Synthesia vs Vidyard: Boost Video Engagement in 2024?

You want videos that grab attention, right? But with so many platforms, it’s hard to choose.

This post compares Synthesia and Vidyard to help you decide.

We’ll break down Synthesia vs Vidyard and their features so you can boost video engagement in 2024. No more boring videos!

Overview

To give you the most accurate comparison, we’ve spent weeks testing both Synthesia and Vidyard.

We’ve explored their features, created videos, and analyzed their strengths and

weaknesses to help you make the best choice for your needs.

What is Synthesia?

Ever wished you could create professional videos without needing a camera crew?

That’s where Synthesia comes in. It’s an AI video generation platform. You can create videos with AI avatars.

It’s super easy to use. Just type in your script and choose your avatar. Synthesia generates your video in minutes.

Also, explore our favorite Synthesia alternatives…

Key Benefits

• Over 140 diverse AI avatars: Choose from a wide range of realistic and expressive avatars.
• 120+ languages and accents: Reach a global audience with multilingual video content.
• Templates and a media library: Customize your videos with pre-designed templates and royalty-free assets.

Pricing

Synthesia’s pricing plans are designed to fit different needs.

• Starter: $22/month for 120 minutes of videos/year.
• Creator: $67/month for 360 minutes of videos/year.
• Enterprise: Custom pricing.

What is Vidyard?

Want a platform to manage all your video needs? Check out Vidyard!

It’s a comprehensive video platform. Think of it as your video marketing hub.

You can host, share, and analyze your videos.

Plus, it has tons of tools to help you get the most out of your video content.

Also, explore our favorite Vidyard alternatives…

Key Benefits

• Detailed video analytics: Track viewer engagement and measure your video’s performance.
• Interactive video features: Add calls-to-action, quizzes, and forms to your videos.
• Seamless integrations: Connect Vidyard with your favorite marketing and sales tools.

Pricing

Vidyard offers flexible plans for different budgets and requirements.

• Free: Limited number of videos, Video editing, and Video Sharing.
• Pro ($19/month): Unlimited Videos, Realtime viewer insights, Call-to-actions.
• Plus ($59/month): Full video analytics, Customizable branding, Team performance analytics.
• Business: Custom pricing

Feature Comparison

Let’s get down to the nitty-gritty and compare the core features of Synthesia and Vidyard.

This side-by-side look will help you see which platform aligns best with your video creation and marketing needs.

1. AI Avatars and Video Generation

• Synthesia: Synthesia shines with its AI-powered avatars. You can create personalized videos with realistic AI characters, making your content more engaging. These custom models can even be designed to look like your team members!
• Vidyard: Vidyard focuses on real people in videos. While you can’t create custom models like AI avatars, Vidyard excels at hosting and sharing high-quality video content featuring yourself or your team, which can then be used to make personalized video messages.

2. Ease of Use

• Synthesia: Create broadcast-quality videos in just a few clicks. Synthesia’s intuitive Renderforest graphic maker requires no technical or design skills.
• Vidyard: Vidyard is also user-friendly, with intuitive editing features and a straightforward platform for managing your videos. Bulk uploading makes it easy to get started.

3. Video Templates

• Synthesia: Offers a library of video templates to help you get started quickly. These templates provide a framework for various video types, from product demos to explainer videos. You can even create digital and print graphics to accompany your videos.
• Vidyard: While Vidyard doesn’t have pre-built templates like Synthesia, it provides the tools to customize your videos with interactive elements and branding. You can easily add digital and print graphics to your video projects.

4. Interactive Video Content

• Synthesia: Synthesia’s focus is on generating videos with AI avatars. Interactive elements are limited.
• Vidyard: Vidyard allows you to create interactive video content with calls-to-action, quizzes, and forms, boosting viewer engagement and lead generation. This helps foster video conversations with your audience.

5. Personalized Video

• Synthesia: Enables you to create personalized video messages with AI avatars, making your communication more impactful.
• Vidyard: Vidyard supports personalized video through features like custom thumbnails and video landing pages, allowing you to tailor content for individual viewers.

6. Branding and Customization

• Synthesia: Offers basic customization options for your videos, including backgrounds, music, and text overlays. You can also incorporate AI-optimized logos for a consistent brand identity.
• Vidyard: Provides more extensive branding features, allowing you to add your logo, customize player colors, and create unique video experiences.

7. Integrations

• Synthesia: Integrates with a limited number of tools, primarily focusing on content creation and marketing platforms.
• Vidyard: Offers a wide range of integrations with popular marketing automation, CRM, and sales enablement tools.

What to Look For When Choosing Between Synthesia and Vidyard?

• Consider your budget: Vidyard offers a free plan, while Synthesia starts at $30/month.
• Think about your video needs: Do you need AI avatars or interactive features?
• Factor in your technical skills: Synthesia is slightly easier to use, especially for beginners.
• Assess your need for integrations: Vidyard offers more extensive integration options.
• Prioritize video quality: Both platforms deliver high-quality video output.
• Evaluate your desired level of personalization: Both offer personalization but in different ways.
• Don’t forget about analytics: Vidyard provides more in-depth video analytics.

Final Verdict

Choosing between Synthesia and Vidyard depends on your needs.

Both are powerful video tools. Synthesia is great for quickly creating videos with AI avatars.

It’s perfect if you need professional-quality images without hiring actors.

