Hızlı Başlangıç

Bu kılavuz, Insightly'nin tüm özelliklerini kapsamaktadır:
- Başlarken — Create your account and finish basic setup
- Modern CRM Nasıl Kullanılır? — Role-based layouts that cut screen clutter for every user
- CRM Nasıl Kullanılır? — Customizable pipelines that follow how you really sell
- Proje Yönetimi Nasıl Kullanılır? — Won deals become delivery projects with details copied over
- Raporlama Nasıl Kullanılır? — Dashboards that track your own KPIs, not generic ones
- Organizasyonlardan Nasıl Yararlanılır? — One company record that holds every linked person and deal
- E-posta Nasıl Kullanılır? — Inbox sync, templates, and drip sequences in one place
- Yapay Zeka Otomasyonları Nasıl Kullanılır? — Rules that fire on record changes, plus AI email summaries
- How to Use Seamless Integrations — AppConnect links Insightly to 500+ business apps
- Destek ve Biletleme Sistemi Nasıl Kullanılır? — Tickets handled beside the full customer history
Gerekli süre: Her özellik için 5 dakika.
Bu kılavuzda ayrıca şunlar da yer almaktadır: Profesyonel İpuçları | Sık Yapılan Hatalar | Sorun giderme | Fiyatlandırma | Alternatifler
Bu kılavuza neden güvenmelisiniz?
I have run Insightly CRM for two years across a small consulting business and tested every feature here. Every screen in this walk-through comes from real daily use, not vendor slides.

Insightly is a CRM and project tool built for small and mid-sized teams.
Most users never move past contacts and a basic pipeline.
Bu kılavuz, her önemli özelliği adım adım nasıl kullanacağınızı gösteriyor.
Screenshots and pro tips are included for each one.
Bilgilendirici Eğitim Videosu
This How to Use Insightly tutorial walks you through every feature in order.
It starts with account setup and ends with the otomasyon habits that separate power users from casual ones.

Anlayışlı
Run sales and delivery in one place. Insightly, an Unbounce company, pairs a customizable CRM with native project management, so won deals become live projects in a click. Start free and invite your team today.
Insightly'ye Başlamak
Finish this one-time setup before you touch any feature.
Yaklaşık üç dakika sürüyor.
Adım 1: Hesabınızı Oluşturun
Go to the Insightly website and click Start Free Trial.
Enter your work email, then create a password.
✓ Kontrol noktası: A confirmation email lands in your gelen kutusu within a minute.
Adım 2: Uygulamayı açın
Insightly runs in any browser, and mobile apps exist for iOS ve Android.
Log in and you land on the dashboard, where tasks, opportunities, and recent records sit side by side.
✓ Kontrol noktası: You can see the main dashboard with the left sidebar.
3. Adım: Ekibinizi Davet Edin
Add users from System Settings, then set permission levels per role.
Connect your email account in the same session so nothing gets logged twice later.
Then pick one pipeline to build first. Teams that configure everything at once usually abandon half of it.
✅ Tamamlandı: Aşağıdaki özelliklerden herhangi birini kullanmaya hazırsınız.
Inightly Modern CRM Nasıl Kullanılır?
Modern CRM lets you tailor the screen each role sees, so sales and delivery teams focus on their own work.
İşte adım adım nasıl kullanılacağı.
Step 1: Open Your Profile Settings
Click your avatar, then pick System Settings.
Choose the object you want to change, such as Leads or Contacts.
Adım 2: Özel Alanlar Ekleme
Add custom fields for the data your business actually tracks.
Drag them into the page layout in the order your team reads them.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your new fields show on the record page after a refresh.
Step 3: Assign the Layout
Save the layout and assign it to a user group.
Sales, service, and delivery teams can each get a different view.
Layout changes apply instantly for that group, so nobody hunts through settings or learns two versions of the same screen.
✅ Sonuç: Every user now sees a page built for their role, not a generic form.
💡 Profesyonel İpucu: Hide fields nobody fills in. Short layouts get better data than long ones.
Inightly Proje Yönetim Sistemi Nasıl Kullanılır?
Proje Yönetimi lets you turn a closed deal into a live project without retyping a single detail.
İşte adım adım nasıl kullanılacağı.
Step 1: Convert the Won Opportunity
Open the closed opportunity and click Convert to Project.
Insightly copies contacts, notes, and files into the new project.
Step 2: Apply an Activity Set
Activity Sets are saved templates of tasks and events.
Apply one and your whole kickoff checklist appears with dates already set.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: The project shows in the Projects tab with the deal value attached.
Step 3: Track Milestones
Move the project through your delivery pipeline as work lands.
Assign each task to an owner so nothing sits unclaimed.
This is the feature that sets Insightly apart, since won deals reach delivery without a second app or a rekeyed brief.
