Struggling to pick the right CRM for your business in 2025?
It can feel like a tough decision, right?
You’re probably wondering if Nimble CRM or Close CRM is a better fit for managing your customers and closing more deals.
Both offer cool features, but which one truly meets your specific needs?
This article will break down the key differences between Nimble CRM vs Close CRM.
Let’s dive in!
Overview
We’ve tested both Nimble CRM and Close CRM, exploring their features, ease of use, and ability to handle different business needs.
Our hands-on testing allows us to provide a clear and practical comparison to help you decide which CRM is the right fit.
Overwhelmed by your contacts? Nimble CRM helps you stay organized & build stronger.
Pricing: It has a free trial. Premium plan starts at $24.90/month.
Key Features:
- Contact management
- Sales pipeline management
- Social media integration
Start your trial and experience the CRM that’s helped thousands of businesses boost their sales.
Pricing: It has a free trial. The premium plan starts at $35/month.
Key Features:
- Built-in calling
- Email sequences
- Advanced Reporting
What is Nimble CRM?
Ever feel like your contacts are all over the place?
Nimble CRM can help with that. It’s like a smart assistant for your relationships.
It pulls together your contacts, emails, and social media.
This gives you a full picture of everyone you know. Pretty handy, right?
Also, explore our favorite Nimble alternatives…
Our Take
See how Nimble CRM can boost your sales by 30% in 2025. Unlock the power of unified relationship management, social and business data, and streamlined contact management.
Key Benefits
- Excellent contact management: Organize all your contact details and communication history in one place. No more searching through endless emails!
- Social media integration: You can see your contacts’ social media activity directly within Nimble, which helps you understand them better.
- Simple and easy to use: Nimble is known for its user-friendly interface. You’ll be up and running in no time.
- Affordable pricing: Nimble offers competitive pricing, making it an excellent option for small businesses and startups.
- Powerful integrations: Connect Nimble with over 200 popular business apps. This expands its functionality even further.
Pricing
- Monthly: $24.90 per month, 25,000 Contact Records, 2GB/Seat Storage, Nimble Prospector.
Pros
Cons
What is Close CRM?
Okay, so what about Close CRM? It’s really focused on sales teams.
Think of it as a power tool for closing deals.
It has built-in calling and SMS features, which means you can connect with leads directly from the platform.
It also tracks all your communication, which helps you stay organized and on top of things.
Also, explore our favorite Close CRM alternatives…
Our Take
Close the deal with Close CRM! Start your 14-day free trial and experience the CRM that’s helped thousands of businesses boost their sales.
Key Benefits
- Built-in calling: Make and receive calls directly within Close.
- Powerful email sequences: Automate your outreach and follow-up.
- Advanced reporting: Track your progress and identify areas for improvement.
- Sales automation: Streamline repetitive tasks and save time.
- Dedicated support: Get help from their expert team when you need it.
Pricing
- Essentials: $35/seat/month.
- Growth: $99/seat/month.
- Scale: $139/seat/month.
Pros
Cons
Feature Comparison
This analysis evaluates two distinct customer relationship management platforms: Nimble, which excels at relationship intelligence and leveraging social and business data.
Close, a high-velocity sales tool specializing in built-in phone calls and high efficiency for sales reps.
This comparison will clarify which solution is the better fit for external relationship nurturing versus maximizing outbound sales efficiency for small businesses.
1. Core Philosophy and Relationship Management
- Nimble: Designed as a unified relationship management platform, Nimble helps small business teams prioritize nurturing relationships by aggregating social and business data. It focuses on enriching existing contact records to help business professionals.
- Close: Built for speed and maximizing sales processes. Its core is minimizing manual data entry to keep sales reps focused on converting leads and achieving full team engagement.
2. Contact and Data Enrichment
- Nimble: Excels with its nimble prospector tool, which automatically finds and adds rich social and business data to existing contact records. It delivers valuable company and personal details to enrich contact records and aid people related processes.
- Close: Primarily relies on user input and automated tracking of communication events (emails, phone calls). While it supports custom objects, its focus is on managing the pipeline, not automatically gathering external business data.
3. Sales Communication and Speed
- Nimble: Offers features to support sales, primarily through robust email template features and social listening, but requires integration with a separate system for high-volume phone calls.
- Close: Built-in communication tools are a professional features priority. It includes built in calling, a power dialer, and the ability to dial multiple numbers to maximize sales processes and team productivity.
4. Sales Pipeline and Processes
- Nimble: Provides a visual sales process for simple deal tracking and helps users drive business growth by improving follow-up on engaged contact records.
