

📊 Kết quả kiểm tra của chúng tôi:
- 🎯 Lắng nghe mạng xã hội: Agorapulse theo dõi các đề cập đến thương hiệu, trong khi Later thì không — Agorapulse chiến thắng
- 📥 Inbox Items: So sánh hộp thư đến hợp nhất Agorapulse với tính năng bình luận giới hạn của Later — Agorapulse chiến thắng
- 📊 ROI của mạng xã hội: Agorapulse tracks revenue vs Later basic Instagram analytics — Agorapulse chiến thắng
- 💰 Gói hàng tháng: Later $16.67/mo billed annually vs Agorapulse $79/mo — Những chiến thắng sau đó
- 📱 Công cụ lập kế hoạch trực quan: Later drag and drop posts vs Agorapulse standard calendar — Những chiến thắng sau đó

Picking the right social media management tool can save you hours each week.
Agorapulse and Later are two popular social media management platforms.
Nhưng họ phục vụ những người dùng rất khác nhau.
Agorapulse is a full social media management app for teams and agencies.
Later is a visual planner built for content creators on Instagram and TikTok.
I tested both tools Agorapulse vs Later for a few weeks to find the right pick for your việc kinh doanh.
This Agorapulse review and Later review will show you the winner for every use case.
Toàn cảnh
I created a Later account and an Agorapulse account to test both social media tools.
I scheduled posts, monitored brand mentions, and tested support team response times.
I also tested how each platform handles multiple social media accounts and inbox items.
By the end, you will know which tool fits your business and budget.
Agorapulse là gì?
Agorapulse is a fully-fledged social media management app for businesses, agencies, and the social media manager who runs multiple accounts.
It includes publishing, inbox management, monitoring, and detailed reports in one platform.
Agorapulse allows users to manage multiple social media accounts, view urgent messages, respond directly to customers, and schedule posts.
The clean interface simplifies composing posts, allowing users to switch between social profiles quickly.
It supports Facebook pages, Facebook groups, Instagram business profiles, Twitter, LinkedIn profiles, LinkedIn company pages, YouTube channels, and Google Business profiles.
The platform is constantly improving by regularly introducing new features.

Agorapulse
Agorapulse is a great tool for small business owners and agencies. It includes publishing, a smart social inbox, social listening, and social media ROI reporting in one platform.
Bảng giá Agorapulse
Agorapulse offers three paid plans plus a free plan for small users.
The free plan supports up to three social profiles and is limited to 100 inbox items per month.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Miễn phí | $0 | 3 social profiles, 100 inbox items |
| Tiêu chuẩn | 79 đô la/tháng (thanh toán hàng năm) | Chủ doanh nghiệp nhỏ |
| Chuyên nghiệp | $119/month (billed annually) | Phát triển đội ngũ và cơ quan |
| Trình độ cao | $149/month (billed annually) | Larger marketing teams |
| Phong tục | Liên hệ Agorapulse | Doanh nghiệp và các cơ quan lớn |
Pricing verified March 2026.

Dùng thử miễn phí: Yes, a 30-day free trial with no credit card required.
Đảm bảo hoàn tiền: No official refund policy, but the 30-day trial gives plenty of time to test the tool.
📌 Ghi chú: Standard costs $69 monthly, Professional $99 monthly, and Advanced $149 monthly when not billed annually. Nonprofits get a 20% discount, and you can add social profiles for $15 per month each.
⚠️ Cảnh báo: The paid plan pricing is per user. The monthly plan can be cost effective for small teams, but costs add up fast for larger ones. Payment is via Visa, Mastercard, AmEx, or PayPal.
Những lợi ích chính của Agorapulse
Here is what makes Agorapulse a great tool for serious social media marketing:
- Báo cáo ROI truyền thông xã hội: Agorapulse provides detailed reports that simplify sharing social media ROI with executives. You can prove the real value of your social media performance.
- Smart Social Inbox: Manage direct messages, comments, ad comments, and reviews through one inbox. The Inbox Assistant auto-sorts inbox items based on keywords you set.
- Lắng nghe mạng xã hội: Monitor brand mentions across the web. You will know when people talk about your business online, even without tagging your social profiles.
- Trợ lý viết bài bằng AI: Create post content and chú thích with built-in AI. The smart composer lets users tailor messages for different social platforms.
- Tiện ích mở rộng Chrome: The Agorapulse Chrome Extension lets you quickly schedule, queue, or publish content found online. You can add saved hashtag groups alongside descriptions.
- Giao diện gọn gàng: Agorapulse has a clean and simple user interface for composing posts. Users can navigate easily through publishing, inbox, monitoring, and reporting.
- Hỗ trợ tuyệt vời: The support team responds promptly to queries. Customer feedback rates Agorapulse high for support quality.

