Keap vs Monday CRM: Choose The Right One in 2025

by | Last updated Aug 5, 2025

Runner Up
keap
4.5
  • Automation Builder
  • Powerful CRM
  • Email & Text Marketing
  • Cool Landing Pages
  • Sales Pipeline
  • Free Plan Available
  • Paid Plan Starts at $249
Runner Up
Monday
3.5
  • Monday AI
  • Integrations Center
  • Smart Workflow Automation
  • Kanban Board
  • Gantt Chart
  • Free plan available
  • Paid Plans from $9/month
Keap vs Monday CRM

Picking the right CRM is tough. You’re considering Keap vs. Monday CRM, and both seem good.

But how do you know which one fits your business? 

Imagine choosing the wrong one. You waste time and money and maybe even lose customers. 

Don’t worry—we’ll explain Keap vs Monday CRM in a way that’s easy to understand.

Overview

We’ve put both Keap and Monday CRM through their paces. Our team spent weeks using each platform, testing features, and running real-world scenarios.

This hands-on experience allows us to provide a genuine, detailed comparison.

Keap CRM
4.5out of 5

Ready to get organized and save 15 hours a week? Keap’s powerful automation can make it happen. Go for ir now!

Pricing: You can try it for free. Paid plan starts at $249/month

Key Features:

  • Email Marketing
  • CRM
  • Sales and Marketing Automation
CTA
3.5out of 5

Want a CRM that’s as flexible as your marketing needs? See how it can transform your workflow!

Pricing: It has a free plan. The premium plan starts at $12/month.

Key Features:

  • Visual Workflow Management
  • Collaboration Tools
  • Integrations

 What is Keap?

Keap? Yeah, it’s built for small businesses. Think about it: you want to keep customers happy, right?

Keap helps you do just that. It’s like having a team, but it’s software.

It automates a lot of tasks and saves you time.

Also, explore our favorite Keap alternatives

What is Keap CRM

Our Take

Keap CRM

Keap is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features. However, it may not be best for larger companies with more complex needs.

Key Benefits

  • Built-in email marketing: Send targeted emails to your audience.
  • Easy-to-use automation: Automate tasks like sending follow-up messages and assigning leads.
  • Sales pipeline management: Track your deals and identify opportunities.
  • Ecommerce integrations: Connect Keap with your online store to manage orders and customers.

Pricing

Keap offers a free trial and a simple pricing structure to get you started.

  • Simple plan: Starts at $249/month (Annually Billed) and offers two users and 1500 contacts.
Keap Pricing

Pros

  • Great for small businesses.
  • Easy to learn and use.
  • Powerful email marketing tools.
  • Excellent automation features.

Cons

  • It can get expensive as you grow.
  • Limited customization options.
  • Not ideal for large enterprises.

What is Monday CRM?

Monday CRM? It’s all about flexibility. You want to customize your workflow, right?

Monday CRM lets you do that. It’s like a blank canvas. You build it how you need it.

Teams love it, as it helps everyone stay on the same page.

Also, explore our favorite Monday CRM alternatives

monday CRM homepage

Our Take

Monday CTA

Monday CRM is a good choice for businesses that want a visually appealing and easy-to-use CRM. However, it may not be best for those with complex sales needs or large teams.

Key Benefits

  • Visually appealing interface: Easy to navigate and understand.
  • Flexible and customizable: Adapt the platform to your specific needs.
  • Collaboration features: Work seamlessly with your team.
  • Integrations with popular apps: Connect with your favorite business tools.

Pricing

  • Free: $0 free forever.
  • Basic: $9/seat/month.
  • Standard: $12/seat/month.
  • Pro: $19/seat/month.
  • Enterprise: Custom Pricing based on your needs.
monday pricing

Pros

  • Visually appealing and user-friendly.
  • Flexible and customizable workflows.
  • Great for team collaboration.
  • Integrates with popular apps.

Cons

  • It can be expensive for large teams.
  • Limited reporting capabilities.
  • Not as feature-rich as some competitors.

Feature Comparison

Let’s dive into the core features. We’ll compare Keap and Monday CRM head-to-head.

This will help you see where each platform shines. We’ll look at the details.

1. Contact Management

  • Keap: This tool focuses on detailed contact profiles and includes custom fields and tags. It is designed for in-depth customer relationship management.
  • Monday.com: Offers visual contact boards. Allows easy organization and filtering. Strong for team-based contact management.
Gnatt chart of monday CRM

2. Lead Management

  • Keap: Features robust lead scoring and automated follow-ups. Catches leads and moves them through the sales process.
  • Monday.com: Provides customizable lead pipelines. Tracks lead through different stages—strong integration with other project management tools.