- Close: Offers customizable and clean sales processes optimized for closing deals fast. Features like call coaching and detailed reporting ensure maximum team engagement throughout the sales process.
5. Automation and Workflows
- Nimble: Provides simple marketing automation (like setting automatic follow-up reminders) tied directly to contact records, supporting business processes without complex branching logic.
- Close: Includes strong automation capabilities for repetitive tasks, such as automated email sequences and minimizing manual data entry, allowing the sales team to focus on customer relationships.
6. Target Audience and Price
- Nimble: Ideal for small business teams, freelancers, and business professionals whose success relies on deep, personal customer relationships.
- Close: Best suited for inside sales teams and fast-growing small businesses where speed and volume of communication (like phone calls and automated follow-up) are critical to success.
7. Customization and Extensibility
- Nimble: Offers a unified relationship management platform experience with limited customization options, emphasizing ease of use over complex configuration.
- Close: Provides good customization, allowing users to define custom objects and tailor the sales processes to fit their unique internal logic, improving team engagement.
8. Mobility and Access
- Nimble: The mobile device app is focused on providing the user’s nimble contacts view and data enrichment tools on the go, helping business professionals stay connected.
- Close: Offers fully functional mobile device apps designed for high efficiency, allowing sales reps to log phone calls, update sales processes, and maintain customer relationships from anywhere.
9. Privacy and Security
- Nimble: Focuses on transparent use of social and business data to enrich existing contact records while prioritizing the nurturing relationships goal, ensuring client trust is maintained.
- Close: Offers robust security features and ensures that all sales processes data, including all phone calls and communication history, are securely maintained for the sales team and management.
What To Look For in a CRM Tool?
Here are some extra things to think about:
- Consider your team’s size and how many users you need.
- Think about other software you use; does the CRM connect with them easily? How to arrange contact management?
- What’s your budget now, and what might it be as you grow?
- Do they offer a free trial so you can test it out yourself?
- Read reviews from other users in industries similar to yours.
- Think about how important mobile access is for your team.
- Does the CRM help you measure your roi and other key metrics?
Final Verdict
Okay, so after checking out both Nimble CRM and Close CRM, here’s the deal.
If you want to connect with people on social media and easily see all your conversations with them, use Nimble CRM.
But, if you’re really focused on selling, making calls, and closing deals quickly.
Close CRM has some cool tools for that. We tried them both out, so trust us.
Think about what you need most.
Picking the right crm software now can really help you make more money later!
More of Nimble CRM
Here’s a brief comparison of Nimble CRM with these software solutions:
- Nimble CRM vs Pipedrive: Nimble CRM excels in social media integration and a unified contact view for relationship nurturing. At the same time, Pipedrive offers a visual sales pipeline for efficient deal management and automation.
- Nimble vs GoHighLevel: Nimble is great for managing contacts and relationships, especially with social media. It’s often simpler to use. GoHighLevel is a powerful all-in-one platform for marketing agencies.
- Nimble CRM vs Keap: Nimble CRM focuses on intuitive social media integration and relationship management, whereas Keap delivers robust marketing and sales automation features for comprehensive campaigns.
- Nimble CRM vs ActiveCampaign: Nimble CRM offers a user-friendly interface with strong social media integration for relationship building, while ActiveCampaign provides powerful marketing automation, segmentation, and detailed analytics.
- Nimble CRM vs Hubspot: Nimble CRM is known for its social media integration and simplified contact management for relationship building, while HubSpot offers a broad, comprehensive suite for marketing, sales, and customer service.
- Nimble CRM vs Clickfunnels: Nimble CRM functions as a relationship-focused CRM with social insights; ClickFunnels is a specialized tool for building sales funnels and automating sales pages.
- Nimble CRM vs Folk: Nimble CRM emphasizes social media integration and comprehensive contact profiles, while Folk focuses on collaborative contact organization and straightforward CRM features with high customizability.
- Nimble CRM vs Instantly: Nimble CRM provides robust contact and account management with social media integration, whereas Instantly excels in high-volume cold email outreach and advanced email marketing automation.
- Nimble CRM vs Clickup: Nimble CRM is a dedicated relationship management tool with social integration; ClickUp is a versatile platform for project management, task tracking, and customizable workflows, including CRM functions.
- Nimble CRM vs Monday CRM: Nimble CRM integrates social media insights for relationship management, while Monday CRM provides highly visual and customizable project and workflow management, including CRM capabilities.
- Nimble CRM vs Capsule CRM: Nimble CRM offers social media integration and robust contact management for relationship building. Capsule CRM is a simple contact manager focused on tracking sales opportunities.
