⚡ Quick Verdict:
- Pricing: Monday CRM starts at $9/user/month. HubSpot offers free tools at $0/month, then $15/seat/month.
- Best for: HubSpot suits inbound marketing and contact management. Monday CRM suits managing projects next to deals.
- Key difference: HubSpot bundles Marketing Hub, Sales Hub, and Service Hub. Monday CRM sits on top of work management boards.
- Our pick: Monday CRM for most small businesses, thanks to a lower entry price and simpler setup.
HubSpot and Monday CRM both call themselves a crm platform.
But the two products grew from very different roots.
HubSpot started with inbound marketing, landing pages, and email marketing.
Monday grew out of project management software and work management boards.
That history shapes how each one runs your sales process today.
Overview
This HubSpot vs monday CRM comparison covers pricing, key features, and ease of use.
It also shows which tool fits sales and marketing teams best.
Our writer spent hands-on time inside HubSpot directly.
Notes on Monday come from its documentation, video tutorials, and G2 reviews.
By the end, you will know which crm software fits your company.
What is HubSpot?
HubSpot is a customer relationship management platform for sales and marketing teams.
It lets a sales team manage contacts and track deals in real time.
HubSpot’s crm sits under Marketing Hub, Sales Hub, and Service Hub.
Those hubs unify customer interactions across marketing, sales, and support.
A clean visual dashboard shows your whole deal pipeline at a glance.
Live chat and chatbots handle new customers before a human replies.
Here is a walkthrough of how the crm platform works day to day.
HubSpot
The strongest free crm for contact management. Hold up to a million contacts with unlimited users. Add email marketing and landing pages later.
HubSpot Pricing
Here is what HubSpot costs in 2026. Free tools stay free forever.
| Plan | Price | Best For |
|---|---|---|
| Free Tools | $0/month | Contact management with unlimited users |
| Marketing Hub Starter | $15/seat/month | Small marketing teams sending campaigns |
| Starter Customer Platform | $15/seat/month | Small businesses wanting every starter plan hub |
| Marketing Hub Professional | $800/seat/month | Larger marketing teams needing custom reports |
Pricing verified August 2026.
Free trial: HubSpot offers free tools with no card required. Paid tiers add a 14-day trial.
Money-back guarantee: No standard refund window. Annual contracts run for the full term.
📌 Note: The starter plan includes 1,000 marketing contacts. Each extra thousand costs $50. The professional plan bundles five seats and the Professional version of each hub.
⚠️ Pricing conflict flagged: Our research notes list a $1,080/month Professional tier and $4,000/month enterprise plans for the full customer platform. The table above uses our verified CSV figures instead. HubSpot also requires an annual commitment on paid plans, even with monthly billing.
Key Benefits of HubSpot
Here is what makes HubSpot worth a look:
- A free crm that holds real data: HubSpot’s free crm stores up to one million contacts. It also allows unlimited users at zero cost.
- Marketing tools included: The free version covers email marketing, email tracking, and landing pages. You can publish website pages too.
- HubSpot Academy: Free courses teach inbound marketing and sales. New users rate this library highly in HubSpot CRM reviews.
- 500+ business apps: Google Workspace, Microsoft 365, and Salesforce all connect. Native integrations keep setup short.
- Universal inbox: Email, live chat, and Facebook Messenger land in one universal inbox. Your support team answers from a single screen.
- Breeze AI: Newer HubSpot updates draft emails and enrich records. That trims repetitive work for a small sales team.
What Our Team Noticed
Our writer signed up for HubSpot’s free crm and worked through the guided setup. Here is what stood out from that hands-on time:
The short clip below walks through the same account setup step by step.
HubSpot Pros & Cons
✅ Pros
- Free plan holds one million contacts with unlimited users
- Marketing Hub, Sales Hub, and Service Hub share one contact record
- Connects with over 500 business apps, including Salesforce
- HubSpot Academy training is free and well organised
- Clean dashboard makes sales pipeline management easy to read
❌ Cons
- Paid plans climb fast as your business grows
- Pricing gets complex once you mix and match hubs
- The free version has no live customer support
- Advanced features carry a steep learning curve
What is Monday CRM?
