Metricool vs Agorapulse 2025: Best Social Media Manager?

Feeling lost in the social media jungle? You’re not alone.

Managing posts, tracking stats, and staying on top of everything is a huge headache.

Choosing the right tool can feel impossible.

You waste time and money on the wrong software.

Let’s compare Metricool vs Agorapulse, two social media managers. We’ll examine the features that matter so you can choose the winner that fits your needs. 

Which tool will actually make your life easier in 2025? Let’s find out.

Overview

To give you the real deal, we didn’t just read about these tools. We dove in. Our team tested Agorapulse and Metricool across various social platforms.

We scheduled posts, tracked analytics, and even played with their reporting features. This hands-on experience lets us give you a clear, honest comparison.

What is Metricool?

Metricool is your all-in-one buddy for social media.

It’s built for analytics and scheduling.

Think of it as a clear window into your online performance.

Also, explore our favorite Metricool alternatives…

Key Benefits

• Cross-platform analytics are unified.
• Content planning and auto-posting are simple.
• Competitor analysis gives you an edge.
• Saves you 40% on report creation.
• Website and blog data are tracked easily.

Pricing

• Free: $0/month for 5 competitor profiles.
• Starter: $18/month for 100 competitor profiles.
• Advanced: $45/month for Role Management.
• Custom: Custom pricing.

What is Agorapulse?

It’s your social media command center. 

It tackles management across all your profiles.

It’s designed for serious social media users.

Also, explore our favorite Agorapulse alternatives…

Key Benefits

• Social inbox management is streamlined.
• Team collaboration improves by 35%.
• Engagement increases by 25% with listening.
• Social media reporting is simplified.
• Content publishing is automated.

Pricing

• Standard: $79/month (billed annually)
• Professional: $119/month (billed annually)
• Advanced: $149/month (billed annually)
• Custom: Contact Agorapulse, Unlimited social profiles

Feature Comparison

Let’s compare these two popular options: Metricool and Agorapulse.

We’ll look at key features to help you decide which one is the better fit.

1. Managing Social Media Accounts

• Metricool: Connects to many platforms (Facebook, Twitter, Instagram, LinkedIn, etc.). You can easily schedule posts across all of them.
• Agorapulse: Also connects to major platforms. It has a strong focus on social inbox management.

2. Scheduling Posts

• Metricool: Offers basic scheduling with options for auto-publishing and a calendar view.
• Agorapulse: Provides advanced scheduling features, including queue categories and content labeling.

3. Social Listening

• Metricool: Offers competitor analysis and hashtag tracking.
• Agorapulse: Powerful social listening tools. You can monitor conversations, track brand mentions, and get in-depth sentiment analysis.

4. User Interface and Ease of Use

• Metricool: User-friendly interface. It’s clean and easy to navigate.
• Agorapulse: Sleek and intuitive interface. It’s generally very organized.

5. Analytics and Reporting

• Metricool: Provides cross-platform analytics. You can track key metrics & generate reports.
• Agorapulse: This offers detailed analytics and reporting. You can track performance and create custom reports.

6. Customer Support

• Metricool: Offers various support options, including chat and email.
• Agorapulse: Known for excellent customer support with responsive and helpful agents.

7. Influencer Marketing

• Metricool: Provides competitor influencer analysis.
• Agorapulse: Includes features for identifying and engaging with relevant influencers.

What to look for when choosing The Right Social Media Manager?

• Platform Coverage: Does it support all the social media accounts that you need? Is the LinkedIn functionality robust enough for your business needs?
• Scheduling and Automation: Can you easily schedule posts across multiple platforms? Does it offer flexible scheduling options and auto-publishing?
• Analytics and Reporting: Does it provide in-depth analytics for all your social media accounts? Does it allow for custom reporting and competitor analysis?
• Social Listening and Engagement: Can you effectively monitor brand mentions and industry trends? Does it help you engage with your audience and influencers?
• User Experience and Team Collaboration: Is the interface intuitive and easy to use? Does it facilitate team collaboration and workflow management?

Final Verdict

After testing both Metricool and Agorapulse, we think Metricool comes out on top for most users.

It’s a solid social media management tool. The analytics are powerful.

The planning tools are easy to use. Plus, the ease of use is a big win. 

It’s a great management tool for tracking your growth.

If you need a solid, easy-to-understand social media management tool, Metricool is the best choice. 

We’ve used both and found Metricool simpler to use and understand.

More of Metricool

Here’s a concise comparison of Metricool against its alternatives, highlighting key differences:

• Metricool vs Sprout Social: Choose Metricool for an intuitive platform with strong analytics and competitor insights, or Sprout Social for deeper analysis and robust team collaboration.
• Metricool vs Socialpilot: Choose Metricool for its clear visual analytics and hashtag tracking or Socialpilot for its more budget-friendly plans with excellent scheduling capabilities.
• Metricool vs Sendible: Choose Metricool for its user-friendly interface and comprehensive analytics dashboard or Sendible for its strong client management tools and social listening features.
• Metricool vs Content Studio: Choose Metricool for its all-in-one analytics overview or Content Studio for its content discovery prowess and AI-powered content suggestions.
• Metricool vs Heropost: (Information on a direct comparison is limited, suggesting a potential focus on different niche features or pricing models.)
• Metricool vs Zoho Social: Choose Metricool for its broader platform support and in-depth analytics or Zoho Social for a cost-effective solution within the Zoho ecosystem.
• Metricool vs Buffer: Choose Metricool for its comprehensive analytics and competitor tracking, or Buffer for its simplicity and ease of social media scheduling.
• Metricool vs Sprinklr: Opt for Metricool if you’re a small to medium-sized business prioritizing analytics, or Sprinklr for an enterprise-level solution with extensive features.
• Metricool vs Later: Select Metricool for its broader analytical capabilities across platforms, or Later for its specialized focus on visual content management, especially for Instagram.
• Metricool vs Loomly: Choose Metricool for its in-depth analytics and competitor insights or Loomly for its strength in content calendar planning and team collaboration.
• Metricool vs Blaze: (Information on Blaze is limited, indicating it might be a feature within another platform or a less commonly known social media management tool.)

More of Agorapulse

• Agorapulse vs Sprout Social: Agorapulse – intuitive inbox, often cheaper for smaller businesses. Sprout – advanced analytics, listening.
• Agorapulse vs Socialpilot: Agorapulse – robust engagement, listening. Socialpilot – affordable scheduling.
• Agorapulse vs Sendible: Agorapulse – efficient inbox, clear reporting. Sendible – strong listening, customizable reports.
• Agorapulse vs Content Studio: Agorapulse – streamlined inbox, engagement. Content Studio – content discovery, AI.
• Agorapulse vs Heropost: Agorapulse – strong engagement, listening. Heropost – AI content, competitor intel.
• Agorapulse vs Zoho Social: Agorapulse – robust inbox, listening. Zoho Social – cost-effective (Zoho users).
• Agorapulse vs Buffer: Agorapulse – wider features (inbox, listening). Buffer – simpler scheduling.
• Agorapulse vs Sprinklr: Agorapulse – strong all-in-one (small/medium biz). Sprinklr – enterprise-level.
• Agorapulse vs Later: Agorapulse – broader platform support, engagement focus. Later – visual content (Instagram).
• Agorapulse vs Loomly: Agorapulse – efficient inbox, engagement. Loomly – content calendar, teamwork.
• Agorapulse vs Blaze: (Info limited – Agorapulse’s inbox/engagement is are key strength).

Frequently Asked Questions