9 Best GoHighLevel Alternatives: Best CRM Platforms in 2025

by | Last updated May 26, 2025

Best Overall
pipedrive
9.5
  • Lead Management
  • Customize Deals
  • Pipedrive Projects
  • Pipedrive Campaigns
  • Powerful Analytics
  • Free Plan Available
  • Paid Plan Starts at $14
Best Value
keap
9.0
  • Automation Builder
  • Powerful CRM
  • Email & Text Marketing
  • Cool Landing Pages
  • Sales Pipeline
  • Free Plan Available
  • Paid Plan Starts at $249
Most Featured
ActiveCampaign logo
8.5
  • Email Marketing
  • Dynamic Content
  • Custom Landing Pages
  • Integrated AI
  • Segmentation & Targeting
  • Free Plan Available
  • Paid Plan Starts at $15
gohighlevel alternatives

Are you looking for a CRM platform, but GoHighLevel isn’t quite the right fit?

Maybe it’s the price tag, or perhaps you need features it doesn’t offer.

Whatever your reason, you’re in the right place.

We’ve explored the market and found 9 fantastic GoHighLevel alternatives, each with strengths and specialties.

Whether you’re a small business just starting or a large agency juggling multiple clients, this list has something for everyone.

Let’s dive in and find the perfect CRM to boost your business in 2025!

What is the Best GoHighLevel Alternative?

It’s a tricky question! There are many great options out there.

To help you decide, we’ve compiled a list of the 9 best alternatives to GoHighLevel.

These platforms offer many features and price points, so you can find the perfect fit for your business.

1. Pipedrive

Pipedrive is a sales tool. It helps you track your deals.

You can see where each sale stands. It makes sure you don’t miss anything.

It’s good for managing your sales process.

Unlock its potential with our Pipedrive tutorial.

Also, explore our GoHighLevel vs Pipedrive comparison!

Pipedrive Homepage

Our Take

9.5out of 10

Pipedrive is a solid choice for sales-focused businesses. It’s user-friendly, visually appealing, and packed with helpful features. The only reason it doesn’t get a perfect 10 is that the lower-priced plans have some limitations.

Key Benefits

  • Laser focus on sales: Pipedrive is built to help you close more deals.
  • Visual pipeline management: See exactly where each deal stands.
  • Powerful automation: Automate tasks like sending emails and scheduling appointments.
  • 24/7 support: Get help whenever you need it.

Pricing

  • Essential: $14/user/month.
  • Advanced: $24/user/month.
  • Professional: $49/user/month.
  • Power: $59/user/month.
  • Enterprise: $79/user/month.
Pipedrive Pricing

Pros

  • Easy to use and navigate.
  • It is a great visual pipeline.
  • Powerful automation features.
  • Excellent customer support.

Cons

  • Limited customization on lower plans.
  • It can be pricey for large teams.
  • Reporting could be more robust.

2. Keap

Keap helps small businesses. It mixes sales and marketing tools.

You can organize your contacts. It helps you follow up with leads.

Keap aims to make your business run smoother.

Unlock its potential with our Keap tutorial.

Also, explore our GoHighLevel vs Keap comparison!

What is Keap CRM

Our Take

9out of 10

Keap is a fantastic option for small businesses to streamline their sales and marketing efforts. It’s user-friendly and packed with valuable features. However, it may not be best for larger companies with more complex needs.

Key Benefits

  • Built-in email marketing: Send targeted emails to your audience.
  • Easy-to-use automation: Automate tasks like sending follow-up messages and assigning leads.
  • Sales pipeline management: Track your deals and identify opportunities.
  • Ecommerce integrations: Connect Keap with your online store to manage orders and customers.

Pricing

Keap offers a free trial and a simple pricing structure to get you started.

  • Simple plan: Starts at $249/month (Annually Billed) and offers two users and 1500 contacts.
Keap Pricing

Pros

  • Great for small businesses.
  • Easy to learn and use.
  • Powerful email marketing tools.
  • Excellent automation features.

