ClickUp vs Thryv: Which is The Best CRM For You in 2025?

by | Last updated May 29, 2025

Winner
clickup
9.0
  • Project Management
  • Product Development
  • Knowledge Management
  • Resource Management
  • Workflows
  • Free plan available
  • Paid Plans from $7/month
Runner Up
Thryv
7.5
  • Website Analytics
  • Social Media Management
  • Billing & Invoicing
  • Team Chat
  • Campaign Analytics
  • Free plan available
  • Paid Plans from $244/month
ClickUp vs Thryv

Picking the right CRM is tough, right?

You’re looking at ClickUp vs. Thryv to determine which fits your business best. 

Now, imagine picking the wrong one. You waste time and money and maybe even lose customers because your system is a mess. 

Don’t worry—we’re here to help! We’ll explain ClickUp vs Thryv. 

By the end, you’ll know exactly which CRM is best for your needs. Let’s get started.

Overview

We’ve spent countless hours diving deep into both ClickUp and Thryv.

Our team rigorously tested each platform’s features, usability, and customer support, mimicking real-world business scenarios to give you a genuine comparison.

Clickup CTA

Ready to boost your team’s productivity and streamline your workflow?

9out of 10

Pricing: It has a free plan. Paid plan starts at $7/month

Key Features:

  • Task Management
  • Custom Views
  • Goal Tracking.
THRYV CTA

Join the 25,000+ small businesses successfully using Thryv for their customer management!

7.5out of 10

Pricing: It has a free plan. The premium plan starts at $244/month.

Key Features:

  • Client Communication
  • Online Scheduling
  • Payment Processing

What is ClickUp?

So, what’s ClickUp? Think of it as your all-in-one work hub. It helps teams get organized.

You can manage projects, tasks, and even your calendar. It’s designed to make work simpler.

Also, explore our favorite ClickUp alternatives

Clickup CTA
ClickUp
9.0

Ready to boost your team’s productivity and streamline your workflow? ClickUp’s customizable platform and powerful features.

Key Benefits

  • Customization: ClickUp is super flexible. You can tailor it to fit your exact workflow. Seriously, almost everything is customizable.
  • Collaboration: It’s built for teamwork. Real-time editing, comments, and assigned tasks make working together easier.
  • Integrations: Connect ClickUp with other tools you already use, like Slack or Google Drive. This streamlines your workflow.
  • Free Plan: They offer a generous free plan, perfect for trying it out or for smaller teams.

Pricing

  • Free: Best for personal use.
  • Unlimited: $7/user.
  • Business: $12/user.
  • Enterprise: Contact them for custom pricing based on your requirements.
Clickup Pricing

Pros

  • It is very affordable
  • Tons of features are included.
  • Highly customizable for any workflow.
  • Excellent for project management.
  • It’s a good mobile app.

Cons

  • It can be overwhelming at first.
  • Steep learning curve.
  • The interfaceis not as intuitive as Monday.
  • CRM features are not as robust.
  • Customer support can be slow.

What is Thryv?

Okay, let’s talk Thryv. It’s built for small businesses. Think of it as your customer management center.

It helps you manage clients, payments, and marketing. It’s all about streamlining your daily tasks.

Also, explore our favorite Thryv alternatives

THRYV CTA
Thryv
7.5

Join the 25,000+ small businesses successfully using Thryv for their customer relationship management! Get your site properly configured today.

Key Benefits

  • Centralized hub: Manage all your business needs in one place.
  • Automated marketing: Reach more customers with less effort.
  • Online scheduling: Let clients book appointments 24/7.
  • Accept payments online: Get paid faster and easier.
  • Reputation management: Monitor and improve your online reviews.

Pricing

  • Command Center: Free dedicated business line.
  • Business Center: $244/month.
  • Marketing Center: $244/month.
Thryv Pricing

Pros

  • All-in-one solution.
  • Saves time and money.
  • Improved Online Presence
  • Time-Saving Automation
  • Improves customer experience.

Cons

  • Mobile App Needs Improvement
  • Limited customization options.
  • Not Ideal for Every Industry
  • Learning curve for some features.

Feature Comparison

Choosing between ClickUp and Thryv depends on your specific business needs.

Let’s compare them feature by feature to help you decide which platform will enhance your workflow and customer experience.

1. Dashboard

  • ClickUp: Offers a highly customizable dashboard with widgets for tasks, calendars, and reports. Users can tailor it to their needs, pulling data from various projects and teams.
  • Thryv: This is a more client-centric dashboard that focuses on appointments, payments, and customer relationship management. It’s designed to overview of client interactions and business performance quickly.
clickup top benefits

2. Time Tracking

  • ClickUp: Includes robust time tracking features, allowing users to track time spent on specific tasks and projects. It integrates seamlessly with reporting, providing detailed insights.
  • Thryv offers essential time tracking, primarily focused on appointment durations and staff time, for scheduling and invoice purposes.

