


Choosing the right CRM can feel like picking the best apple in a whole orchard! 🍎
It’s a big decision; you want to ensure you’re getting the best fit for your business.
GoHighLevel, the all-in-one marketing and sales powerhouse, is in this corner.
On the other hand, we have Freshsales, known for its intuitive design and robust sales features.
Which one comes out on top in 2025? 🤔
We’ll compare GoHighLevel vs Freshsales CRM to help you decide which is best for your needs.
Let’s dive in! 🥊
Overview
We’ve spent weeks testing GoHighLevel and Freshsales CRM to give you the most accurate comparison.
We’ve explored their features, analyzed their pricing plans, and even spoken to real users to get their honest feedback.
Now, we’re sharing our insights to help you make the best decision for your business.
Want to see GoHighLevel in action? Start your free 14-day trial and explore its powerful features!
Pricing: It has a free plan. Paid plan starts at $97/month
Key Features:
- Website Builder
- Funnel Builder
- 2-Way SMS
Freshsales CRM might be the one for you. Its intuitive interface makes it an excellent choice.
Pricing: It has a free plan. The premium plan starts at $9/month.
Key Features:
- Contact Management
- Deal Tracking
- Reporting and Analytics
What is GoHighLevel?
Have you ever wished for a magic wand to handle all your marketing and sales tasks? ✨
GoHighLevel is pretty close. It’s like having a team of marketing and sales experts packed into one platform.
You get tools from email marketing, lead capture, appointment scheduling, and reputation management. 🤯
Plus, it has a built-in website builder! Talk about a one-stop shop!
Also, explore our favorite GoHighLevel alternatives…
Our Take
This is great for agencies and businesses wanting to consolidate tools. The automation capabilities are very strong. However, its vast feature set means it can be overwhelming for new users, and there’s a definite learning curve.
Key Benefits
- All-in-one marketing platform.
- White-labeling available.
- Automated campaigns.
- Lead-nurturing tools.
- Comprehensive reporting.
Pricing
- Starter: $97/month.
- Unlimited: $297/month.
Pros
Cons
What is Freshsales CRM?
Need a CRM that’s easy to use and won’t break the bank?
Freshsales CRM might be your perfect match. It’s designed to help you manage your contacts, track deals, and boost sales.
Think of it as your trusty sidekick for building strong customer relationships. 💪
No more juggling spreadsheets or sticky notes!
Freshsales keeps everything organized in one place.
Also, explore our favorite Freshsales CRM alternatives…
Our Take
Freshsales CRM is a solid choice for businesses prioritizing ease of use and affordability. It’s a great way to use CRM without a steep learning curve.
Key Benefits
- User-friendly interface: Easy to navigate and learn.
- Built-in phone and email: Connect with customers directly from the platform.
- AI-powered insights: Get helpful suggestions and predictions.
- Affordable pricing: Offers a free plan and competitive paid plans.
Pricing
- Growth + 500 Marketing Contacts: $9/user/month.
- Pro + 500 Marketing Contacts: $39/user/month.
- Enterprise + 500 Marketing Contacts: $59/user/month.
Pros
Cons
Feature Comparison
Here’s a look at GoHighLevel versus Freshsales.
These tools help businesses in different ways. We will compare their main features.
This helps you pick the right one.
1. Main Goal
- GoHighLevel: This tool is for marketing agencies and small business owners. It helps them run their own business. It’s a full sales platform for digital marketing agencies.
- Freshsales: This is a crm software from Freshworks products. It focuses on managing customer data for sales teams.
2. Sales Focus
- GoHighLevel: It’s a strong sales platform. It helps manage leads and track many sales activities. This is part of all the features it offers.
- Freshsales: It is built for sales teams. It helps manage all your sales activities. It is a key crm software for quick deal closing.
3. Marketing Tools
- GoHighLevel: It has all the features for any Marketing campaign. You can send emails and build funnels across multiple platforms.
- Freshsales: It has some tools for marketing, like emails. But it does not have all the features for a full Marketing campaign like GoHighLevel.
4. All-in-One vs Specialized
- GoHighLevel: It’s an all-in-one tool. It has all the features for multiple platforms. This includes managing unlimited accounts for multiple clients.
- Freshsales: It is a specialized crm software. It is part of the larger Freshworks products family. It helps manage customer data well.
5. Agency Support
- GoHighLevel: It’s great for marketing agencies. It helps digital marketing agencies manage unlimited accounts for multiple clients. It is a key tool among gohighlevel alternatives for agencies.
- Freshsales: It is made for individual businesses. It helps their sales teams. It does not focus on managing multiple clients for agencies.
6. Quick Setup & Trial
- GoHighLevel: Setting up all the features takes some time.
- Freshsales: You can start a new account in a few seconds. Sometimes a credit card required for the trial. It offers excellent value and quick start.
7. Data & Verification
- GoHighLevel: It helps manage all your customer data. You can ensure your site properly loads.
