Folk vs Keap: Which CRM Tool Wins in 2025?

에 의해서 | 마지막 업데이트 Oct 16, 2025

우승자
구입
4.5
  • 자동화 빌더
  • 강한 고객 관계 관리(CRM)
  • 이메일 및 문자 마케팅
  • 멋진 랜딩 페이지
  • 판매 파이프라인
  • 무료 체험 가능
  • 유료 플랜은 $249부터 시작합니다
준우승
folk
3.0
  • Masseges and Sequences
  • Custom Dashboards
  • 팀 협업
  • Pipeline Management
  • Easy Integration
  • 무료 체험 가능
  • Paid Plan Starts at $20
Folk vs Keap

올바른 것을 선택하다 고객 관계 관리(CRM) is hard, right?

You’ve got tons of customer info, and you need a way to keep it all organized.

Plus, you want to grow your business, and a good 고객 관계 관리(CRM) helps with that.

But how do you know which one to choose?

좋은 소식이에요!

We’re diving into a head-to-head comparison: Folk vs 구입했다

개요

We’ve spent weeks diving deep into both Folk and Keap, testing their features, workflows, and user experience.

Our hands-on approach ensures this comparison reflects real-world use, not just marketing claims.

Folk CRM
35점 만점에

It excels at managing 10,000 contacts and building relationships. It has powerful automation.

가격: It has a free trial. The premium plan starts at $20/month.

주요 특징:

  • Sales pipelines
  • Advanced reports
  • Android app
CRM 구매
4.55점 만점에

Ready to get organized and save 15 hours a week? Keap’s powerful automation can make it happen.

가격: You can try it for free. Paid plan starts at $249/month

주요 특징:

  • 이메일 마케팅
  • 고객 관계 관리(CRM)
  • Sales and Marketing Automation

What is Folk?

Folk is a modern 고객 관계 관리(CRM). It’s built for teams.

It helps you manage contacts. It’s easy to use.

It’s all about collaboration.

Also, explore our favorite Folk alternatives…

Folk CRM homepage

우리의 견해

Folk CRM

It excels at managing 10,000 contacts and building relationships. It has powerful automation that some businesses need.

주요 이점

  • Manage 10,000 contacts.
  • Connect five email accounts.
  • No warranty mentioned.

가격

All the plans will be billed annually.

  • 기준: $20/member/month.
  • 프리미엄: $40/member/month.
Folk Pricing

장점

  • 사용자 친화적인 인터페이스.
  • Excellent contact management.
  • Effective sales pipeline visualization.
  • Seamless email integration.
  • 강력한 자동화 기능.

단점

  • Limited reporting capabilities.
  • The mobile app could be improved.
  • Integrations with some tools might be limited.
  • Customer support can be slow at times.

What is Keap?

Keap is a 고객 관계 관리(CRM). That means it helps manage customer relationships.

It keeps all your customer info in one place.

It helps you automate sales and marketing.

또한 우리가 가장 좋아하는 것을 탐색하세요 Keap CRM alternatives

Keap CRM이란 무엇인가요?

우리의 견해

CRM 구매

구입했다 is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features.

주요 이점

  • 내장된 이메일 마케팅: 대상 고객에게 타겟팅된 이메일을 보내세요.
  • 사용하기 쉬운 자동화: 후속 메시지 전송, 리드 할당 등의 작업을 자동화합니다.
  • 영업 파이프라인 관리: 거래를 추적하고 기회를 파악하세요.
  • 전자상거래 통합: Keap을 온라인 매장과 연결하여 주문과 고객을 관리하세요.

가격

Keap은 무료 체험판과 간단한 가격 구조를 제공하여 쉽게 시작할 수 있도록 도와줍니다.

  • 간단한 계획: 월 249달러(연간 청구)부터 시작하며 2명의 사용자와 1,500개의 연락처를 제공합니다.
구매 가격

장점

  • 소규모 사업체에 적합합니다.
  • 배우고 사용하기 쉽습니다.
  • 강력한 이메일 마케팅 도구.
  • 뛰어난 자동화 기능.

단점

  • 성장할수록 비용이 많이 들 수 있습니다.
  • 사용자 정의 옵션이 제한적입니다.
  • 대기업에는 적합하지 않습니다.

기능 비교

This comparison evaluates Folk CRM, which is designed to help users build genuine connections and nurture real relationships.

Keap, a comprehensive small businesses platform specializing in deep sales pipeline management and client service.

This feature comparison will clarify which platform is the better investment for dedicated relationship tracking versus maximizing automation across the entire 사업 line.

1. Core Platform Focus and Goal

  • Folk: The primary goal is deep real relationships and helping users organize contacts through strong social listening and a powerful chrome extension. It is built for nurturing personalized relationships.
  • 구입했다: Focuses on empowering small businesses with sales and marketing 오토메이션 to scale operations. It provides a complete toolkit to manage the sales process efficiently.

2. Contact Management and Organization

  • Folk: Excels at helping users organize contacts effectively, utilizing its chrome extension to add contacts quickly from external sources. Users can set reminders and manage notes for every same person easily using its app.
  • 구입했다: Provides robust contact management integrated directly with marketing automations and the core sales pipeline. It’s designed for high-volume use within the entire sales team.

