⚡ Nhận định nhanh:
- Chạy: Instantly starts at $30/month. Folk starts at $17.5/member/month.
- Phù hợp nhất cho: Instantly for cold outreach campaigns. Folk for contact management and partnerships.
- Điểm khác biệt chính: Instantly runs unlimited email accounts. Folk helps you organize contacts and build genuine connections.
- Lựa chọn của chúng tôi: Instantly for most users. It covers outreach, lead management, and basic CRM features in one app.
Folk and Instantly both call themselves customer relationship management tools.
They are not competing for the same person.
Folk CRM is built to organize contacts and nurture real relationships.
Instantly CRM is built to send thousands of cold emails.
Pick the wrong tool and you pay for features you never touch.
Toàn cảnh
This Folk vs Instantly comparison covers pricing, key features, and ease of use.
We also break down which sales teams each tool actually fits.
Our sources include published specs, pricing pages, and G2 reviews.
Các cây bút của chúng tôi cũng đã dành thời gian trải nghiệm thực tế cả hai ứng dụng.
Những ghi chú đó xuất hiện trong phần "Những điều nhóm chúng tôi nhận thấy" bên dưới.
"Ngay lập tức" là gì?
Ngay lập tức là email lạnh platform for outbound sales teams.
It connects multiple email accounts and sends campaigns from all of them.
Instantly CRM sits on top of that outreach engine.
You can manage leads, track replies, and move deals forward.
The lead finder feature adds contacts from a vast database.
Most businesses buy it to automate cold outreach campaigns at scale.
Watch the walkthrough below to see the app in action.
🏆 Người chiến thắng: Ngay lập tức
Connect unlimited email accounts and run cold email at scale. The unified inbox keeps every reply in a single place.
Giá tức thì
Here is what Instantly costs. Every tier is billed per workspace, not per seat.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Sự phát triển | 30 đô la/tháng | Những người sáng lập đơn lẻ và doanh nghiệp nhỏ đội |
| Tăng trưởng quá mức | 77,60 đô la/tháng | Sales teams that send thousands of emails |
| Tốc độ ánh sáng | 286,30 đô la/tháng | Agency and high-volume outbound teams |
| Doanh nghiệp | Phong tục | Large teams needing custom access and limits |
Pricing verified August 2026.
Dùng thử miễn phí: Yes. Instantly offers a 14-day free trial. There is no permanent free plan.
Đảm bảo hoàn tiền: Refunds are handled case by case through support, not by a blanket policy.
📌 Ghi chú: Every paid tier includes unlimited email accounts and unlimited email warmups. What changes between plans is contact volume, sending limits, and how many advanced features you can access.
⚠️ Pricing conflict flagged: Some sources list a standalone Instantly CRM plan at $97 per month with unlimited seats. Our CSV pricing above is the figure we verified. Lead credits, calls, and SMS tracking are sold as separate add ons on some tiers.
Những lợi ích chính của việc sử dụng tức thì
Dưới đây là những lý do khiến Instantly đáng để bạn cân nhắc:
- Không giới hạn số lượng tài khoản email: Connect as many sending accounts as you need. Inbox rotation spreads volume so no single domain gets burned.
- Hộp thư đến hợp nhất: Unibox pulls replies from multiple accounts into one screen. You stop switching tabs to answer real customers.
- Built-in lead finder: Search companies by multiple filters and push results into campaigns. No second dữ liệu tool required.
- Phân tích chiến dịch: The analytics screen can generate detailed reports on opens, replies, and booked meetings.
- AI personalization: Prompts rewrite openers per lead. This cuts repetitive tasks out of your daily sales process.
- Cấu hình thân thiện với người mới bắt đầu: G2 reviews frequently praise how quickly new users get a first campaign live.
Những điều nhóm chúng tôi nhận thấy
Của chúng tôi nhà văn signed up for Instantly and ran a small campaign for two weeks. Here is what stood out from that hands-on time:
The clip below shows the same workflow end to end.
Ưu điểm và nhược điểm của Instantly
✅ Ưu điểm
- Không giới hạn tài khoản email trên mọi gói trả phí.
