



You’re looking to improve your website’s SEO performance, but SE Ranking isn’t cutting it.
It could be too expensive, too complex, or missing key features you need.
You know that substantial SEO is essential for online success.
Falling behind in the rankings means losing traffic, leads, and revenue.
You need a reliable tool that can help you outrank your competitors.
This article explores 9 powerful SE Ranking alternatives.
We’ll compare their features, pricing, and ease of use so you can find the perfect SEO solution to skyrocket your rankings in 2025.
What is the Best SE Ranking Alternative?
Choosing the right SEO tool can be challenging. There are a lot of options out there!
To simplify things, we’ve compiled a list of the 9 best alternatives to SE Ranking.
These tools can help you with keyword research, competitor analysis, rank tracking, and more.
Check them out below!
1. Surfer (⭐️4.8)
Surfer SEO is great for writing. It helps you make your content rank higher.
You put in your topic. Then, it tells you what words to use.
It even suggests how long your article should be.
It’s like a guide for your writing.
Unlock its potential with our Surfer SEO tutorial.
Also, explore our SE Ranking vs Surfer SEO comparison!
Key Benefits
- Focuses on on-page SEO.
- Provides real-time content suggestions.
- Offers data-driven recommendations.
- Content Editor for live optimization.
- Audit tool for existing content.
Pricing
All the plans are annually billed.
- Essential: $79/month
- Scale: $175/month
- Enterprise: Contact them for pricing.
Pros
Cons
2. Semrush (⭐️4.5)
Semrush is a big all-in-one tool. It does a lot for your online marketing.
You can find keywords. You can check your competitors.
It also helps with ads and social media. It’s a powerful tool for many tasks.
Unlock its potential with our Semrush tutorial.
Also, explore our SE Ranking vs Semrush comparison!
Key Benefits
- A very broad range of marketing tools.
- Offers excellent competitive analysis.
- Provides a holistic approach to SEO.
- Extensive keyword research.
- Detailed site audit capabilities.
Pricing
All the plans will be billed annually.
- Pro Plan ($117.33/month): Competitor analysis, keyword research, and website audit.
- Guru Plan ($208.33/month): Content Marketing Toolkit and historical data.
- Business Plan ($416.66/month): Share of Voice, extended limits, API access, PLA, and analytics.
Pros
Cons
3. Moz (⭐️4.0)
Moz is another popular SEO tool. It helps you understand your website’s authority.
They have a score called “Domain Authority.” You can do keyword research there.
It also helps you track your rankings. It’s a trusted name in SEO.
Unlock its potential with our Moz tutorial.
Also, explore our SE Ranking vs Moz comparison!
Our Take
Boost your SEO! Over 500,000 marketers trust Moz. Users like Tinuiti saw a 1,143% increase in keyword rankings. Ready to use Moz like an expert? Click to start improving your SEO today!
Key Benefits
- Industry-standard Domain Authority.
- Strong focus on link analysis.
- Offers detailed site crawl reports.
- Keyword Explorer for insights.
- Link Explorer for backlink data.
Pricing
All the plans will be billed annually.
- Starter ($39/month)
- Standard ($79/month)
- Medium ($143/month)
- Large ($239/month)
Pros
Cons
4. Ahrefs (⭐️3.8)
Ahrefs is famous for backlinks. It helps you see who links to your site.
You can also check your competitors’ links. It’s good for finding new keywords too.
Many SEO experts use it daily. It’s a strong research tool.
Unlock its potential with our Ahrefs tutorial.
Also, explore our SE Ranking vs Ahrefs comparison!
Key Benefits
- Industry-leading backlink data.
- The second most active web crawler after Google.
- Offers deep competitor insights.
- Site Explorer for competitive analysis.
- Keyword Explorer with traffic values.
Pricing
All the plans will be billed annually.
- Lite: $108/month. You get 5 projects and 750 tracked keywords. This is for small businesses.
- Standard: $208/month. You get 20 projects and 2,000 tracked keywords. This is great for growing websites.
- Advanced: $374/month. This plan offers 50 projects and 5,000 tracked keywords. It’s for bigger teams.
Pros
Cons
5. Ubersuggest (⭐️3.5)
Ubersuggest is a simpler tool. It’s often good for beginners.
You can find keyword ideas easily. It also gives you content suggestions.
There are some free features too. It’s a helpful starting point.
Unlock its potential with our Ubersuggest tutorial.
Also, explore our SE Ranking vs Ubersuggest comparison!
Key Benefits
- Very user-friendly interface.
- One-time payment options are available.
- Offers comprehensive keyword data.
- Robust keyword research.
- Website audit for quick fixes.
Pricing
- Individual ($120/Lifetime)
- Business ($200/Lifetime)
- Enterprise ($400/Lifetime)
Pros
Cons
6. Ranktracker (⭐️3.2)
Ranktracker is all about your rankings.
It helps you see where your website stands. You can track many keywords.
It also offers some basic SEO tools. It’s a good choice if tracking is your main focus.
Unlock its potential with our Ranktracker tutorial.
Also, explore our SE Ranking vs Ranktracker comparison!
Key Benefits
- Precise keyword position tracking.
- Monitors 43K+ cities for local SEO.
- Offers AI-suggested keywords.
- Daily keyword rank updates.
- SERP feature tracking (snippets, videos).
Pricing
All the plans will be billed annually.