3. Sales Pipeline and Deal Management

  • Folk: Offers a visual pipeline built to help users close winning deals and winning deals. Its strength lies in using personalized notes and communication history (including phone calls) to drive the sales pipeline.
  • 구입했다: Features advanced sales pipeline and automation tools designed to track, automate, and move leads through the sales process. It provides a clear view for sales teams to maximize efficiency.

4. Marketing and Automation

  • Folk: Provides simple email automation and tools to set reminders and manage follow-ups. Automation is designed to support personalized relationship nurturing, not broad sales campaigns.
  • 구입했다: Is a powerhouse of sales and marketing automation. It allows users to build complex marketing automations and sales campaigns, and includes tools for invoicing and payment processing as part of a cohesive business strategy.

5. Website and Landing Pages

  • Folk: Does not offer a native landing page 건축업자 or web creation tools. It integrates with other tools to manage conversion assets.
  • 구입했다: Includes a native landing page builder that integrates seamlessly with its sales campaigns and automation sequences, making it easy to connect multiple landing pages to the core CRM.

6. Value Proposition and User Type

  • Folk: The value is in its focused ability to help small businesses build genuine connections and close winning deals without the complexity of other tools. Its features are incredibly easy to use.
  • 구입했다: The value is in consolidating multiple business functions—CRM, marketing, and payments—under one roof for the busy small businesses owner’s business strategy. The platform helps sales teams manage their entire workflow.

7. Communication Tools and Workflow

  • Folk: Centralizes communication, including logging phone calls and tracking emails via the chrome extension. It helps users set reminders and manage follow-ups efficiently across multiple use cases.
  • 구입했다: Provides integrated communication tools tied to automation. It helps sales teams manage outreach and follow-up based on triggers set within marketing automations.

8. Unique Key Features

  • Folk: Offers unique features like magic fields and customized organizational use cases, allowing users to tailor the platform and efficiently organize contacts based on deep communication 데이터.
  • 구입했다: Offers specialized features in invoicing and payment processing and advanced pipeline management designed to maximize the efforts of the core sales team and help small businesses manage their cash flow.

9. Customization and Ecosystem

  • Folk: Allows users to tailor workflows and fields based on their unique use cases. The platform is incredibly easy to use and works well with other tools to create a custom solution.
  • 구입했다: Offers strong customization for workflows and automation logic, helping sales teams implement a precise sales process and allowing the user to recommend keap crm based on successful business outcomes.

What to Look For in a CRM Tool?

  • Specific Business Needs: When evaluating a unified platform to run your business online, don’t get swayed by flashy features. Really dig deep into the core features. What are your exact challenges in optimizing your sales and marketing funnels and improving conversion rates?
  • 확장성: Can the platform grow with your 중소기업? Think beyond your current size. Will it handle increased data, more users, and expanding workflows for your online courses and successful marketing campaigns?
  • Integration Capabilities: Does the platform keep all the data and tools you need under one roof, or does it play well with your existing ecosystem? Check for seamless marketing and sales automation integrations for things like lead magnets, online store sales, and your automated email marketing system.
  • 고객 지원: How responsive and helpful is their support team? Issues will arise, particularly with web design and complex web pages. Quick, reliable support can minimize downtime and frustration, making a difference in whether the Clickfunnels worth it 질문 is answered positively.
  • Training Resources: Does the provider offer comprehensive training and online course materials? Easy onboarding is crucial for user adoption of the website builder and its powerful drag and drop editor.
  • 데이터 보안: Ensure the platform has robust security measures to protect your customer data. Check for features like data encryption and compliance, especially when managing transactions from your online store or collecting leads via professionally designed templates.
  • 가격: Look beyond the monthly rate. Consider the true cost, including any premium features or the discount provided with annual billing.

최종 판결

After thorough testing, we lean towards Keap for businesses needing robust sales and marketing automation and deep customization.

While Folk’s user-friendly interface is appealing.

Keap’s all-in-one capabilities, especially for email marketing and detailed customer relationship management, 만들다 it a powerful choice.

If you are a 중소기업 that is growing, Keap will grow with you.

Our hands-on experience allows us to provide practical insights, ensuring you make an informed decision for your business.

We have tested both and know their strengths and weaknesses.

