
Your product updates are key.
Are you struggling to explain new features to customers?
Is it hard to keep your team and users in sync?
Your product news is probably getting lost in emails or boring text.
This lack of clear communication can hurt your sales.
Users may not even know about the cool things you just launched!
That is where LaunchNotes comes in. It is a product communication platform that helps companies centralize, streamline, and personalize updates for customers and internal teams.
LaunchNotes helps companies create, manage, and communicate product changes and updates via release notes.
Trusted by leading organizations like Square, CoreLogic, and LangChain, it is the platform of choice for product-led teams, including CPOs and CTOs.
In this LaunchNotes review, we dive deep to see if it’s the best product communicator you can get in 2025.

Boost your feature engagement by 310%! Try and see how LaunchNotes saved teams 1.2 days of work per week.
What is LaunchNotes?
LaunchNotes is a simple communication tool. LaunchNotes centralizes release notes, product roadmaps, customer feedback, and feature announcements into a single platform.
It helps your business talk better about its product.
Think of it as a central hub for all your new features and updates. LaunchNotes helps reduce time-to-communication from code complete to customer awareness.
The tool makes sure your internal teams know what is happening.
LaunchNotes provides internal alignment by keeping Sales, Support, and Marketing informed and aligned on product changes, reducing confusion.
It is made especially for product teams to manage and announce changes.
LaunchNotes helps with showing a public roadmap and release notes.
It also has features for smooth feedback collection. LaunchNotes allows users to gather real-time feedback from customers and stakeholders at scale.
This means you can easily gather customer feedback.
Ultimately, the goal is to help your product marketing work better and keep users informed and excited.
LaunchNotes is designed to enhance customer engagement and ensure internal teams are aligned with product updates.

Who Created LaunchNotes?
LaunchNotes was founded by Tyler Davis, Jake Brereton, and others.
They saw a big problem.
It was hard to keep everyone updated on product changes.
The company started with a vision to connect every part of the product development lifecycle.
LaunchNotes helps product teams keep their customers, colleagues, and other key stakeholders securely connected to the product development lifecycle.
They wanted to make sure nobody missed an update.
Their platform simplifies sharing release notes with customers and partners.
This also helps align success teams and big enterprise teams.
The goal is a world where communication is never the reason a new feature fails.
Top Benefits of LaunchNotes
Here are the key benefits of using the LaunchNotes platform for your product comms:
- Streamline Your Process and Save Time: This software lets you quickly create and publish product changes and announcements. By centralizing the process, your product managers and marketers can save time that was previously spent managing updates across other tools.
- Drive Feature Adoption and Growth: Clear and timely communication is a growth driver. When you effectively communicate the value of your new features, you naturally engage customers, increasing feature adoption for your app or service.
- Build Product Momentum and Excitement: LaunchNotes helps maintain product momentum by keeping your audience and prospects excited about upcoming releases. This continuous connection fosters the success of your company and organizations’ growth plan.
- Align Stakeholders with Internal Roadmaps: Publish internal roadmaps to keep everyone, including your support team and stakeholders, on the same page. This strategic sharing of the product roadmap ensures all teams are aligned before a major product launch.
- Gather Targeted Feedback for Product Development: The platform includes advanced features that allow for effective feedback collection. This gives your businesses and companies valuable insights into the right features, helping you optimize future development.
- Customize Communication for Maximum Impact: LaunchNotes allows users to customize major features on the platform, enabling fully branded release notes or changelogs. You can send targeted announcements via multi-channel distribution, including branded product update pages, email, Slack, and in-app widgets.
- Ensure Security and Scale: The platform is built to scale with your company while maintaining security standards. This allows even large organizations and enterprise teams to manage their monthly publishing with confidence.

Best Features
LaunchNotes has many great parts that make telling your story easy.
These unique advanced features help every team, from the people who build the product to the people who sell it.
1. Releases
This is where you make and share your release notes.
You can write updates and decide who sees them: everyone, just customers, or only your internal team. The AI writing assistant in LaunchNotes helps draft announcements quickly from technical content.
LaunchNotes offers features for branded release notes to keep your messaging professional.
LaunchNotes allows users to customize major features on the platform, enabling fully branded release notes or changelogs.
The platform includes customizable templates for various announcement types, improving the efficiency of communication.

2. Roadmap
The product roadmap feature lets you show users what is coming next.
LaunchNotes provides a full suite of tools for targeted product release announcements, feedback collection, and shareable product roadmaps.
You can create interactive roadmaps to build product momentum. LaunchNotes allows users to collect feedback and organize it into product roadmaps seamlessly.
You can also manage internal roadmaps for your team or public ones for your prospects.