3. Templates

  • ClickUp: Boasts an extensive library of templates for various project types, from marketing campaigns to software development. Users can also create and share custom templates.
  • Thryv: Provides templates for client communications, invoices, and email marketing. These are designed to streamline client interactions and marketing efforts.

4. User-Friendly Interface

  • ClickUp: While powerful, ClickUp’s interface can have a steep learning curve due to its extensive features, but it becomes very user-friendly after the initial ramp-up time.
  • Thryv is generally more intuitive for small business owners with less technical expertise. It focuses on user-friendly client management.

5. Project Management Views

  • ClickUp supports multiple project views, including kanban, list, Gantt chart, and calendar views, enhancing project visibility and flexibility. It also includes integrations for Asana, Trello, and Jira projects.
  • Thryv: Primarily uses a calendar and list view for appointments and client interactions. Basic Kanban views exist in a limited scope for workflows.

6. Email Marketing

  • ClickUp: Integrates with third-party email marketing tools, enhancing campaign management within the platform.
  • Thryv: Provides built-in email marketing tools, allowing businesses to create and send targeted campaigns directly from the platform to enhance the customer experience.
THRYV Campaign Analytics

What to Look For When Choosing CRM Software?

  • Scalability: Can it grow with your business
  • Integration: Does it connect with your existing tools?
  • User-Friendliness: Is it easy for your team to adopt?
  • Mobile Accessibility: Can you manage it on the go?
  • Customer Support: Is help readily available when needed?
  • Specific Needs: Does it solve your industry’s unique challenges?
  • Reporting: Can it provide the analytics you need?
  • Automation: Does it automate repetitive tasks to save time?
  • Data Security: How well does it protect your sensitive customer information?
  • Customization: Can you tailor it to fit your specific workflows?
  • Training Resources: Does the provider offer adequate training for your team?
  • Trial Availability: Can you test the software before committing?

Final Verdict

So, which one wins? For us, it’s ClickUp. If you need to customize everything and manage complex projects, it’s your best bet.

It’s powerful. Sure, it takes time to learn. But once you do, it’s fantastic. 

If your business is more client-focused, Thryv works.

However, ClickUp is our choice for overall flexibility and a seamless work experience.

We’ve tested both, and we know what works.

Trust us, you won’t regret it.

You get many features for the price, and the integrations are fantastic.

The free version also allows you to try a lot before you pay. It’s just a better fit for teams that want to do more. 

Give it a try; you’ll see.

More of ClickUp

Here’s a brief comparison of ClickUp with these software solutions:

  • ClickUp vs Gohighlevel: ClickUp is an all-in-one work management platform with strong project management and customizable CRM. GoHighLevel is a dedicated marketing and sales automation platform focused on lead generation and conversion.
  • ClickUp vs Pipedrive: ClickUp offers a comprehensive work management solution with flexible CRM capabilities, while Pipedrive is a sales-focused CRM designed for visual sales pipeline management and deal tracking.
  • ClickUp vs Keap: ClickUp is a versatile platform for project management and customizable CRM, while Keap is a powerful CRM and marketing automation tool that emphasizes lead nurturing and sales processes.
  • ClickUp vs ActiveCampaign: ClickUp provides a flexible platform for task, project, and basic CRM management, whereas ActiveCampaign excels in advanced marketing automation, email campaigns, and customer segmentation.
  • ClickUp vs Hubspot: ClickUp is a highly customizable project management and work OS with integrated CRM features, while HubSpot offers a comprehensive suite of tools for marketing, sales, and customer service.
  • ClickUp vs Clickfunnels: ClickUp is an all-in-one work management platform; ClickFunnels is primarily a sales funnel builder for creating landing pages and automating sales funnels.
  • ClickUp vs Folk: ClickUp is a robust work management solution with customizable CRM functionalities, while Folk focuses on collaborative contact management and relationship tracking.
  • ClickUp vs Instantly: ClickUp is a versatile platform for project management and diverse workflows, while Instantly specializes in cold email outreach, deliverability optimization, and automated email campaigns.
  • ClickUp vs Monday CRM: ClickUp provides a highly customizable all-in-one workspace for project management and CRM, while Monday CRM offers visual workflows and team collaboration focused on customer relationships.
  • ClickUp vs Capsule CRM: ClickUp is a comprehensive work management and customizable CRM platform, whereas Capsule CRM is a straightforward, user-friendly CRM focused on managing contacts and sales opportunities.
  • ClickUp vs Insightly: ClickUp is a flexible platform for project management and adaptable CRM. Insightly is a dedicated CRM offering a strong sales pipeline and project management features within a CRM context.
  • ClickUp vs Freshsales: ClickUp is an all-in-one work management tool with adaptable CRM capabilities, whereas Freshsales CRM is a specialized sales CRM with advanced automation, lead scoring, and reporting.
  • ClickUp vs Salesforce: ClickUp is a versatile work management platform with customizable CRM, while Salesforce is an enterprise-grade CRM with extensive features for sales, service, and marketing automation.
  • ClickUp vs Zendesk: ClickUp offers an all-in-one workspace for tasks, projects, and customizable CRM, while Zendesk is a leading customer service platform primarily focused on ticketing and support.

