SEO feels like a complex maze, right?
What if Moz isn’t your perfect fit?
You want more traffic, and you need better rankings.
But often, your current tools fall short.
They might be too expensive, also they lack specific features.
Don’t worry, we have solutions. This article helps you find the best Moz Alternatives.
Let’s explore better options together!
What are the Best Moz Alternatives?
You’re looking for a new SEO tool.
Moz might not be right for you.
Many great options exist today.
We’ve gathered the top alternatives.
This list helps you decide.
1. Surfer SEO (⭐4.8)
It’s like your personal content coach.
This tool helps you write better.
It makes sure your articles rank high.
Surfer focuses on on-page SEO.
Unlock its potential with our Surfer SEO tutorial.
Also, explore our Moz vs Surfer SEO comparison!
Key Benefits
- Focuses on on-page SEO.
- Provides real-time content suggestions.
- Offers data-driven recommendations.
- Content Editor for live optimization.
- Audit tool for existing content.
Pricing
All the plans are annually billed.
- Essential: $79/month
- Scale: $175/month
- Enterprise: Contact them for pricing.
Pros
Cons
2. Semrush (⭐4.5)
Semrush is a powerhouse.
It covers everything: keyword research, competitor analysis, and site audits.
Semrush helps you dominate.
It’s a complete marketing toolkit.
Unlock its potential with our Semrush tutorial.
Also, explore our Moz vs Semrush comparison!
Key Benefits
- A very broad range of marketing tools.
- Offers excellent competitive analysis.
- Provides a holistic approach to SEO.
- Extensive keyword research.
- Detailed site audit capabilities.
Pricing
All the plans will be billed annually.
- Pro Plan ($117.33/month): Competitor analysis, keyword research, and website audit.
- Guru Plan ($208.33/month): Content Marketing Toolkit and historical data.
- Business Plan ($416.66/month): Share of Voice, extended limits, API access, PLA, and analytics.
Pros
Cons
3. Ubersuggest (⭐4.0)
Ubersuggest is a great start.
You get keyword ideas.
It shows you content suggestions.
This tool is perfect for beginners.
Unlock its potential with our Ubersuggest tutorial.
Also, explore our Moz vs Ubersuggest comparison!
Key Benefits
- Very user-friendly interface.
- One-time payment options are available.
- Offers comprehensive keyword data.
- Robust keyword research.
- Website audit for quick fixes.
Pricing
- Individual ($120/Lifetime)
- Business ($200/Lifetime)
- Enterprise ($400/Lifetime)
Pros
Cons
4. Mangools (⭐️3.8)
Mangools offers five great tools.
KWFinder for keywords.
SERPWatcher for tracking.
LinkMiner for backlinks and SiteProfiler for analysis.
Each tool is easy to use.
Unlock its potential with our Mangools tutorial.
Also, explore our Moz vs Mangools comparison!
Key Benefits
- Features KWFinder for keywords.
- Offers a 10-day free trial.
- Includes SERPWatcher for tracking.
- Analyzes competitor links.
- It has a sleek, easy interface.
Pricing
All the plans will be billed annually.
- Mangools Basic: $14.95/month
- Mangools Premium: $22.45/month
- Mangools Agency: $44.95/month
Pros
Cons
5. Content Raptor (⭐️3.5)
Content Raptor helps you soar.
It generates unique outlines.
It also suggests topics.
This tool speeds up writing.
It ensures your content is fresh.
Unlock its potential with our Content Raptor tutorial.
Also, explore our Moz vs Content Raptor comparison!
Key Benefits
- Excellent for content optimization.
- Integrates with Google Search Console.
- Provides unique entity coverage score.
- Content optimization engine.
- Daily keyword rank tracking.
Pricing
- Free ($0)
- Pro ($47/month)
- Enterprise (Contact them for custom pricing)
Pros
Cons
6. SE Ranking (⭐️3.2)
Want comprehensive SEO at a fair price?
SE Ranking delivers. It has many features.
Keyword research, site audit, and rank tracking.
It also analyzes competitors.
Unlock its potential with our SE Ranking tutorial.
Also, explore our Moz vs SE Ranking comparison!
Key Benefits
- Precise keyword rank tracking.
- Strong competitive research features.
- Offers white-label reporting.
- Comprehensive website audits.
- Backlink monitoring and analysis.
Pricing
SE Ranking offers a variety of pricing plans to suit your needs & budget (Billed Annually)
- Essential: $52.00/month. 1 manager seat, 5 projects, Rank Tracker.
- Pro: $95.20/month. 3 Manager seats, 30 projects, On-page and SERP analysis, Share of voice metric.
- Business: $207.20/month. 5 Manager seats, unlimited projects, Maximize data reach, Team Training, Data Insights.
Pros
Cons
7. Ranktracker (⭐️3.0)
Focusing purely on rankings?
Ranktracker is your go-to.
It tracks keyword positions.
This tool keeps you updated.
It’s precise and reliable.
Unlock its potential with our Ranktracker tutorial.
Also, explore our Moz vs Ranktracker comparison!
Key Benefits
- Precise keyword position tracking.
- Monitors 43K+ cities for local SEO.
- Offers AI-suggested keywords.