✅ Sonuç: Post-sale handoff happens in one click instead of a long email thread.
💡 Profesyonel İpucu: Build one Activity Set per service you sell. Onboarding time drops immediately.
How to Use Insightly Report
Raporlama lets you watch sales, projects, and team performance update in real time.
İşte adım adım nasıl kullanılacağı.
Step 1: Pick Your Data Set
Open Reports and choose the objects you want to measure.
Opportunities, projects, and tasks can all sit in one report.
Adım 2: Filtreler ve Sütunlar Ekleyin
Filter by owner, date range, or pipeline stage.
Add the columns your managers actually read, then run the report.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Your dashboard card refreshes with live figures.
Step 3: Pin It to a Dashboard
Save the report and add it to a dashboard card.
Share that dashboard with the teams who need the numbers.
Reports can pull sales and delivery objects together, so you measure margin per client rather than raw revenue.
✅ Sonuç: Sales and delivery numbers sit on one screen instead of two spreadsheets.
💡 Profesyonel İpucu: Build one dashboard per team. Shared dashboards get ignored within a month.
How to Manage Insightly Organizations
Organizasyonlar lets you keep every contact, deal, and email for one company under a single record.
İşte adım adım nasıl kullanılacağı.
Step 1: Create the Organization
Click Organizations, then New Organization.
Add the company name, website, and owner.
Step 2: Link Contacts and Objects
Link each contact, opportunity, and project to that organization.
Custom objects can be attached too, for things like contracts or assets.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: Linked contacts appear in the Related tab of the organization.
Step 3: Review the Timeline
Open the record and read the activity timeline top to bottom.
Anyone covering an account can catch up in two minutes.
Centralizing department data this way gives you a single source of truth for every customer conversation your teams have had.
✅ Sonuç: Your customer data sits in one place instead of five inboxes.
💡 Profesyonel İpucu: Merge duplicate organizations monthly. Clean records keep reporting trustworthy.
Inightly E-posta Nasıl Kullanılır?
E-posta lets you connect your inbox so replies land on the right record automatically.
İşte adım adım nasıl kullanılacağı.
Step 1: Connect Your Email Client
Go to User Settings and connect Gmail or Outlook.
Insightly then writes matched emails onto contact records for you.
Step 2: Save a Template
Write your most-used reply once and save it as a template.
Add merge fields so each send still reads personally.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: A test email appears under the contact’s Emails tab.
Step 3: Build a Drip Sequence
Use the journey builder to send a welcome email, then timed follow-ups.
Branch the next step based on opens and clicks.
A connected inbox also feeds the AI summary tool, which condenses a long thread into a few lines before you reply.
✅ Sonuç: Automated follow-ups keep prospects warm while you work other deals.
💡 Profesyonel İpucu: Cap drip sequences at four emails. Longer runs raise unsubscribes fast.
Inightly Yapay Zeka Otomasyonları Nasıl Kullanılır?
Yapay Zeka Otomasyonları lets you hand repeat work to a rule-based engine that fires on your criteria.
İşte adım adım nasıl kullanılacağı.
Adım 1: Bir Tetikleyici Seçin
Open Workflow Automation and pick the record change that starts things.
A lead status change is the most common trigger.
Step 2: Set the Actions
Add the actions to run, such as creating tasks or sending an email.
Add a wait step if you want a delay between actions.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: The workflow shows Active with a run count beside it.
Step 3: Turn On AI Email Help
Insightly can summarize a long email thread in a few lines.
It can also draft a reply you edit before sending.
The engine watches criteria you set. A lead status change alone can create tasks, send mail, or move a stage.
✅ Sonuç: Routine admin runs itself, which lifts efficiency across the whole team.
💡 Profesyonel İpucu: Test every rule on one dummy record first. Bad triggers spam real customers.
How to Use Insightly Seamless Integrations
Sorunsuz Entegrasyonlar lets you connect Insightly to more than 500 apps through AppConnect.
İşte adım adım nasıl kullanılacağı.
Step 1: Open AppConnect
Find AppConnect in the left sidebar.
Browse the app list or search for the tool you use.
Adım 2: Alanlarınızı Haritalandırın
Pick the trigger app and the Insightly object it should write to.
Map each field carefully to ensure a wrong match does not create duplicate records.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: AppConnect shows a green success log for your first run.
3. Adım: Çalıştırın ve İzleyin
Turn the recipe on and watch the first few runs.
Check the log if a step fails so you can fix the mapping.
AppConnect reaches more than 500 apps, which is usually enough to retire the spreadsheets sitting between your systems.
✅ Sonuç: Senin muhasebe, support, and marketing tools now talk to your CRM.
💡 Profesyonel İpucu: Start with one integration. Ten half-configured recipes cause more problems than they fix.
