folder management.
Business	Custom Pricing	CRM/MAP integration

Pros and Cons

No platform is perfect, so let’s weigh the good and the bad to help you make an informed decision.

Alternatives to Vidyard

Here are some Vidyard alternatives with brief descriptions:

• HeyGen: Generate AI-powered videos with variations and interactive tools for training and setup.
• Synthesia: Create videos with AI avatars and voiceovers from text in many languages.
• Colossyan: Generate AI-powered videos with diverse presenters and interactive elements for training and communication.
• Veed: An online video editor with AI features including text-to-video, avatars, and automatic subtitling.
• Elai: Quickly turn text or blog posts into videos using AI avatars and templates.
• Vidnoz: A free AI video generator offering a large library of avatars, voices, and templates for quick video creation.
• Deepbrain: Easily create AI-generated videos from text with realistic avatars and templates.
• Synthesys: An AI studio for generating videos, voiceovers, and images with a focus on realistic AI humans and voices.
• Hour One: Transform content into high-quality, avatar-led videos with realistic presenters and multilingual support.
• D-ID: Create talking avatars and animate faces using AI, ideal for generating personalized videos.
• Virbo: Generate talking videos from photos or select from a range of AI avatars with various effects and styles.
• Fliki: Convert text into videos with lifelike AI voices and a wide selection of stock media.
• Speechify: An AI studio primarily for text-to-speech but also offers tools for creating and editing videos with AI voices and dubbing.
• Invideo: An AI video generator that creates videos from text prompts quickly, including script, voiceover, and media.
• Creatify: Specializes in generating AI video ads for e-commerce by turning product URLs into engaging videos with AI avatars.
• Captions AI: An AI-powered video editing tool that automates tasks like adding captions, transitions, and B-roll, particularly suited for social media content.

Vidyard Compared

While it has some AI capabilities, its core strength is AI video generation, like some alternatives. Here’s a brief comparison:

• Vidyard vs Heygen: Vidyard focuses on hosting, analytics, and sales video features; Heygen is a dedicated AI video generator with realistic avatars for various content.
• Vidyard vs Synthesia: Vidyard is a video platform for business communication; Synthesia is a leading AI video generator known for high-quality, professional avatars for corporate/training content.
• Vidyard vs Colossyan: Vidyard provides hosting and business video tools; Colossyan is an AI video generator offering avatars and a user-friendly platform for creating videos from text.
• Vidyard vs Veed: Vidyard focuses on video for business with analytics; Veed is a comprehensive online video editor with AI features but not specialized in AI avatar generation or business analytics like Vidyard.
• Vidyard vs Elai: Vidyard is a business video platform; Elai is an AI video generator focused on turning text/URLs into videos with AI presenters.
• Vidyard vs Vidnoz: Vidyard is a business video platform with hosting and analytics; Vidnoz offers a broader suite of AI video creation tools, including avatars and templates, often with a free tier.
• Vidyard vs Deepbrain: Vidyard focuses on business video hosting/analytics; Deepbrain AI is a dedicated AI video generator known for highly realistic avatars.
• Vidyard vs Synthesys: Vidyard is a business video platform; Synthesys is an AI video generator focusing on realistic voices and avatars for creating videos from text.
• Vidyard vs Hour One: Vidyard provides video hosting and business features; Hour One is an AI video generator specializing in realistic virtual presenters.
• Vidyard vs D-id: Vidyard is a business video platform; D-id focuses on animating still photos and creating basic talking avatar videos.
• Vidyard vs Virbo: Vidyard focuses on business video hosting/analytics; Virbo is an AI video creation tool offering text-to-video and AI avatars.
• Vidyard vs Fliki: Vidyard is a business video platform; Fliki excels at converting text (like blogs) into videos with realistic voiceovers and stock media.
• Vidyard vs Speechify: Vidyard includes video recording/sharing; Speechify is a dedicated text-to-speech application.
• Vidyard vs Invideo: Vidyard is a business video platform with analytics; Invideo is a comprehensive video editor with templates and stock media, including text-to-video, but not Vidyard’s core hosting/analytics focus.
• Vidyard vs Creatify: Vidyard focuses on business video hosting/analytics; Creatify often targets AI video generation for marketing, potentially focusing on ads.
• Vidyard vs Captions AI: Vidyard provides basic video features; Captions AI is a specialized tool focused on generating accurate captions and subtitles for videos.

Personal Experience with Vidyard

My team started using Vidyard to make our sales process more interesting.

We were sending lots of emails but not getting many responses. We decided to try video instead.

Guess what? People loved it!

They actually watched the videos and responded way more. We even used the analytics to see who was watching and for how long.

That helped us know who was really interested.

Here’s what we loved about Vidyard:

• Easy to make and send videos: It was so simple, even for our team members who weren’t tech-savvy.
• More replies from customers: Video made our messages more personal and engaging.
• Helpful analytics: We could see which videos were working best.
• Closed more deals: Using video helped us build better relationships with customers and ultimately sell more.

Overall, Vidyard helped us make more sales and connect with customers in a whole new way. We highly recommend it!

Final Thoughts

So, is Vidyard worth it? If you want to use video to boost your sales, then yes!

Vidyard makes it very easy to create, share, & track your videos.

You can see who’s watching and how they’re interacting with your content. Plus, it works with other tools you might already be using.

Vidyard has some really cool features, like AI avatars and interactive elements.

But it can be a bit pricey. If you’re on a tight budget, you might want to check out some of the alternatives.

Want to see if Vidyard is right for you?

Try it out for free! You can always upgrade later if you need more features. Happy video-making!

Frequently Asked Questions