More of Thryv

Here’s a brief comparison of Thryv with these software solutions:

  • Thryv vs Gohighlevel: Thryv is an all-in-one business management platform tailored for small businesses, offering online presence and payment solutions. GoHighLevel provides a comprehensive sales and marketing platform for agencies with robust automation.
  • Thryv vs Pipedrive: Thryv is a broad business management tool with integrated CRM; Pipedrive specializes in visual sales pipeline management, ideal for sales teams.
  • Thryv vs Keap: Thryv offers an all-in-one platform for small business management; Keap focuses on advanced marketing automation and sales CRM with in-depth workflows.
  • Thryv vs ActiveCampaign: Thryv provides an integrated platform for local business management and customer interaction; ActiveCampaign excels in sophisticated marketing automation, segmentation, and detailed analytics.
  • Thryv vs Hubspot: Thryv is designed as a comprehensive platform for small business operations, including client management and marketing; HubSpot offers a wider suite of marketing, sales, and service tools for businesses of all sizes.
  • Thryv vs Clickfunnels: Thryv is an all-in-one business management platform; ClickFunnels is specifically designed for building sales funnels, landing pages, and automating sales processes.
  • Thryv vs Folk: Thryv is a comprehensive business management system with integrated CRM; Folk is a more focused, collaborative contact management tool with an emphasis on organization.
  • Thryv vs Instantly: Thryv offers a broad suite for small business management, including online presence and payments; Instantly specializes in automated cold email campaigns for sales outreach.
  • Thryv vs Monday CRM: Thryv provides an integrated solution for small business management and client interaction; Monday CRM focuses on highly customizable visual workflows and project-centric CRM capabilities.
  • Thryv vs Capsule CRM: Thryv is a comprehensive business management platform with CRM features; Capsule CRM is a simpler, user-friendly CRM focused on contact management and sales pipeline tracking.
  • Thryv vs Insightly: Thryv provides an all-in-one platform for small business operations, including scheduling and payments; Insightly offers a more robust CRM with an advanced sales pipeline and project management functionalities.
  • Thryv vs Freshsales: Thryv is an all-in-one business management platform for local businesses; Freshsales CRM specializes in robust sales automation, lead scoring, and in-depth sales reporting.
  • Thryv vs Salesforce: Thryv is an integrated platform for small business management; Salesforce is a highly customizable, scalable, enterprise-level CRM with extensive sales, marketing, and service capabilities.

Frequently Asked Questions

Does ClickUp offer a free plan?

ClickUp has a robust free plan with many core features, perfect for small teams or individuals. You can manage tasks, use basic dashboards, and access many integrations without spending a dime. They also offer a free trial of their paid plans so that you can test advanced features.

Is Thryv more expensive than ClickUp?

Generally, yes. Thryv starts at a higher price point than ClickUp. While ClickUp offers a free plan and affordable paid options, Thryv focuses on paid subscriptions, which can be more costly for small businesses.

Which platform is better for customer relationship management?

Thryv is explicitly designed to manage customer relationships. It includes features for client communication, scheduling, and payments. If your primary focus is managing client interactions, Thryv is likely the better choice.

Can I customize workflows in both ClickUp and Thryv?

ClickUp offers extensive workflow customization, allowing you to tailor it to your needs. Thryv offers some customization, mainly for client communications and marketing, but it’s not as flexible as ClickUp.

Which platform is easier to learn?

Thryv is generally considered easier to learn, especially for small business owners without extensive technical experience. While powerful, ClickUp has a steeper learning curve due to its many features and customization options.

Fahim Joharder

Fahim Joharder

Author

A tech enthusiast and writer with a passion for AI and software innovations. He simplifies complex topics to help readers stay ahead in the digital world.

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