How to Use Ubersuggest: A Complete Beginner’s Guide in 2025

by | Last updated Jun 28, 2025

Fahim AI 6 66

Do you want your website to appear higher in Google search results?

Are you looking for ways to increase website traffic?

Many of us struggle with getting noticed online. 

This guide will walk you through using Ubersuggest step-by-step.

We’ll cover everything you need to know in 2025.

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Ubersuggest

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Setting Up Your First Project in Ubersuggest

Getting started is easy. Let’s walk through it.

Create an account.

Go to the Ubersuggest website and sign up. You can often do this with your Google account.

Ubersuggest Personal Experience

Add your first project.

You’ll see an option to “Add Your First Project.” Click it.

Enter your website’s address (URL) and a name for your project.

Select your primary country or city where your target audience is located. This helps Ubersuggest give you accurate data.

Connect to Google Analytics/Search Console

Connecting these tools gives Ubersuggest even more data about your website’s performance. This helps you get personalized advice.

Ubersuggest AI Content Writer

Keyword Research

Keywords are the words and phrases people type into search engines.

Finding the right ones is super important for your content.

How to find keywords with Ubersuggest:

Go to the “Keyword Ideas” section.

Type in a topic related to your business or content.

For example, if you sell handmade jewelry, you might type “silver earrings.”

Ubersuggest Traffic Estimation

What to look for:

Search Volume: This indicates the frequency with which people search for a term each month.

A higher number usually indicates that more people are searching for it.

SEO Difficulty: This tells you how hard it might be to show up high on Google for that keyword. Lower numbers mean it’s easier.

Cost Per Click (CPC): This metric is primarily used for ads, but it can also provide an indication of a keyword’s value.

Exploring keyword ideas:

Ubersuggest will show you many related keywords. It even shows questions people ask.

Look for “long-tail keywords.” These are longer, more specific phrases, such as “handmade silver earrings for sensitive ears.

They might have fewer searches, but are often easier to rank for and attract people looking for exactly what you offer.

Ubersuggest Keywords Generator

Competitor Analysis

Want to know what’s working for your rivals?

Ubersuggest can help you do that. It’s like looking over their shoulder to see their secrets.

How to analyze competitors:

Go to the “Competitors” section or “Domain Overview.”

Enter a competitor’s website address.

What you’ll learn:

Organic Keywords: See which words and phrases your competitors show up for on Google. This can give you new ideas for your content.

Estimated Organic Traffic: Get an idea of how many visitors their website gets from Google searches. This helps you see how well they’re doing.

Top Pages: Find out which of their web pages get the most visitors. This shows you what kind of content is popular in your area of business.

Backlinks: See who is linking to your competitors’ sites. These links serve as a form of trust and are crucial for improving search engine rankings.

Ubersuggest Site Audit

Site Audit and On-Page SEO

Ubersuggest can check your website for issues that may prevent it from appearing well on Google.

Think of it like a health check-up for your site.

Running a site audit:

Go to the “Site Audit” section.

Ubersuggest will give your site an SEO score. Try to get a high score!

What the audit tells you:

Critical Errors: These are significant issues that require immediate attention and correction, for example, broken links (pages that don’t work) or pages that load too slowly.

Warnings: These are less urgent but still important to address to improve your site.

Recommendations: These suggestions aim to enhance your site’s SEO.

On-page SEO basics: The audit helps you with things like:

Ensure your page titles and descriptions are clear and concise.

Use your main keywords naturally in what you write.

Ensure your web pages load quickly when someone clicks on them.

Ubersuggest Introduction

Rank Tracking and Dashboard

It’s important to see if your hard work is paying off.

Ubersuggest helps you see how your website does over time.

Setting up rank tracking:

In your project area, you can add keywords you want to keep an eye on.

Ubersuggest will then show you where your website ranks on Google for those words.

You can see if you’re moving up or down.

The Dashboard:

This is like your main control center.

It provides a quick overview of your website’s overall performance.

You can see if more people are visiting your site from Google searches.

It can even send you weekly updates so you always know what’s happening.

Ubersuggest

Conclusion

Ubersuggest is a strong tool.

It’s great even if you’re new to this. It makes SEO simple. It gives you clear steps to follow.

Start with the basics.

Find good keywords. Check your website for problems. 

Then, try more features when you feel ready.

Making your website better for Google takes time.

It’s a journey, not a quick race.

With Ubersuggest, you have a helpful friend. It’s there to guide you.

Alternatives to Ubersuggest

Here’s how Ubersuggest stacks up against some other popular SEO tools, highlighting their standout features:

  • Ahrefs: Known for its massive backlink database and strong competitor analysis.
  • Semrush: Offers a very complete SEO and content marketing suite, good for overall digital marketing.
  • Content Raptor: Great for finding high-potential pages and automating content improvements with AI.
  • Surfer SEO: Excels at real-time content optimization and analyzing top-ranking content structure.
  • Moz: Famous for its Domain Authority and Page Authority metrics; good for general SEO.
  • SE Ranking: Offers very accurate rank tracking and a user-friendly interface at a good price.
  • SpyFu: Focuses on competitor keyword spying, showing what rivals rank for in search and ads.
  • Similarweb: Best for broad market intelligence and understanding website traffic sources.
  • Raven Tools: An all-in-one platform for SEO, PPC, and social media reporting, especially for agencies.
  • Mangools: User-friendly tools for keyword research, rank tracking, and backlink analysis, good for beginners.
  • Ranktracker: Strong for real-time rank tracking across many locations and detailed competitor keyword insights.

Frequently Asked Questions

What can Ubersuggest help a user do?

Ubersuggest is an all-in-one SEO tool. It helps a user find important keywords for their website. It also allows users to check what competitors are doing, find content ideas, and inspect their sites for issues.

How does Ubersuggest assist with keyword research?

As a keyword research tool, Ubersuggest gives you a list of keyword suggestions. It shows you how many people search for a term and how hard it is to rank for it. This helps users select the most suitable words for their content.

Is UberSuggest a good seo tool for content marketing?

Yes, Ubersuggest is a great SEO tool for content marketing. It offers content ideas by showing popular topics and social shares. This helps you plan your content strategy to attract more visitors.

Who is Neil Patel, and why is he linked to this research tool?

Neil Patel is a well-known person in digital marketing. He created Ubersuggest. As a respected expert, his name is often associated with the research tool, lending credibility to it.

Ubersuggest can connect with Google Search Console to get more detailed data about your site. While it has its backlink checker, connecting with Search Console helps provide a fuller picture of your website’s performance.