Monday CRM is a sales tool built on Monday’s work management platform.
Over 152,000 customers in more than 200 countries use Monday.
The crm software tracks contacts, deals, and managing projects on one board.
Creating boards takes minutes with customizable templates.
The result feels closer to a smart spreadsheet than a classic crm.
G2 reviews describe the interface as clean, tidy, and incredibly intuitive.
Watch how the boards, views, and automation features fit together.
🏆 Winner: Monday CRM
Deals and projects live side by side. Kanban board, gantt chart, and calendar views come standard. The basic plan costs $9 per user.
Monday CRM Pricing
Monday charges per user. Here is the 2026 breakdown.
| Plan | Price | Best For |
|---|---|---|
| Basic | $9/user/month | Smaller teams tracking simple deals |
| Standard | $12/user/month | Small business teams needing guest access |
| Pro | $19/user/month | Teams wanting time tracking and advanced reporting |
Pricing verified August 2026.
Free trial: Monday lists a 14-day trial of its paid features with no card required.
Money-back guarantee: Monday’s published terms include a 30-day refund window on new subscriptions.
📌 Note: Storage space climbs with each tier, from 5GB on the basic plan to 100GB on Pro. The free plan allows two team members and three boards. An enterprise plan with custom pricing adds 1TB of file storage. Annual billing carries a discount.
⚠️ Pricing conflict flagged: Our research notes quote Monday’s tiers as bundles for three seats, such as $36/month for the Basic bundle. The table above uses our verified per-user CSV figures. Prices have also risen over recent years, so check the seat count before you pay.
Key Benefits of Monday CRM
Here is what makes Monday CRM worth considering:
- A view for every team: Kanban board, gantt chart view, timeline, and calendar all sit on one board. Switching views never moves all the data.
- Automation without code: The builder writes rules in just a few clicks. Workflow automation handles reminders and stage changes.
- Work management included: Project timelines and task dependencies live beside your deals. That helps a research team or a software development squad.
- Custom dashboards: Custom dashboards pull deal value, project progress, and activity log entries. Custom fields shape each column.
- Templates and guest access: Customizable templates start a board fast. Guest access lets clients discuss work without a paid seat.
- Support that answers: Live chat customer support runs 24/7. A knowledge base with video tutorials and a community forum backs it up.
What Our Team Noticed
We have not logged extended hands-on time inside Monday CRM yet.
Note: The points above come from Monday’s published documentation, its video tutorials, and G2 reviews. Treat them as reported facts rather than our own testing.
Monday CRM Pros & Cons
✅ Pros
- Basic plan starts at $9 per user each month
- Kanban board, gantt chart, and calendar views come standard
- Automation builder creates rules in just a few clicks
- Connects with Google Calendar, Slack, and Microsoft Teams
- Live chat customer support runs 24 hours a day
❌ Cons
- Free plan caps you at two team members and three boards
- The pricing structure confuses buyers comparing tiers
- Time tracking only unlocks on Monday’s Pro plan
- Heavy customization can overwhelm new users
Feature Comparison
Ready for a closer look at HubSpot vs Monday CRM? We compare ten key features below, from contact records to price per user. Each platform’s feature set pulls in a different direction, so read the rows that match your work.
| Feature | HubSpot | Monday CRM |
|---|---|---|
| Starting Price | $0, then $15/seat/month | $9/user/month |
| Free Plan | ✅ 1M contacts, unlimited users | ✅ 2 team members, 3 boards |
| Contact Management | ✅ | ✅ |
| Email Marketing | ✅ | ❌ Basic only |
| Kanban Board & Gantt Charts | ❌ | ✅ |
| Time Tracking | ❌ | ✅ Pro plan |
| Landing Pages & Website Pages | ✅ | ❌ |
| Third Party Integrations | ✅ 500+ business apps | ✅ 50+ apps |
| Live Chat Customer Support | ❌ Not on free plan | ✅ 24/7 |
| Best For | Inbound marketing and lead nurturing | Managing projects beside deals |
1. Contact Management
HubSpot: Contact management is the core of HubSpot’s crm. The free plan stores up to one million contacts with unlimited users. Custom properties and custom objects let you shape records around your own market.