3. Marketing Campaign

  • Keap: Powerful campaign management with built-in email campaigns and landing pages. Integrates with Mailchimp for extended reach.
  • Monday.com emphasizes collaborative marketing campaign tracking. It has nine visual boards for planning and execution but lacks direct email marketing features.

4. Automation Tools

  • Keap: Extensive automation tools for repetitive tasks. Focus on automating the sales process.
  • Monday.com: Workflow automation tools are highly customizable—11 Triggers and actionbased automations.

5. CRM Capabilities

  • Keap: Designed as a dedicated CRM software. Strong focus on small business sales and marketing.
  • Monday.com: Functions as a flexible work OS with strong CRM capabilities. It is a good point to discuss vs. monday.com.

6. Ease of Use & Onboarding

  • Keap: Offers guided onboarding and tutorials. Some users find it takes time to learn advanced features.
  • Monday.com: Known for its user-friendly interface. The visual design makes ease of use a strong point. Many user reviews reflect this.

7. Customization

  • Keap: Provides customization within its pre-built framework. Tailored for small business workflows.
  • Monday.com offers extensive customization of boards and workflows. It can be adapted to various business needs and provides a free trial.
What is Keap CRM

What to look for when choosing CRM software?

  • Task Management: Check for robust task management features that allow you to see all the data on project progress.
  • Customization: Can you create custom fields and workflows? This is crucial for adapting a project management tool to your specific needs.
  • Automation: Look for sales and marketing automation features to streamline your sales process. Some tools, like Keap CRM, specialize in this.
  • Collaboration: Does it make it easy for every team member to communicate and see task dependencies with just a few clicks?
  • Reporting: Can it show you Gantt charts and other visuals to understand project progress and monitor task management?
  • Pricing: Is there a basic plan or even a free plan to get started? Does it offer an enterprise plan for when you scale?
  • Integrations: How well does it connect with other work management tools you already use?
  • Core Functionality: Do you need a dedicated project management software or a CRM with strong project features? For a small business, Keap CRM offers a focused suite for sales and marketing automation.
  • Sales Features: If you are a sales team, look for a strong sales automation suite, including sales campaigns and a good landing page builder.
  • Other Needs: Do you need time tracking, or invoicing and payment processing? These are key for many business strategy plans.
  • Email & Landing Pages: Can you easily run email marketing campaigns and connect multiple landing pages? This is a key feature to recommend Keap CRM for.
  • Overall Business: Think about your whole business line and what you need for managing projects.

Final Verdict

So, which one wins? It depends on you. Keap is excellent if you need strong marketing automation. 

But if you want total control over workflows, Monday CRM is better.

WWe’vetested both. We spent weeks using them. We know what works.

For many businesses, Monday CCRM’s flexibility makes it our top pick. It grows with you.

It fits how you work. Choose what fits your needs best.

WWe’veshown you the facts. Now, make the right choice for your business. Remember, the best CRM is the one your team will use. 

Consider your team and technical comfort. Either platform can be a powerful tool for growing your business.

More of Keap

Here’s a comparison of Keap with various alternatives:

  • Keap vs Pipedrive: Keap excels in marketing automation and integrated sales. Pipedrive focuses more on visual sales pipeline management and deal tracking.
  • Keap vs GoHighLevel: GoHighLevel is an all-in-one platform for agencies, offering white-label options and extensive automation.
  • Keap vs ActiveCampaign: Keap provides an all-in-one business automation solution for service-based small businesses. ActiveCampaign specializes in sophisticated email marketing and customer experience automation.
  • Keap vs HubSpot: Keap integrates CRM, marketing automation, and e-commerce for small businesses. HubSpot offers a broader suite of hubs for sales, marketing, service, and content, suitable for various business sizes.
  • Keap vs ClickFunnels: Keap offers CRM, marketing automation, and e-commerce. ClickFunnels is primarily a sales funnel and landing page builder with some lead collection functionality.
  • Keap vs Folk: Keap provides robust sales and marketing automation with deep customization. Folk offers a simpler, user-friendly interface focused on collaborative contact management.
  • Keap vs Instantly: Keap is a comprehensive CRM and automation platform for sales and marketing. Instantly specializes in outbound sales outreach and lead generation.
  • Keap vs ClickUp: Keap is a dedicated CRM with strong sales and marketing automation. ClickUp is a versatile project management tool that can be configured as a CRM.
  • Keap vs Monday CRM: Keap is a dedicated CRM focused on small business sales and marketing automation. Monday CRM is a flexible work OS with strong customizable CRM capabilities for collaborative workflows.
  • Keap vs Capsule CRM: Keap offers advanced marketing automation and integrated business solutions. Capsule CRM is designed for simplicity and affordability, ideal for small—to medium-sized businesses.
  • Keap vs Insightly: Keap focuses on robust marketing automation and lead management. Insightly provides contact and project management with workflow automation, suitable for small—to mid-sized businesses.
  • Keap vs Freshsales CRM: Keap offers strong automation and is geared towards small businesses. Freshsales CRM is known for its affordability, user-friendly interface, and broad integrations.
  • Keap vs Salesforce: Keap is tailored for small business CRM and marketing automation. Salesforce is a highly customizable, scalable, industry-leading CRM for businesses of all sizes, especially enterprises.
  • Keap vs Zendesk: Keap excels in sales and marketing automation and e-commerce. Zendesk is primarily a customer service and support platform with robust ticketing and collaboration features.

