ClickFunnels vs Capsule CRM: Which CRM Tool Wins in 2025?

by | Last updated Jun 1, 2025

Winner
Best section img 1
9.5
  • Landing pages
  • A/B Testing
  • EMAIL Marketing
  • Workflows
  • CRM
  • Free 14-Day Trial
  • Paid Plans from $81/month
Runner Up
capsule
8.5
  • Contact Management
  • Sales Pipeline
  • AI Content Assistant
  • Email Marketing
  • Sales Analytics
  • Free plan available
  • Paid Plans from $18/month
ClickFunnels vs Capsule CRM

You’re running a business, right?

And you know how tricky it is to keep track of customers and sales.

Maybe you’re using ClickFunnels to build your sales pages, but you also need a solid CRM.

Or, perhaps you’re using Capsule CRM but wonder if ClickFunnels could boost your sales.

It’s confusing, isn’t it?

That’s why we’re comparing ClickFunnels vs Capsule CRM.

Let’s get started.

Overview

We’ve spent countless hours diving deep into both ClickFunnels and Capsule CRM.

Our team rigorously tested each platform’s features.

From sales funnel creation to customer relationship management, we to give you a real-world comparison.

CTA 2 1 1

Generate more leads & boost your sales with ClickFunnels.

9.5out of 10

Pricing: It has a free plan. Paid plan starts at $81/month

Key Features:

  • Landing page builder
  • Sales funnel templates
  • A/B testing
Capsule CTA

Want a simple yet powerful CRM to organize your customer relationships?

8.5out of 10

Pricing: It has a free plan. The premium plan starts at $18/month.

Key Features:

  • Contact Management
  • Task Management
  • Sales Tracking

What is ClickFunnels?

Think of ClickFunnels as your all-in-one sales and marketing toolbox.

It helps you build sales funnels.

These funnels guide customers to buy your products. Easy, right?

Also, explore our favorite ClickFunnels alternatives…

CTA 2 1 1
ClickFunnels
9.5

Build high-converting sales funnels without any coding. ClickFunnels gives you the tools and templates to succeed. See how easy it can be to transform your business.

Key Benefits

  • Drag-and-drop builder: Easily create high-converting pages without any coding.
  • Pre-built templates: Get a head start with proven funnel designs for various industries.
  • A/B testing: Optimize your funnels for maximum conversions.
  • Email marketing integrations: Connect with your audience and nurture leads.
  • Affiliate management tools: Build your army of promoters to boost sales.

Pricing

All the plans will be billed annually.

  • Startup: $81/month, 3 Brand Workspaces, 3 Team Members.
  • Pro: $248/month, 10 Brand Workspaces, 10 Team Members.
image 42

Pros

  • Intuitive interface.
  • Great funnel templates.
  • Effective sales tools.
  • Strong community support.
  • Boosts conversion rates.

Cons

  • Can be expensive.
  • Limited design flexibility.
  • No built-in CRM.

What is Capsule CRM?

Now, let’s discuss Capsule CRM.

It’s simpler than Salesforce and designed for small —to medium-sized businesses.

It is a clean, easy-to-use tool focusing on core CRM tasks.

It helps you manage contacts, track sales, and keep things organized.

Also, explore our favorite Capsule alternatives

Capsule CTA
Capsule
8.5

Want to streamline your sales pipeline? Capsule CRM offers a robust contact management system with intuitive tools. Don’t lose leads! Experience the power of this leading CRM software.

Key Benefits

  • User-friendly interface: Capsule CRM is known for its intuitive design and ease of use.
  • Affordable pricing: It’s one of the most budget-friendly CRMs on the market.
  • Great for small businesses: Its simplicity and focus on essential features make it perfect for small teams.
  • Mobile app: Access your customer data and manage your sales pipeline on the go.
  • Integrates with popular tools: Connects with G Suite, Mailchimp, Zapier, and more.

Pricing

All the plans will be billed annually.

  • Starter: $18/user/month.
  • Growth: $36/user/month.
  • Advanced: $54/user/month.
  • Ultimate: $72/user/month.
Capsule CRM Pricing

Pros

  • Seamless integrations
  • Centralized contact management
  • Great contact management.
  • Effective sales pipeline tools.
  • Integrates with popular apps.

Cons

  • Fewer integration.
  • Reporting could be more robust.
  • No built-in phone support.
  • Lacks advanced customization.

Feature Comparison

Let’s break down the core features of ClickFunnels and Capsule CRM.

We’ll examine how each platform handles crucial aspects of your business, from managing your sales process to boosting your marketing automation.

1. Sales Funnel Creation

ClickFunnels shines when it comes to crafting high-converting sales funnels.