- Tích hợp công cụ tìm kiếm khách hàng tiềm năng với cơ sở dữ liệu liên hệ khổng lồ.
- Unibox pulls replies from multiple accounts into a single place
- Campaign analytics generate detailed reports on opens and replies
❌ Nhược điểm
- Không có gói miễn phí, chỉ có bản dùng thử miễn phí 14 ngày.
- The CRM feature is newer and less flexible than dedicated CRM software
- Support response delays and deliverability dips show up in user reviews
Nhạc dân gian là gì?
Folk is a lightweight customer relationship management app.
It is built for individuals and small teams, not large sales departments.
The interface looks like a collaborative spreadsheet with customizable fields.
Folk CRM helps you organize contacts into groups and set reminders.
People also use it for fundraising, events, and partnerships.
That range of multiple use cases is the whole point of the tool.
Watch the overview below before you purchase anything.
🥈 Runner Up: Folk
A CRM that feels incredibly easy on day one. Best for people who want to build genuine connections, not blast cold email.
Định giá dân gian
Folk charges per member. Costs rise as your team grows.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Tiêu chuẩn | 17,5 đô la/thành viên/tháng | Solo users and simple contact management |
| Phần thưởng | 35 đô la/thành viên/tháng | Các nhóm nhỏ cần các tính năng nâng cao |
| Phong tục | 70 đô la/thành viên/tháng | Larger teams with heavier data and sync needs |
Pricing verified August 2026.
Dùng thử miễn phí: Yes. Folk gives you a 14-day free trial with no card required. There is no free plan.
Đảm bảo hoàn tiền: None advertised. You cancel inside the app and keep access until the period ends.
📌 Ghi chú: The Standard plan is the basic plan most solo users start on. Magic Fields, deeper email tự động hóa, and higher enrichment credits sit on the upper tiers.
⚠️ Pricing conflict flagged: Some sources quote Folk at $20 and $40 per user per month. The table above uses our verified CSV figures. Check export limits and seat counts before you commit.
Những lợi ích chính của văn hóa dân gian
Dưới đây là những lý do khiến Folk đáng để bạn xem:
- Incredibly easy to learn: Folk is one of the simplest CRMs on the market. First-time CRM users get productive fast.
- Tiện ích mở rộng Chrome: Add contacts straight from LinkedIn or any company website. No manual copy and paste.
- Cánh đồng ma thuật: A custom field type that uses AI to fill in missing details on people and companies.
- Gmail and Outlook sync: Folk imports contacts and email history so your inbox becomes your source of truth.
- Group-based organization: Create groups per campaign, event, or agency client. Nobody drowns in one giant list.
- Self-serve signup: You explore the whole app without a sales call first.
Những điều nhóm chúng tôi nhận thấy
Our writer set up a Folk workspace and imported a live contact list. Here is what stood out:
The short clip below covers the same setup.
Ưu điểm và nhược điểm của nhạc dân gian
✅ Ưu điểm
- Incredibly easy to learn, even without CRM experience
- Chrome extension pulls contacts straight from LinkedIn
- Magic Fields use AI to fill in missing company details
- Lower entry price at $17.5/member/month
❌ Nhược điểm
- Không có tính năng tự động theo dõi cuộc họp hoặc cuộc gọi điện thoại.
- Limited advanced báo cáo views for larger sales teams
- Importing emails and contact data can get fiddly
So sánh tính năng
Ready for a closer look at Folk vs Instantly? We compare nine key features plus pricing, so you can match each tool to your own sales process.
| Tính năng | Ngay lập tức | Dân gian |
|---|---|---|
| Giá khởi điểm | 30 đô la/tháng | 17,5 đô la/thành viên/tháng |
| Gói miễn phí | ❌ | ❌ |
| Tài khoản email không giới hạn | ✅ | ❌ |
| Hộp thư đến hợp nhất | ✅ | ❌ |
| Warm-up & Inbox Rotation | ✅ | ❌ |
| Công cụ tìm kiếm khách hàng tiềm năng tích hợp | ✅ | ❌ |
| Kanban Sales Pipeline | ✅ | ✅ |
| Tiện ích mở rộng Chrome dành cho LinkedIn | ❌ | ✅ |
| Magic Fields (AI enrichment) | ❌ | ✅ |
| Auto-logging of Phone Calls | ❌ | ❌ |
| Tốt nhất cho | Cold outreach campaigns | Relationship-led contact management |
1. Quản lý liên hệ
Ngay lập tức: Contacts arrive as campaign leads first and CRM records second. You can search companies, apply multiple filters, and push a list straight into a sequence. It works well at volume, but it treats people as rows of data rather than relationships.
