Avvio rapido
Come utilizzare la pianificazione e la programmazione dei post
- Iniziare — Create your account and connect your social channels
- — Programma i post su tutte le piattaforme contemporaneamente — Plan and schedule posts across multiple platforms from one calendar
- — Gestisci tutti gli account da un unico posto — Give every brand its own organized workspace
- — Crea post con strumenti creativi integrati — Build platform-specific posts with the Post Builder and image editor
- — Ottieni l'approvazione del team prima di pubblicare — Route posts through custom approval workflows before publishing
- Come utilizzare la gestione della community — Answer comments and messages from one shared inbox
- — Monitora le prestazioni e genera report — Track performance and schedule automated reports
- — Organizza i post per campagna con etichette e tracciamento UTM — Group posts with labels and measure campaign success
- — Invita i membri del team e assegna i ruoli — Keep teams aligned with comments, notes, and shared calendars
- — Proteggi il tuo marchio con controlli di accesso basati sui ruoli — Control who can access, edit, and publish content
Tempo necessario: 5 minuti per ogni servizio
In questa guida troverete anche: Consigli professionali | Errori comuni | Risoluzione dei problemi | Prezzi | Alternative
Perché fidarsi di questa guida
I’ve used Loomly for eight months and tested every feature covered here.
Questo tutorial si basa su una reale esperienza pratica, non su slogan di marketing o screenshot di fornitori.
Loomly is one of the most powerful social media management tools available today.
Ma la maggior parte degli utenti ne sfrutta solo una minima parte delle potenzialità.
Questa guida ti mostra come utilizzare tutte le principali funzionalità.
Passo dopo passo, con schermate e consigli da professionisti.
Tutorial di Loomly
This complete How to Use Loomly tutorial walks you through every feature, from setup to advanced tips.
Telaio
Plan, create, and schedule social media content for every network in one place. Loomly gives teams a clear calendar, approval flows, and analytics. Start your 15-day free trial — no credit card required.
Come iniziare con Loomly
Prima di utilizzare qualsiasi funzionalità, completa questa configurazione iniziale.
Ci vogliono circa 3 minuti.
Prima di iniziare, guarda questa breve panoramica:
Ora analizziamo passo passo ciascuna fase.
Step 1: Create Your Loomly Account
Go to Loomly’s website and click “Start Your Free Trial.”
Inserisci il tuo indirizzo email e crea una password.
Every new Loomly account starts with a 15-day free trial.
✓ Punto di controllo: Controlla il tuo posta in arrivo per ricevere un'e-mail di conferma.
Passaggio 2: collega i tuoi canali social
Log in on your computer and open the social accounts screen.
Connect Facebook, Instagram, LinkedIn, Pinterest, YouTube, and other social media platforms.
Here’s a quick look at what you unlock:
✓ Punto di controllo: Your connected social channels show active status icons.
Step 3: Set Up Your First Workspace
Create a workspace for each brand or client you manage.
Loomly lets you run separate calendars for different groups or projects.
Explore the dashboard for a minute to learn the layout.
✅ Fatto: You’re ready to create your first post.
How to Use Loomly Post Planner & Scheduler
ti permette di programmare i post su tutte le piattaforme collegate contemporaneamente. lets you schedule posts across multiple platforms from one shared calendar.
Ecco come usarlo passo dopo passo.
Passaggio 1: Apri il calendario
Click “Calendar” in the left menu.
The calendar view shows every planned post and its scheduled date.
Step 2: Pick a Date and Slot
Click any date to start a post for that day.
Choose which social media platforms should receive it.
Ecco come si presenta:
✓ Punto di controllo: Your draft appears on the calendar in its slot.
Passaggio 3: Pianificalo
Set the time and click “Schedule.”
Loomly publishes automatically at the scheduled time — no manual posting needed.
✅ Risultato: Your social media content now runs on a consistent posting schedule.
💡 Consiglio da professionista: Consistency builds audience expectations and engagement. Users report a 91% satisfaction rate for Loomly’s scheduling features.