Monday CRM: Contacts live on boards with custom fields you define. Each contact row links to tasks, files, and a conversation panel. It feels like Google Sheets that knows about customer relationships.
2. Sales Pipeline Management
HubSpot: The free deal pipeline shows every stage in a drag-and-drop view. Sales leaders get forecast columns and email tracking on paid tiers. Only one deal pipeline is included at the free level.
Monday CRM: Sales pipeline management runs on the same board engine as projects. A sales team can add stages, owners, and deal values without help. Every column stays editable, so the pipeline matches your sales process.
3. Marketing Tools and Email
HubSpot: This is where HubSpot wins outright. HubSpot’s marketing side, the Marketing Hub, handles email marketing, landing pages, forms, and lead nurturing in one place. Inbound marketing campaigns and website pages run from the same contact database. HubSpot Marketing Hub is the reason many marketing teams pick this crm platform.
Monday CRM: Email lives inside deal records with templates and tracking. There is no full marketing hub for campaigns. Teams that need serious marketing tools usually connect a separate app.
⚠️ Warning: If email campaigns drive your business growth, Monday alone will not cover it. Budget for a second tool or pick HubSpot.
4. Automation and AI
HubSpot: Workflows fire on form fills, email opens, and deal stage changes. The Breeze AI suite drafts emails and enriches records automatically. Free plan users hit caps on automated emails quickly.
Monday CRM: The automation builder uses plain sentences you fill in. Most rules take just a few clicks to publish. Automation features cover reminders, assignments, and status updates across boards.
Smart workflow automation extends the same idea across departments.
5. Kanban Board and Gantt Charts
HubSpot: You get board and list views for deals and tickets. There are no gantt charts and no project timelines. Task management stays tied to contacts rather than to projects.
Monday CRM: A kanban board, calendar, timeline, and gantt chart view ship with every board. Task dependencies keep project timelines honest when dates slip. These are standout features for software teams and event planning crews.
The gantt chart adds dependencies and critical path to the same data.
6. Reporting and Analytics
HubSpot: Analytics tie revenue back to the campaign that created it. Custom reports arrive on the professional plan and above. Free dashboards cover basics like deal stage and activity.
Monday CRM: Custom dashboards stack widgets from several boards at once. Advanced reporting and formula columns appear on higher tiers. An activity log records who changed what and when.
7. Work and Resource Management
HubSpot: HubSpot is not a project management tool. Tasks and queues help a support team, but there is no workload view. Human resources or delivery work needs another platform.
Monday CRM: Monday work management sits one click away from your deals. Managing tasks, file sharing, and project progress happen in the same workspace. Collaboration features keep every team member on the same page.
Resource management shows who is overloaded before a deadline slips.
8. Integrations and Business Apps
HubSpot: Over 500 business apps connect natively, including Salesforce and Google Workspace. Native integrations are one reason HubSpot CRM reviews score usability so well. Facebook Messenger and live chat feed the universal inbox.
Monday CRM: Monday connects with over 50 apps, including Slack, Google Calendar, and Microsoft Teams. Third party integrations install from the apps marketplace. The Monday MCP layer opens board data to AI assistants.
The MCP connection is newer and aimed at AI-driven workflows.
9. Content, Landing Pages and E-Commerce
HubSpot: Content arrangement tools build blog posts, landing pages, and website pages. E-commerce management links quotes, payments, and deals. Nothing here has a match on the Monday side.