It’s built for creating landing pages, order forms, and upsell pages quickly. 

Capsule CRM, while excellent for managing contacts, lacks this dedicated funnel-building capability.

If your main goal is to build and test sales funnels rapidly, ClickFunnels is the clear winner.

Click-funnels-products

2. Customer Relationship Management (CRM)

Capsule CRM excels in traditional CRM functions.

It organizes customer data, tracks interactions, and manages your sales team pipeline efficiently.

ClickFunnels, while offering some contact management, is not as robust for detailed customer tracking.

If you need a comprehensive CRM, Capsule CRM is the stronger option.

3. Email Marketing

ClickFunnels includes built-in email marketing tools, allowing you to send follow-up emails and automated sequences.

Capsule CRM integrates with various email marketing services but does not offer native email marketing functionality to the same extent.

So, if you wish to have this done in one place, Clickfunnels may be for you.

4. Workflow Automation

Both platforms offer workflow automation, but they serve different purposes.

ClickFunnels automates sales funnel steps, while Capsule CRM automates tasks and follow-ups within the CRM.

It depends on which workflow is most important to you and which platform is best.

5. Integration with Other Tools

Both platforms integrate with various tools like payment processors, email marketing services, and other business software.

Capsule CRM offers more CRM integrations, and Clickfunnels is better at integrating with sales or marketing software.

Capsule sales pipeline

6. Team Collaboration

Capsule CRM offers better tools for sales team collaboration.

It has shared calendars, task assignments, and activity tracking.

Clickfunnels can be used in a team, but the CRM aspect that Capsule has will be hard to overcome.

7. Ability to Grow Your Business

If your main focus is on creating sales funnels and running marketing automation campaigns, ClickFunnels offers strong features to help you grow your business.

Capsule CRM allows for detailed customer management, which is equally as important when growing your business.

Both platforms can help you grow your business in different areas.

What to Look For in CRM Software?

  • Scalability: Can the CRM grow with your business?
  • Customization: Does it adapt to your specific workflows?
  • Integration: Does it connect with your existing tools?
  • Mobile Accessibility: Can your team access it on the go?
  • Data Security: How well does it protect customer information?
  • Training and Onboarding: How easy is it to get started?
  • Customer Support Quality: Is help readily available when needed?
  • Budget: Does it align with your financial constraints?
  • Scalability: Can the CRM grow with your business?
  • Customization: Does it adapt to your specific workflows?
  • Integration: Does it connect with your existing tools?
  • Mobile Accessibility: Can your team access it on the go?
  • Data Security: How well does it protect customer information?

Final Verdict

After thorough testing, we believe the “winner” depends heavily on your specific needs.

If your priority is building and optimizing sales funnels, ClickFunnels is a more powerful tool.

However, for robust customer relationship management and team collaboration, Capsule CRM takes the lead.

Both platforms offer valuable features, but their strengths lie in different areas.

We’ve done the hard work so you can make an informed decision.

Trust our hands-on experience to guide you in choosing the right platform to grow your business.

More of ClickFunnels

Here’s a brief comparison of ClickFunnels with these software solutions:

  • ClickFunnels vs GoHighLevel: While ClickFunnels excels at funnel building for entrepreneurs, GoHighLevel offers a broader, all-in-one marketing suite with advanced agency and CRM features, often including white-label solutions.
  • ClickFunnels vs Pipedrive: ClickFunnels prioritizes high-converting sales funnels, whereas Pipedrive focuses on comprehensive sales pipeline management and CRM functionalities for various business needs.
  • ClickFunnels vs Keap: ClickFunnels is a specialized sales funnel builder that offers templates and drag-and-drop tools. Keap, formerly Infusionsoft, provides a robust CRM with marketing and sales automation for small businesses.
  • ClickFunnels vs ActiveCampaign: ClickFunnels focuses on sales funnels and landing pages, while ActiveCampaign is a powerful marketing automation platform with advanced email marketing and CRM capabilities.
  • ClickFunnels vs HubSpot: ClickFunnels is ideal for creating sales funnels and is easy to use. HubSpot offers an extensive all-in-one marketing, sales, and CRM platform, catering to broader business operations.
  • ClickFunnels vs Folk: ClickFunnels is a sales funnel platform for conversions. Folk is primarily a CRM tool for managing contacts and relationships, distinct from sales funnel automation.
  • ClickFunnels vs Instantly: ClickFunnels builds sales funnels for conversions. Instantly focuses on cold email outreach and lead management, and is often integrated with other platforms like ClickFunnels.
  • ClickFunnels vs ClickUp: ClickFunnels is designed for sales funnels and online marketing. ClickUp is a project management and work operating system that offers task management and team collaboration.
  • ClickFunnels vs Monday CRM: ClickFunnels helps build sales funnels. Monday CRM, part of Monday.com’s Work OS, is a flexible CRM for managing sales pipelines and team collaboration, with strong project management roots.
  • ClickFunnels vs Insightly: ClickFunnels focuses on sales funnels. Insightly is a comprehensive CRM with project management capabilities, helping businesses track leads and projects.
  • ClickFunnels vs Freshsales CRM: ClickFunnels specializes in sales funnel creation. Freshsales CRM is a sales automation platform with lead management, email, and phone integration features.
  • ClickFunnels vs Salesforce: ClickFunnels is a tool for building automated sales funnels. Salesforce is a vast, enterprise-level CRM platform offering extensive sales, service, and marketing solutions.
  • ClickFunnels vs Zendesk: ClickFunnels helps create conversion-focused sales funnels. Zendesk is primarily a customer service and support platform, focusing on ticketing and customer engagement.

