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How to Use Loomly: Maximize Your Social Reach in 2026

by | Last updated Jan 20, 2026

How to Use Loomly

Managing social media feels like a never-ending chore.

You have to juggle multiple accounts, remember posting times, and create fresh content every day.

It is easy to feel overwhelmed and burnt out.

Trying to keep up manually is a recipe for stress and missed opportunities.

You deserve a better way to work.

Loomly is the tool you need to take control of your digital presence.

This guide will show you how to use Loomly to streamline your workflow.

Let’s get started.

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Loomly

Ready to streamline your social media? Over 1.5 million users trust Loomly. Start your free trial today!

Loomly Tutorial

Loomly is a great tool for your social media. This tutorial helps you learn the basics quickly.

You can efficiently organize all of your posts in one place.

It makes managing your accounts much simpler. Try it out to save time.

How to use Loomly Content Creation Tools

Loomly is more than just a place to schedule social media content. It is a strong social media management platform that helps you create posts from scratch.

You can find all the tools you need to make your brand look professional on multiple platforms.

Step 1: Log Into Your Loomly Account

  • Open your web browser and go to the Loomly website.
  • Enter your email & password to access your Loomly account.
  • Once you are inside, click on the “New Post” button at the top of your dashboard.
  • This is where you start building content for all your social channels.

Step 2: Use Google Drive Integrations

  • You do not need to hunt for files on your computer.
  • Use the Google Drive integrations to pull photos and videos directly into your post.
  • Click the “Google Drive” icon inside the post builder to select your files.
  • This makes it easy to manage your brand’s look across all the tools you use.
loomly Social Media Content Creation

Step 3: Design Content for Multiple Platforms

  • Write your main caption in the “Generic Content” box first.
  • Loomly lets you see how your post will look on different social media platforms.
  • You can change the text or crop images for each specific channel.
  • This ensures your message fits perfectly, whether it is on Instagram, LinkedIn, or other social channels.

How to use Post Planner & Scheduling

Loomly is very user-friendly and makes it simple to use social media management tools.

Once you have made your first post, you need a plan to share it.

These features help you reach your social media goals without any stress.

Step 1: Use the Calendar View to Organize Content

  • Click on the calendar view to see all your planned social media content.
  • You can look at calendar creation thumbnails to see which days have posts and which are empty.
  • If you need to change a date, just drag the post to a new day on the calendar.
  • This view helps you stay organized so you never miss a big deadline.

Step 2: Edit Visuals with the Image Editor

  • Before your post goes live, you might want to fix a photo.
  • Loomly has a built-in image editor that lets you crop or add filters to your pictures.
  • You can see post creation thumbnails to check how the image looks next to your text.
  • Making your photos look great helps you grab people’s attention as they scroll.
loomly Social Media Post Planning & Scheduling

Step 3: Set Up Custom Approval Workflows

  • If you work with a team, you can use approval workflows to get feedback.
  • You can create custom approval workflows so the right person sees the post before it is published.
  • Start a new post and hit “Submit for Approval” to send it to your boss or client.
  • This keeps everything professional and makes sure no mistakes are posted online.

How to use Social Media Analytics & Reports

Loomly helps you understand if your posts are working or not.

It gathers data from every channel so you can see your progress. You can easily see how many people engage with your audience each day.

This makes it simple to grow your brand over time.

Step 1: Check the Analytics Dashboard

  • Log in & click on the “Analytics” tab for your brand.
  • You will see a general overview of your followers and likes.
  • Use this to see how much your audience using Loomly has grown.
  • You can even look back at older reports, like a Q4 product roundup, to compare results.

Step 2: Study Your Top-Performing Posts

  • Scroll down to find the table that lists all your recent posts.
  • Look for video tutorial thumbnails or images that got the most clicks.
  • Sorting by “Engagement Rate” shows you what your followers love the most.
  • This helps you plan better content for the next month.
loomly Social Media Analytics & Reports

Step 3: Create and Share Reports

  • Click the “Export” button to turn your data into a PDF or a spreadsheet.
  • This allows teams to collaborate on new ideas based on real facts.
  • You can also set these reports to send automatically every week or month.
  • Sharing these wins with others helps everyone stay focused on your goals.