Payments and product catalogs sit in the same customer record.
Monday CRM: Monday stores documents, quotes, and files inside board items. File storage runs from 5GB up to 1TB by tier. There is no page builder and no storefront.
10. Pricing & Cost
Let’s put the paid plans side by side.
| Plan Level | HubSpot | Monday CRM |
|---|---|---|
| Free | Free Tools: $0/month | Free plan: 2 team members, 3 boards |
| Entry | Marketing Hub Starter: $15/seat/month | Basic: $9/user/month |
| Mid | Starter Customer Platform: $15/seat/month | Standard: $12/user/month |
| Upper | Marketing Hub Professional: $800/seat/month | Pro: $19/user/month |
HubSpot: The free features are the most generous in crm software. Once you pass them, the jump from $15/seat/month to $800/seat/month is steep. Enterprise plans price by hub, so costs stack quickly.
Monday CRM: Pricing stays flat and predictable per user. Monday’s Pro plan at $19 costs less than most rivals charge for time tracking. Seat bundles and tier jumps still confuse buyers, so read the checkout page twice.
Different Scenarios
| If You Need… | Choose | Why |
|---|---|---|
| A free crm forever | HubSpot | Million contacts, unlimited users |
| Cheap paid seats | Monday CRM | $9 per user monthly |
| Email marketing at scale | HubSpot | Full marketing hub included |
| Managing projects and deals | Monday CRM | Work management on one board |
| Live customer support | Monday CRM | 24/7 live chat on paid plans |
| Deep analytics per campaign | HubSpot | Custom reports tie revenue to source |
💰 Your Budget
HubSpot wins at $0 and loses once you need paid plans. Monday CRM keeps costs flat at $9 to $19 per user.
🔌 Your Tech Stack
HubSpot connects to 500+ business apps, so it slots into most stacks. Monday leans on Slack, Google Calendar, and other collaboration tools.
📝 Your Daily Work
Pick HubSpot if your day is campaigns, forms, and nurture relationships work. Pick Monday if delivery work and deals share the same week.
🎓 Your Experience Level
Both tools are user friendly at the surface. HubSpot’s advanced features carry a steep learning curve that can overwhelm smaller businesses.
🆓 Free Trials and Demos
Run both trials with real deals, not sample data. Two weeks with all the features tells you more than any feature list.
🛟 Support Options
HubSpot gives free users a knowledge base only, with email support on paid tiers. Monday offers 24/7 live chat, plus premium support on higher plans. Support quality shapes the customer experience more than any feature list.
Switching Guide
Already using one of these? Here is what changes when you move.
🔄 Switching from HubSpot to Monday CRM?
✅ What you’ll gain:
- Kanban board, gantt charts, and project timelines
- Cheaper paid seats and simpler tier maths
- Live chat customer support around the clock
❌ What you’ll lose:
- The marketing hub, landing pages, and lead nurturing
- A free tier that scales to a million contacts
- Native links to 500+ business apps
📋 How to switch:
- Export contacts, companies, and deals from HubSpot as CSV
- Create a Monday CRM account and start from a sales template
- Import each file, then map columns to your custom fields
🔄 Switching from Monday CRM to HubSpot?
✅ What you’ll gain:
- Email marketing, forms, and website pages in one place
- A universal inbox covering chat and Facebook Messenger
- Free HubSpot Academy courses for the whole company
❌ What you’ll lose:
- Gantt chart views and task dependencies
- Built-in time tracking and resource views
- Guest access for clients at no extra seat cost
📋 How to switch:
- Export each Monday board to CSV or Google Sheets
- Open a free HubSpot account and run the guided setup
- Import contacts first, then deals, then rebuild automation
What Our Review Didn’t Cover
This comparison focused on small business teams and smaller teams under 25 seats. We did not test enterprise rollouts, custom pricing deals, or single sign-on. Long-term data migration between project management platforms also sits outside our scope. If you manage hundreds of seats, your priorities will look different from ours.