What Our Team Noticed
Của chúng tôi nhà văn signed up for Agorapulse and spent several days managing real client accounts. Here is what stood out:

Ưu điểm và nhược điểm của Agorapulse
✅ Ưu điểm
- Social media ROI reporting proves real revenue sự va chạm
- Smart inbox saves hours managing customer comments and messages
- Social listening monitors brand mentions automatically
- Free 30-day trial with no credit card required
- Great support team and easy-to-use intuitive interface
❌ Nhược điểm
- Per-user pricing makes it costly for small business teams
- Limited Instagram stories support due to Instagram API limits
- Some users find the analytics insufficient in depth
- Website can crash and consume RAM when uploading large CSV files
Sau này là gì?
Later is a social media management tool built for content creators, influencers, and small business owners.
Later social media scheduler started with Instagram scheduling and now supports many social platforms.
You can schedule Instagram stories, Instagram posts, Pinterest posts, TikTok auto publishing, and posts to other accounts.
Later allows you to post to Instagram, TikTok, Twitter, Facebook, LinkedIn, and Pinterest accounts.
The platform focuses on visual planning and helping creators save time on the posting process.

Sau đó
Later is a user friendly social media management platform for content creators. Later’s features include visual scheduling, unique hashtag suggestions tailored to your content, and a Linkin.bio tool for Instagram followers.
Giá sau này
Later’s pricing plans range from $16.67 to $73.33 per month, depending on the features and social accounts.
Here is the full Later pricing breakdown for 2026.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Miễn phí | $0 | Limited features, testing the later app |
| Người mới bắt đầu | 16,67 đô la/tháng | Solo creators scheduling posts |
| Sự phát triển | 33,33 đô la/tháng | Growing brands and content creators |
| Trình độ cao | 73,33 đô la/tháng | Các cơ quan và các nhóm lớn hơn |
Pricing verified March 2026.

Dùng thử miễn phí: Yes, a 14-day free trial for paid plans.
Đảm bảo hoàn tiền: Users have expressed frustration with the refund policy, particularly for annual subscriptions. Monthly plans can be canceled anytime.
📌 Ghi chú: Later offers a free plan as one of its pricing options. The free version has limited features compared to paid plans but works for testing basic Instagram scheduling.
⚠️ Cảnh báo: Later is rated 1.7 / 5 on Trustpilot. Users have reported issues with customer service regarding billing and cancellation. Cancel before renewal to avoid charges.
Những lợi ích chính của giai đoạn sau
Here is what makes Later popular among content creators:
- Công cụ lập kế hoạch trực quan: Drop posts onto time slots in your publishing calendar with Quick Schedule. See your Instagram feed preview before posting to plan the perfect posting order.
- Gợi ý hashtag: Later suggests hashtags to increase engagement on your best posts. Adding hashtag suggestions recommended by Later helps drive more engagement and follower growth.
- Công cụ Linkin.bio: Create a link in bio page to drive Instagram and TikTok followers to web pages. Each post can link to a precise date or product page.
- Thư viện đa phương tiện: Upload media including video content ahead of time. Add media notes and save captions for future use.
- Công cụ viết phụ đề bằng AI: Get post ideas directly and create content using Later’s AI caption writer. Save time when inspiration strikes.
- Later Mobile App: The later app for iOS and Android lets you create content and schedule content on the go. Editing posts is simple from mobile apps.
- Cross Posting: Publish posts to multiple platforms with a few tweaks for each. The auto-publish post feature can automatically publish content to all your connected social accounts in the background.