Cons

  • It can get expensive as you grow.
  • Limited customization options.
  • Not ideal for large enterprises.

3. ActiveCampaign

ActiveCampaign is great for sending emails. It also helps you automate things.

You can send the right message at the right time.

This enables you to sell more.

It’s good for connecting with your customers.

Unlock its potential with our ActiveCampaign tutorial.

Also, explore our GoHighLevel vs ActiveCampaign comparison!

ActiveCampaign

Our Take

8.5out of 10

ActiveCampaign is an excellent choice for businesses that want to leverage the true power of email marketing and automation. However, it may not be the best fit for beginners due to its complexity.

Key Benefits

  • Advanced automation: Create complex workflows to nurture leads and automate tasks.
  • Email marketing powerhouse: Send beautiful and effective email campaigns.
  • Built-in CRM: Manage contacts and track interactions.
  • Segmentation and personalization: Target specific groups of contacts with personalized messages.

Pricing

  • Starter: $15/month.
  • Plus: $49/month.
  • Pro: $79/month.
  • Enterprise: $145/month.
ActiveCampaign Pricing

Pros

  • Robust automation capabilities.
  • Excellent email deliverability.
  • Detailed reporting and analytics.
  • Great for growing businesses.

Cons

  • It can be complex to learn.
  • Pricing can increase quickly.
  • It’s not as user-friendly as some options.

4. HubSpot

HubSpot is a big name. It’s like an all-in-one shop for your business.

You can do marketing, sales, and customer service.

It helps you get new customers and keep old ones.

It’s easy to use and has many tools.

Unlock its potential with our HubSpot tutorial.

Also, explore our GoHighLevel vs HubSpot comparison!

What is Hubspot

Our Take

8out of 10

HubSpot is a powerful platform with many features, but you must consider your budget and needs before committing. It’s a good choice for businesses that want a comprehensive solution & are willing to invest in it.

Key Benefits

  • Free CRM: Start with a free plan with basic CRM features.
  • All-in-one platform: Access a marketing, sales, and service tools suite.
  • Extensive community and resources: Benefit from a wealth of knowledge and support.
  • Inbound marketing focus: Attract and engage leads with valuable content.

Pricing

  • Free Tools: Free for up to two users.
  • Marketing Hub Starter: $15/seat/month.
  • Starter Customer Platform: $15/seat/month.
  • Marketing Hub Professional + three seats: $800/month, additional seats at $45/month.
HubSpot Pricing

Pros

  • Comprehensive features and tools.
  • Free CRM option.
  • Strong reputation and brand recognition.
  • Great for inbound marketing.

Cons

  • It can be expensive for small businesses.
  • It can be complex to learn and use.
  • Some features are limited to lower plans.

5. ClickFunnels

ClickFunnels helps you build sales funnels.

These are the steps customers take to buy from you.

They’re good for selling products online.

You can easily create landing pages and checkout pages.

Unlock its potential with our ClickFunnels tutorial.

Also, explore our GoHighLevel vs ClickFunnels comparison!

Clickfunnels

Our Take

7.9out of 10

It’s great for building sales funnels quickly, and it has many templates to get you started fast. However, its price can be high for new businesses, and its email marketing features are not as strong as those of other tools.

Key Benefits

  • Streamlined funnel creation.
  • Provides a 14-day trial period.
  • Extensive third-party integrations.
  • Access to a diverse template library.
  • Built-in A/B testing capabilities.

Pricing

  • Startup: $81/month, 3 Brand Workspace, 3 Team Members.
  • Pro: $248/month, 10 Brand Workspace, 10 Team Members.
Clickfunnels Pricing

Pros

  • Easy funnel creation.
  • All-in-one platform.
  • Pre-built templates.
  • Integrated email marketing.
  • Strong community support.

Cons

  • Higher monthly cost.
  • Steep learning curve.
  • Limited customization.

6. Freshsales CRM

Freshsales CRM is a sales tool. It helps you manage customer info.

You can track calls and emails. It gives you a clear view of your sales pipeline.