Dashboard e area di lavoro dei social media
ti permette di gestire tutti i tuoi account social da un unico centro di controllo. lets you run each brand from its own organized hub.
Ecco come usarlo passo dopo passo.
Passaggio 1: Apri la tua dashboard
The dashboard shows scheduled posts, drafts, and items waiting on approval.
It’s your daily command center for managing social media.
Step 2: Create Workspaces
Add a separate workspace for each brand, client, or Attività commerciale you handle.
Ecco come si presenta:
✓ Punto di controllo: Each workspace shows its own calendar and connected accounts.
Passaggio 3: Invita il tuo team
Invite team members and assign roles for better organization.
✅ Risultato: Every brand stays separated, so nothing gets posted to the wrong account.
💡 Consiglio da professionista: Give clients a view-only role. They can track progress without touching your calendar.
How to Use Loomly Social Media Content Creator
Creazione di contenuti per i social media lets you create posts tailored to each network.
Ecco come usarlo passo dopo passo.
Step 1: Click “Create Post”
Click “Create Post” in Loomly’s dashboard to start a new post.
Stuck? Loomly provides built-in post ideas for daily inspiration.
Step 2: Write and Add Visuals
Type your copy, then upload pictures and videos from your Content Library.
Canva and Unsplash integrations help you build eye-catching visuals fast.
Ecco come si presenta:
✓ Punto di controllo: The preview updates for each platform as you edit.
Step 3: Fine-Tune Each Version
Use the Fine-Tuning panel to adjust text and visuals per channel.
Customize the same idea for feeds, Stories, and Reels.
✅ Risultato: One draft becomes polished, platform-specific posts.
💡 Consiglio da professionista: The built-in image editor crops and resizes visuals without leaving your browser. No design software needed.
How to Use Loomly Collaborator & Approval Workflows
Consente di ottenere l'approvazione del team prima che qualsiasi post venga pubblicato. lets you route every post past a reviewer before publishing.
Ecco come usarlo passo dopo passo.
Step 1: Set Approval Tiers
Custom approval workflows can have multiple tiers.
That layered review protects brand consistency and accuracy.
Step 2: Submit Posts for Review
Collaborators review and approve posts before they go live.
Ecco come si presenta:
✓ Punto di controllo: Submitted posts show a “Pending Approval” status.
Step 3: Approve or Request Edits
Approvers push posts live or send them back with feedback.
✅ Risultato: Nothing reaches your audience without proper sign-off.
💡 Consiglio da professionista: Centralize feedback in Post View using public or private comments. It beats scattered email threads every time.
How to Use Loomly Community Manager
Gestione della comunità lets you engage with your audience across every connected account.
Ecco come usarlo passo dopo passo.
Step 1: Open Interactions
The Interactions feature collects comments and messages from all connected accounts.
Step 2: Reply From One Inbox
Answer followers directly inside Loomly instead of hopping between apps.
Ecco come si presenta:
✓ Punto di controllo: Handled conversations move out of your queue.
Step 3: Assign Conversations
Route tricky questions to the right team member.
✅ Risultato: You engage faster and never miss customer messages.
💡 Consiglio da professionista: Reply within an hour when possible. Quick answers turn casual followers into fans.
Analisi e report sui social media
Consente di monitorare le prestazioni e generare report per le parti interessate. lets you track how many people viewed and liked your posts.
Ecco come usarlo passo dopo passo.
Passaggio 1: Aprire Analytics
Loomly provides analytics for every connected account and published post.
Step 2: Review Performance
Check reach, clicks, and engagement to see what lands.
Ecco come si presenta:
✓ Punto di controllo: Charts display metrics for your chosen date range.
Passaggio 3: Pianificare i report automatici
Automatizzato segnalazione compiles metrics into clean reports for stakeholders.
Set them to send weekly or monthly.
✅ Risultato: You now grow your audience using Loomly’s own performance data.
💡 Consiglio da professionista: Apply UTM parameters to posts. You’ll see exactly which campaigns drive website traffic.
