Avvio rapido

Questa guida illustra tutte le funzionalità di Synthesia:
- Iniziare — Create your account and finish basic setup
- Come utilizzare gli avatar basati sull'intelligenza artificiale — Pick from 150+ AI avatars or build a personal avatar of yourself
- Come utilizzare la sintesi vocale — Turn your script into natural AI voices across 120+ languages and accents
- Come utilizzare i modelli personalizzabili — Start from 250+ pre-designed templates built for training and marketing
- Come utilizzare un editor video basato sull'intelligenza artificiale — Edit scenes, timing and animations without touching a complicated timeline
- Come utilizzare la collaborazione e la condivisione — Share projects, collect timestamped feedback and publish anywhere
- How to Use AI Video Assistant — Turn a topic, prompt or public URL into a finished video draft
- How to Use AI Screen Recorder — Record product walkthroughs and pair them with an AI presenter
- Come utilizzare la traduzione con un clic — Dub finished videos into 30+ languages with lip-sync that stays frame-accurate
- Come utilizzare i video interattivi — Add clickable hotspots, quizzes and branching paths to passive training videos
Tempo necessario: 5 minuti per ogni servizio
In questa guida troverete anche: Consigli professionali | Errori comuni | Risoluzione dei problemi | Prezzi | Alternative
Perché fidarsi di questa guida
I started making Synthesia videos months ago and have tested every feature here myself.
This tutorial comes from real projects, not vendor screenshots.

Synthesia is the Video di intelligenza artificiale generator most companies land on first.
Ma la maggior parte degli utenti sfrutta solo superficialmente le potenzialità della piattaforma.
Questa guida ti mostra come utilizzare tutte le principali funzionalità.
Passo dopo passo, con schermate e consigli da professionisti.
Tutorial di Synthesia
This How to Use Synthesia tutorial walks through the whole video creation process, from your first account to advanced tricks.

Sintesi
Turn plain testo into studio-quality videos with AI avatars and voiceovers in 140+ languages. No camera, no crew, no waiting on an edit. Start free with three minutes of video per month.
Introduzione a Synthesia
Prima di creare qualsiasi cosa, completa questa configurazione iniziale.
Ci vogliono circa tre minuti.
Here is what my own first week looked like:
Ora analizziamo passo passo ciascuna fase.
Passaggio 1: crea il tuo account
Go to the Synthesia website and click Get Started Free.
Inserisci il tuo indirizzo email di lavoro e crea una password.
✓ Punto di controllo: Controlla il tuo posta in arrivo per l'email di conferma.
Passaggio 2: Apri l'applicazione web
Synthesia runs in the browser, so there is nothing to install.
Log in and the dashboard loads with your recent projects and templates.
Ecco come si presenta:

✓ Punto di controllo: You should see the main dashboard and a New Video button.
Step 3: Finish Onboarding
Answer the short setup questions about your team and use case.
Synthesia uses those answers to surface relevant templates on your home page.
Upload your logo and brand colours if you are on a paid plan.
✅ Fatto: Sei pronto per utilizzare una qualsiasi delle funzioni seguenti.
Come utilizzare gli avatar Synthesia AI
Avatar AI let you put a presenter on screen without hiring one.
Ecco come usarlo passo dopo passo.
Step 1: Open the Avatars Tab
Click Avatars in the left panel of the editor.
You get 150+ diverse AI avatars sorted by style, age and setting.
Step 2: Pick a Framing
Choose waist-up shots for intros and chest-up shots for detailed explanations.
Add gestures like head nods or raised eyebrows so the delivery feels less stiff.
Ecco come si presenta:

✓ Punto di controllo: The avatar preview sits on your canvas at the framing you chose.
Step 3: Save It to the Scene
Drag your chosen avatar onto the canvas and lock the position.
Repeat for the rest of your scenes to keep one presenter throughout.
✅ Risultato: Your video now has a consistent AI presenter across every scene.
💡 Consiglio da professionista: A custom personal avatar costs $1,000 per year. Test the stock avatars first before you commit.
Come utilizzare Synthesia Text-to-Speech
Testo-voce turns your script into speech using AI voci.
Ecco come usarlo passo dopo passo.
Passaggio 1: Incolla il tuo script
Drop your text into the script box under each scene.
Keep every scene focused on one idea so the AI reads it cleanly.
Passaggio 2: Scegli una voce e una lingua
The speech engine covers 120+ languages and accents.
Match the accent to your audience, not to your own.
Ecco come si presenta:

✓ Punto di controllo: IL voce name shows under each scene and captions appear in the preview.
Step 3: Add Pauses and Captions
Insert pause tags where you want breathing room in the narration.
Switch on closed captions so viewers can follow without sound.
✅ Risultato: Your voiceovers now sound natural and stay readable for every viewer.
💡 Consiglio da professionista: Write numbers as words. The text-to-speech engine reads 2026 far better than a bare figure.
Come utilizzare i modelli personalizzabili di Synthesia
Modelli personalizzabili save you from designing videos from scratch.
Ecco come usarlo passo dopo passo.
Passaggio 1: Esplora la biblioteca
Open Templates from the dashboard and filter by use case.
There are 250+ pre-designed templates covering training, onboarding and marketing.
Step 2: Swap in Your Content
Replace the placeholder text, images and avatar with your own.
Keep a clear visual hierarchy in each scene so nothing feels crowded.
Ecco come si presenta:

✓ Punto di controllo: Your own text and images now sit inside the template layout.
Step 3: Save It as Your Own
Save the edited layout as a reusable template for your team.
Custom assets and brand kits keep every future video on brand.
✅ Risultato: You have a branded template your whole team can reuse in minutes.
💡 Consiglio da professionista: Build one template per video type. Onboarding, product update and policy videos each need a different rhythm.
Come utilizzare Synthesia AI Video Editor
intelligenza artificiale Video Editor handles scenes, timing and animations without a timeline.
Ecco come usarlo passo dopo passo.
Step 1: Arrange Your Scenes
Each scene is a card, much like a slide in PowerPoint.
That familiar layout is why most people learn the editor in an afternoon.
Step 2: Add Media and Animations
Upload images or clips, then set simple entrance animations.
Adjust background music so the sound never fights the voice.
Ecco come si presenta:

✓ Punto di controllo: Your media appears in the scene with the animation you picked.
Step 3: Preview Before You Generate
Hit play on the preview to check pacing and narration.
Fix anything odd, then click generate.
✅ Risultato: You caught the mistakes before spending render time on them.
💡 Consiglio da professionista: A test render of one scene costs little and tells you far more than a preview will.
Come utilizzare Synthesia per la collaborazione e la condivisione
Collaborazione e condivisione keeps review cycles inside the platform.
Ecco come usarlo passo dopo passo.
Step 1: Open a Space
Synthesia Spaces group your team’s projects in one shared place.
Invite reviewers by email and set edit or comment access.
Step 2: Collect Timestamped Feedback
Reviewers leave comments pinned to the exact second.
You resolve each note as you fix it, so nothing gets lost.
Ecco come si presenta:

✓ Punto di controllo: Comments appear in the side panel with a timestamp on each one.
Step 3: Share the Finished Video
Export an MP4 or generate share links for your audience.
Videos also push straight into most LMS apps.
✅ Risultato: Feedback lives next to the video instead of buried in email.
💡 Consiglio da professionista: Lock the script before you invite reviewers. Comments on a moving script waste everyone’s time.
Come utilizzare Synthesia AI Video Assistant
Video di intelligenza artificiale Assistente builds a first draft from almost nothing.
Ecco come usarlo passo dopo passo.
Step 1: Give It a Starting Point
Enter a topic, a prompt or a public URL.
The assistant reads it and writes a scene-by-scene script.
Step 2: Review the Draft
Check the generated text against the FOCA framework: focus, outcome, content, action.
A strategic script drives roughly 80% of a video’s success.
Ecco come si presenta:

✓ Punto di controllo: A full scene list appears with a script written under each scene.
Step 3: Edit and Approve
Rewrite anything that sounds generic, then approve the draft.
The assistant fills each scene with an avatar, visuals and voice.
✅ Risultato: A blank page became a working draft in under five minutes.
💡 Consiglio da professionista: Feed it your existing help page URL. The assistant keeps your own wording instead of inventing new claims.
Come utilizzare Synthesia AI Screen Recorder
Registratore schermo basato sull'intelligenza artificiale captures product walkthroughs inside Synthesia.
Ecco come usarlo passo dopo passo.
Step 1: Start a Recording
Click Record in the media panel and choose a tab or window.
No separate recording tool is needed.
Step 2: Trim the Capture
Cut dead air from the start and end of the clip.
Speed up slow sections so viewers stay with you.
Ecco come si presenta:

✓ Punto di controllo: The trimmed clip sits in your media library, ready to drop into a scene.
Step 3: Add a Presenter
Posiziona un Avatar AI beside the recording to narrate what happens.
Match the voice to the rest of your video series.
✅ Risultato: Your how-to video shows the product and explains it at the same time.
💡 Consiglio da professionista: Record at 1080p in a clean browser profile. Stray bookmarks date your video within weeks.
Come utilizzare Synthesia 1-Click Translation
Traduzione con un clic reaches global teams without re-recording anything.
Ecco come usarlo passo dopo passo.
Step 1: Open a Finished Video
Select any completed video from your project list.
Choose Translate from the options menu.
Passaggio 2: Scegli le tue lingue
AI Dubbing covers 30+ languages with frame-accurate lip-sync.
Select every market you need in one pass.
Ecco come si presenta:

✓ Punto di controllo: Each language appears as its own version inside your project list.
Step 3: Check Each Version
Watch a minute of each language before publishing.
Fix any term your glossary should have caught.
✅ Risultato: One English video became a full multi-language training set.
💡 Consiglio da professionista: Keep sentences short in the source script. Short lines translate cleanly and keep lip-sync tight.
Come utilizzare i video interattivi Synthesia
Video interattivi turn passive watching into active learning.
Ecco come usarlo passo dopo passo.
Step 1: Enable Interactivity
Open the video settings and switch on interactive elements.
This works on training videos and product tours alike.
Step 2: Add Hotspots and Quizzes
Drop clickable hotspots on key parts of the screen.
Add a short quiz to test whether the message landed.
Ecco come si presenta:

✓ Punto di controllo: Hotspot and quiz markers show on the scene you edited.
Step 3: Set Branching Paths
Send viewers down different paths based on their answers.
New hires skip what they already know.
✅ Risultato: Your training videos now measure understanding, not just views.
💡 Consiglio da professionista: Two questions per five minutes is plenty. More than that and completion rates drop fast.
Suggerimenti e scorciatoie per Synthesia Pro
After eight months of daily use, these are the tips I’d hand a new user.

Scorciatoie da tastiera
| Azione | Scorciatoia |
|---|---|
| New scene | Ctrl / Cmd + Invio |
| Scena duplicata | Ctrl / Cmd + D |
| Ascolta l'anteprima | Barra spaziatrice |
| Annulla l'ultima modifica | Copia il componente selezionato |
Funzionalità nascoste che la maggior parte delle persone non nota
- Synthesia Academy: free courses on localization and advanced production, with worked examples worth a deep dive.
- Kit di marca: lock fonts, colours and logo placement once so every video matches without manual checks.
- Pronunciation glossary: teach the AI how to say product names, then stop fixing the same word forever.
Errori comuni da evitare con Synthesia
Mistake #1: Writing the script last
❌ Sbagliato: Picking avatars and templates first, then forcing text to fit the scenes you already built.
✅ A destra: Write and cut the script first. It decides most of whether the video works.
Mistake #2: Cramming every scene
❌ Sbagliato: Stacking text, charts and animations on one slide until viewers stop following.
✅ A destra: One idea per scene. Let the AI voice carry detail the screen doesn’t need.
Mistake #3: Skipping the preview
❌ Sbagliato: Clicking generate on a 12-minute video without checking pacing or pronunciation.
✅ A destra: Preview every scene, then generate. Waiting for a re-render costs more than a two-minute check.
Risoluzione dei problemi di Synthesia
Problem: Video generation is stuck
Causa: Long videos queue behind other jobs during busy hours.
Aggiustare: Generation normally takes 3 to 20 minutes depending on length. Close the tab and wait for the email. Split anything over 10 minutes into shorter videos.
Problem: The avatar mispronounces your brand name
Causa: The speech engine guesses unfamiliar words from spelling alone.
Aggiustare: Add the word to your pronunciation glossary with a phonetic spelling. Regenerate that scene only, not the whole video.
Problem: An uploaded clip won’t play
Causa: The file uses an unsupported codec or exceeds the upload limit.
Aggiustare: Re-export as an MP4 with H.264 video and AAC sound, then upload again. Keep single files under the plan limit shown on the upload page.
📌 Nota: If none of these fix your issue, contact Synthesia support.
Che cos'è Synthesia?
Sintesi is an AI video generator that creates studio-quality videos from text.
Think of it as a film crew that lives in a browser tab.
You write, it casts an avatar, records the voice and edits the result.
Companies create videos this way for onboarding, product updates and customer service.
Every video created here can be updated later without re-recording anything.
Guarda questa breve panoramica:
Include le seguenti caratteristiche principali:
- Avatar AI: Pick from 150+ AI avatars or build a personal avatar of yourself
- Testo-voce: Turn your script into natural AI voices across 120+ languages and accents
- Modelli personalizzabili: Start from 250+ pre-designed templates built for training and marketing
- Editor video AI: Edit scenes, timing and animations without touching a complicated timeline
- Collaborazione e condivisione: Share projects, collect timestamped feedback and publish anywhere
- Assistente video basato sull'intelligenza artificiale: Turn a topic, prompt or public URL into a finished video draft
- Registratore schermo basato sull'intelligenza artificiale: Record product walkthroughs and pair them with an AI presenter
- Traduzione con un clic: Dub finished videos into 30+ languages with lip-sync that stays frame-accurate
- Video interattivi: Add clickable hotspots, quizzes and branching paths to passive training videos
Synthesia is built on AI ethics and sicurezza. It is SOC 2 and GDPR compliant, and a Trust and Safety team reviews content with both human and AI moderation.
Non-consensual clones of celebrities or political figures are blocked, and explicit consent is required before any likeness is used.
The technology does not suit every job. High-impact presentazioni still need a real person on camera.
Per una recensione completa, consulta la nostra Recensione di Synthesia.