Dân gian: Folk is built around contact management from the first screen. You organize contacts into groups, add notes, and set reminders to follow up. Watch for duplicates though, since two records can point to the same person after an import.
2. Sales Pipeline and Closing Deals
Ngay lập tức: The CRM feature lets you track leads through stages and see deal progress. It reports pipeline value and closing rates. It is newer than most CRM software, so customization is thinner than what Truyền động đường ống gives you.
Dân gian: Folk gives you a visual Kanban board for your sales pipeline. Drag a card between stages and the deal moves. It is enough for close winning deals tracking on a small team, but it will not satisfy a sales manager who wants forecasting.
3. Lead Finder and Lead Management
Ngay lập tức: The lead finder ships with a database of over 450 million contacts. AI prompts then personalize each opener using company insights. This is the single biggest gap between the two apps.
Dân gian: Folk has no built-in lead database. You bring your own contacts from Gmail, a CSV, or the browser extension. Its strength is cleaning and enriching that data, not generating it.
💡 Mẹo hay: Lead quality complaints show up in reviews of most built-in databases. Verify a sample before you send thousands of emails to a purchased list.
4. Tiếp cận và các chiến dịch qua email
Ngay lập tức: Chiến dịch thợ xây handles A/B testing, spintax, and deliverability scoring. You schedule follow ups, fine tune send windows, and let salesflows trigger the next step. This is email automation built for cold emailing at scale.
Dân gian: Folk runs personalized bulk email through collaborative mail merge. You write templates, drop in fields, and send from your own inbox. Its outreach functionality is email only, so other channels need other tools.
5. Email Accounts and Inbox Rotation
Ngay lập tức: You can attach unlimited email accounts on any paid tier. Inbox rotation spreads sending across them so one mailbox never carries the whole load.
Warm-up runs on the same accounts automatically.
Dân gian: Folk connects one mailbox per user and stops there. There is no warm-up, no rotation, and no unified inbox across multiple accounts. That is a deliberate choice, not an oversight.
6. Personalization and Magic Fields
Ngay lập tức: AI reads each lead and writes an opener based on company insights. Personalization here serves the campaign, so it scales to thousands of customer relationships at once.
Dân gian: Magic Fields ask a câu hỏi about a contact and let AI fill the answer. It is slower per record but far more accurate for client work. Folk cleans messy data better than it invents new data.
7. Chrome Extension and LinkedIn Sourcing
Ngay lập tức: There is no LinkedIn scraping extension. Sourcing happens inside the lead finder instead, plus a tracking pixel that turns website visitors into actionable leads.
Dân gian: The Chrome extension is the fastest way to add contacts from LinkedIn. One click captures the profile, the company, and the notes you type.
Social selling workflows build on the same capture flow.
8. Integrations and Partnerships
Ngay lập tức: It integrates cleanly with the rest of the Instantly.ai stack and connects outward through API and webhooks. As a standalone CRM system it has fewer native connectors than older platforms.
Dân gian: Folk connects to Gmail, Outlook, and calendar tools including Google Calendar. Its partnership manager keeps investors, agencies, and referral partners in separate groups.
9. Phân tích và báo cáo
Ngay lập tức: Campaign metrics track over time and roll into detailed reports on opens, replies, and closing deals. Reviews still rate it below Pipedrive for deep sales reporting, but it is far ahead of Folk.
Dân gian: Reporting is the weakest part of Folk. You get pipeline views and basic counts, not dashboards. Teams that measure sales productivity weekly will feel the gap immediately.
⚠️ Cảnh báo: Neither app logs phone calls or meetings automatically. Both need manual entry for anything that happens off email.