Final Verdict
| Category | Winner |
|---|---|
| 💰 Pricing | Monday CRM |
| 🚀 Core CRM Tools | HubSpot |
| 📧 Marketing and Email | HubSpot |
| 🗂️ Project Management | Monday CRM |
| 👶 Ease of Use | Monday CRM |
| 🔌 Integrations | HubSpot |
| 🛟 Support | Monday CRM |
| 🏆 Overall Winner | Monday CRM |
🏆 WINNER: MONDAY CRM
Monday CRM wins 4 out of 7 categories.
Best for: managing projects beside deals, smaller teams on a fixed budget, agencies juggling client work
HubSpot and Monday CRM sell to the same buyer for different reasons. HubSpot is a marketing engine with customer relationship management attached. Monday is a work management tool that learned to sell.
HubSpot remains the best crm for teams whose growth comes from inbound marketing. The free plan alone beats most paid rivals for contact management. Just plan for the price jump when free features run out.
Monday CRM takes the overall win on price, project depth, and support. If your sales teams also deliver the work, it is the safer pick for customer success and steady business growth.
More of HubSpot Compared
Here is how HubSpot lines up against other crm tools buyers shortlist:
HubSpot wins on: faster onboarding, a free tier that real teams can use, and lower cost for smaller businesses
Salesforce wins on: deeper customization for developers, stronger territory and forecasting rules, and better fit for large enterprise rollouts
HubSpot vs ActiveCampaign
HubSpot wins on: one shared record across sales and service, free training through HubSpot Academy, and a wider app directory
ActiveCampaign wins on: cheaper entry pricing for email volume, finer segmentation rules, and simpler automation logic for solo marketers
HubSpot vs Keap
HubSpot wins on: a genuinely free starting point, better analytics, and a cleaner interface for new users
Keap wins on: built-in invoicing and payments, tighter appointment booking, and hands-on onboarding for service businesses
HubSpot vs GoHighLevel
HubSpot wins on: product stability, reporting depth, and a support library that answers most questions
GoHighLevel wins on: agency sub-accounts, white-label branding, and flat pricing no matter how many contacts you load
This video runs through further HubSpot alternatives in more detail.
More of Monday CRM Compared
Here is how Monday CRM holds up against other project management tools and work management tools:
Monday CRM vs ClickUp
Monday CRM wins on: a calmer interface for new users, faster board setup, and clearer sales views out of the box
ClickUp wins on: a cheaper first paid tier, deeper task management options, and docs plus whiteboards inside the same workspace
Monday CRM wins on: visual boards, project views beside deals, and a shorter path from signup to first pipeline
Zoho CRM wins on: lower per-seat cost at scale, built-in telephony, and a wider suite of connected business services
Monday CRM vs Pipedrive
Monday CRM wins on: project management software built in, custom dashboards across boards, and guest access for clients
Pipedrive wins on: a sales-only focus with less clutter, sharper activity reminders, and simpler forecasting for a small sales team
The clip below covers more Monday CRM alternatives worth a look.
Frequently Asked Questions
What is HubSpot CRM best for?
It fits inbound marketing and contact management best. The free plan holds a million contacts, so small teams can grow lists before paying anything.
Is monday a CRM tool?
Yes. Monday CRM adds contacts, deals, and pipelines to Monday’s boards. It began as a project management tool, but the sales layer is real.
Is HubSpot CRM really free?
The free tools cost $0 with unlimited users. Live support, heavier automation, and custom reporting sit behind paid tiers that start at $15 per seat.
Can Monday.com be used for project management?
Yes. Kanban, calendar, and gantt views handle project timelines and dependencies. Many teams run delivery work and deals from a single workspace.
Is Salesforce or HubSpot better?
HubSpot is cheaper and easier for smaller teams. Salesforce suits large organisations that need deep customization. Many companies start with HubSpot and migrate later.
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