What Our Team Noticed
Our writer signed up for a Later account and spent a few weeks scheduling Instagram posts and Pinterest posts. Here is what stood out:

Ưu điểm và nhược điểm sau này
✅ Ưu điểm
- User friendly drag and drop visual planner for Instagram feed
- Unique hashtag suggestions tailored to your social media posts
- Linkin.bio drives Instagram followers to web pages
- Affordable starting price at $16.67 per month
- Free plan available with basic Instagram analytics
❌ Nhược điểm
- Không có tính năng theo dõi mạng xã hội hoặc giám sát thương hiệu.
- Lacks strong collaboration features for social media teams
- Integration with Facebook for Instagram scheduling can be cumbersome
- Customer service complaints about billing and cancellation
So sánh tính năng
Bạn đã sẵn sàng so sánh Agorapulse và Later với nhau như thế nào chưa?
I compared 9 key features to help you find the right social media management tool.
| Tính năng | Agorapulse | Sau đó |
|---|---|---|
| Giá khởi điểm | 79 đô la/tháng | 16,67 đô la/tháng |
| Gói miễn phí | ✅ (3 social profiles) | ✅ (Tính năng hạn chế) |
| Lắng nghe mạng xã hội | ✅ | ❌ |
| Hộp thư đến hợp nhất | ✅ | ❌ |
| Lợi tức đầu tư truyền thông xã hội | ✅ | ❌ |
| Công cụ lập kế hoạch trực quan | ✅ (calendar) | ✅ (drag and drop) |
| Tính năng AI | ✅ Trợ lý viết bài | ✅ Gợi ý hashtag |
| Link trong phần tiểu sử | ✅ | ✅ (Linkin.bio) |
| Ứng dụng di động | ✅ | ✅ |
| Tốt nhất cho | Các đội và cơ quan | Người sáng tạo nội dung |
1. Xuất bản trên mạng xã hội
Agorapulse: Agorapulse includes publishing tools that let you schedule and publish content to Twitter, Facebook, LinkedIn, Instagram, and YouTube. The Chrome Extension lets users curate post content from any website. You can add saved hashtag groups alongside descriptions for faster publishing.

Sau đó: Later’s features include scheduling suggestions and the ability to drop posts onto time slots in the publishing calendar. You can schedule Instagram stories, schedule content for Pinterest posts, and use TikTok auto publishing. Later supports unlimited posts on paid plans across multiple platforms, including cross-posting to other platforms.

2. Quản lý hộp thư đến mạng xã hội
Agorapulse: Agorapulse shines with its smart social inbox. You can manage direct messages, comments, ad comments, and reviews from one place. The Inbox Assistant auto-sorts inbox items based on keywords. Team members can assign conversations and respond to customers quickly.

Sau đó: Later has basic comment management but no unified inbox. You cannot manage direct messages or reviews. This is a big gap for businesses that need to respond to customers quickly. Later focuses on scheduling posts rather than engagement.
⚠️ Cảnh báo: If you receive many comments and messages, Later will not meet your needs. You will need a separate tool for inbox management or further action on customer feedback.
3. Lắng nghe mạng xã hội
Agorapulse: Agorapulse includes social listening to monitor brand mentions across the web. You can track keywords, competitors, and industry trends. This helps you catch conversations about your brand even when you are not tagged. Essential for reputation management.