10. Định giá & Chi phí
Hãy cùng so sánh hai bản thiết kế này cạnh nhau.
| Cấp độ | Ngay lập tức | Dân gian |
|---|---|---|
| Gói miễn phí | ❌ | ❌ |
| Lối vào | Tăng trưởng: 30 đô la/tháng | Standard: $17.5/member/month |
| Giữa | Tăng trưởng vượt bậc: 77,60 đô la/tháng | Premium: $35/member/month |
| Đứng đầu | Tốc độ ánh sáng: 286,30 đô la/tháng | Custom: $70/member/month |
| Doanh nghiệp | Phong tục | ❌ |
| Dùng thử miễn phí | 14 ngày | 14 ngày |
Ngay lập tức: Pricing is per workspace, so adding teammates costs nothing extra. The jump from Growth to Light Speed is steep, but you are buying sending volume and lead credits, not seats.
Dân gian: Folk is cheaper for one person and pricier for eight. At $17.5/member/month it is the friendliest entry point in this sales software matchup. Five members on Premium cost more than Instantly’s Hypergrowth plan.
💡 Kết quả kiểm tra: For a solo user, Folk is $12.50 cheaper per month. For a five-person team, Instantly costs less and closes more deals per dollar spent.
Các kịch bản khác nhau
| Nếu bạn cần… | Chọn | Tại sao |
|---|---|---|
| Gửi email chào hàng quy mô lớn | Ngay lập tức | Tài khoản email không giới hạn |
| Quản lý liên hệ đơn giản | Dân gian | Incredibly easy setup |
| A vast database of leads | Ngay lập tức | Công cụ tìm kiếm khách hàng tiềm năng tích hợp sẵn |
| LinkedIn sourcing | Dân gian | Tiện ích mở rộng Chrome chỉ với một cú nhấp chuột |
| Lowest solo price | Dân gian | 17,5 đô la/thành viên/tháng |
| Campaign reporting | Ngay lập tức | Analytics over time |
💰 Ngân sách của bạn
One person pays less with Folk. A team of five pays less with Instantly, because Instantly bills per workspace.
🔌 Bộ công nghệ của bạn
If your team lives in Gmail and Google Calendar, Folk slots in with almost no setup. If you already run other tools from Instantly.ai, the CRM feature is the obvious pick.
📝 Phong cách tiếp cận của bạn
Cold, high-volume email marketing points to Instantly. Warm intros and real relationships point to Folk, which is built to nurture rather than blast.
🎓 Trình độ kinh nghiệm của bạn
Never used a CRM before? Folk wins. Its CRM features are limited on purpose, which is exactly why beginners stick with it.
🆓 Dùng thử và bản demo miễn phí
Both give you 14 days. Run one real project through each, for example an event follow-up list or a 200-lead campaign.
🛟 Các tùy chọn hỗ trợ
Both run email and chat support. Reviews mention slow response times from the Instantly.ai support team during busy periods.
Hướng dẫn chuyển đổi
Already on one of these? Here is what changes if you move.
🔄 Switching from Instantly to Folk?
✅ Những lợi ích bạn sẽ nhận được:
- A Chrome extension for LinkedIn sourcing
- Magic Fields that enrich contact records with AI
- A cheaper solo seat and a far shorter learning curve
❌ Những gì bạn sẽ mất:
- Không giới hạn tài khoản email và xoay vòng hộp thư đến.
- The built-in lead finder and its contact database
- Campaign analytics and deliverability scoring
📋 Cách chuyển đổi:
- Export your leads and replies from Instantly as CSV
- Create a Folk workspace and connect Gmail or Outlook
- Import the CSV, then split contacts into groups
🔄 Switching from Folk to Instantly?
✅ Những lợi ích bạn sẽ nhận được:
- Unlimited sending accounts with automatic warm-up
- A lead database you can filter and push into campaigns
- Reporting that actually measures reply and booking rates
❌ Những gì bạn sẽ mất:
- The LinkedIn capture extension
- Magic Fields and the spreadsheet-style editing
- Group-based organization for partnerships and events
📋 Cách chuyển đổi:
- Export each Folk group as its own CSV file
- Open an Instantly account and connect your sending domains
- Upload each list as a separate campaign, then warm up first
Những điều mà bài đánh giá của chúng tôi chưa đề cập
This comparison focused on solo operators and small teams. We did not test enterprise SSO, bulk licensing, or custom API builds against complex sales processes. Deliverability results vary by domain age and list quality, so we make no promises there. If you manage 50 or more seats, the useful features you care about may sit outside what we covered here.
