
Tired of juggling spreadsheets & sticky notes to manage your customer relationships?
Copper CRM promises a streamlined solution, especially if you’re a Google Workspace user.
But does it live up to the hype?
In this in-depth analysis, we’ll dissect Copper CRM Review and its features, pricing, and limitations to help you decide if it’s the right fit for your business.
What is Copper CRM?
Copper CRM is a customer relationship management (CRM) tool that lives in your Gmail inbox.
It helps you keep track of all your customers and deals without making you leave Gmail.
Think of it like a helpful sidekick that organizes everything for you.
This sales CRM helps you see every email, meeting, and file connected to a customer.
Copper CRM even has a Chrome extension to make things super easy to use.
It’s a simple way to build better relationships with your customers.

Who Created Copper CRM?
Jon Lee founded Copper CRM.
He wanted to create a CRM that worked seamlessly with Google Workspace.
Launched in 2013, Copper’s vision was to help businesses build better relationships with their customers.
They focus on workflow automation and integrate with popular tools like Google Calendar and Google Docs.
Beyond just sales, Copper aims to be a central hub for all your marketing tools and customer interactions.
Top Benefits of Copper CRM
- Effortless Contact Management: Copper CRM makes it super easy to keep track of all your contacts. You can see every interaction you’ve had with a customer, from emails and meetings to files and notes. This helps you build stronger relationships and never let an important detail slip through the cracks.
- Boost Your Sales Team’s Productivity: Copper CRM helps your sales team work faster and smarter. It automates tasks like data entry and follow-up emails so your team can also focus on what they do best: selling!
- Seamless Google Workspace Integration: If your team lives in Gmail, Google Calendar, and Google Docs, Copper is a perfect fit. It integrates seamlessly with all your favorite Google Workspace apps so that you can manage your entire workflow in one place.
- Website Tracking: See which companies are visiting your website and what they’re interested in. This helps you identify potential leads & tailor your sales pitch accordingly.
- Simple Project Management: Copper CRM even includes basic project management features. You can create tasks, assign them to team members, and track progress – all within the same platform. This keeps your projects organized and on track.

Best Features
Copper CRM is a unique tool built for people who love Google.
It is the only CRM software that lives right inside your Gmail inbox.
This means you don’t have to switch between different apps to get your work done.
It helps small businesses grow by making everything feel familiar and easy:
1. Automated Tasks
Copper helps you automate tasks so you don’t have to do everything by hand.
It takes away the boring manual data entry by pulling info from your emails.
This saves your sales team huge time.
Now, sales reps can focus on talking to customers instead of typing.

2. Email Templates
You can use email templates to send notes faster.
This tool lets you save messages you use a lot.
You can even send an email sequence to keep leads interested.
These automated emails make sure you never forget to reply to a new lead or old clients.

3. Create Workflows
It is easy to create workflows in Copper.
This workflow automation tells the system what to do next.
For example, when you get new contacts, Copper can set a date for a follow-up.
This helps your sales process run smoothly without you having to remember every step.

4. Import Data
You can analyze and import data from google sheets or other tools very quickly.
Copper makes it simple to bring in all your contacts and leads.
You won’t lose any important facts about your business.
It works better than other crms because it connects so well with google products.

5. Pipelines
You can create pipelines to see how your deals are doing.
Copper lets you have multiple pipelines for different parts of your business.
It looks like a simple board where you move customers from one step to the next.
This helps you easily track where your money is coming from.

6. Track Leads
Copper helps you track leads from the moment they find your site.
With website tracking, you can see what they like.
You can even use lead scoring to see which leads are the most excited.
This helps you turn more people into happy customers.

7. Sales Reporting
The sales reporting feature shows you how your team is doing.
You can see these reports in google sheets to make them look nice.
Sales crm helps companies see their growth over time.
You don’t need advanced capabilities to understand these simple charts and numbers.

8. Google Workspace CRM
Copper is a true google workspace crm.
It has a gmail extension and a chrome extension that put the crm right in your gmail inbox.
You can see google calendar events and google drive files in one spot.
It feels just like using google docs or other google apps.

9. Manage Projects
You can manage projects right next to your sales.
This means you can track projects for clients after they buy from you.
You can designate tasks directly to your team.
Whether you are on the starter plan, professional plan, or business tier, Copper keeps your work organized.