Sau đó: Later does not offer social listening features. You cannot monitor brand mentions or competitors. This is a significant gap for businesses that need to track their online presence. Later focuses purely on the posting process.
4. Social Media ROI Reporting
Agorapulse: Agorapulse is one of the few social media tools that tracks social media ROI. The advanced reporting features simplify sharing detailed reports with executives. You can connect conversions to specific posts. The data is shareable and clear.

Sau đó: Later’s analytics tools provide insights into post-performance, audience engagement, and growth trends. Later provides analytics for Instagram, Twitter, Pinterest, and TikTok. However, there is no ROI tracking or revenue attribution to connect social media performance to sales.
5. Tính năng AI
Agorapulse: Agorapulse has a built-in AI writing assistant for generating post ideas and captions. It saves time on content creation and helps overcome writer’s block. The AI works inside the composer, so you do not need to switch apps for post recommendations.

Sau đó: Later offers AI-powered unique hashtag suggestions tailored to your content. Adding hashtag suggestions recommended by Later can mean maximum engagement on Instagram. Later also has an AI caption writer to help create content faster. The automatically posted first comment feature adds hashtags after publishing.
6. Lập kế hoạch nội dung trực quan
Agorapulse: Agorapulse has a publishing calendar that is more functional than visual. You can see scheduled posts by day, week, or month across your social channels. However, it does not offer the Instagram feed grid preview that visual creators prefer for editing posts.
Sau đó: Later’s visual planner excels at planning. The drag-and-drop calendar shows how your Instagram feed will look. You can rearrange posts to create a cohesive aesthetic. This is why content creators and influencers prefer Later for managing their Instagram account aesthetics.

7. Công cụ liên kết trong tiểu sử
Agorapulse: Agorapulse recently added a Link in Bio tool. It lets you create a landing page with multiple links. However, it is newer and less developed than Later’s Linkin.bio feature. It gets the job done but has fewer customization options.

Sau đó: Linkin.bio is one of Later’s flagship features. You can create a clickable page that mirrors your Instagram feed. Each post can link to a precise date or product page. It is highly customizable and great for driving traffic from Instagram followers.