More of Keap

Here’s a comparison of Keap with various alternatives:

  • Keap vs Pipedrive: Keap excels in marketing automation and integrated sales. Pipedrive focuses more on visual sales pipeline management and deal tracking.
  • 구입했다 고하이레벨: GoHighLevel is an all-in-one platform for agencies, offering white-label options and extensive automation.
  • Keap vs ActiveCampaign: Keap provides an all-in-one business automation solution for service-based small businesses. ActiveCampaign specializes in sophisticated email marketing and customer experience automation.
  • Keap vs HubSpot: Keap integrates CRM, marketing automation, and e-commerce for small businesses. HubSpot offers a broader suite of hubs for sales, marketing, service, and content, suitable for various business sizes.
  • Keap vs ClickFunnels: Keap offers CRM, marketing automation, and e-commerce. ClickFunnels is primarily a sales funnel and landing page builder with some lead collection functionality.
  • Keap vs Folk: Keap provides robust sales and marketing automation with deep customization. Folk offers a simpler, user-friendly interface focused on collaborative contact management.
  • Keap vs Instantly: Keap is a comprehensive CRM and automation platform for sales and marketing.  specializes in outbound sales outreach and lead generation.
  • Keap vs ClickUp: Keap is a dedicated CRM with strong sales and marketing automation. 클릭업 is a versatile project management tool that can be configured as a CRM.
  • Keap vs Monday CRM: Keap is a dedicated CRM focused on small business sales and marketing automation. Monday CRM is a flexible work OS with strong customizable CRM capabilities for collaborative workflows.
  • Keap vs Capsule CRM: Keap offers advanced marketing automation and integrated business solutions. 캡슐 CRM is designed for simplicity and affordability, ideal for small—to medium-sized businesses.
  • Keap vs Insightly: Keap focuses on robust marketing automation and lead management. Insightly provides contact and project management with workflow automation, suitable for small—to mid-sized businesses.
  • Keap vs Freshsales CRM: Keap offers strong automation and is geared towards small businesses. Freshsales CRM is known for its affordability, user-friendly interface, and broad integrations.
  • Keap vs Salesforce: Keap is tailored for small business CRM and marketing automation. Salesforce is a highly customizable, scalable, industry-leading CRM for businesses of all sizes, especially enterprises.
  • Keap vs Zendesk: Keap excels in sales and marketing automation and e-commerce. Zendesk is primarily a customer service and support platform with robust ticketing and collaboration features.

More of Folk

Here’s a brief comparison of Folk with these software solutions:

  • Folk vs GoHighLevel: Folk emphasizes collaborative contact organization and ease of use, while GoHighLevel is a comprehensive sales and marketing platform with robust automation and lead generation.
  • Folk vs Pipedrive: Folk focuses on user-friendly contact management and customization, whereas Pipedrive excels in visual sales pipeline management for sales-focused teams.
  • Folk vs Keap: Folk offers a simple, collaborative interface for contact management, while Keap provides powerful sales and marketing automation with extensive customization.
  • Folk vs ActiveCampaign: Folk provides a user-friendly, collaborative contact management system, while ActiveCampaign boasts robust marketing automation, segmentation, and detailed analytics.
  • Folk vs Clickfunnels: Folk is a contact management CRM, while ClickFunnels is a sales funnel builder designed for creating landing pages and automating sales processes.
  • Folk vs Instantly: Folk focuses on contact management and enrichment; Instantly specializes in automated cold email campaigns and high-volume outbound sales outreach.
  • Folk vs ClickUp: Folk is a specialized contact relationship management tool, while ClickUp is an all-in-one workspace that combines project management, task tracking, and CRM features.
  • Folk vs Monday: Folk offers a simple, collaborative contact system, while Monday CRM provides highly customizable visual workflows and robust team collaboration.
  • Folk vs Capsule: Folk is a modern, customizable CRM for managing contacts; Capsule CRM is a simplified contact manager primarily focused on tracking sales opportunities.
  • Folk vs Insightly: Folk is a straightforward collaborative contact management solution; Insightly provides a more robust CRM with advanced sales pipeline and project management features.
  • Folk vs Freshsales CRM: Folk focuses on intuitive relationship management and visual pipelines; Freshsales offers a comprehensive CRM with advanced automation and in-depth reporting for sales.
  • Folk vs Salesforce: Folk provides a user-friendly CRM for simple relationship management, while Salesforce is a highly customizable, scalable, and complex enterprise-level CRM with extensive features.
  • Folk vs Zendesk: Folk prioritizes simple, collaborative contact management for smaller teams, while Zendesk is a comprehensive customer service platform focused on ticketing and support.

자주 묻는 질문

Is Folk a good CRM alternative to Keap (Infusionsoft)?

Yes, Folk is a solid CRM alternative, especially for teams prioritizing simplicity and collaborative contact management. If you find Keap’s advanced features overwhelming, Folk offers a more streamlined, user-friendly experience.

Which CRM is better for sales and marketing automation?

Keap excels in sales and marketing automation, offering robust tools like automated follow-up sequences and detailed campaign management. If your business heavily relies on automated marketing and sales processes, Keap is the stronger choice.

Can I customize either Folk or Keap for my small business?

Keap provides extensive customization options, allowing you to tailor the CRM platform to your specific needs. Folk offers simpler customization, focusing on core functionality. For a highly customizable solution, choose Keap.

Which CRM has better email marketing capabilities?

Keap offers comprehensive email marketing features, including customizable templates and detailed analytics. While Folk provides basic email integration, Keap’s robust tools make it the superior choice for effective email marketing campaigns.

Is Keap (Infusionsoft) user-friendly for beginners?

Keap, formerly Infusionsoft, offers powerful features, but due to its advanced features, it can have a steeper learning curve for beginners. Folk is more user-friendly, offering a simpler interface, making it easier for new users to adopt.

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