Picking the right CRM is tough, right?
You’re stuck between Copper CRM and Zoho CRM, and you want to know which one’s actually better for you.
It’s like trying to choose the best video game, but you don’t know the rules.
Let’s break down Copper CRM vs Zoho CRM in plain English.
We’ll look at what they do, who they help, and which one wins in 2025.
Overview
To give you a clear picture, we didn’t just read about these CRMs.
We got our hands dirty. Our team used both Copper and Zoho CRM to test their key features.
We looked at how easy they were to use and whether they really helped manage customers.
This real-world testing is how we found the differences.
Want a simple yet powerful CRM to organize your customer relationships? You can experience it risk-free!
Pricing: It has a free trial. The premium plan starts at $14/month.
Key Features:
- Contact Management
- Sales Force Automation
- Analytics & Reporting
Want a CRM that seamlessly integrates with your Google apps? Experience a smoother workflow!
Pricing: It has a free trial. The premium plan starts at $9/month.
Key Features:
- Google Workspace Integration
- Contact Management
- Pipeline Management
What is Zoho?
Zoho CRM is all about flexibility.
It has many features and works with many other apps.
It’s a solid choice for businesses that want a lot of tools without breaking the bank.
Also, explore our favorite Zoho CRM alternatives…
Our Take
Elevate your social media strategy with Zoho Social. From smart scheduling and social listening to in-depth analytics, Discover the power of Zoho Social today!
Key Benefits
- Customization is king: Tailor Zoho CRM to fit your exact workflow.
- Affordable for everyone: Starts with a free plan for up to 3 users.
- Mobile app access: Manage your CRM on the go, anytime, anywhere.
- Built-in analytics: Track critical metrics and gain valuable insights.
Pricing
- Standard: $14/user/month.
- Professional: $23/user/month.
- Enterprise:$40 /user/month.
- Ultimate: $52/user/month.
Pros
Cons
What is Copper CRM?
Copper CRM? It’s built for Google Workspace users.
It keeps everything connected.
Think of it as your Google-powered sales hub.
Also, explore our favorite Copper CRM alternatives…
Our Take
Stop wasting 10 hours a week on manual data entry! Copper CRM software automates your sales process and integrates seamlessly with Google Workspace.
Key Benefits
Copper CRM excels in simplicity and integration. Here’s what makes it stand out:
- Effortless Google Workspace integration: Manage your contacts, deals, and projects without leaving your Gmail inbox.
- Intuitive interface: Copper is easy to navigate, even for CRM beginners.
- Visual pipeline management: Get a clear view of your sales process and track deals with ease.
- Automated data entry: Copper automatically captures contact information from emails and other interactions, saving time and effort.
Pricing
All pricing will be billed annually.
- Starter: $9/seat/month.
- Basic: $23/seat/month.
- Professional: $59/seat/month.
- Business: $99/seat/month.
Pros
Cons
Feature Comparison
We’ll now look closely at the tools inside each sales CRM.
This feature-by-feature breakdown helps you see exactly where one customer relationship management solution beats the other CRM.
It’s important to find the right tool for your specific business.
1. Google Workspace Integration
- Copper’s integration is its main strength, living right inside your Gmail inbox via a Chrome extension and gmail extension.
- It allows sales reps to view contacts and leads, and manage tasks directly without leaving Gmail and Google Calendar.
- It automatically syncs with Google Drive, google docs, and google sheets, eliminating manual data entry.
- Zoho CRM also integrates with Google Workspace but is not as deeply embedded in the gmail inbox.
2. Workflow Automation
- Zoho CRM generally offers more powerful workflow automation and advanced capabilities, allowing for complex, multi-step routines.
- You can easily automate tasks across various modules within Zoho.
- Copper’s workflow automation is simpler, focused on streamlining the sales process within Gmail, such as creating automated emails.
3. Sales Pipeline Management
- Both tools let you create pipelines and easily track opportunities.
- Zoho CRM supports multiple pipelines across different teams, which is useful for complex businesses.
- Copper’s pipeline management is simpler and more visual, using automation to keep the sales process running smoothly.
4. Project Management
- Zoho CRM excels here by integrating natively with other Zoho apps like Zoho Projects, offering full-scale project management within the same suite.
- Copper’s project tracking is basic, focused on linking projects to deals and clients rather than offering a dedicated project management tool.
5. Contact and Lead Management
- Copper is excellent at contact management because it automatically pulls in new contacts and their data from your Gmail inbox and Google Calendar.
- Zoho is stronger in lead scoring and enrichment, gathering external data about your new lead to help you prioritize.
- Both are essential for managing contacts, leads, and companies.
