

⚡ 快速结论:
- 定价: Folk starts at $17.5/member/month. Close 客户关系管理 起价为每席每月 35 美元。
- 最适合: Folk suits contact management, partnerships and events. Close 客户关系管理 suits high-volume sales teams that live on phone calls.
- 主要区别: Close has built-in calling with a power dialer. Folk has no automatic tracking of meetings or phone calls.
- 我们的选择: Folk for most users, because it costs half as much and is far easier to set up.

The cheaper customer relationship management tool is not the weaker one here.
Folk costs half what Close CRM costs per user.
But price is the smallest gap between these two apps.
Folk is built to organize contacts and build genuine connections.
Close CRM is built to dial prospects and push more deals through a sales pipeline.
Pick the wrong one and you pay for CRM features your team never opens.
概述
This Folk vs Close CRM comparison covers pricing, contact management, calling, and 报道.
We also break down which sales process each tool fits.
我们的信息来源包括已发布的规格说明、文档和 G2 评测。
我们的撰稿人也亲自体验了每款应用程序。
这些笔记位于下面的“我们的团队注意到”部分。
什么是民俗?
Folk is a lightweight CRM for people who hate heavy CRM software.
It looks and feels like a collaborative spreadsheet.
You add contacts, sort them into groups, and set reminders to follow up.
Folk is built for individuals and small teams, not large sales teams.
It handles multiple use cases: fundraising, event follow-up, partnerships, and hiring.
That makes it a multi-purpose tool rather than a pure sales app.

Watch the walkthrough below to see how the interface works.

🏆 Winner: Folk
Folk keeps contact management simple. It syncs with Gmail, enriches details with Magic Fields, and starts at half the price of Close CRM.
民间定价
Folk charges per member, per month. Here is the current plan structure.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 标准 | 每位会员每月 17.5 美元 | Solo users and small teams managing contacts |
| 优质的 | 每位会员每月 35 美元 | Teams that need email sequences and deeper enrichment |
| 风俗 | 每位会员每月 70 美元 | Agency and partnership teams with advanced features |
Pricing verified August 2026.

免费试用: Yes. Folk offers a 14-day free trial so you can test it before you purchase.
退款保证: Folk does not publish a refund window. Cancel before renewal to avoid the next charge.
📌 笔记: Folk uses a self-serve model. You can sign up and explore CRM features without booking a demo or waiting to talk to a sales rep.
⚠️ Pricing conflict flagged: Some third-party sources list Folk at $20 and $40 per user per month. Our canonical data shows $17.5, $35, and $70 per member. Check the pricing page before you buy.
民间的主要优势
以下是 Folk 值得一看的原因:
- Easiest setup in the category: Folk is one of the easiest CRMs on the market to use. It suits people who have never touched a CRM before.
- 魔法领域: This custom field type uses AI to clean and enrich contact data. It cuts manual data entry when you import a messy list.
- Gmail and Outlook sync: Folk pulls in contacts and email history automatically. Your inbox becomes the source of truth.
- Chrome extension for LinkedIn: Add contacts from LinkedIn or any company website in one click. No copy-paste into a spreadsheet.
- Bulk email with mail merge: Send personalized 外联 to a group. Teammates can collaborate on the same send.
- Kanban pipeline view: A visual board tracks deals and partnerships. You can run multiple pipelines for different use cases.
- Groups instead of clutter: Folk lets you organize contacts into groups so outreach never drowns in data.

我们的团队注意到了什么
我们的 作家 signed up for Folk and used it to track partnerships and event follow-ups for several weeks. Here is what stood out:

The clip below covers the same workflow in more detail.
民间利弊
✅ 优点
- Standard plan costs $17.5 per member per month
- Magic Fields clean and enrich contact data with AI
- Chrome 扩展程序只需单击一下即可添加 LinkedIn 联系人
- Works for fundraising, events, hiring and partnerships
- Self-serve signup with a 14-day free trial
❌缺点
- 不会自动跟踪会议或电话
- Reporting views are thin compared to other CRMs
- Outreach is email only, with little support for other channels
- Some users report trouble importing emails and contact data
什么是Close CRM?
Close CRM is a sales platform for small to medium-sized businesses.
It puts email, calling, and SMS into a single inbox.
Sales reps can dial straight from the browser, with no separate phone system.
The product targets high-velocity outbound sales teams.
It sits somewhere between a traditional CRM and a sales engagement tool.
That mix is unusual, and it explains the price tag.

