SEO feels hard, right?
Wasting time on bad keywords?
Missing key backlinks?
Your current tools fall short.
You need something powerful.
/surfer
Good news! Great Ahrefs alternatives exist. This article shares top options.
Ready to win?
Let’s begin.
What are the Best Ahrefs Alternatives?
You want to improve your SEO.
But Ahrefs might not be the right fit.
We’ve done the hard work for you.
Here’s our list of top Ahrefs alternatives.
Find the perfect tool to boost your website.
1. Surfer SEO (⭐️4.8)
Have you heard of Surfer SEO?
It’s a fantastic tool.
It helps you write content.
This content ranks high on Google.
It’s super easy to use.
Unlock its potential with our Surfer SEO tutorial.
Also, explore our Ahrefs vs Surfer SEO comparison!
Key Benefits
- Focuses on on-page SEO.
- Provides real-time content suggestions.
- Offers data-driven recommendations.
- Content Editor for live optimization.
- Audit tool for existing content.
Pricing
All the plans are annually billed.
- Essential: $79/month
- Scale: $175/month
- Enterprise: Contact them for pricing.
Pros
Cons
2. Semrush (⭐️4.5)
Looking for an all-in-one SEO tool?
Semrush is a powerhouse.
It handles everything from keywords to site audits.
Unlock its potential with our Semrush tutorial.
Also, explore our Ahrefs vs Semrush comparison!
Key Benefits
- A very broad range of marketing tools.
- Offers excellent competitive analysis.
- Provides a holistic approach to SEO.
- Extensive keyword research.
- Detailed site audit capabilities.
Pricing
All the plans will be billed annually.
- Pro Plan ($117.33/month): Competitor analysis, keyword research, and website audit.
- Guru Plan ($208.33/month): Content Marketing Toolkit and historical data.
- Business Plan ($416.66/month): Share of Voice, extended limits, API access, PLA, and analytics.
Pros
Cons
3. Ubersuggest (⭐️4.2)
Need a simple, free-ish SEO tool?
Ubersuggest is a great start.
Neil Patel created it.
It helps with keyword ideas.
Plus, competitor analysis.
Unlock its potential with our Ubersuggest tutorial.
Also, explore our Ahrefs vs Ubersuggest comparison!
Key Benefits
- Very user-friendly interface.
- One-time payment options are available.
- Offers comprehensive keyword data.
- Robust keyword research.
- Website audit for quick fixes.
Pricing
- Individual ($120/Lifetime)
- Business ($200/Lifetime)
- Enterprise ($400/Lifetime)
Pros
Cons
4. Moz (⭐️4.0)
Moz is a classic SEO tool.
It’s known for Domain Authority.
It helps you track rankings.
You can audit your site, too.
It’s very reliable.
Unlock its potential with our Moz tutorial.
Also, explore our Ahrefs vs Moz comparison!
Our Take
Boost your SEO! Over 500,000 marketers trust Moz. Users like Tinuiti saw a 1,143% increase in keyword rankings. Ready to use Moz like an expert? Click to start improving your SEO today!
Key Benefits
- Industry-standard Domain Authority.
- Strong focus on link analysis.
- Offers detailed site crawl reports.
- Keyword Explorer for insights.
- Link Explorer for backlink data.
Pricing
All the plans will be billed annually.
- Starter ($39/month)
- Standard ($79/month)
- Medium ($143/month)
- Large ($239/month)
Pros
Cons
5. Content Raptor (⭐️4.0)
Content Raptor helps you fly.
It simplifies writing.
You get optimized articles fast.
It’s a real time-saver.
Unlock its potential with our Content Raptor tutorial.
Also, explore our Ahrefs vs Content Raptor comparison!
Key Benefits
- Excellent for content optimization.
- Integrates with Google Search Console.
- Provides unique entity coverage score.
- Content optimization engine.
- Daily keyword rank tracking.
Pricing
- Free ($0)
- Pro ($47/month)
- Enterprise (Contact them for custom pricing)
Pros
Cons
6. SE Ranking (⭐️3.8)
Want a complete SEO platform?
SE Ranking is very comprehensive.
It does keyword research.
It tracks rankings globally.
Unlock its potential with our SE Ranking tutorial.
Also, explore our Ahrefs vs SE Ranking comparison!
Key Benefits
- Precise keyword rank tracking.
- Strong competitive research features.
- Offers white-label reporting.
- Comprehensive website audits.
- Backlink monitoring and analysis.
Pricing
SE Ranking offers a variety of pricing plans to suit your needs & budget (Billed Annually)
- Essential: $52.00/month. 1 manager seat, 5 projects, Rank Tracker.
- Pro: $95.20/month. 3 Manager seats, 30 projects, On-page and SERP analysis, Share of voice metric.
- Business: $207.20/month. 5 Manager seats, unlimited projects, Maximize data reach, Team Training, Data Insights.
Pros
Cons
7. Mangools (⭐️3.7)
Looking for user-friendly SEO tools?
Mangools is super intuitive.
It has five small tools.
They’re perfect for beginners.
Yet, they are powerful.
Unlock its potential with our Mangools tutorial.
Also, explore our Ahrefs vs Mangools comparison!
Key Benefits
- Features KWFinder for keywords.
- Offers a 10-day free trial.
- Includes SERPWatcher for tracking.