Pricing
Copper CRM offers a variety of pricing plans to fit different needs and budgets.
Here’s a breakdown of their current pricing:
| Plan Name | Price (Billed Annually) | Key Features |
|---|---|---|
| Starter | $9/seat/month | 1000 contact limit, Google Workspace integration, Forms. |
| Basic | $23/seat/month | 2500 contact limit, Google Workspace integration, Forms. |
| Professional | $59/seat/month | 15,000 contact limit, Google Workspace integration, Forms. |
| Business | $99/seat/month | Unlimited contact limit, Email series, Custom reports, Mail-currency. |

Pros and Cons
It’s important to weigh the good and the bad of any tool before you invest.
Here’s a deeper dive into the strengths and weaknesses of Copper CRM:
Pros
Cons
Alternatives to Copper CRM
Here are several Copper CRM alternatives with a brief overview of each:
- GoHighLevel: An all-in-one marketing and sales platform designed for agencies and businesses, offering comprehensive tools including funnel builders, email marketing, SMS automation, and client management.
- Pipedrive: A sales-focused CRM known for its intuitive visual sales pipelines, helping teams manage deals and track progress efficiently.
- Keap: Specializes in automation for small businesses, combining CRM functionalities with email marketing and sales pipeline management.
- HubSpot: A widely recognized platform offering a suite of “hubs” for sales, marketing, customer service, content management, and operations, ideal for businesses seeking integrated solutions.
- ClickFunnels: Primarily a sales funnel and landing page builder, with some lead collection and basic email marketing capabilities, focusing on conversion-driven online campaigns.
- Folk: A simple, integrated, and proactive CRM with features like sales pipelines, email campaigns, contact management, and workflow automation.
- Instantly: This company focuses on lead finding and cold email outreach, offering customer relationship management, lead tracking, and sales process automation.
- ClickUp: A versatile work management platform that can be customized to function as a CRM, offering features like contact management, sales pipeline views, email integration, and customizable dashboards.
- Monday CRM: A highly customizable platform structured like a spreadsheet, allowing for full-cycle lead management, sales forecasting, email synchronization, and activity tracking.
- Capsule CRM: A growth-oriented CRM designed for simplicity, helping businesses manage contacts, track sales deals, and maintain client relationships with features like multiple pipelines and task management.
- Insightly: A CRM suitable for small to mid-sized businesses, offering contact and project management, workflow automation, and robust reporting, along with a user-friendly interface.
- Freshsales CRM: A cost-effective option offering extensive features for sales teams, including lead communication, conversion tools, AI-based lead scoring, and strong integration capabilities.
- Salesforce: A robust, industry-leading CRM platform offering extensive features for sales, marketing, and service, known for its high customizability and scalability for larger enterprises.
- Zendesk: Primarily a customer service and support platform that also offers robust CRM capabilities, providing end-to-end customer interaction management and analytics.
Copper CRM Compared
Here’s a brief comparison of Copper CRM with these software solutions:
- Copper CRM vs Pipedrive: Copper CRM excels in Google Workspace integration and contact management, while Pipedrive focuses on visual sales pipeline management for sales-driven organizations.
- Copper vs GoHighLevel: Copper is best for teams using Google. It is simple to use and built right into Gmail. GoHighLevel is a bigger tool for marketing agency needs. It has more powerful automation and can manage multiple clients.
- Copper CRM vs Keap: Copper CRM provides seamless Google integration for simplified CRM, whereas Keap offers robust sales and marketing automation with extensive features.
- Copper CRM vs ActiveCampaign: Copper CRM offers intuitive Google Workspace integration for managing customer interactions, while ActiveCampaign focuses on advanced marketing automation and detailed customer segmentation.
- Copper CRM vs Hubspot: Copper CRM prioritizes deep Google Workspace integration and ease of use, whereas HubSpot provides a comprehensive suite of marketing, sales, and service tools.
- Copper CRM vs Clickfunnels: Copper CRM is a customer relationship management system, while ClickFunnels is a specialized sales funnel builder designed to generate leads and automate sales.
- Copper CRM vs Folk: Copper CRM offers strong integration with Google Workspace for sales and contact management, while Folk emphasizes simple, collaborative contact organization and customization.
- Copper CRM vs Instantly: Copper CRM provides a full CRM experience with Google Workspace integration, whereas Instantly is primarily an email outreach tool for cold email campaigns.
- Copper CRM vs ClickUp: Copper CRM is a specialized CRM tightly integrated with Google Workspace, while ClickUp is a versatile work management platform that includes CRM functionalities, among many others.
- Copper CRM vs Monday CRM: Copper CRM provides a simple, Google-centric CRM experience, while Monday CRM offers highly customizable visual workflows and robust project management features.
- Copper CRM vs Capsule CRM: Copper CRM offers deep Google Workspace integration and strong sales pipeline features, while Capsule CRM is a simpler contact manager focused on basic sales tracking.
- Copper CRM vs Insightly: Copper CRM focuses on Google Workspace integration and intuitive sales pipelines, while Insightly offers a broader CRM with project management and advanced workflow automation.
- Copper CRM vs Freshsales CRM: Copper CRM provides contextual CRM with visual pipelines and Google integration, while Freshsales CRM offers AI-powered lead scoring, advanced analytics, and integrated communication.
- Copper CRM vs Salesforce: Copper CRM offers a user-friendly solution tightly integrated with Google Workspace. At the same time, Salesforce is a highly customizable and extensive enterprise-level CRM with a vast feature set.
Personal Experience with Copper
My team recently switched to Copper CRM after struggling with a clunky, outdated system.
We were drawn to Copper’s promise of seamless Google Workspace integration and intuitive interface.
After a few months of using Copper, we’ve seen a significant improvement in our sales process and overall productivity.
Here’s how Copper helped us achieve our goals:

- Improved organization and efficiency: Copper’s centralized platform helped us get rid of messy spreadsheets and scattered communication. All our contact information, deals, and communication history are now in one place, accessible to the entire team. This has significantly reduced time wasted searching for information and improved our overall efficiency.
- Stronger customer relationships: With Copper, we have a complete view of every customer interaction. This allows us to personalize our communication, anticipate needs, and provide better support. The result? Happier customers and increased loyalty.
- Boosted sales performance: Copper’s visual pipelines and automated workflows have streamlined our sales process. We can easily track deals, identify bottlenecks, & ensure that no opportunities slip through the cracks. This has led to a noticeable increase in our sales conversion rates.
- Better collaboration: Copper has improved collaboration within our sales team. Everyone has access to the same information, and we can easily share notes, tasks, and updates. This has fostered a more collaborative and supportive team environment.
- Gmail integration: We love that Copper lives right inside our Gmail inbox. This makes it incredibly easy to manage contacts, track emails, and update deals without switching between applications.
- Automated workflows: We’ve automated several tasks, such as lead nurturing and follow-up emails, freeing up our team to focus on more strategic activities.
- Customizable pipelines: We’ve tailored our sales pipelines to match our specific process, giving us a clear visual overview of our deals and their progress.
- Reporting and analytics: Copper’s reporting features provide valuable insights into our sales performance, helping us identify areas for improvement & track our progress over time.
Overall, our experience with Copper CRM has been extremely positive.
It’s a user-friendly, powerful tool that has helped us streamline our sales process, improve customer relationships, and boost our bottom line.
Final Thoughts
Okay, so we’ve learned a lot about Copper CRM.
It’s really good at making sales easier, especially if you use Gmail and other Google apps.
It’s simple to use and has cool tools to help you work faster. But it can be pricey if you have a big team.
It might be better if you need to change a lot of stuff or make special reports.
Want to see if Copper is a good fit for you? Try it out for free for 14 days!
You can test all the features and see if you like it.
Click here to start your free trial and see how Copper CRM can help you grow your business!
You can also check out their website to learn more and compare plans. Don’t wait; start simplifying your sales today!
Frequently Asked Questions
Does Copper CRM eliminate manual data entry?
Yes, this crm software ends manual data entry by pulling info from gmail and google. It finds new contacts in your gmail inbox and adds them as leads for your team to manage.
What is the current Copper CRM pricing?
Copper crm pricing starts with the starter plan at $12 per user when paid monthly. For advanced functionality, the professional and business plans offer more access for growing companies and larger teams.
How does the Google Workspace integration work?
The google workspace integration puts copper inside gmail and google calendar. This integration lets you project management, clients, and data without leaving google apps, formerly g suite, which saves small business time.
Can I send bulk emails with Copper?
Yes, you can send bulk emails using email templates on the professional or business tier. While the starter plan has limited features, higher pricing tiers include these marketing tools for better contact management.
Is there a free version of Copper CRM?
There is no free plan, but you can access a 14-day trial. Unlike other customer relationship management tools, copper’s integration is built for google users to easily track sales and projects with various add ons.