This video walks through the main screens.

关闭 CRM
Close CRM combines calling, email and SMS in one place. Best for sales teams that make phone calls all day.
关闭 CRM 定价
Close CRM charges per seat. Here is what each tier costs.
| 计划 | 价格 | 最适合 |
|---|---|---|
| 基本要素 | 每席每月 35 美元 | Small sales teams testing built-in calling |
| 生长 | 每席每月 99 美元 | 需要的团队 自动化, email sequences and a power dialer |
| 规模 | 每席每月 139 美元 | Larger teams wanting call coaching and custom objects |
Pricing verified August 2026.

免费试用: Close offers a 14-day free trial. No credit card is needed to start.
退款保证: Close does not advertise a money-back window. The trial is the safest way to test the sales process fit.
📌 笔记: Setup is fast. Close includes a CSV import tool for leads and contacts, plus a free one-click migration tool for people switching from other CRM options.
⚠️ Pricing conflict flagged: Older Close pricing pages grouped startup features and professional features into Startup, Professional and Enterprise plans at $49 to $139 per user. Our canonical data lists Essentials, Growth and Scale. Confirm the current tiers before you buy.
Close CRM 的主要优势
Here is where Close CRM earns its price:
- 一流的通话质量: Users dial from the browser on desktop or from a mobile device. A power dialer and a predictive dialer let reps dial multiple numbers without clicking each one.
- One inbox for everything: Email, calls and SMS live together. Every touch lands on the contact timeline, so nobody logs the same person twice.
- Workflows and follow ups: Automated follow up reminders lift response rates without manual effort.
- 智能视图: Saved filters sort leads by criteria so reps work the hottest list first.
- 在线辅导: Managers can listen in and help reps mid-call. This is one of the professional features on higher tiers.
- 快速入职: Close is praised for simplicity, which drives full team engagement fast.
- Support and security: A help center, developer API documentation, and regular product updates back the platform, and Close states that user data is protected and managed responsibly.

我们的团队注意到了什么
Our writer ran Close CRM through a short outbound test, dialing leads and logging calls. Here is what stood out:

关闭 CRM 的优缺点
✅ 优点
- Dial directly from the browser with no phone system
- Email, calling and SMS share one inbox
- 免费一键迁移,可从其他 CRM 系统迁移
- Rated 4.7 out of 5 on G2 by reviewers
❌缺点
- Reporting functionality is considered weak by reviewers
- Entry pricing is expensive for smaller teams
- Less customizable than other CRM platforms
- Integrates with 80+ tools but misses some key ones
功能对比
Here is how Folk and Close CRM compare across the features that matter most.
| 特征 | 民间 | 关闭 CRM |
|---|---|---|
| 起价 | 每位会员每月 17.5 美元 | 每席每月 35 美元 |
| 免费试用 | ✅ 14天 | ✅ 14天 |
| 内置通话 | ❌ | ✅ |
| 强力预测拨号器 | ❌ | ✅ |
| Chrome 扩展程序 | ✅ | ❌ |
| Magic Fields Enrichment | ✅ | ❌ |
| Bulk Email & Mail Merge | ✅ | ✅ |
| 高级报告 | ❌ | ⚠️ 有限 |
| 自定义对象 | ❌ | ✅ |
| 最适合 | Contact management, partnerships, events | Outbound sales teams on the phone |
1. 联系人管理
民间: Contact management is the core of the product. You organize contacts into groups, add custom fields, and set reminders for the next touch. The layout resembles a spreadsheet, so most people need no training.

关闭客户关系管理系统: Leads and contacts sit inside a sales structure with custom objects and Smart Views. Close captures all your sales activity on profile timelines, which keeps customer relationships easy to 审计.

2. Sales Pipeline and Deals
民间: A Kanban-style board gives you a visual sales pipeline you can drag deals through. It is simple, but it is enough to track partnerships, hiring or fundraising alongside sales.

关闭客户关系管理系统: The pipeline view is built to expose bottlenecks in the sales process. Managers can see where deals stall and reassign tasks to reps quickly.

3. Calling and Phone Calls
民间: There is no dialer. Folk does not include automatic tracking of meetings or phone calls, so any call log is manual entry.
关闭客户关系管理系统: This is the clearest gap between the two apps. Reps dial from the browser, calls are recorded on the timeline, and managers can coach live.