How to Use Loomly Campaign Manager
Gestione della campagna lets you group related posts and track campaign success.
Ecco come usarlo passo dopo passo.
Step 1: Create Post Labels
Apply labels like “Q4 product roundup” to categorize content.
Step 2: Filter by Label
Filter the calendar and analytics by label for cleaner reporting.
Ecco come si presenta:
✓ Punto di controllo: Only posts carrying that label stay visible.
Step 3: Compare Campaign Results
Stack labeled campaigns side by side to see which ideas win.
✅ Risultato: You measure campaigns accurately — no spreadsheets required.
💡 Consiglio da professionista: Create hashtag collections for each campaign. Reusable sets improve post discoverability and save typing.
How to Use Loomly Seamless Collaborator
Collaborazione senza soluzione di continuità lets teams plan, comment, and publish together in real time.
Ecco come usarlo passo dopo passo.
Step 1: Add Notes and Comments
Leave comments on posts for team feedback.
Add notes for reminders or extra context.
Step 2: Work in a Shared Calendar
Everyone sees the same plan, so nothing gets published twice.
Ecco come si presenta:
✓ Punto di controllo: Teammates’ edits and comments appear as they happen.
Step 3: Track Post History
Version history shows who changed what, and when.
✅ Risultato: Writers, designers, and managers collaborate without messy handoffs.
💡 Consiglio da professionista: Use private comments for internal debates and public comments for client-facing notes.
Proteggi il tuo marchio con controlli di accesso basati sui ruoli e restrizioni di pubblicazione.
ti permette di proteggere il tuo marchio con controlli di accesso basati sui ruoli. lets you control who can access, edit, and publish content.
Ecco come usarlo passo dopo passo.
Step 1: Set User Roles
Assign roles so each person gets exactly the access they need.
Step 2: Limit Publishing Rights
Only approved users can push posts live.
Ecco come si presenta:
✓ Punto di controllo: Restricted users see editing tools but no publish button.
Step 3: Review Account Activity
Revisione contabile changes regularly to catch mistakes before they spread.
✅ Risultato: Your brand stays protected across every network.
💡 Consiglio da professionista: Review roles quarterly. Old contractor accounts are the most common security gap.
Dopo aver testato Loomly per oltre due anni, ecco i miei migliori consigli.
After testing Loomly for eight months, here are my best tips.
Scorciatoie da tastiera
Loomly runs in your browser, so these standard shortcuts work everywhere.
| Azione | Scorciatoia |
|---|---|
| Find any post or setting on a page | Ctrl + F (Cmd + F su Mac) |
| Open a workspace in a new tab | Ctrl + clic |
| Zoom the calendar in or out | Ctrl + Plus / Minus |
| Refresh analytics data | Torna alla dashboard |
Funzionalità nascoste che la maggior parte delle persone non nota
- Google Drive integrations: Import media straight from Drive into your Content Library.
- Reusable post templates: Save templates for recurring content and cut creation time in half.
- Bulk media upload: Upload, label, and organize assets in batches for quick access later.
Errore n. 1: pubblicare gli stessi contenuti su ogni piattaforma
Mistake #1: Posting Identical Content Everywhere
❌ Sbagliato: Blasting one generic post to every network and hoping it fits.
✅ A destra: Use the Fine-Tuning panel to customize text and visuals per platform.
Mistake #2: Skipping the Approval Step
❌ Sbagliato: Publishing directly and letting typos reach thousands of followers.
✅ A destra: Run approval workflows so a second pair of eyes checks every post.
Errore n. 3: Ignorare i dati analitici
❌ Sbagliato: Posting on gut feeling and never opening the reports tab.
✅ A destra: Let performance data shape future content strategies and your social media goals.
Problema: la pubblicazione del post non è riuscita.
Problem: A Connected Account Keeps Disconnecting
Causa: The network expired Loomly’s access token, usually after a password change.
Aggiustare: Reconnect the account and approve every permission request.
Problem: A Post Failed to Publish
Causa: The post breaks a platform rule, like video length or image size.