Vidyard is better for businesses that want to use video for marketing. It has more features for tracking and analyzing your videos.

Ultimately, the best choices depends on your specific goals and budget.

If you’re still unsure, try both! Synthesia and Vidyard offer free trials. This lets you test them before committing to a paid plan.

As an experienced video editor, I’ve found both platforms valuable in different ways. Choose the one that best fits your video creation needs!

More of Synthesia

Here is a comparison of Synthesia with several other AI video generators:

• Synthesia vs Heygen: Heygen is often noted for very realistic avatars, while Synthesia is strong in ease of use for corporate training and volume.
• Synthesia vs Colossyan: Colossyan offers diverse avatars and interactive video features, whereas Synthesia focuses on streamlined text-to-video with many languages.
• Synthesia vs Veed: Veed provides a broader online video editing suite with AI features, while Synthesia specializes in generating videos primarily from text with avatars.
• Synthesia vs Elai: Elai is effective at turning text and URLs into videos with AI avatars and translation, while Synthesia excels in creating professional videos from scripts.
• Synthesia vs Vidnoz: Vidnoz offers a free tier and a wide selection of avatars and templates, contrasting with Synthesia’s more business-focused, polished avatar video generation.
• Synthesia vs Deepbrain: Deepbrain AI is often used for real-time, interactive AI applications, while Synthesia focuses on structured, scripted video content for businesses.
• Synthesia vs Synthesys: Synthesys provides realistic voices and voice cloning, while Synthesia offers a wider range of diverse AI avatars and a user-friendly interface.
• Synthesia vs Hour One: Hour One emphasizes customizable avatars and multilingual support for various use cases, whereas Synthesia is known for its realistic 3D avatars and ease of corporate video creation.
• Synthesia vs D-ID: D-ID focuses on creating lifelike digital humans and animating faces from images, while Synthesia generates videos from text using a library of AI avatars.
• Synthesia vs Virbo: Virbo allows creating talking photos and videos with various effects, while Synthesia centers on professional video generation with AI avatars from scripts.
• Synthesia vs Fliki: Fliki excels at turning text into videos with a vast library of voices and media, while Synthesia is a leader in generating avatar videos with a wide range of languages.
• Synthesia vs Speechify: Speechify is strong in text-to-speech and audio features with some video capabilities, while Synthesia is primarily an AI video generator focused on avatars and scripts.
• Synthesia vs Invideo: Invideo AI is a versatile video editor that can generate videos from text prompts, while Synthesia specializes in creating professional videos using AI avatars from scripts.
• Synthesia vs Creatify: Creatify focuses on generating AI video ads for e-commerce from product links, whereas Synthesia is a broader tool for generating diverse professional videos with avatars.
• Synthesia vs Captions AI: Captions AI simplifies video editing, especially for social media, by automating tasks like adding captions, while Synthesia focuses on generating avatar-led videos from text input.

More of Vidyard

While it has some AI capabilities, its core strength is AI video generation, like some alternatives. Here’s a brief comparison:

• Vidyard vs Heygen: Vidyard focuses on hosting, analytics, and sales video features; Heygen is a dedicated AI video generator with realistic avatars for various content.
• Vidyard vs Colossyan: Vidyard provides hosting and business video tools; Colossyan is an AI video generator offering avatars and a user-friendly platform for creating videos from text.
• Vidyard vs Veed: Vidyard focuses on video for business with analytics; Veed is a comprehensive online video editor with AI features but not specialized in AI avatar generation or business analytics like Vidyard.
• Vidyard vs Elai: Vidyard is a business video platform; Elai is an AI video generator focused on turning text/URLs into videos with AI presenters.
• Vidyard vs Vidnoz: Vidyard is a business video platform with hosting and analytics; Vidnoz offers a broader suite of AI video creation tools, including avatars and templates, often with a free tier.
• Vidyard vs Deepbrain: Vidyard focuses on business video hosting/analytics; Deepbrain AI is a dedicated AI video generator known for highly realistic avatars.
• Vidyard vs Synthesys: Vidyard is a business video platform; Synthesys is an AI video generator focusing on realistic voices and avatars for creating videos from text.
• Vidyard vs Hour One: Vidyard provides video hosting and business features; Hour One is an AI video generator specializing in realistic virtual presenters.
• Vidyard vs D-id: Vidyard is a business video platform; D-id focuses on animating still photos and creating basic talking avatar videos.
• Vidyard vs Virbo: Vidyard focuses on business video hosting/analytics; Virbo is an AI video creation tool offering text-to-video and AI avatars.
• Vidyard vs Fliki: Vidyard is a business video platform; Fliki excels at converting text (like blogs) into videos with realistic voiceovers and stock media.
• Vidyard vs Speechify: Vidyard includes video recording/sharing; Speechify is a dedicated text-to-speech application.
• Vidyard vs Invideo: Vidyard is a business video platform with analytics; Invideo is a comprehensive video editor with templates and stock media, including text-to-video, but not Vidyard’s core hosting/analytics focus.
• Vidyard vs Creatify: Vidyard focuses on business video hosting/analytics; Creatify often targets AI video generation for marketing, potentially focusing on ads.
• Vidyard vs Captions AI: Vidyard provides basic video features; Captions AI is a specialized tool focused on generating accurate captions and subtitles for videos.

Frequently Asked Questions