It’s good for keeping track of your customers.

Unlock its potential with our Freshsales CRM tutorial.

Also, explore our GoHighLevel vs Freshsales CRM comparison!

Freshsales Homepagee

Our Take

7.5out of 10

Freshsales CRM is a solid choice for businesses prioritizing ease of use and affordability. It’s a great way to use CRM without a steep learning curve.

Key Benefits

  • User-friendly interface: Easy to navigate and learn.
  • Built-in phone and email: Connect with customers directly from the platform.
  • AI-powered insights: Get helpful suggestions and predictions.
  • Affordable pricing: Offers a free plan and competitive paid plans.

Pricing

  • Growth + 500 Marketing Contacts: $9/user/month.
  • Pro + 500 Marketing Contacts: $39/user/month.
  • Enterprise + 500 Marketing Contacts: $59/user/month.
Freshsales crm pricing

Pros

  • Intuitive and easy to use.
  • Affordable pricing options.
  • Great for small businesses.
  • Helpful AI-powered features.

Cons

  • Limited customization options.
  • Reporting could be more robust.
  • There are not as many integrations as some competitors

7. Monday CRM

Monday CRM is part of Monday.com. It helps teams work together.

You can manage tasks and customer information.

It’s visual and easy to use. It helps you keep track of your sales.

Unlock its potential with our Monday CRM tutorial.

Also, explore our GoHighLevel vs Monday CRM comparison!

monday CRM homepage

Our Take

7.5out of 10

Monday CRM is a good choice for businesses that want a visually appealing and easy-to-use CRM. However, it may not be best for those with complex sales needs or large teams.

Key Benefits

  • Visually appealing interface: Easy to navigate and understand.
  • Flexible and customizable: Adapt the platform to your specific needs.
  • Collaboration features: Work seamlessly with your team.
  • Integrations with popular apps: Connect with your favorite business tools.

Pricing

  • Basic: $12/seat/month.
  • Standard: $17/seat/month.
  • Pro: $28/seat/month.
  • Enterprise: Custom Pricing based on your needs.
Monday CRM Pricing

Pros

  • Visually appealing and user-friendly.
  • Flexible and customizable workflows.
  • Great for team collaboration.
  • Integrates with popular apps.

Cons

  • It can be expensive for large teams.
  • Limited reporting capabilities.
  • Not as feature-rich as some competitors.

8. Insightly

Insightly is a CRM for small businesses.

It helps you manage projects and contacts. You can link emails to customer records.

It’s good for keeping everything organized.

Unlock its potential with our Insightly tutorial.

Also, explore our GoHighLevel vs Insightly comparison!

What is Insightly

Our Take

7out of 10

Insightly is a solid choice for businesses that need a scalable CRM with project management capabilities.

Key Benefits

  • Scalable for growth: Adapt the platform as your business expands.
  • Project management features: Keep your projects organized and on track.
  • Customizable dashboards and reports: Get the insights you need to make informed decisions.
  • Integrations with popular apps: Connect with your favorite business tools.

Pricing

  • Plus: $29/user/month.
  • Professional: $49/user/month.
  • Enterprise: $99/user/month.
Insightly Pricing

Pros

  • Scalable for businesses of all sizes.
  • Includes project management features.
  • Customizable dashboards and reports.
  • Integrates with popular apps.

Cons

  • It can be complex to learn and use.
  • Some features are limited to lower plans.
  • It can be expensive for large teams.

9. Capsule CRM

Capsule CRM is simple and easy. It helps you manage your contacts.

You can track your sales. It’s good for small businesses that need a basic CRM.

It helps you stay organized.

Unlock its potential with our Capsule tutorial.

Also, explore our GoHighLevel vs Capsule comparison!

Capsule Homepage

Our Take

6.5out of 10

It’s great for its simplicity and ease of use, especially for small businesses just starting with a CRM. It helps you manage contacts and sales effectively without being overwhelming. However, it might lack some of the more advanced features that larger or growing businesses might need, and its reporting options are not as robust as some competitors.