3. Feedback
LaunchNotes gives you a simple way to collect customer feedback.
Getting this feedback directly helps your product development lifecycle and ensures you build the right features.
LaunchNotes allows the collection of direct customer feedback and feature requests, which can be organized into ideas for prioritization on roadmaps.
Feedback collected through LaunchNotes can be directly linked to specific announcements or roadmap items, creating a two-way dialogue.

4. Security
Security is a top concern for enterprise teams.
LaunchNotes offers features to keep your private product changes safe.
You can control user access and ensure only authorized stakeholders see sensitive updates. LaunchNotes ensures every update reaches the right audience at the right time, through the right channels.

5. Customization
You can make your page look like your own company website.
LaunchNotes allows users to customize major features so you have pixel-perfect, branded updates.

6. Product Management
This tool is a big help for product managers.
It links your updates to your development work, making the whole process of a product launch smoother and more organized.

7. Product Marketing
Multi-channel distribution is a powerful tool for product marketing. Multi-channel distribution in LaunchNotes enables announcements to be sent via branded product update pages, email, Slack, and in-app widgets.
You can send targeted updates via email, Slack, and in-app notifications.
This helps marketers highlight the value of new features to boost feature adoption.
LaunchNotes enhances engagement by delivering relevant updates to the right audience at the right time, leading to higher adoption and use.
LaunchNotes ensures every update reaches the right audience at the right time, through the right channels.

8. Product Operations
LaunchNotes helps Product Operations teams be more efficient.
Automating announcements, it helps save time. LaunchNotes automates and standardizes communication, reducing manual effort and saving time and resources.
LaunchNotes is designed for teams that want to save time, segment updates, and keep communication consistent across every channel.
This allows internal teams to focus on strategy.
Companies use LaunchNotes to accelerate feature adoption, increase organizational alignment, and reduce time-to-communication.

9. B2B2C
If your company sells to other businesses that then sell to consumers, LaunchNotes simplifies this complexity.
It uses segmentation to deliver tailored updates to each different audience.
Audience segmentation in LaunchNotes enables targeted communication, allowing specific user groups to receive personalized updates.

Pricing
| Plan | Price |
| Growth | $249/month |
| Premium | Custom |

Pros and Cons
Pros
Cons
Personal Experience
My team found that using LaunchNotes was straightforward.
We needed a way to manage our constant stream of updates.
The platform helped us share knowledge quickly between our developers and the marketing people.
Here is a quick example of how we used our expertise to improve our process:
- Centralized Updates: We stopped using six different spreadsheets. This made it easier to report on what was launching.
- AI Writing Feature: We used the AI assistant to turn technical notes into clear, human-friendly release notes.
- Targeted Announcements: We used segmentation to only send product changes to the right users.
- Feedback Integration: Linking customer feedback directly to the product roadmap gave us clear priority signals.
- Branded Page: We customized the design to match our company’s look and showcase our professional expertise.
Final Thoughts
LaunchNotes is a great platform.
It solves the hard problem of sharing product updates.
The tool is excellent for large companies and small teams.
Its features, like the easy roadmap and powerful releases, really help.
It boosts feature adoption and keeps your internal teams aligned.
While the price might be high, the time you save and the clarity you gain are worth it. LaunchNotes offers three pricing plans: Starter, Growth, and Premium. The Starter plan costs $99 per month or $948 annually.
The Growth plan costs $299 per month or $2988 annually. The Premium plan pricing is custom and available only for annual billing.
LaunchNotes offers a 14-day free trial for the Growth plan. The average annual cost for LaunchNotes software is about $19,000.
The minimum price for LaunchNotes is $6,000, while the maximum can reach around $44,000. LaunchNotes provides pilot accounts for larger teams after a discovery call with a product expert.
If you need one place for all your product comms, this is a top choice.
If you are tired of confusing release notes, read the full article now.
Discover if LaunchNotes is the best product communicator for your business!
Frequently Asked Questions
What kind of companies is LaunchNotes best for?
It is ideal for mid-sized organizations with growth plans. It helps them align internal teams and manage complex communication for their product launch.
How does LaunchNotes integrate with other tools?
LaunchNotes integrates well with many other tools. Key connections include Jira, Slack, and HubSpot. These help automate your product development lifecycle.
Does LaunchNotes offer a free plan for new teams?
No, the platform does not offer a free plan. However, they do provide a 14-day free trial. Their paid plans start at $99 per month for small product teams.
Can I share private updates only with internal stakeholders?
Yes, the platform offers strong security features. You can easily create private pages and internal roadmaps. This restricts access to specific stakeholders only.
What is the purpose of the AI Writing Assistant feature?
The AI Writing Assistant helps save time by quickly turning technical specifications into clear, marketing-ready release notes. It makes your product comms more human.