8. Hợp tác nhóm
Agorapulse: Agorapulse is built for teams. You can assign tasks, set approval workflows, and track team performance. Agencies can manage clients from one platform. Role-based access keeps sensitive social profiles secure. It is a great tool for small business agencies.
Sau đó: Later lacks strong collaboration features, making it less suitable for social media managers running teams. You can add team members but there is no approval workflow. This makes Later less suitable for agencies that need content sign-off before publishing.
⚠️ Cảnh báo: If you run an agency, Later’s collaboration limits will cause headaches. Agorapulse is the better tool for team workflows and managing clients across social media management platforms.
9. Định giá & Giá trị
Let’s compare the pricing side by side. Later wins on raw price, but Agorapulse delivers more features per dollar for teams.
| Kế hoạch cấp độ | Agorapulse | Sau đó |
|---|---|---|
| Miễn phí | $0 (3 social profiles) | $0 (free version) |
| Đã trả phí vào cửa | 79 đô la/tháng | 16,67 đô la/tháng |
| Hạng trung | 119 đô la/tháng | 33,33 đô la/tháng |
| Hạng cao nhất | 149 đô la/tháng | 73,33 đô la/tháng |
Agorapulse: Agorapulse is more expensive but offers significantly more features. You get social listening, smart inbox, ROI tracking, and team features. The price is per user, which can add up for larger teams. Best value for agencies that need full functionality.
Sau đó: Later is 79% cheaper at the entry level. You get visual scheduling, unique hashtag suggestions, and Linkin.bio for less money. However, you miss out on social listening, inbox management, and ROI tracking. Best value for solo content creators on a budget.
Các kịch bản khác nhau
| Nếu bạn cần… | Chọn | Tại sao |
|---|---|---|
| Ngân sách eo hẹp | Sau đó | 79% cheaper monthly plan |
| Lắng nghe mạng xã hội | Agorapulse | Tracks brand mentions automatically |
| Social media ROI | Agorapulse | Bao gồm phân bổ doanh thu |
| Lập kế hoạch lưới trực quan | Sau đó | Drag and drop visual planner |
| Hợp tác nhóm | Agorapulse | Built for social media managers |
| Tập trung vào Instagram/TikTok | Sau đó | Designed for content creators |
💰 Ngân sách của bạn
Later starts at $16.67 per month compared to Agorapulse at $79 per month billed annually. If you want a cost effective option, Later wins on raw price.
🔌 Bộ công nghệ của bạn
Agorapulse supports more platforms including YouTube channels, Facebook groups, LinkedIn company pages, and Google Business. Later supports fewer social media channels but covers the main visual platforms well.
📝 Phong cách nội dung của bạn
Later is built for visual creators who care about Instagram grid aesthetics and video content. Agorapulse handles text-heavy posts and longer-form social media marketing better.
🎓 Trình độ kinh nghiệm của bạn
Later has a user friendly interface that beginners learn quickly. Agorapulse has a steeper learning curve but gives experienced social media managers more control over the data and reporting.
🆓 Dùng thử và bản demo miễn phí
Agorapulse offers a 30-day free trial with no credit card required. Later offers a 14-day free trial for paid plans. Both have a free plan to test the core posting process first.
🛟 Các tùy chọn hỗ trợ
Agorapulse is known for great support, with the support team responding promptly. Later has received user feedback about customer service issues, particularly around billing.
Hướng dẫn chuyển đổi
Already using one of these tools? Here is what to expect if you switch your social accounts.
🔄 Chuyển từ Agorapulse sang Later?
✅ Những lợi ích bạn sẽ nhận được:
- 79% lower monthly cost for solo content creators
- Better visual planner for Instagram feed grid
- Superior Linkin.bio tool for follower growth
❌ Những gì bạn sẽ mất:
- Social listening and brand mentions monitoring
- Smart inbox for managing comments and messages
- Theo dõi ROI truyền thông xã hội và báo cáo chi tiết.
📋 Cách chuyển đổi:
- Xuất các bài đăng đã lên lịch của bạn từ Agorapulse.
- Tạo tài khoản Later và kết nối các hồ sơ mạng xã hội của bạn.
- Upload media to Later’s content library and reschedule
🔄 Bạn đang chuyển từ Later sang Agorapulse?
✅ Những lợi ích bạn sẽ nhận được:
- Social listening to catch brand mentions online
- Unified social inbox for all customer messages
- Social media ROI tracking to prove value
❌ Những gì bạn sẽ mất:
- Lower monthly plan and free version options
- Visual drag and drop grid planning for Instagram posts
- Linkin.bio customization for Instagram followers
📋 Cách chuyển đổi:
- Tải xuống các tệp đa phương tiện của bạn từ thư viện đa phương tiện của Later.
- Đăng ký dùng thử miễn phí 30 ngày của Agorapulse.
- Connect your social accounts and start scheduling content