More of Capsule CRM

Here’s a brief comparison of Capsule CRM with these software solutions:

  • Capsule CRM vs Gohighlevel: Capsule CRM excels in straightforward contact management and sales pipelines, while GoHighLevel provides a comprehensive platform for sales, marketing automation, and lead generation.
  • Capsule CRM vs Pipedrive: Capsule CRM offers a simple solution for managing contacts and sales, whereas Pipedrive is a visually driven sales pipeline management tool.
  • Capsule CRM vs Keap: Capsule CRM focuses on simplicity and affordability for contact and sales tracking; Keap offers extensive marketing and sales automation features, often at a higher cost.
  • Capsule CRM vs ActiveCampaign: Capsule CRM offers solid contact and pipeline management, while ActiveCampaign delivers powerful marketing automation, email campaigns, and advanced segmentation.
  • Capsule CRM vs Hubspot: Capsule CRM is a user-friendly, affordable CRM for managing customer interactions; HubSpot provides a vast suite of marketing, sales, and service tools, with free and scalable paid options.
  • Capsule CRM vs Folk: Capsule CRM is a simple contact management solution, whereas Folk emphasizes collaborative contact organization and enrichment with modern features.
  • Capsule CRM vs Instantly: Capsule CRM focuses on general contact and sales management; Instantly is tailored for automated cold email outreach and sales engagement.
  • Capsule CRM vs Clickup: Capsule CRM is a dedicated CRM solution, while ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
  • Capsule CRM vs Monday CRM: Capsule CRM offers simple contact and sales pipeline management; Monday CRM provides highly customizable visual workflows and extensive team collaboration features.
  • Capsule CRM vs Insightly: Capsule CRM focuses on ease of use and contact tracking, while Insightly offers a more comprehensive CRM with advanced project management features.
  • Capsule CRM vs Freshsales CRM: Capsule CRM prioritizes simplicity in sales and contact management, while Freshsales CRM offers a more robust sales platform with AI-powered insights and advanced analytics.
  • Capsule CRM vs Salesforce: Capsule CRM is ideal for small to medium businesses seeking a simple, affordable CRM; Salesforce is an enterprise-grade CRM with extensive customization and scalability for large organizations.
  • Capsule CRM vs Zendesk: Capsule CRM focuses on sales and customer relationship management, while Zendesk is primarily a customer service platform that excels in ticketing and support solutions.

Frequently Asked Questions

Is ClickFunnels better than Capsule CRM for email marketing?

ClickFunnels has built-in email marketing features, while Capsule CRM relies on integrations. If you prefer an all-in-one solution, ClickFunnels is stronger. However, if you already use a powerful email marketing tool, Capsule CRM’s integrations might suffice.

Which platform is best for managing my sales team?

Capsule CRM excels in sales team collaboration and pipeline management. It offers robust CRM features tailored for team use. While ClickFunnels is useful for sales funnels, it isn’t designed for detailed team management in the same way.

Can I use ClickFunnels to manage customer relationships?

ClickFunnels offers some basic contact management, but Capsule CRM is a dedicated CRM. If you need in-depth customer tracking and interaction history, Capsule CRM is a better choice for managing customer relationships.

Which platform is better for workflow automation?

Both platforms offer workflow automation. ClickFunnels automates sales funnel steps, while Capsule CRM automates CRM tasks. The best choice depends on whether you focus on sales funnels or CRM automation.

Which platform is better for growing my business?

Both can help you grow your business. ClickFunnels is great for creating sales funnels and running marketing automation campaigns. Capsule CRM is excellent for managing customer relationships and improving your sales process. The choice depends on your business’s primary growth focus.