Loomly Alternatives

  • Sprout Social: Unlock deeper social media insights and foster team collaboration with its comprehensive analytics and robust features.
  • Socialpilot: Enjoy budget-friendly plans without sacrificing powerful scheduling capabilities, including efficient bulk posting options.
  • Sendible: Navigate social media management with ease thanks to its intuitive interface and seamless integrations with numerous marketing tools.
  • Content Studio: Discover engaging content and streamline your publishing process across various platforms, potentially leveraging AI for content ideas.
  • Heropost: (Information limited – explore if it offers unique features or a pricing model tailored to specific social media needs.)
  • Agorapulse: Effectively manage your social presence with its strong social listening tools and a unified inbox for streamlined engagement.
  • Zoho Social: A smart and cost-effective choice if your business already benefits from the integrated ecosystem of Zoho products.
  • Buffer: Simplify your social media scheduling with its user-friendly platform, ideal for straightforward content distribution.
  • Sprinklr: Sprinklr offers a comprehensive suite of tools for large organizations demanding advanced social media management and customer experience solutions.
  • Later: If your strategy heavily relies on visual content, particularly on Instagram, Later provides specialized planning and scheduling features.
  • Blaze: (Information limited – investigate if it provides a specific feature or addresses a particular niche within social media marketing.)
  • Metricool: Dive deep into your social media performance and keep a close eye on your competitors, often at a more accessible price point.

Loomly Compared

Conclusion

Loomly is a great tool for any business that wants to grow.

It helps you connect with your audience on Facebook, YouTube, and other sites.

You can use the calendar to plan your campaigns early.

This keeps your work organized and stress-free.

If you want to level up your social game, try a free trial today.

New users can watch a Loomly webinar to learn more.

The analytics will show you what is working well.

You can also subscribe for extra support and li publishing tools. Start today and see the difference!

Frequently Asked Questions

Is Loomly easy to use?

Yes, Loomly is widely praised for its intuitive, user-friendly interface. It simplifies social media management with a clean visual calendar and straightforward “Post Builder” wizards, making it accessible even for beginners or non-technical team members.

What is the basic plan of Loomly?

The entry-level option is the Starter plan. According to current data, specific pricing requires contacting their sales team directly, though it typically includes core features like post planning, scheduling, and basic analytics for smaller teams.

Can you use Loomly for free?

Loomly does not offer a permanent free plan. However, they typically provide a 15-day free trial that allows you to test all features—such as the content calendar and approval workflows—without requiring a credit card upfront.

Is Loomly worth the investment?

With a 3.5 out of 5 stars rating, Loomly is a solid choice for teams prioritizing collaboration and approval workflows. While it may lack the advanced data depth of enterprise tools, its streamlined dashboard and “Post Ideas” feature offer good value for agencies and small businesses.

What is better, Hootsuite or Loomly?

Hootsuite generally ranks higher (4.5 stars) compared to Loomly (3.5 stars) due to its extensive feature set and deep analytics. However, Loomly is often preferred by agencies for its smoother client approval processes and easier learning curve.

Is Buffer or Loomly better?

Both platforms hold a 3.5-star rating, but they serve different needs. Buffer is ideal for simple, streamlined scheduling, while Loomly excels in team collaboration, offering robust approval workflows and a comprehensive content calendar for managing client feedback.

What problems does Loomly solve?

Loomly eliminates the chaos of social media planning by centralizing content in one dashboard. It solves workflow bottlenecks through automated approval processes, ensures content security, and helps overcome writer’s block with its curated “Post Ideas” and optimization tips.

More Facts about Loomly

  • Easy Templates: You can save “templates” for posts you use often. This makes making new posts much faster.
  • Automatic Reports: Loomly can automatically send performance reports to your boss or teammates on a schedule.
  • Creative Tools: It works with Canva and Unsplash, so you can design cool pictures or find photos right inside the app.
  • Organized Library: There is a “Content Library” where you can store all your videos and pictures. You can label them so they are easy to find and use again later.
  • Stay Consistent: Using Loomly to post at the same time every day helps your followers know when to expect new things from you.
  • Hashtag Help: You can save groups of hashtags to help more people find your posts easily.
  • Review Teams: You can set up “workflows” so that a manager has to check and approve a post before it goes live.
  • Smart Tips: While you write, Loomly gives you real-time tips on how to make your post better for specific apps like Instagram or LinkedIn.
  • Link Tracking: You can add special “UTM” codes to your links. This shows you exactly how many people clicked on your post to visit your website.
  • Central Comments: All the comments and messages from your different social media pages show up in one place, so you can reply quickly.
  • Happy Users: Most people who use Loomly are very happy with it! Surveys show a 91% satisfaction rate because it saves them so much time.
  • Teamwork: You can invite your friends or coworkers to your account. You can give everyone different “roles” or jobs to keep things organized.
  • Workspace Groups: You can create different “workspaces” to keep your personal projects separate from your school or work projects.
  • Set It and Forget It: Once you pick a date and time for a post, Loomly will automatically publish it for you. You don’t even have to be at your computer!
  • Notes and Feedback: You can leave private notes or comments on a draft post so your team can talk about it before it is shared with the world.

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