What Our Review Didn’t Cover
This comparison focused on standard small business use of both social media management tools. We did not test enterprise SSO integration or large agency setups with 50+ social profiles. Our team observations are based on a few weeks of use in sớm 2026. If you manage hundreds of accounts or need specialized industry features, your experience may differ.
Phán quyết cuối cùng
| Loại | Người thắng |
|---|---|
| 💰 Giá cả | Sau đó |
| 📅 Xuất bản trên mạng xã hội | Agorapulse |
| 📥 Quản lý hộp thư đến | Agorapulse |
| 📡 Theo dõi mạng xã hội | Agorapulse |
| 📊 Social Media ROI | Agorapulse |
| 🤖 Tính năng AI | Cà vạt |
| 🎨 Lập kế hoạch trực quan | Sau đó |
| 🔗 Link trong phần tiểu sử | Sau đó |
| 👥 Hợp tác nhóm | Agorapulse |
| 🏆 Người chiến thắng chung cuộc | Agorapulse |
🏆 NGƯỜI CHIẾN THẮNG: AGORAPULSE
Agorapulse thắng ở 6 trong số 9 hạng mục.
Phù hợp nhất cho: Agencies, social media managers, businesses needing social media ROI tracking, and brands requiring social listening for brand mentions.
Agorapulse and Later serve very different audiences in the social media management space.
Agorapulse is a full-featured social media management platform for teams and agencies that need access to brand mentions, ROI data, and inbox management.
Later is a visual social media scheduler designed for the content creator focused on Instagram, TikTok, and Pinterest.
Later wins on affordability, hashtag suggestions, and visual planning for the Instagram feed.
However, if you need social listening, social media ROI, or to manage multiple social media accounts at scale, Agorapulse is the better tool.
So sánh thêm về Agorapulse
Here’s how Agorapulse stacks up against other social media management platforms:
So sánh Agorapulse và Sprout Social
Agorapulse thắng nhờ: Lower pricing, easier user interface, faster support
Sprout Social thắng nhờ: Enterprise features, deeper analytics, CRM công cụ
Agorapulse so với SocialPilot
Agorapulse thắng nhờ: Social listening, ROI tracking, inbox features
SocialPilot thắng ở các điểm sau: Affordable bulk scheduling, lower team pricing
Agorapulse so với Gửi được
Agorapulse thắng nhờ: Smart inbox, customer support, clean platform
Sendible thắng nhờ: White-label reports, agency-specific features
Agorapulse so với Content Studio
Agorapulse thắng nhờ: Social listening, unified social inbox
Content Studio thắng nhờ: Content discovery, AI writing features
So sánh Agorapulse và Buffer
Agorapulse thắng nhờ: Inbox management, deeper analytics, ROI data
Buffer thắng nhờ: Simplicity, lower learning curve, lower price
So sánh chi tiết hơn sau này
Here’s how Later stacks up against other social media management apps:
Sau này so với Loomly
Những chiến thắng tiếp theo vào: Linkin.bio tool, visual Instagram feed planner
Loomly thắng nhờ: Superior collaboration capabilities for social media teams editing and approving posts
Sau này so với Hootsuite
Những chiến thắng tiếp theo vào: Affordable pricing, visual planner for Instagram
Hootsuite thắng điểm ở các khía cạnh: Bigger feature set including social listening and customer engagement tools
Sau này so với bộ đệm
Những chiến thắng tiếp theo vào: Visual grid preview, Linkin.bio, unique hashtag suggestions
Buffer thắng nhờ: More affordable alternative, simpler interface for beginners
Later so với Sprout Social
Những chiến thắng tiếp theo vào: Lower pricing accessible for individual users
Sprout Social thắng nhờ: Combined social media and CRM capabilities for businesses
Later vs SocialPilot
Những chiến thắng tiếp theo vào: Visual planner, Linkin.bio, Instagram followers tools
SocialPilot thắng ở các điểm sau: Bulk scheduling, team features for agencies
Câu hỏi thường gặp
Agorapulse được dùng để làm gì?
Agorapulse is used for scheduling posts, managing inbox items, tracking brand mentions, and measuring social media ROI across multiple social media accounts from one platform.
Later đã được Instagram chấp thuận chưa?
Yes, Later is an official Instagram partner and uses Instagram’s API to schedule posts, Instagram stories, and reels safely to your Instagram account.
Agorapulse có tính năng lắng nghe mạng xã hội không?
Yes, Agorapulse includes social listening to monitor brand mentions, keywords, and competitors across social media platforms, even when your business is not directly tagged.
Ứng dụng Later có đáng để trả tiền không?
Yes, Later is worth paying for if you need unlimited posts, hashtag suggestions, and the Linkin.bio feature. The paid plan starts at $16.67 monthly.
Công cụ lên lịch đăng bài trên mạng xã hội nào tốt nhất?
Agorapulse is best for agencies needing full features. Later is best for content creators focused on Instagram followers and visual platforms. Your needs decide the winner.