Prezzi di Synthesia
Ecco quanto costerà Synthesia nel 2026:
| Piano | Prezzo | Ideale per |
|---|---|---|
| Antipasto | $ 18/mese | Solo creators testing regular video creation |
| Creatore | $ 64/mese | Marketers and trainers publishing weekly |
| Impresa | Prezzi personalizzati | Companies needing brand kits and security reviews |
Prova gratuita: Yes. A free plan gives you three minutes of video per month, six stock avatars and every AI voice.
Garanzia di rimborso: No refund window is published, so test on the free plan first.

💰 Miglior rapporto qualità-prezzo: Creator — brand kits, more video minutes and the editing control most teams end up needing.
One note on cost: a custom AI avatar is $1,000 per year, more than the subscription itself. Most businesses still come out ahead against filmed production.
Sintesi contro alternative
Come si posiziona Synthesia rispetto alla concorrenza? Ecco il panorama competitivo:
| Attrezzo | Ideale per | Prezzo | Valutazione |
|---|---|---|---|
| Sintesi | Training and internal communications | $ 18/mese | ⭐ 4.6 |
| HeyGen | Social clips | $29/mese | ⭐ 4,5 |
| Colosso | Team di apprendimento | 27 dollari al mese | ⭐ 4.4 |
| Veed | Editing real footage | $ 19/mese | ⭐ 4.3 |
| Elai | Slides to video | 23 dollari al mese | ⭐ 4.2 |
| Vidnoz | Budget testing | 17 dollari al mese | ⭐ 4.0 |
| Cervello profondo | Sicurezza aziendale | 24 dollari al mese | ⭐ 4.2 |
| FATTO | sviluppatori | $ 18/mese | ⭐ 4.1 |
Scelte rapide:
- Il migliore in assoluto: Synthesia — the widest language support and the cleanest editing experience.
- Miglior budget: Vidnoz — free daily credits let you learn AI video at no cost.
- Ideale per principianti: InVideo — prompt-to-video with stock footage and no avatar setup.
- Ideale per video di formazione: Colossyan — branching scenarios built for learning teams.
🎯 Alternative a Synthesia
Cerchi alternative a Synthesia? Ecco le migliori opzioni:
- 🚀 HeyGen: Faster avatar video generation with sharper lip-sync. Better for short social clips than long internal training modules.
- 🧠 Colosso: Built for learning teams. Branching scenarios and two-avatar conversations make compliance training feel less flat.
- 🎨 Veed: A browser video editor first, AI avatars second. Best if you also cut real footage and add subtitles.
- ⚡ Elai: Turns slide decks and blog links into narrated videos quickly. Light interface with a small learning curve.
- 💰 Vidnoz: The cheapest way to test AI video. Daily free credits, though the avatars look noticeably less polished.
- 🔒 Cervello profondo: Enterprise avatars with tight security controls. Popular with news desks and finance teams.
- 🎯 Sintesi: Wide AI voice library with commercial rights included. Strong for voiceovers on existing footage.
- 🏢 Ora uno: Studio-quality presenters aimed at corporate communications teams producing videos at scale.
- 🔧 FATTO: Developer-friendly API that animates a single photo into a talking head. Good for personalised sensibilizzazione.
- ⭐ Virbo: Wondershare’s lightweight avatar tool. Aimed at e-commerce clips and quick product explainers.
- 📊 Vidyard: Video hosting and sales outreach with analytics, plus AI avatars for prospecting messages.
- 💼 Fliki: Text-to-video with strong AI voices. Turns blog posts and scripts into narrated clips fast.
- 🔥 Speechify: Voice-first tool for turning text into speech. Useful when you only need narration, not video.
- 👶 InVideo: Prompt-to-video using stock footage instead of avatars. Friendly for beginners making marketing videos.
- 🌟 Creatify: Ad-focused generator that spins product ad variations straight from a store URL.
- 🎬 Didascalie AI: Mobile-first editing and AI presenters. Great for creators working entirely from a phone.
Per l'elenco completo, consultare il nostro Alternative a Synthesia guida.