Key Benefits

  • Simple contact management.
  • Easy sales pipeline tracking.
  • Integrates with many apps.
  • Customizable fields available.
  • Mobile app for on-the-go access.

Pricing

  • Starter: $18/user/month.
  • Growth: $36/user/month.
  • Advanced: $54/user/month.
  • Ultimate: $72/user/month.
Capsule CRM Pricing

Pros

  • Seamless integrations
  • Centralized contact management
  • Great contact management.
  • Effective sales pipeline tools.
  • Integrates with popular apps.

Cons

  • Limited customization options.
  • Reporting could be more robust.
  • No built-in phone support.
  • Free plan is very limited.

Buyers Guide

To find the best GoHighLevel alternatives, we deeply explored the world of CRM and marketing automation platforms. Here’s how we conducted our research:

  • Keyword Research: We started by identifying relevant keywords, including marketing automation tools, email marketing automation, marketing automation platform, website builder, marketing campaigns, sales funnel builder, video hosting, customer relationship management, affiliate management, marketing automation tool, reputation management tools, sales funnels, and affiliate program management. This helped us understand what users are searching for and what features are important to them.
  • Product Exploration: To get a comprehensive market view, we examined various CRM and marketing automation platforms, their features, pricing, and user reviews. We also considered popular and lesser-known alternatives.
  • Feature Comparison: We compared each product’s features, focusing on key areas such as sales pipeline management, automation capabilities, email marketing features, integrations, and customer support. We also looked for unique features that set each product apart.
  • User Feedback: We read user reviews and testimonials to understand the real world experiences of people using these platforms. This helped us identify the pros and cons of each product from a user’s perspective.
  • Pricing Analysis: We analyzed each product’s pricing, considering the value offered at different price points. We looked for products that balance features and affordability well.

When evaluating each product, we considered the following factors:

  • Pricing: How much does each product cost? Are there different pricing tiers? What features are included in each plan?
  • Features: What are the key features of each product? How do they compare to the competition? Are there any unique features that stand out?
  • Negatives: What are the limitations of each product? Have users reported any missing features or drawbacks?
  • Support or Refund: Does the company offer a community forum, customer support, or a refund policy? How easy is it to get help if you need it?

Wrapping Up

That’s a wrap on our exploration of the 9 best GoHighLevel alternatives for 2025!

A wide range of options is available, each with its strengths and weaknesses.

The best choice for your business will fully depend on the specific needs, budget, and priorities.

When deciding, try to consider factors like ease of use, automation capabilities, pricing, and integrations.

Don’t be afraid to try out several platforms with free trials to see which one best suits you.

With the right CRM in your corner, you’ll be well on your way to streamlining your workflows, boosting efficiency, and achieving your business goals.

Frequently Asked Questions

What is a GoHighLevel alternative?

A GoHighLevel alternative is another CRM or marketing automation platform that offers similar features and functionalities. These alternatives might be more affordable, specialize in specific industries, or provide a different user experience.

Why would I need a GoHighLevel alternative?

You might need a GoHighLevel alternative if it’s too expensive, lacks specific features you need, or has a user interface that doesn’t suit your preferences. You might also need a CRM focused on a particular industry or stronger integrations with other tools you use.

What should I look for in a GoHighLevel alternative?

Consider your budget, the size of your business, & your specific needs. Essential factors include ease of use, key features like automation and email marketing, integrations with other platforms, customer support, and pricing.

Are there free GoHighLevel alternatives?

Some CRM platforms, such as HubSpot and Freshsales CRM, offer free plans with basic features. These can be a good starting point for small businesses or those new to CRM.

Can I import my data from GoHighLevel to another CRM?

Most CRM platforms allow data imports from other systems. You usually export your data from GoHighLevel as a CSV file and import it into the new CRM. Check the specific instructions for your chosen alternative.

Fahim Joharder

Fahim Joharder

Author

A tech enthusiast and writer with a passion for AI and software innovations. He simplifies complex topics to help readers stay ahead in the digital world.

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