More of Monday CRM

Here’s a brief comparison of Monday CRM with these software solutions:

  • Monday CRM vs Pipedrive: Monday CRM is a versatile work operating system with robust project and team management. Pipedrive is a sales-focused CRM known for its visual pipeline management and deal-closing features.
  • Monday vs GoHighLevel: Monday is really good for managing projects and team tasks. It helps you keep track of work visually. GoHighLevel is more of an all-in-one tool for marketing and sales.
  • Monday CRM vs Keap: Monday CRM provides highly customizable visual workflows for team collaboration and customer management, while Keap offers powerful sales and marketing automation designed for small businesses.
  • Monday CRM vs ActiveCampaign: Monday CRM focuses on visual collaboration and customizable dashboards for project and customer relationship tracking, whereas ActiveCampaign excels in advanced email marketing automation, segmentation, and detailed analytics.
  • Monday CRM vs Hubspot: Monday CRM offers a flexible, visual platform for managing projects and customer data, while HubSpot provides a comprehensive suite of marketing, sales, and customer service tools.
  • Monday CRM vs Clickfunnels: Monday CRM is a flexible work OS with strong CRM capabilities; ClickFunnels is primarily a sales funnel builder for creating landing pages and automating sales conversion processes.
  • Monday CRM vs Folk: Monday CRM provides highly customizable visual workflows and collaboration for diverse teams; Folk focuses on intuitive, collaborative contact management and enrichment with a simple interface.
  • Monday CRM vs Instantly: Monday CRM is a flexible work OS with CRM functionalities for visual pipeline management; Instantly specializes in automated cold email outreach and high-volume lead generation.
  • Monday CRM vs ClickUp: Monday CRM prioritizes visual and user-friendly project and work management; ClickUp is an all-in-one productivity platform offering extensive features for task management, CRM, and more.
  • Monday CRM vs Capsule CRM: Monday CRM provides extensive customization for workflows and projects, integrating CRM functionalities; Capsule CRM is a simpler, more affordable contact manager primarily focused on sales tracking.
  • Monday CRM vs Insightly: Monday CRM offers a highly customizable platform for managing projects and customer relationships, whereas Insightly provides a more traditional CRM with integrated project management.
  • Monday CRM vs Freshsales CRM: Monday CRM is a versatile work OS with CRM features for customizable tracking. At the same time, Freshsales CRM is a dedicated sales CRM with AI-powered lead management and automation.
  • Monday CRM vs Salesforce: Monday CRM offers a flexible, visual, and highly customizable platform for various business needs; Salesforce is an enterprise-level CRM with extensive, deep features for complex sales and marketing operations.
  • Monday CRM vs Zendesk: Monday CRM excels in visual project management and team collaboration for sales and other functions. At the same time, Zendesk is a specialized customer service platform focused on ticketing and support.

Frequently Asked Questions

Is Monday CRM better than HubSpot?

Monday CRM and HubSpot serve different needs. Monday CRM excels at customizable workflows and project management, while HubSpot is more potent at comprehensive marketing and sales. Choosing depends on your focus.

Can Keap integrate with other marketing tools?

Keap integrates with various tools, including Mailchimp, for email marketing. It also provides API access for custom integrations.

What kind of businesses is Monday CRM best for?

Monday CRM is ideal for teams needing flexible project and customer management. It also works well for businesses that prioritize collaborative workflows and customization.

Does Keap have automation capabilities?

Yes, Keap has strong automation features. It automates tasks like lead follow-ups, appointment scheduling, and marketing campaigns, allowing you to take action without manual input.

Is there a free trial for either platform?

Monday CRM offers a free trial that allows you to explore its features. Keap typically provides demos and consultations but not a traditional free trial.

Fahim Joharder

Fahim Joharder

Author

A tech enthusiast and writer with a passion for AI and software innovations. He simplifies complex topics to help readers stay ahead in the digital world.

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