Insightly Destek ve Biletleme Sistemi Nasıl Kullanılır?
Destek ve Biletleme lets you answer support tickets from the same record that holds the sales history.
İşte adım adım nasıl kullanılacağı.
Step 1: Turn On Service
Add the Service product from your admin panel.
Set your support email so incoming mail becomes tickets.
Step 2: Configure Queues
Configure queues and routing rules by product or region.
Set response targets so urgent tickets rise to the top.
İşte bunun nasıl göründüğü:

✓ Kontrol noktası: A test email creates a ticket in the right queue.
Step 3: Publish Help Articles
Write short articles for your most repeated questions.
Agents can paste them into replies in one click.
Sales reps, agents, and project managers all read the same record, which ends the internal forwarding loop customers hate.
✅ Sonuç: Support agents see the full account history before they reply.
💡 Profesyonel İpucu: Tag every ticket by cause. After a month you will know what to fix in the product.
Insightly Profesyonel İpuçları ve Kısayollar
After two years of daily use, these are the practices that saved me the most time.
None of them need an admin or a paid consultant.
Klavye Kısayolları
| Aksiyon | Kısayol |
|---|---|
| Küresel arama | / |
| New record | N |
| Kaydı kaydet | Ctrl + S |
| Close dialog | Esc |
Çoğu insanın gözden kaçırdığı gizli özellikler
- Etkinlik Setleri: Save a whole checklist of tasks and events, then apply it to any new project in one click.
- Custom objects: Build record types your industry needs, like properties or shipments, and report on them like any core object.
- Free training library: Insightly runs a YouTube playlist of 20 tutorial videos plus customer webinars with insider tips.
Kaçınılması Gereken Yaygın Hatalar Hakkında Bilgiler
Mistake #1: Importing Messy Data on Day One
❌ Yanlış: Dumping an old spreadsheet straight in, duplicates and all.
✅ Sağ: Clean the file first, then import 20 rows as a test before the full load.
Mistake #2: Building 40 Custom Fields Before Anyone Logs In
❌ Yanlış: Guessing what your team needs and making every field required.
✅ Sağ: Ship a short layout, then add custom fields once users tell you what is missing.
Mistake #3: Treating Insightly as Sales-Only Software
❌ Yanlış: Closing a deal in the CRM, then managing delivery in a separate app.
✅ Sağ: Convert the won opportunity into a project so the same relationships and files carry over.
Anlayışlı Sorun Giderme
Problem: Emails Are Not Logging to Records
Neden: Your email client is not linked, or the sender address does not match any contact.
Düzeltmek: Reconnect the account in User Settings, then add the missing address to the contact record.
Problem: A Workflow Never Fires
Neden: The rule sits in draft, or its criteria never match a real record.
Düzeltmek: Open the rule, confirm it is active, and loosen the criteria until one test record qualifies.
Problem: Reports Show Fewer Records Than Expected
Neden: Permission settings hide records owned by other users.
Düzeltmek: Ask an admin to widen your visibility, or filter the report by team instead of owner.
Problem: Duplicate Contacts After an Import
Neden: The import ran without a matching field, so Insightly treated known people as new records.
Düzeltmek: Use the merge tool on the duplicates, then re-run future imports with email set as the match field.
📌 Not: Insightly also offers on-demand training, an online knowledge base, and email and phone support if none of these fixes work.
Insightly nedir?
Anlayışlı is a CRM that also runs the delivery work after the sale closes.
Think of it as a pipeline board and a project tracker sharing one customer database.
Founded in 2009 and now Insightly, an Unbounce company, it serves more than 1.5 million users worldwide.
Watch this short review video before you read on:
Aşağıdaki temel özellikleri içermektedir:
- Modern CRM: Give each user a layout built around the records they touch daily
- CRM: Leads, contacts, and opportunities in one customizable sales pipeline
- Proje Yönetimi: Native delivery projects with pipelines, milestones, and Activity Sets
- Raporlama: Real-time dashboards for sales, delivery, and team performance
- Kuruluşlar: Company records that hold all linked contacts and history
- E-posta: Email sync, saved templates, and multi-step drip sequences
- Yapay Zeka Otomasyonları: Rule-based workflow automation with AI email summaries and replies
- Sorunsuz Entegrasyonlar: AppConnect pipelines that join Insightly to 500+ apps
- Destek ve Biletleme: Service tickets, queues, and knowledge base articles
Ayrıntılı bilgi için lütfen sayfamıza bakın. Kapsamlı inceleme.
Here is the dashboard users see after login:

Nothing here needs a developer. Admins configure the whole thing from settings screens.