- Starter: $14.00/month
- Double Data: $34.41/month
- Quad Data: $63.58/month
- Hex Data: $121.91/month
Pros
Cons
7. Content Raptor (⭐️3.0)
Content Raptor helps with your writing. It’s for making content that search engines like.
You can get ideas for articles. It helps you optimize your text.
It’s a specialized tool for content creators.
Unlock its potential with our Content Raptor tutorial.
Also, explore our SE Ranking vs Content Raptor comparison!
Key Benefits
- Excellent for content optimization.
- Integrates with Google Search Console.
- Provides unique entity coverage score.
- Content optimization engine.
- Daily keyword rank tracking.
Pricing
- Free ($0)
- Pro ($47/month)
- Enterprise (Contact them for custom pricing)
Pros
Cons
8. Mangools (⭐️2.8)
Mangools is a set of easy-to-use tools. It has KWFinder for keywords.
That helps you find easy-to-rank words. It also has tools for checking search results.
You can look at backlinks too. It’s a friendly bundle of tools.
Unlock its potential with our Mangools tutorial.
Also, explore our SE Ranking vs Mangools comparison!
Key Benefits
- Features KWFinder for keywords.
- Offers a 10-day free trial.
- Includes SERPWatcher for tracking.
- Analyzes competitor links.
- It has a sleek, easy interface.
Pricing
All the plans will be billed annually.
- Mangools Basic: $14.95/month
- Mangools Premium: $22.45/month
- Mangools Agency: $44.95/month
Pros
Cons
9. Raven Tools (⭐️2.5)
Raven Tools combines many features. It helps with SEO and social media.
You can manage your campaigns. It also builds reports for you.
It’s useful if you handle different marketing tasks.
Unlock its potential with our Raven Tools tutorial.
Also, explore our SE Ranking vs Raven Tools comparison!
Key Benefits
- Strong focus on customizable reports.
- Integrates many marketing channels.
- Offers a real-time social stream.
- SEO auditing and analysis.
- Backlink analysis (Majestic data).
Pricing
- Small Biz ($39/month)
- Start ($79/month)
- Grow ($139/month)
- Thrive ($249/month)
- Lead ($399/month)
Pros
Cons
Buyers Guide
When doing our research to find the best product, we determined using these factors:
- Pricing Plans: We started by looking at each product’s pricing plans. We wanted to see if they offered a free plan, a lite plan, or just paid options. Understanding the lower price point versus premium tiers was crucial.
- Essential SEO Functionalities & Features: We then dove into the essential SEO functionalities and important features of each. Did they offer keyword research tools, robust rank tracking, and backlink analysis? We assessed if they provided a comprehensive suite of tools to cover all SEO efforts, from link building to
content marketing
. - Comprehensive SEO Insights & Data Accuracy: A critical step was evaluating the quality of comprehensive SEO insights. We checked the data accuracy across their backlink database and how well their
rank tracker
identified keyword positions. We also considered if they provided detailed insights intoonline visibility
. - Target Audience & Use Cases: We considered who each tool was best for. Was it ideal for small businesses needing local SEO, or perhaps for digital marketers managing multiple projects and
PPC strategies
? We looked for tools that offeredactionable recommendations
based on their findings. - Competitive Analysis & Other Tools: A major part of our research involved
competitive analysis
. We looked at how each tool helped understand competitors’ strategies, including identifying keywords your competitors are targeting. We also noted if they integrated well withGoogle Analytics
or other tools. - Usability & SEO Skills Required: We evaluated how easy each SEO platform was to use. Did it require advanced SEO skills, or was it a straightforward alternative for someone less experienced? We focused on platforms that provided actionable insights without needing deep
seo skills
. - Support & Value for Money: Finally, we looked at the overall value. Did the tool offer detailed reports? Was it a truly comprehensive SEO tool or merely a rank tracking tool? For alternatives, we checked if they were an excellent alternative at a lower price point, or if a free alternative existed. We also considered if a tool focuses primarily on specific areas, providing in depth data, or if it offers a more robust set of additional features for a complete
digital marketing strategy
. We checked if their website audits provided enough actionable recommendations and if theirkeyword tracking
andkeyword difficulty
metrics were reliable.
Wrapping Up
We’ve covered a lot about how to use SE Ranking.
This guide showed you how to get started and use its essential features.
You learned about improving your search engine rankings and finding the right SEO tool for your needs.
SE Ranking is a comprehensive SEO platform.
It helps you with everything from checking your keyword rankings to looking at backlink data.
You can manage many SEO tasks easily. Knowing SE Ranking’s features helps you make smart choices for your website.
I’ve spent a lot of time learning how these tools work.
My goal is to make SEO simple for you.
By following these steps, you’re on your way to better online visibility.
Trust me, putting this knowledge into action will make a real difference for your website.
Frequently Asked Questions
Why should I consider asking for Ranking alternatives?
While SE Ranking is a decent tool, it may not be the best choice for everyone. Alternatives often offer more advanced features, better pricing, or a more user-friendly interface.
What is the most affordable SE Ranking alternative?
Ubersuggest and Mangools SEO Tools are known for their budget-friendly pricing and valuable SEO features.
The ranking alternative is best for beginners?
Ubersuggest is an excellent option for beginners due to its intuitive interface and easy-to-understand reports.
Do these alternatives offer free trials?
Many of the listed alternatives offer free trials or freemium versions, allowing you to test simply them before committing to a paid plan.
Which alternative is best for enterprise-level SEO?
Semrush and Ahrefs are the top choices for enterprise-level SEO due to their comprehensive features and advanced functionalities.