6. Email and Marketing Tools
- Zoho CRM’s native marketing tools (like Zoho Campaigns) let you create an email sequence and send bulk emails easily, using great features like email templates.
- Copper’s marketing features are more limited features, focused on simple automated emails and using the gmail inbox for most sales communications.
7. Social Media Management
- Zoho Social is a standout features and a great solution, offering powerful scheduling features to schedule posts on multiple social media accounts and social media platforms from one platform.
- You get the ability to monitor hashtags, and gather analytics on your social media performance.
- Copper relies on integrations with other crms and other tools for its social media management.
8. Website and Activity Tracking
- Zoho CRM offers native website tracking to provide a detailed history of a lead or client’s activity on your site.
- Copper’s tracking is mainly focused on interactions that happen within the Google products, such as emails and calendar events.
9. Pricing Structure
- Zoho CRM has a generous free plan and affordable paid tiers, often making it the choice for a small business or startup.
- Copper crm pricing is generally higher, with costs typically paid monthly for plans like the professional plan or business tier.
- Zoho offers a more flexible starter plan and different tiers than Copper.
What to Look For When Choosing CRM Software?
Choosing the right platform is a game-changer for your sales team.
When you evaluate Zoho CRM and Copper (or any other crm), focus on these key insights that matter for your business success:
- Google Integration Depth (Copper Strength): Check if the platform works seamlessly with your current tools (formerly g suite). Does the CRM allow your sales team to access and update data from their Gmail inbox on a daily basis? This prevents context-switching and makes sure all client history is on the system.
- Social Media Management Power: If your active social media presence is vital for generating new leads, look for dedicated features. Zoho Social offers a complete social media management tool that lets you manage multiple platforms and multiple accounts from one platform.
- Scheduling and Publishing: Can you quickly create a post ready with the best pictures and use robust scheduling features? Look for a publishing queue that lets you schedule posts at optimal times across all your social channels and social media channels (like Facebook or Twitter). The social media manager should allow you to instantly publish posts or use saved drafts.
- Engagement and Monitoring: Can you easily engage with your audience and monitor mentions? A great feature is the ability to track conversations on a daily basis, ensuring your sales team can support clients and use those interactions to boost engagement.
- Reporting and Analytics: Can you track performance across all social media channels? The CRM should offer both pre-built reports and the ability to create custom reports to gain insights into sales metrics and audience trends. This helps you know if your social media campaigns are reaching the right audience.
- Mobile and Access: Does the user interface have a clean design and offer full access to features on the move? Check the Zoho Social mobile app and the Copper mobile experience to ensure your team can add posts and collaborate, and that all data is automatically synced.
- System Customization: Does the platform allow you to easily add-ons and tailor the system to fit your unique process, or if the date needs to be displayed in a specific way? This is key for future growth.
- Collaboration: Beyond just the sales team, look for tools that make internal collaboration easy, especially for managing shared social media posts and responses.
Final Verdict
So, which one wins?
It’s close, but we lean towards Copper.
If you live in Gmail and need a simple, powerful CRM, Copper is your buddy.
It’s easy to use and helps your team sell more.
Zoho is strong, too.
It has tons of tools. But it can be tricky to learn.
We’ve tried both, and Copper just felt easier and faster.
If you want to get selling and not get stuck in software, Copper is a great choice.
More of Copper CRM
Here’s a brief comparison of Copper CRM with these software solutions:
- Copper CRM vs Pipedrive: Copper CRM excels in Google Workspace integration and contact management, while Pipedrive focuses on visual sales pipeline management for sales-driven organizations.
- Copper vs GoHighLevel: Copper is best for teams using Google. It is simple to use and built right into Gmail. GoHighLevel is a bigger tool for marketing agency needs. It has more powerful automation and can manage multiple clients.
- Copper CRM vs Keap: Copper CRM provides seamless Google integration for simplified CRM, whereas Keap offers robust sales and marketing automation with extensive features.
- Copper CRM vs ActiveCampaign: Copper CRM offers intuitive Google Workspace integration for managing customer interactions, while ActiveCampaign focuses on advanced marketing automation and detailed customer segmentation.
- Copper CRM vs Hubspot: Copper CRM prioritizes deep Google Workspace integration and ease of use, whereas HubSpot provides a comprehensive suite of marketing, sales, and service tools.
- Copper CRM vs Clickfunnels: Copper CRM is a customer relationship management system, while ClickFunnels is a specialized sales funnel builder designed to generate leads and automate sales.
- Copper CRM vs Folk: Copper CRM offers strong integration with Google Workspace for sales and contact management, while Folk emphasizes simple, collaborative contact organization and customization.