Aggiustare: Read the error message, adjust the post, then reschedule it.
Problema: l'analisi non mostra dati
Causa: Fresh connections need time to pull historical metrics.
Aggiustare: Wait a few hours, refresh, and check the account connection again.
📌 Nota: If none of these fix your issue, contact Loomly support.
Che cos'è Loomly?
Telaio is an easy to use social media management platform for teams and creators.
Teams use it to plan, create, and schedule social media content in one place.
Think of it as a shared newsroom calendar for all your social channels.
Guarda questa breve panoramica:
Loomly helps streamline your whole social media process by making planning and scheduling easier.
Agencies and creators use social media management platforms like this to stay consistent.
Include le seguenti caratteristiche principali:
- Programma la pubblicazione automatica su tutte le piattaforme. Queue content weeks ahead across every network.
- Gestisci più marchi da spazi di lavoro di calendario separati. One organized hub per brand or client.
- Ricevi idee per i post, suggerimenti per gli hashtag e consigli in tempo reale. Post Builder, ideas, and an image editor.
- Processo di approvazione a più livelli con commenti da parte del team. Multi-tier reviews before anything publishes.
- Gestione della comunità: Comments and messages handled from one inbox.
- Monitora le metriche di performance ed esporta i report programmati. Performance tracking with automated reporting.
- Gestione della campagna: Labels and hashtag collections that keep campaigns organized.
- Collaborazione senza soluzione di continuità: Notes, comments, and roles keep teams in sync.
- Controlli di accesso basati sui ruoli per proteggere le risorse del marchio. Permissions that protect your accounts and brand.
It’s user friendly, with a simple layout and all the tools teams need.
Per una recensione completa, consulta la nostra Recensione di Loomly.
AnyBiz vale il suo prezzo?
Piccoli team che gestiscono fino a 12 account social.
| Piano | Prezzo | Ideale per |
|---|---|---|
| Antipasto | Contatta per i prezzi | Creatori individuali e piccoli team |
| Al di là | Contatta per i prezzi | Growing brands and agencies |
Prova gratuita: Yes — 15 days with full access, no credit card required.
Garanzia di rimborso: Not advertised — the free trial covers your testing instead.
💰 Miglior rapporto qualità-prezzo: Starter — request a quote; it covers everything most small teams need.
Run the full trial before you subscribe, and confirm current pricing with sales.
Lemlist contro alternative
Analisi aziendale e monitoraggio dei social media
| Attrezzo | Ideale per | Prezzo | Valutazione |
|---|---|---|---|
| Telaio | Team planning and approvals | Costume | ⭐ 4 |
| Germoglio sociale | Reportistica aziendale | $ 199/mese | ⭐ 4.4 |
| Respingente | Pianificazione del budget | 6 dollari al mese | ⭐ 4.3 |
| Agorapulse | Social inbox power | 79 dollari al mese | ⭐ 4,5 |
| Zoho Social | utenti Zoho | 15 dollari al mese | ⭐ 4.4 |
| Dopo | Ho creato un team di IA per | 25 dollari al mese | ⭐ 4.2 |
| Pilota sociale | Agenzie con un budget limitato | 30 dollari al mese | ⭐ 4.4 |
| Inviabile | Reportistica white-label | $29/mese | ⭐ 4,5 |
Scelte rapide:
- Il migliore in assoluto: Loomly — planning, approvals, and analytics in one clean package.
- Miglior budget: Buffer — start free, then pay per channel.
- Ideale per principianti: Later — visual-first and simple to learn.
- Ideale per le agenzie: Sprout Social — deep reporting and listening at scale.
Analisi di livello aziendale, monitoraggio dei social media e
Scegli un modello. Inserisci i tuoi dati. Prezi trasforma dati noiosi in qualcosa che le persone hanno davvero voglia di guardare.
- 🚀 Germoglio sociale: Premium suite with listening and deep enterprise analytics.
- 💰 Socialpilot: Agency features at roughly half the usual price.
- 🎨 Inviabile: White-label dashboards and reports built for client work.