Bilgilendirici Fiyatlandırma
Here is what Insightly costs in 2026:
| Plan | Fiyat | En İyisi İçin |
|---|---|---|
| Artı | 29$/kullanıcı/ay | Small teams running a first real pipeline |
| Profesyonel | 49$/kullanıcı/ay | Teams that need workflow automation and custom objects |
| Girişim | 99$/kullanıcı/ay | Larger businesses with heavy reporting and permission needs |
Ücretsiz deneme sürümü: Yes, 14 days with no card required.
Para iade garantisi: No refund window, but you can cancel before renewal.
Premier Support: A paid add-on with one-to-one technical guidance and private online training sessions.
It also adds expert coaching, faster response times, long-term adoption programs, and business value reviews that protect your investment.

💰 En İyi Fiyat/Performans: Professional — it unlocks automation and custom objects, which is where the real time savings start.
Insightly ve Alternatifleri
How does Insightly compare with the big names? Here is the short version:
| Alet | En İyisi İçin | Fiyat | Değerlendirme |
|---|---|---|---|
| Anlayışlı | CRM plus project delivery | 29$/kullanıcı/ay | ⭐ 4.1 |
| HubSpot | Marketing and sales in one suite | 20$/kullanıcı/ay | ⭐ 4.5 |
| Zoho CRM | Low cost with deep customization | 14$/kullanıcı/ay | ⭐ 4.3 |
| Pipedrive | Simple visual pipelines | 14$/kullanıcı/ay | ⭐ 4.4 |
| Salesforce | Büyük satış organizasyonları | 25$/kullanıcı/ay | ⭐ 4.4 |
Hızlı seçimler:
- Genel olarak en iyi: HubSpot — the widest feature set if budget allows
- En iyi bütçe: Zoho CRM — the most features per dollar
- Yeni başlayanlar için en iyisi: Pipedrive — you can learn the whole app in an afternoon
- Best for project delivery: Insightly — no rival ships native projects this deeply
🎯 Insightly Alternatifleri
Insightly alternatifleri mi arıyorsunuz? İşte en iyi seçenekler:
- 🚀 HubSpot: Free tier, strong marketing automation, and the easiest setup of the four for a non-technical team.
- 💰 Zoho CRM: The budget pick, with custom fields and modules that rival tools twice its price.
- 👶 Pipedrive: Built around one clean deal board, so new sales reps learn it in a single session.
- 🏢 Salesforce: Endless customization and reporting depth, best suited to teams with an admin on staff.
Price alone rarely settles this choice. Ask whether your work continues after the deal closes.
Tam liste için lütfen sayfamıza bakın. Anlayışlı alternatifler rehber.
⚔️ Insightly Compared
Here is how Insightly stacks up head to head:
- Insightly ve HubSpot karşılaştırması: HubSpot wins on marketing depth. Insightly wins once delivery work follows the sale, since projects live in the same record.
- Inightly ve Zoho CRM karşılaştırması: Zoho costs less per user. Insightly is faster to configure and far cleaner for teams without an admin.
- Insightly ve Pipedrive karşılaştırması: Pipedrive is simpler for pure sales. Insightly covers the whole customer lifecycle, not just the pipeline.
- Inightly ve Salesforce karşılaştırması: Salesforce scales further. Insightly costs less and works fine without a paid consultant to run it.
Inightly'ı Şimdi Kullanmaya Başlayın
You now know how to use every major Insightly feature:
- ✅ Modern CRM
- ✅ CRM
- ✅ Proje Yönetimi
- ✅ Raporlama
- ✅ Kuruluşlar
- ✅ E-posta
- ✅ Yapay Zeka Otomasyonları
- ✅ Seamless Integrations
- ✅ Destek ve Biletleme
Sonraki adım: Pick one feature and try it today.
Most people start with the CRM pipeline, then add automation in week two.
Give it fifteen minutes and you will know whether it fits your business.
Sıkça Sorulan Sorular
Insightly nasıl çalışır?
Insightly stores contacts, organizations, and deals in one database. Won opportunities convert into projects, and workflow rules handle follow-ups, tasks, and email automation for your team.
Insightly kullanımı kolay mı?
Yes. Most users learn the core CRM in a day. Insightly also runs a YouTube playlist of 20 tutorial videos, webinars, and a searchable knowledge base.
Insightly'ye nasıl alan eklerim?
Open System Settings, choose the object, then click Add Custom Field. Pick the field type, save it, and drag it into the page layout your users see.
Insightly'nin mobil uygulaması var mı?
Yes. Free iOS and Android apps let you check records, log calls, and update tasks offsite. Business card scanning and ses notes are included.
Insightly'nin sahibi kim?
Unbounce acquired Insightly in July 2024, so it now trades as Insightly, an Unbounce company. Both brands sit under private equity firm Crest Rock Partners.