⚔️ Confronto tra Synthesia
Ecco come Synthesia si posiziona rispetto a ciascun concorrente:
- Synthesia contro HeyGen: HeyGen wins on avatar realism and speed. Synthesia wins on team controls, translation depth and enterprise security.
- Synthesia vs Colossyan: Colossyan has richer scenario branching. Synthesia has more avatars, more languages and a far bigger template library.
- Synthesia contro Veed: Veed is better for editing filmed video. Synthesia is better when the avatar is the whole video.
- Synthesia contro Elai: Elai converts decks faster. Synthesia produces cleaner output and gives you far more voice and avatar control.
- Synthesia contro Vidnoz: Vidnoz costs less on paper. Synthesia looks professional enough to put in front of customers and new hires.
- Synthesia vs Deepbrain: Deepbrain matches Synthesia on security. Synthesia is easier to learn and ships new features much faster.
- Sintesi contro Sintesi: Synthesys is voice-led. Synthesia gives you the full video creation process, not just the speech layer.
- Synthesia vs Prima Ora: Hour One has polished presenters. Synthesia has better editing, translation and collaboration for everyday projects.
- Sintesi vs D-ID: D-ID is an API play. Synthesia is a full platform your non-technical teammates can actually use.
- Synthesia vs Virbo: Virbo is cheaper and simpler. Synthesia handles long-form training videos that Virbo was never built for.
- Synthesia contro Vidyard: Vidyard wins on hosting and tracking. Synthesia wins on the actual video generation quality.
- Synthesia contro Fliki: Fliki is cheaper for stock-footage videos. Synthesia is the pick when you need a human presenter.
- Synthesia vs Speechify: Speechify only handles voice. Synthesia adds avatars, scenes, captions and translation on top of that.
- Synthesia vs InVideo: InVideo suits ads and social. Synthesia suits training videos where a presenter explains something on camera.
- Synthesia vs Creatify: Creatify is built for paid ads. Synthesia is built for internal communications, onboarding and customer education.
- Synthesia contro l'IA per i sottotitoli: Captions AI is made for a YouTube channel workflow. Synthesia is made for companies training staff.
Inizia subito a usare Synthesia
Hai imparato a usare tutte le principali funzionalità di Synthesia:
- ✅ Avatar basati sull'IA
- ✅ Sintesi vocale
- ✅ Modelli personalizzabili
- ✅ Editor video basato sull'intelligenza artificiale
- ✅ Collaborazione e condivisione
- ✅ Assistente video basato sull'intelligenza artificiale
- ✅ Registratore schermo basato sull'intelligenza artificiale
- ✅ Traduzione con un clic
- ✅ Video interattivi
Passo successivo: Scegli una funzionalità e provala subito.
La maggior parte delle persone inizia con gli avatar basati sull'intelligenza artificiale.
Ci vogliono meno di cinque minuti.
Domande frequenti
Come si usa Synthesia?
Create a free account, pick a template, paste your script, choose an AI avatar and voice, then click generate. Your video renders in a few minutes.
Come utilizzare Synthesia AI gratuitamente?
The free plan gives you three minutes of video per month, six stock avatars and the full range of AI voices. No card is needed to test it.
How do I put a song into Synthesia?
Quello domanda usually means the piano app, not the AI video generator. In Synthesia AI you add background music from the media panel inside the editor.
Come faccio ad aggiungere un video a Synthesia?
Open a scene, click Upload in the media library, then drop in your MP4. You can also record clips directly with the built-in AI screen recorder.
Come funziona Synthesia AI?
You write text, Synthesia turns it into speech with AI voices, then animates a chosen avatar to match. Scenes, animations and captions are added in the editor.