- Copper CRM vs Instantly: Copper CRM provides a full CRM experience with Google Workspace integration, whereas Instantly is primarily an email outreach tool for cold email campaigns.
- Copper CRM vs ClickUp: Copper CRM is a specialized CRM tightly integrated with Google Workspace, while ClickUp is a versatile work management platform that includes CRM functionalities, among many others.
- Copper CRM vs Monday CRM: Copper CRM provides a simple, Google-centric CRM experience, while Monday CRM offers highly customizable visual workflows and robust project management features.
- Copper CRM vs Capsule CRM: Copper CRM offers deep Google Workspace integration and strong sales pipeline features, while Capsule CRM is a simpler contact manager focused on basic sales tracking.
- Copper CRM vs Insightly: Copper CRM focuses on Google Workspace integration and intuitive sales pipelines, while Insightly offers a broader CRM with project management and advanced workflow automation.
- Copper CRM vs Freshsales CRM: Copper CRM provides contextual CRM with visual pipelines and Google integration, while Freshsales CRM offers AI-powered lead scoring, advanced analytics, and integrated communication.
- Copper CRM vs Salesforce: Copper CRM offers a user-friendly solution tightly integrated with Google Workspace. At the same time, Salesforce is a highly customizable and extensive enterprise-level CRM with a vast feature set.
More of Zoho CRM
Here’s a concise comparison of Zoho CRM with its alternatives:
- Zoho CRM vs Pipedrive: Zoho CRM is feature-rich and affordable; Pipedrive provides a simpler, visual sales pipeline.
- Zoho CRM vs Keap: Zoho CRM is a holistic CRM; Keap excels in integrated sales and marketing automation.
- Zoho vs GoHighLevel: Zoho CRM is a very flexible and feature-rich CRM. It’s great for businesses of all sizes, offering deep customization and robust reporting for sales. GoHighLevel is an all-in-one platform mainly for marketing agency businesses.
- Zoho CRM vs ActiveCampaign: Zoho CRM provides comprehensive CRM; ActiveCampaign leads in advanced marketing automation.
- Zoho CRM vs HubSpot: Zoho CRM is cost-effective and offers diverse features; HubSpot is user-friendly and offers an expansive platform, but it can be pricier.
- Zoho CRM vs ClickFunnels: Zoho CRM is a complete business management suite; ClickFunnels focuses on building conversion-optimized sales funnels.
- Zoho CRM vs Folk: Zoho CRM is a broad, customizable CRM; Folk is a simpler, collaborative contact management tool.
- Zoho CRM vs Instantly: Zoho CRM provides full-cycle CRM; Instantly specializes in cold email outreach at scale.
- Zoho CRM vs ClickUp: Zoho CRM is a dedicated CRM solution; ClickUp is primarily a versatile project management platform.
- Zoho CRM vs Monday CRM: Zoho CRM offers deep CRM functionality; Monday CRM emphasizes visual workflows within a broader work OS.
- Zoho CRM vs Capsule CRM: Zoho CRM is extensive and customizable; Capsule CRM is known for its simplicity and ease of use.
- Zoho CRM vs Insightly: Zoho CRM provides comprehensive CRM functions; Insightly combines CRM with project management.
- Zoho CRM vs Freshsales CRM: Zoho CRM offers robust automation and customization; Freshsales CRM features an intuitive sales pipeline.
- Zoho CRM vs Salesforce: Zoho CRM is an affordable, feature-packed alternative; Salesforce is a highly customizable, market-leading enterprise solution.
Frequently Asked Questions
Is Copper CRM easier to use than Zoho CRM?
Yes, generally. Copper CRM is known for its user-friendly interface, especially if your team uses Gmail and Google Workspace. It’s designed to be simple and easy to learn, making it a good choice for smaller teams or those who need a quick setup.
Does Zoho CRM have more features than Copper CRM?
Zoho CRM typically offers a wider range of features, including more advanced marketing automation and reporting. However, this can also make it more complex. If you need extensive customization and a broad set of tools, Zoho might be better.
Which CRM is better for small businesses or startups?
Small businesses and startups often prefer Copper CRM due to its simplicity and seamless integration with Google tools. It’s easy to set up and use, allowing teams to focus on sales rather than learning complex software.
Can both CRMs integrate with Google Workspace?
Yes, both Copper CRM and Zoho CRM can integrate with Google Workspace. However, Copper CRM is known for its tighter, more seamless integration, particularly with Gmail. Zoho CRM offers broader integration options but may require more setup.
Which CRM offers better mobile app functionality?
Both offer mobile apps. Copper’s app is praised for its simplicity, while Zoho’s is more feature-rich. The “better” app depends on your team’s needs and how they use mobile tools.
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