- Freshsales: It manages customer data in its crm software. You might see a ray id during loading. It aims for verification successful waiting when you sign up.
8. Value & Pricing
- GoHighLevel: It offers excellent value for all the features it provides. This includes tools for marketing agencies and their multiple clients.
- Freshsales: It offers excellent value as a crm software. It is part of the Freshworks products that focus on easy use.
9. Business Growth
- GoHighLevel: It helps small business owners grow their own business. It’s a key sales platform for this.
- Freshsales: It helps businesses manage sales activities better. This helps grow by using good customer data in its crm software.
What to Look for in a CRM Platform? 🤔
When picking a customer relationship management (CRM) platform, it’s like shopping for a new car – you need to know what features matter most to you!
Don’t just pick the flashiest one.
Think about your unique business needs and how the CRM will truly help your day-to-day operations.
- Core CRM Functionality: Does it offer strong contact management and help build solid client relationships? This is the foundation of any good CRM.
- Sales Focus: How well does it handle your sales pipeline? Look for excellent sales pipeline management and tools that empower sales teams manage leads. Efficient sales processes are key for growth.
- Automation Prowess: Is there robust marketing automation and sales automation? Automating repetitive tasks frees up your team for more strategic sales and marketing efforts. Be wary of CRMs with limited marketing automation features if that’s a priority.
- Lead Handling: Does it have strong lead management capabilities? You want to capture, track, and nurture leads effectively, turning them into customers.
- Marketing Campaign Support: Can you launch and manage marketing campaigns directly within the CRM? This streamlines your efforts.
- Project Management Needs: If you also need to track tasks, consider its project management capabilities. Some CRMs offer built-in project management tools, which can be a huge bonus.
- Integration Ecosystem: Does it play well with your existing tools? A CRM that integrates smoothly with other software prevents data silos.
- Scalability: Can it grow with your business? You don’t want to switch CRMs every year.
- User-Friendliness: Is it intuitive to use? A complex system won’t be adopted by your team.
- Support & Training: What kind of help is available when you get stuck?
- Pricing Structure: Understand the total cost, not just the monthly fee. Look for transparency in upgrades.
- Alternatives: Always consider an alternative to GoHighLevel or other popular choices to ensure you’re getting the best fit for your specific requirements.
Final Verdict
Choosing between GoHighLevel and Freshsales ultimately depends on your needs and budget.
If you’ve marketing agencies or a business that relies heavily on automation and a wide range of marketing tools, GoHighLevel is the clear winner.
It’s a powerhouse platform that can streamline your entire workflow.
However, if you’re looking for a more affordable and user-friendly CRM with a robust free alternative, Freshsales is an excellent option.
It excels at core CRM functionalities and is perfect for small to medium-sized businesses.
We’ve spent weeks testing these platforms, and our insights are based on real-world experience.
We’re confident that our analysis will help you make the best decision for your business.
Good luck choosing your perfect CRM match!
More of GoHighLevel
Here’s a comparison of GoHighLevel with the requested alternatives:
- GoHighLevel vs Keap: GoHighLevel provides a more comprehensive, all-in-one platform with robust automation and a built-in website builder, whereas Keap focuses on CRM and marketing automation with a simpler, more user-friendly interface.
- GoHighLevel vs Pipedrive: GoHighLevel vs Pipedrive: Which CRM is Best in 2025?: GoHighLevel is an all-in-one marketing and sales platform for agencies. Pipedrive is a sales-focused CRM for managing deals and pipelines.
- GoHighLevel vs ActiveCampaign: GoHighLevel is a true all-in-one platform for sales, marketing, and automation with integrated tools, while ActiveCampaign excels in email marketing and segmentation but may require more integrations for comprehensive sales features.
- GoHighLevel vs HubSpot: GoHighLevel is an all-in-one platform for agencies and businesses that offers extensive marketing and sales features; HubSpot provides a broader suite of integrated hubs, including advanced AI and customer service automation.
- GoHighLevel vs ClickFunnels: GoHighLevel is a comprehensive marketing platform built for agencies with a wide feature set, including CRM and white-labeling; ClickFunnels primarily focuses on sales funnel and landing page building.
- GoHighLevel vs Folk: GoHighLevel offers robust marketing automation, lead generation, and comprehensive CRM, while Folk emphasizes collaborative contact organization and simpler email sequences.
- GoHighLevel vs Instantly: GoHighLevel provides a comprehensive suite for marketing automation, sales funnels, and membership management; Instantly specializes in lead finding and cold email outreach, focusing on ease of use.
- GoHighLevel vs ClickUp: GoHighLevel is a dedicated all-in-one marketing and sales automation platform designed for lead management and follow-ups. ClickUp is primarily a project management tool that can be customized for CRM functions.
- GoHighLevel vs Monday CRM: GoHighLevel offers advanced marketing automation and an all-in-one solution for customer management; Monday CRM excels in visual project management and team collaboration with a highly customizable interface.
