

⚡ Nhận định nhanh:
- Chạy: Folk starts at $17.5/member/month. Insightly starts at $29/user/month.
- Phù hợp nhất cho: Folk suits small teams doing contact management. Insightly suits sales teams that also run projects.
- Điểm khác biệt chính: Insightly bundles project management, reporting, and workflow tự động hóa. Folk keeps things light.
- Lựa chọn của chúng tôi: Insightly for most growing businesses, because one system covers both deals and delivery.

Most people pick a CRM before they know what they actually need.
Folk and Insightly both promise better customer relationship management.
But they were built for very different kinds of work.
Folk is about people, outreach, and real relationships.
Insightly is about pipelines, projects, and reporting.
Here is how to tell which one fits your việc kinh doanh.
Toàn cảnh
This Folk vs Insightly comparison covers pricing, crm features, and ease of use.
Chúng tôi cũng sẽ phân tích chi tiết từng công cụ phù hợp nhất với đối tượng nào.
Của chúng tôi nhà văn spent hands-on time inside Folk directly.
Notes on Insightly come from its documentation and published specs.
By the end, you will know which crm software suits your team.
Nhạc dân gian là gì?
Folk is a lightweight CRM built around people, not process.
It helps you organize contacts into simple, shareable groups.
The interface looks and feels like a collaborative spreadsheet.
That design makes Folk incredibly easy for first-time CRM users.
Folk CRM serves multiple use cases beyond sales.
Fundraising, event follow-up, and partnerships all work well here.

Watch the walkthrough below to see the app in action.

Dân gian
A simple CRM for people who hate CRMs. Import contacts from Gmail, then start winning deals.
Định giá dân gian
Folk keeps its pricing page short. Three tiers, no free plan.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Tiêu chuẩn | 17,5 đô la/thành viên/tháng | Người sáng lập đơn lẻ và các nhóm nhỏ |
| Phần thưởng | 35 đô la/thành viên/tháng | Agency and partnership workflows |
| Phong tục | 70 đô la/thành viên/tháng | Larger teams needing more control |
Pricing verified August 2026.

Dùng thử miễn phí: Folk offers a 14-day free trial so you can test the tool before you purchase.
Đảm bảo hoàn tiền: Folk does not publish a refund window. The trial is the safety net.
📌 Ghi chú: Folk charges per member, so costs scale with headcount. Lower rates apply when plans are billed annually.
⚠️ Pricing conflict: Some sources list Folk at $20 and $40 per user monthly. Our verified figures above show $17.5, $35, and $70. The gap is likely monthly versus annual billing. Always confirm on the Folk pricing page before you buy.
Những lợi ích chính của văn hóa dân gian
Dưới đây là những lý do khiến Folk đáng để bạn xem:
- Cánh đồng ma thuật: A custom field type that uses AI to clean and enrich contact data. It fills gaps other tools leave blank.
- Tiện ích mở rộng Chrome: Add contacts straight from LinkedIn while you duyệt. No copy-paste between tabs.
- Gmail and Outlook sync: Folk connects to your hộp thư đến to import contacts and email history.
- Collaborative mail merge: Send personalized bulk email from shared templates. Your whole team sees the thread.
- Kanban sales pipeline: A visual board to track deals through each stage.
- Self-serve onboarding: Explore the platform at your own pace. No sales rep chasing your account.

Những điều nhóm chúng tôi nhận thấy
Our writer signed up for Folk and spent several days inside the app. Here is what stood out from that hands-on time:

Ưu điểm và nhược điểm của nhạc dân gian
✅ Ưu điểm
- One of the easiest CRMs on the market to learn
- Magic Fields clean and enrich contact data automatically
- Groups make it simple to organize contacts without clutter
- Works for fundraising, events, and partnerships, not just sales
❌ Nhược điểm
- Lacks advanced reporting views for detailed analytics
- Không có tính năng tự động theo dõi cuộc họp hoặc cuộc gọi điện thoại.
- Importing emails and managing contact data can get fiddly
- Not suitable for larger sales teams or complex sales processes
Insightly là gì?
Insightly CRM keeps current and prospective customer data in one place.
The company markets it as the modern CRM teams love.
It handles leads, sales opportunities, and projects in one system.
Sales teams use it to build genuine connections with customers.
Managers use it to monitor progress and employee work.
Insightly is recommended by PC Magazine, Entrepreneur Magazine, G2 Crowd, and TrustRadius.

This video walks through the platform screen by screen.

🏆 Người chiến thắng: Insightly
CRM and project management in one account. Built for teams that close deals and then deliver the work.
Định giá Insightly
Insightly offers three pricing tiers. Insightly starts at $29 per user monthly.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Thêm vào đó | 29 đô la/người dùng/tháng | Quyền truy cập hạn chế vào hầu hết các tính năng. |
| Chuyên nghiệp | 49 đô la/người dùng/tháng | Dashboards and third-party app integration |
| Doanh nghiệp | 99 đô la/người dùng/tháng | Full access to every feature |
Pricing verified August 2026.