⚠️ 警告: If your team runs on phone calls, Folk will not work. No amount of custom fields replaces a built-in dialer.
4. Email Automation and Outreach
民间: Email automation covers personalized bulk email through collaborative mail merge. You can save email templates and create sequences, though outreach stays email only.

关闭客户关系管理系统: Outreach runs across email, calls and SMS from one inbox. Email sequences pause automatically when a prospect replies, which saves reps from awkward double-sends.

5. Company and Client Data
民间: Magic Fields use AI to fill in missing company details automatically. Folk is particularly good at cleaning and enriching contact data before outreach, which cuts manual data entry.

关闭客户关系管理系统: Sales AI summarizes conversations and surfaces next steps for each company record. It leans on activity you already logged rather than enriching data from outside sources.

6. LinkedIn, Social Selling and Integrations
民间: The Chrome extension pulls people straight from LinkedIn into a group. Folk also connects to Gmail or Outlook to sync contacts and email history.

Social selling works the same way across other networks and company pages.

关闭客户关系管理系统: Close integrates with over 80 other tools, including Zoom meetings and Gmail. Reviewers note it still misses some key integrations found in rival platforms.

7. Partnerships and Multiple Use Cases
民间: Folk is a multi-purpose tool, not a sales-only app. Teams use it for fundraising, events, hiring and partnerships, which is why non-sales teams pick it over a traditional CRM.

关闭客户关系管理系统: Workflows automate follow ups and repeat tasks across sales processes. The focus stays firmly on revenue, so an agency tracking events would be paying for unused capacity.

8. 报告和分析
民间: Reporting is the weakest area. Folk lacks advanced reporting views, so teams needing detailed analytics will hit a wall fast.

关闭客户关系管理系统: You get quick KPI reports and custom graphs for coaching. Even so, reviewers describe the reporting functionality as weak next to bigger platforms.

9. Pipeline Management and Ease of Use
民间: Pipeline management is deliberately plain. Reviewers call it incredibly easy to learn, which matters when you are generating outreach lists rather than forecasting revenue.

关闭客户关系管理系统: Close is praised for simplicity relative to enterprise CRMs, and an ROI calculator helps you model the cost per rep. Setup still takes longer because there is more to configure.