- GoHighLevel vs Capsule CRM: GoHighLevel is a comprehensive platform with powerful automation and extensive integrations ideal for growing businesses and agencies; Capsule CRM is a simpler, more affordable CRM for basic contact and sales pipeline management.
- GoHighLevel vs Insightly: GoHighLevel offers a customizable, all-in-one solution that emphasizes user experience and integrated features; Insightly focuses on diverse modules and functionalities for small to mid-sized businesses, including project management.
- GoHighLevel vs Freshsales: GoHighLevel provides comprehensive digital marketing tools and white-label options, catering to agencies; Freshsales CRM focuses on AI-driven insights, sales automation, and integrated communication for sales teams.
- GoHighLevel vs Salesforce: GoHighLevel is a simpler all-in-one platform for lead generation, sales, and white-labeling for local businesses; Salesforce is an industry-leading, highly customizable CRM tailored for large enterprises with extensive add-ons.
- GoHighLevel vs Zendesk: GoHighLevel is a comprehensive marketing and sales automation platform that includes CRM and lead management; Zendesk primarily excels as a customer service and support ticketing system with CRM capabilities for managing customer interactions.
More of Freshsales CRM
Here’s a brief comparison of Freshsales CRM with these software solutions:
- Freshsales CRM vs Pipedrive: Freshsales CRM provides a comprehensive sales solution with integrated communication and AI, whereas Pipedrive excels in visual sales pipeline organization and deal tracking.
- Freshsales vs GoHighLevel: GoHighLevel is a robust, all-in-one platform with strong marketing automation and a steeper learning curve, often favored by agencies. Freshsales focuses more on streamlined sales processes and ease of use.
- Freshsales CRM vs Keap: Freshsales CRM emphasizes intuitive sales management and AI-powered insights; Keap offers powerful sales and marketing automation with a focus on contact management.
- Freshsales CRM vs ActiveCampaign: Freshsales CRM is a dedicated sales CRM with built-in phone and email; ActiveCampaign is strong in marketing automation, email campaigns, and advanced segmentation.
- Freshsales CRM vs Hubspot: Freshsales CRM offers AI-powered sales tools and a quicker setup; HubSpot provides an extensive all-in-one suite covering marketing, sales, and customer service.
- Freshsales CRM vs Clickfunnels: Freshsales CRM is a sales-focused CRM for managing customer interactions, whereas ClickFunnels is a specialized tool for building sales funnels and landing pages.
- Freshsales CRM vs Folk: Freshsales CRM offers a comprehensive sales platform with AI and automation; Folk focuses on simple, collaborative contact management and visual pipeline organization.
- Freshsales CRM vs Instantly: Freshsales CRM is a full-fledged sales CRM with robust features; Instantly is primarily an email outreach and cold email automation tool.
- Freshsales CRM vs ClickUp: Freshsales CRM is designed for streamlining sales processes and managing pipelines; ClickUp is a versatile work OS that encompasses project management, tasks, and CRM functionalities.
- Freshsales CRM vs Monday CRM: Freshsales CRM provides a dedicated sales solution with intelligent insights, while Monday CRM offers highly customizable boards for managing workflows, including CRM.
- Freshsales CRM vs Capsule CRM: Freshsales CRM offers a more robust sales CRM with AI features; Capsule CRM focuses on straightforward contact management and sales opportunity tracking.
- Freshsales CRM vs Insightly: Freshsales CRM is a dedicated sales tool with AI and comprehensive sales automation; Insightly provides a broader CRM experience, including strong project management capabilities.
- Freshsales CRM vs Salesforce: Freshsales CRM offers an intuitive, AI-powered sales platform with competitive pricing; Salesforce is a highly customizable, enterprise-grade CRM with an extensive ecosystem and advanced features.
- Freshsales CRM vs Zendesk: Freshsales CRM focuses on sales automation and pipeline management, while Zendesk is primarily a customer service platform with robust ticketing and support features.
Frequently Asked Questions
Is GoHighLevel or Freshsales better for small businesses?
Freshsales is generally better for small businesses due to its affordability and ease of use. GoHighLevel is expensive and has a steeper learning curve.
Does GoHighLevel offer a free trial?
Yes, GoHighLevel offers a 14-day free trial. This allows you to test the platform and see if it fits your business well before committing to a paid plan.
What kind of customer support does Freshsales offer?
Freshsales offers 24/5 customer support via phone, email, and chat. They also have an awesome knowledge base with helpful articles and tutorials.
Can I use GoHighLevel to build a website?
Yes, GoHighLevel has a built-in website builder that allows you to make professional-looking websites and landing pages without any coding knowledge.
Does Freshsales integrate with other tools?
Freshsales integrates with various popular business tools, including Zapier, Mailchimp, and QuickBooks. This allows you to connect your CRM with other essential software.