- Analyzes competitor links.
- It has a sleek, easy interface.
Pricing
All the plans will be billed annually.
- Mangools Basic: $14.95/month
- Mangools Premium: $22.45/month
- Mangools Agency: $44.95/month
Pros
Cons
8. Ranktracker (⭐️3.5)
Need to track your rankings precisely?
Ranktracker does just that.
It’s accurate and fast.
See how your keywords perform.
It’s essential for monitoring.
Unlock its potential with our Ranktracker tutorial.
Also, explore our Ahrefs vs Ranktracker comparison!
Key Benefits
- Precise keyword position tracking.
- Monitors 43K+ cities for local SEO.
- Offers AI-suggested keywords.
- Daily keyword rank updates.
- SERP feature tracking (snippets, videos).
Pricing
All the plans will be billed annually.
- Starter: $14.00/month
- Double Data: $34.41/month
- Quad Data: $63.58/month
- Hex Data: $121.91/month
Pros
Cons
9. Raven Tools (⭐️3.5)
Seeking a versatile marketing platform?
Raven Tools offers much more.
It does SEO and reporting.
Plus, social media management.
It’s a diverse tool.
Unlock its potential with our Raven Tools tutorial.
Also, explore our Ahrefs vs Raven Tools comparison!
Key Benefits
- Strong focus on customizable reports.
- Integrates many marketing channels.
- Offers a real-time social stream.
- SEO auditing and analysis.
- Backlink analysis (Majestic data).
Pricing
- Small Biz ($39/month)
- Start ($79/month)
- Grow ($139/month)
- Thrive ($249/month)
- Lead ($399/month)
Pros
Cons
Buyers Guide
When doing our research to find the best SEO software like Ahrefs, we followed a strict process.
Our goal was to provide you with clear, helpful information. Here’s how we did it:
- Pricing: We looked at the cost of Ahrefs and its alternatives to Ahrefs. Was it an affordable tool for individuals and SEO agencies managing multiple client projects?
- Features: We dug deep into the SEO features each tool offered. This included everything from keyword research with keyword tool and keyword generator to backlink analysis and backlink research. We checked for site audit features, on-page SEO analysis, and technical SEO capabilities. We also considered content marketing support, link building tools, and how well they handled keyword position tracking and rank tracking for website rankings. We specifically looked for how they supported understanding keyword search intent and search intent in general. We also considered if they offered traffic analytics and the ability to monitor backlinks and a comprehensive backlink profile and backlink database.
- Data Accuracy: How reliable was the data? We looked for tools that provided accurate search volume, keyword difficulty, and keyword rankings. We considered their ability to deliver precise historical data for various SEO tasks.
- User Interface (UI): We assessed the user interface of each platform, including how easy it was to navigate SE Ranking’s user interface versus Ahrefs and SEMrush and other SEO tools. A good UI means faster insights into your organic traffic and SEO performance.
- Integration and Compatibility: Did the tools integrate with other essential platforms like Google Analytics and Google Search Console? This is crucial for getting all your data in one place and understanding website pages.
- Support and Resources: We checked for available support, community forums, tutorials, and refund policies. Do they offer enough resources for SEO professionals, online marketers, and SEO specialists to master the tool and understand basic SEO tools?
- Comparison with Ahrefs: We directly compared other tools to Ahrefs, evaluating if they offered all the essential features or if there were significant gaps. This included examining how well they performed competitor analysis and provided keyword recommendations or keyword variations. We also looked for a good backlink checker.
- Fresh Perspectives: We aimed to provide fresh insights into how these tools could help improve digital marketing strategies and help target keywords effectively on search engines. We wanted to see if they were a solid tool for everyday use.
- Versatility: Can the tool handle the needs of both small businesses and larger enterprises? Does it offer comprehensive analysis tools?
- Missing Features/Negatives: What was missing from each product that might be important for a complete SEO analysis or on-page optimization?
- Explore Ahrefs Alternatives: A key part of our research involved truly explore Ahrefs alternatives to see what else is out there that might offer a better fit for certain users.
Wrapping Up
So, you’ve seen many great Ahrefs alternatives!
We know Ahrefs is powerful.
But a perfect SEO tool for everyone doesn’t exist.
Maybe you need a budget-friendly option.
This guide helps you pick the best Ahrefs alternative for your needs.
Picking the right competitor can make all the difference.
As a team that thoroughly researches these tools, we’re here to provide you with honest insights.
We want to help you succeed!
Frequently Asked Questions
What are the top Ahrefs alternatives for 2025?
Top Ahrefs alternative options for 2025 include Semrush, SE Ranking, and Moz Pro. These offer comprehensive features, many of which are similar to those of Ahrefs.
Are there any free SEO tools like Ahrefs?
Yes, tools like Ubersuggest offer a useful free plan. Ahrefs also provides a free version for verified site owners.
Which is better for keyword research?
Both are excellent keyword research tool options. Semrush often provides more detailed keyword research data and features, unlike Ahrefs, in its basic plans.
Do these alternatives offer a free trial?
Many Ahrefs alternative tools offer a free trial. Semrush, for instance, often provides a 14-day free trial. Moz Pro offers a 30-day trial.
What’s the value for money when compared to Ahrefs?
Many alternatives offer comparable features and data to Ahrefs, often at a lower price point. They offer great value for money for various SEO needs.