- Daily keyword rank updates.
- SERP feature tracking (snippets, videos).
Pricing
All the plans will be billed annually.
- Starter: $14.00/month
- Double Data: $34.41/month
- Quad Data: $63.58/month
- Hex Data: $121.91/month
Pros
Cons
8. Ahrefs (⭐️2.9)
Ahrefs is a leader. Its backlink data is massive.
It finds new keywords.
You can analyze any website.
It’s a powerful research tool.
Unlock its potential with our Ahrefs tutorial.
Also, explore our Moz vs Ahrefs comparison!
Key Benefits
- Industry-leading backlink data.
- The second most active web crawler after Google.
- Offers deep competitor insights.
- Site Explorer for competitive analysis.
- Keyword Explorer with traffic values.
Pricing
All the plans will be billed annually.
- Lite: $108/month. You get 5 projects and 750 tracked keywords. This is for small businesses.
- Standard: $208/month. You get 20 projects and 2,000 tracked keywords. This is great for growing websites.
- Advanced: $374/month. This plan offers 50 projects and 5,000 tracked keywords. It’s for bigger teams.
Pros
Cons
9. Raven Tools (⭐️2.5)
Looking for client reporting?
Raven Tools shines here.
It offers SEO and PPC reporting.
You can automate tasks.
It simplifies client management.
Unlock its potential with our Raven Tools tutorial.
Also, explore our Moz vs Raven Tools comparison!
Key Benefits
- Strong focus on customizable reports.
- Integrates many marketing channels.
- Offers a real-time social stream.
- SEO auditing and analysis.
- Backlink analysis (Majestic data).
Pricing
- Small Biz ($39/month)
- Start ($79/month)
- Grow ($139/month)
- Thrive ($249/month)
- Lead ($399/month)
Pros
Cons
Buyers Guide
When doing our research to find the best Moz alternative SEO tool, we considered several key factors.
Our goal was to give you clear and useful information, helping SEO professionals and seo agencies make informed decisions.
We wanted to make sure our recommendations for seo software were solid, covering everything from basic seo tools to those with advanced features.
Here’s how we evaluated each SEO platform:
- Pricing: How much did each product cost, and did it offer good value as an affordable seo tool? We looked at various plans, including if they provided a free trial.
- Features: What were the core seo features of each product? We focused on crucial elements like keyword research, keyword tracking, rank tracking across multiple search engines, backlink analysis (including the backlink index), competitor analysis, and on page seo analysis. We also looked for advanced capabilities, such as technical seo audits, content optimization tools, and a robust site explorer like Ahrefs’ Keywords Explorer or Semrush’s Keyword Magic Tool.
- Negatives: What was missing from each product, or where did they have limited backlink data? No seo tool is perfect, so we noted any limitations or downsides.
- Support or Refund: Did they offer strong customer support, a community, or a clear refund policy? This is important for peace of mind when choosing an seo software.
- Ease of Use: How simple was the tool to navigate and learn for various seo specialists, from those needing basic seo to experienced users?
- Integrations: Did the seo software connect well with other digital marketing tools like Google Search Console, Google Analytics, or even Google Ads? We checked for features like api access.
- Accuracy: How reliable was the data provided, especially for keyword search volume, keyword difficulty, keyword rank, and historical data? Accurate seo metrics are crucial.
- Scalability: Could the seo platform grow with your business, supporting local seo campaigns or extensive seo campaigns? We considered solutions for small businesses to large seo agencies.
- User Reviews: What did real seo professionals say about their experiences? We checked feedback on aspects like site health, domain authority, and domain overview report.
- Content Optimization: How well did the seo tool support content optimization, including features for seo copywriting and understanding search intent? We also looked for specialized content optimization platform features.
- Competitive Research: Beyond basic competitor analysis tools, how deep could you go into competitive research to understand what rivals were doing, similar to SpyFu or Moz Local?
- Website Auditing: Did the seo checker or seo software provide thorough website auditing capabilities for identifying issues?
Wrapping Up
You’ve now explored many powerful Moz alternative options.
We covered various other SEO tools that can boost your organic traffic.
From detailed keyword analysis to precise rank tracker features, there’s a perfect keyword tool out there for you.
We want you to succeed.
Our team has deeply researched these competitor research tools, including options like SEO Powersuite.
We know the ins and outs of keyword research rank tracking and how each tool, like Moz Keyword Explorer, stacks up.
Trust our insights to find the right solution for your SEO needs.
Frequently Asked Questions
Why consider a Moz alternative?
Seek an alternative to Moz for different features, pricing, or specialized SEO tools for better SEO performance.
What is the best all-in-one SEO tool compared to Moz?
Semrush is a top all-in-one SEO tool with broad capabilities for technical SEO, content marketing, and competitor research, unlike Moz.
Are there any free trials for the top Moz alternatives?
Yes, many Moz alternative tools offer a free trial to test them before committing.
How do alternatives help with keyword research?
Most Moz alternative tools offer strong keyword research tool features, including keyword suggestions, and also help with link building.
Can these alternatives enhance SEO and PPC performance?
Yes, several alternatives offer robust local SEO features, and some integrate SEO and PPC capabilities to provide comprehensive digital marketing solutions.