10. 定价与成本
Let’s put the plans side by side.
| 层级 | 民间 | 关闭 CRM |
|---|---|---|
| 入口 | Standard — $17.5/member/month | 基础套餐——每席位每月 35 美元 |
| 中 | Premium — $35/member/month | 增长——99 美元/席位/月 |
| 顶部 | Custom — $70/member/month | Scale——139美元/座位/月 |
民间: Every tier undercuts the matching Close CRM plan. Folk’s top plan at $70 still costs less than Close’s mid plan, which matters for 小型企业 watching every seat.
关闭客户关系管理系统: You are paying for a phone system bundled into a CRM. That is fair value for a five-rep team dialing daily, and expensive for anyone else.
不同场景
| 如果您需要…… | 选择 | 为什么 |
|---|---|---|
| 预算紧张 | 民间 | 入场费的一半 |
| 大量电话 | 关闭 CRM | 强力和预测拨号器 |
| Contact management only | 民间 | Groups, reminders, Magic Fields |
| Managing a sales team | 关闭 CRM | 在线辅导 |
| Fundraising or events | 民间 | Multiple use cases, not just sales |
| First CRM ever | 民间 | Shortest learning curve |
💰 您的预算
Folk CRM costs $17.5 per member against $35 per seat for Close. Across five people that gap compounds every month.
🔌 您的技术栈
Close connects to 80+ apps and replaces your phone system outright. Folk plugs into Gmail, Outlook and LinkedIn and leaves the rest alone.
📞 您的销售流程
Choose Close CRM if reps call prospects all day and need more leads worked per hour. Choose Folk if you nurture a smaller list toward real relationships.
🎓您的经验水平
Folk suits people who have never used a CRM before. Close assumes you already know what a pipeline stage is.
🆓 免费试用和演示
Both give you 14 days. For example, import 200 real contacts into each and search for a name to see which app answers faster.
🛟 支持选项
Close support is described as proactive during onboarding, with free migration help and training. Folk leans on self-serve docs instead.
切换指南
Already on one of these? Here is what changes.
🔄 Switching from Folk to Close CRM?
✅ 你将获得:
- A dialer that logs every call automatically
- SMS and calling beside email in one inbox
- Smart Views and custom objects for larger sales teams
❌ 你会失去什么:
- Magic Fields enrichment on contact data
- The LinkedIn Chrome extension
- Half your budget, at minimum
📋 如何切换:
- Export your Folk groups to CSV
- Start the Close 14-day trial
- Use the CSV import tool, then rebuild pipeline stages
🔄 Switching from Close CRM to Folk?
✅ 你将获得:
- A far lower bill per person
- An interface non-sales teammates will actually open
- One workspace for partnerships, events and hiring
❌ 你会失去什么:
- The power dialer and call recording
- SMS outreach and live call coaching
- KPI reports and custom graphs
📋 如何切换:
- Export leads, companies and notes from Close
- Create a Folk workspace and connect Gmail
- Import the file, then split clients into groups
我们的评测没有涵盖的内容
This comparison focused on individuals and small teams. We did not test enterprise contracts, custom developer builds, or bulk licensing for 50+ seats. Our notes reflect the August 2026 versions of both apps, and features change often. If you manage a large sales floor, your priorities will differ from what we covered here.
最终判决
| 类别 | 优胜者 |
|---|---|
| 💰 定价 | 民间 |
| 👥 联系人管理 | 民间 |
| 📞 来电 | 关闭 CRM |
| 📧 电子邮件推广 | 关闭 CRM |
| 👶 易用性 | 民间 |
| 📊 报道 | 关闭 CRM |
| 🎯 Flexibility Across Use Cases | 民间 |
| 🏆 总冠军 | 民间 |
🏆 WINNER: FOLK
Folk wins 4 out of 7 categories.
最适合: contact management, partnerships and events, first-time CRM users
Folk and Close CRM are not really rivals. They serve different jobs at different prices.
Folk is a contact hub that helps you build genuine connections with people, companies and clients over time.
Close CRM is a calling machine that helps reps work more deals per day.
If your revenue depends on volume dialing, Close earns its price and Folk cannot compete.
For everyone else, Folk delivers the CRM features most small teams actually use, at half the cost.
与更多民间人士相比
Here is how Folk measures up against other tools buyers shortlist:
民间与 管道驱动
民间获胜理由: lower entry price, Magic Fields enrichment, non-sales use cases like fundraising
Pipedrive 获胜: deal forecasting, sales reporting depth, a mature mobile app
民间获胜理由: setup time measured in minutes, flat per-member pricing, no upsell pressure
HubSpot 在以下方面胜出: marketing automation, a free starting tier, a much larger app marketplace
民间获胜理由: AI contact enrichment, LinkedIn capture, collaborative mail merge
Capsule CRM 的优势在于: task management, project tracking, a cheaper free plan for solo users
相比之下,Close CRM 的优势更多
The video below covers the main 关闭 CRM 替代方案.
关闭 CRM 与 Salesforce
成交 CRM 的关键在于: same-week onboarding, native dialer, flat per-seat pricing
Salesforce 的优势在于: deep customization, reporting breadth, a large network of certified partners
Close CRM 与 Freshsales CRM 的比较
成交 CRM 的关键在于: predictive dialing, call coaching, tighter outbound workflows
Freshsales CRM 的优势在于: lower starting cost, built-in chat, broader support channels
成交 CRM 的关键在于: telephony out of the box, sales-specific automation, faster rep adoption
周一 CRM 胜出: visual boards, cross-team project work, cheaper seats at small headcounts
常见问题解答
什么是民间CRM?
It is a lightweight customer relationship management app for individuals and small teams. You organize contacts into groups, enrich them with Magic Fields, and run email outreach from one place.
人脉资源是好的客户关系管理系统吗?
Yes, for relationship-led work like partnerships, fundraising and events. It is a poor fit for large sales teams because reporting is thin and calls are not tracked.
什么是封闭式客户关系管理(CRM)?
Close is a sales platform for small and medium businesses. It bundles calling, email and SMS into a single inbox aimed at high-velocity outbound teams.
每月多少收入?
Essentials costs $35 per seat monthly. Growth costs $99 per seat and Scale costs $139 per seat. A 14-day free trial is available first.
Close 与其他 CRM 系统有何不同?
Most CRMs store data. Close adds a dialer, SMS and sequences on top, so it behaves more like a sales engagement tool than a record system.