- Nimble CRM vs Insightly: Nimble CRM prioritizes social media integration and a unified contact view, while Insightly offers a broader CRM solution with sales pipeline management and project management features.
- Nimble CRM vs Freshsales CRM: Nimble CRM excels in social selling and contact enrichment via social media, whereas Freshsales CRM offers comprehensive sales automation, detailed reporting, and AI-powered insights.
- Nimble CRM vs Salesforce: Nimble CRM provides a user-friendly platform with strong social media integration for small to medium businesses, while Salesforce is a highly scalable, enterprise-level CRM with extensive, customizable features across sales, service, and marketing.
More of Close CRM
Here’s a brief comparison of Close CRM with these software solutions:
- Close CRM vs Pipedrive: Close CRM emphasizes robust communication tools and automation for inside sales. At the same time, Pipedrive is known for its intuitive visual sales pipeline management for small to medium businesses.
- Close CRM vs Keap: Close CRM is a sales-focused CRM with built-in calling and email sequences, whereas Keap offers more comprehensive marketing automation and e-commerce integrations.
- Close CRM vs ActiveCampaign: Close CRM excels in streamlined sales processes and communication tools, while ActiveCampaign provides more extensive marketing automation, advanced segmentation, and detailed customer journey tracking.
- Close CRM vs HubSpot: Close CRM is designed for sales teams and prioritizes built-in calling and rapid deal closing, while HubSpot offers a broader suite that encompasses marketing, sales, and customer service.
- Close CRM vs Clickfunnels: Close CRM is a sales-oriented CRM for managing leads and deals; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
- Close CRM vs Folk: Close CRM is a sales-focused CRM with robust sales automation and built-in communication, while Folk offers flexible, collaborative contact management with a focus on organization and simple outreach.
- Close CRM vs Instantly: Close CRM provides a comprehensive sales CRM with integrated calling and broader sales automation, while Instantly specializes in high-volume cold email outreach and deliverability.
- Close CRM vs Clickup: Close CRM is a dedicated sales CRM for pipeline management and communication, whereas ClickUp is a versatile work operating system with project management, task organization, and customizable CRM capabilities.
- Close CRM vs Monday CRM: Close CRM is a specialized sales CRM with advanced automation for closing deals. Monday CRM is a visual work OS offering customizable workflows for various business functions, including sales.
- Close CRM vs Capsule CRM: Close CRM offers robust sales automation and built-in communication for dedicated sales teams. Capsule CRM is a simpler, more affordable contact manager primarily for basic relationship tracking.
- Close CRM vs Insightly: Close CRM is mainly a sales-focused CRM with strong communication tools. At the same time, Insightly offers a broader CRM solution that includes robust project management and more extensive integrations.
- Close CRM vs Freshsales CRM: Close CRM emphasizes sales efficiency with built-in communication and automation. Freshsales CRM provides a comprehensive solution with advanced sales automation and in-depth reporting.
- Close CRM vs Salesforce: Close CRM is a sales engagement platform for SMBs with integrated calling and email, while Salesforce is an extensive, highly customizable enterprise-level CRM with broad sales, marketing, and service capabilities.
- Close CRM vs Zendesk: Close CRM is specifically built for sales teams and has robust calling and email features. At the same time, Zendesk is primarily a customer service platform focused on ticketing and support management.
Frequently Asked Questions
Is Nimble CRM better for social media management?
Yes, Nimble CRM really shines when it comes to social media. It helps you connect with contacts on many platforms and see all your conversations in one place. If keeping up with people on social media is key for you, Nimble is a strong pick.
Does Close CRM have better calling features than Nimble?
Close CRM definitely has built-in calling and SMS features, including a power dialer. This lets you make calls & send texts right from the platform. Nimble has click-to-call, but it’s not as robust as Close’s calling tools.
Which CRM is easier to learn and use?
Many users find both CRMs fairly easy to get the hang of. However, some say that Nimble’s interface feels a bit more modern and intuitive. It might depend on what you’re used to, so trying out free trials can help you decide which one clicks better for you.
Which CRM is more focused on sales?
Close CRM is definitely more geared towards sales teams. Its features, like built-in calling and sales automation, are designed to help you close more deals. While Nimble can also manage sales pipelines, its strengths lie more in overall relationship management.
Which CRM offers better value for the price?
This depends on your needs. Nimble’s starting price is a bit lower. However, if you need Close’s specific sales-focused features, like built-in calling, then it might offer better value for your sales team even at a slightly higher price point.
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