- ⚡ Studio di contenuti: Content discovery plus automazione recipes for fast publishing.
- 🔧 Posta dell'eroe: Lifetime-deal scheduler for cost-conscious marketers.
- 🌟 Agorapulse: Excellent unified inbox with strong ROI tracking.
- 💼 Zoho Social: Natural pick for teams already inside Zoho’s suite.
- 👶 Respingente: Clean, simple, and forever affordable for beginners.
- 🏢 Sprinklr: Enterprise-grade customer experience across every channel.
- 📊 Dopo: Visual grid planning with strong link-in-bio traffic tools.
- 🧠 Fiammata: AI-first creation that drafts on-brand posts for you.
- ⭐ Metricool: Scheduling plus ad tracking with a generous free tier.
Per l'elenco completo, consultare il nostro Alternative al telaio guida.
⚔️ Confronto tra Lemlist
Buffer è gratuito e semplice. Loomly è più adatto ai team che necessitano di approvazioni.
- Loomly contro Sprout Social: Sprout wins on analytics depth; Loomly wins on price and simplicity.
- Loomly vs Socialpilot: Socialpilot is cheaper; Loomly offers stronger approval flows.
- Loomly contro Sendible: Sendible suits white-label agencies; Loomly feels friendlier for in-house teams.
- Loomly vs Content Studio: Content Studio wins discovery; Loomly wins collaboration.
- Loomly contro Heropost: Heropost is cheaper long term; Loomly is more polished and reliable.
- Loomly contro Agorapulse: Agorapulse has the better inbox; Loomly has better planning tools.
- Loomly contro Zoho Social: Zoho wins on CRM ties; Loomly wins on content workflow.
- Loomly contro Buffer: Buffer is simpler and cheaper; Loomly handles teams far better.
- Loomly contro Sprinklr: Sprinklr targets enterprises; Loomly fits small and mid-size teams.
- Loomly contro Later: Later rules Instagram grids; Loomly covers more networks equally well.
- Loomly contro Blaze: Blaze generates content faster; Loomly manages the full publishing process.
- Loomly contro Metricool: Metricool wins on free analytics; Loomly wins on approvals.
Hai imparato a usare tutte le principali funzionalità di Loomly:
✅ Pianificazione e programmazione post-produzione
- ✅ Dashboard e area di lavoro per i social media
- ✅ Creazione di contenuti per i social media
- ✅ Flussi di lavoro di collaborazione e approvazione
- ✅ Analisi e report sui social media
- ✅ Gestione della community
- ✅ Gestione delle campagne
- ✅ Collaborazione senza interruzioni
- ✅ Sicurezza dei contenuti
- La maggior parte delle persone inizia con la pianificazione e la programmazione post-evento.
Passo successivo: Scegli una funzionalità e provala subito.
Sì, Loomly è molto facile da usare. La dashboard ha un layout pulito con un calendario visivo che semplifica la programmazione. Anche i principianti possono iniziare a creare e programmare post in pochi minuti. Loomly include anche tutorial integrati per aiutarti a imparare ogni funzionalità.
Ci vogliono meno di 5 minuti.
Connect one account, create a post, and level up your social media game.
Domande frequenti
Loomly è facile da usare?
Yes. Loomly is user friendly, with a clean layout, guided post creation, and helpful tutorials. Most people schedule their first post within minutes of signing up.
Qual è il piano di base di Loomly?
Loomly’s entry plan is Starter, with pricing available on request from the sales team. A 15-day free trial lets you test everything before paying.
È possibile utilizzare Loomly gratuitamente?
There’s no permanent free plan, but every account starts with a 15-day free trial. No credit card is required to try it.
Come programmare i post su Loomly?
Click “Create Post,” write your content, pick your channels, then choose a date and time. Loomly publishes automatically at the scheduled moment.
Qual è il migliore, Hootsuite o Loomly?
Loomly wins on ease of use and approval workflows for small teams. Hootsuite suits enterprises that need social listening and deeper integrations.
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