Phán quyết cuối cùng
| Loại | Người thắng |
|---|---|
| 💰 Giá cả | Dân gian |
| 🚀 Các tính năng chính | Ngay lập tức |
| 📇 Liên hệ quản lý | Dân gian |
| 📧 Liên hệ qua email | Ngay lập tức |
| 📊 Phân tích | Ngay lập tức |
| 👶 Dễ sử dụng | Dân gian |
| 🔌 Tích hợp | Ngay lập tức |
| 🏆 Người chiến thắng chung cuộc | Ngay lập tức |
🏆 NGƯỜI CHIẾN THẮNG: NGAY LẬP TỨ
Thắng ngay lập tức ở 4 trong số 7 hạng mục.
Phù hợp nhất cho: Cold outreach campaigns, outbound sales teams, agencies running multiple client mailboxes
Folk and Instantly are two different products wearing the same label. Instantly is an outbound machine with a CRM attached. Folk is a contact book that grew a pipeline.
Folk is excellent if you want something incredibly easy that keeps relationships warm. It handles fundraising lists, event follow-ups, and partner tracking better than most other CRMs at this price.
But if your growth depends on sending cold email every week, Instantly is the better buy. There is no single CRM tốt nhất software for everyone, so match the tool to the job you actually do.
Xem thêm các bài viết so sánh tức thì
Here is how Instantly measures up against the closest better alternatives:
Ngay lập tức so với Apollo
Thắng ngay lập tức trên: unlimited sending accounts, warm-up included at every tier, a cleaner campaign builder for beginners
Apollo thắng nhờ: richer firmographic filters, dialer and call logging, a usable free tier for solo prospectors
Ngay lập tức so với Smartlead
Thắng ngay lập tức trên: a friendlier interface for first-time senders, bundled lead data, faster campaign setup
Smartlead chiến thắng nhờ: white-label client dashboards, deeper API access, sub-account structure agencies prefer
Ngay lập tức so với Saleshandy
Thắng ngay lập tức trên: the unified reply inbox, AI opener generation, larger contact database
Saleshandy thắng nhờ: a lower entry price, simpler per-seat billing, straightforward sequence templates
Nhiều bài hát dân gian được so sánh hơn.
If Folk is not the best alternative for you, these three come up most often:
Dân gian chiến thắng ở: setup speed, LinkedIn capture, flexibility for non-sales work like fundraising
Pipedrive thắng nhờ: forecasting and reporting depth, activity automation, native call logging
Dân gian chiến thắng ở: a flat learning curve, predictable per-member cost, no upsell path into paid hubs
HubSpot thắng nhờ: a genuinely free starting tier, marketing automation, an enormous app marketplace
Dân gian vs. Capsule CRM
Dân gian chiến thắng ở: AI enrichment, a more modern interface, faster contact import from the browser
Capsule thắng nhờ: a free plan for two users, task management, longer track record with small firms
Câu hỏi thường gặp
Folk CRM là gì?
Folk is a lightweight CRM for organizing contacts, tracking a simple pipeline, and sending personalized email. It suits individuals and small teams more than large sales departments.
Instantly có hệ thống CRM không?
Yes. Instantly ships a CRM that tracks leads, deals, and pipeline value beside its cold email campaigns. It is newer than dedicated platforms and offers less customization.
Folk có phải là một hệ thống CRM tốt không?
It is a good fit for relationship-led work and simple contact management. It falls short on reporting depth, call logging, and high-volume outreach.
Instantly có tốt cho việc gửi email chào hàng không?
Yes, that is its core job. Unlimited sending accounts, automatic warm-up, and inbox rotation make it one of the stronger choices for high-volume outbound email.
How much is Folk?
Plans run $17.5, $35, and $70 per member per month. A 14-day free trial is available, and there is no permanent free tier.
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