Dùng thử miễn phí: Insightly offers a free trial of the CRM. No purchase is required to create an account.
Đảm bảo hoàn tiền: No published refund window. Test the free trial first.
📌 Ghi chú: Insightly Marketing and Insightly Service are sold separately. Other Insightly products follow the same pricing structure as the CRM.
⚠️ Cảnh báo: The Enterprise tier is almost double what Zoho CRM charges for similar services. Compare against other CRMs before committing a large team.
Những lợi ích chính của Insightly
Dưới đây là những lý do khiến Insightly đáng để bạn cân nhắc:
- AppConnect: A low-code integration engine with over 2,000 pre-built connectors. It links your CRM to the apps you already run.
- Copilot AI: An AI-powered trợ lý that summarizes emails and speeds up data retrieval.
- Quản lý dự án: Milestones, pipelines, and Gantt chart visualizations added in 2025 for timeline and dependency tracking.
- Báo cáo và bảng điều khiển: Visual insights into việc kinh doanh performance, including an opportunities dashboard for open deals.
- Sự tuân thủ: Insightly meets SOC 2 Type II, GDPR, and HIPAA standards.
- Truy cập trên thiết bị di động: Scan a business card, add contacts, and assign tasks from the mobile app or the web.
Những điều nhóm chúng tôi nhận thấy
Note: We have not had extended hands-on time with Insightly yet. The details above come from published documentation, the pricing page, and third-party reviews on G2 and TrustRadius.
Ưu điểm và nhược điểm của Insightly
✅ Ưu điểm
- Ties project management and CRM together in one platform
- Over 2,000 pre-built connectors through the AppConnect engine
- Copilot AI summarizes emails and speeds up data retrieval
- Đáp ứng các tiêu chuẩn SOC 2 Loại II, GDPR và HIPAA.
- Fast setup and a smooth data input process
❌ Nhược điểm
- Thiếu các tính năng nâng cao như quy trình làm việc tùy chỉnh so với một số đối thủ cạnh tranh.
- The Enterprise tier is almost double that of Zoho CRM
- Not as feature-deep as Zoho CRM despite being easier to use
- Steeper learning curve than a contacts-only tool like Folk
So sánh tính năng
Both products call themselves CRM tools, but the overlap is thinner than it looks. We compared ten areas that decide which one you should buy.
| Tính năng | Dân gian | Sâu sắc |
|---|---|---|
| Giá khởi điểm | 17,5 đô la/thành viên/tháng | 29 đô la/người dùng/tháng |
| Gói miễn phí | ❌ | ❌ |
| Quản lý liên hệ | ✅ | ✅ |
| Quản lý dự án | ❌ | ✅ |
| Báo cáo nâng cao | ❌ | ✅ |
| Quy trình làm việc Tự động hoá | ❌ | ✅ |
| Tiện ích mở rộng Chrome | ✅ | ❌ |
| Call & Cuộc họp Theo dõi | ❌ | ✅ |
| Tuân thủ HIPAA & SOC 2 | ❌ | ✅ |
| Tốt nhất cho | Contact-led outreach | Sales plus delivery |
1. Quản lý liên hệ
Dân gian: Contacts live in groups you create yourself. You can add contacts, set reminders, and keep notes on every person without drowning in fields. Folk is good at cleaning and enriching contact data for outreach.

Thông minh: Contact management sits inside a 360-degree customer view. Records link to companies, projects, and open deals, so a team member sees full history in one place.

2. Quy trình bán hàng
Dân gian: A visual Kanban-style board drives the sales pipeline. Drag a card forward as a deal moves. It is enough for a founder chasing twenty conversations, not two hundred.

Thông minh: Customizable pipelines and Kanban views track each stage of sales. You can customize stages per product line and monitor where deals stall.

3. Lead Tracking and Sales Opportunities
Dân gian: Leads are just contacts with a status. There is no separate opportunity object, which keeps things simple but limits forecasting.

Thông minh: Leads convert into sales opportunities tied to an organization. The opportunities dashboard shows value, stage, and owner across the business.

4. Project Management and Task Management
Dân gian: There is no real project layer. You get reminders and simple task management attached to contacts, and that is the ceiling.

Thông minh: Milestones, pipelines, and Gantt charts manage delivery after the sale. You can assign tasks, create to-do lists, and log phone calls, then track progress to completion.

5. Email Automation and Templates
Dân gian: Email automation runs through collaborative mail merge. Folk connects to Gmail or Outlook to sync history, though outreach is email-only with little support for other channels.

Thông minh: Email templates let you schedule emails to lists and log replies against records. It plugs into Google Workspace and Outlook accounts.

6. Báo cáo và Bảng điều khiển
Dân gian: This is the weakest area. Folk lacks advanced reporting views, so generating a board-ready summary means exporting to a spreadsheet.

Thông minh: Reports and dashboards give visual insight into performance across companies and reps. Managers get numbers without asking anyone to build them.

⚠️ Cảnh báo: If leadership expects weekly reporting, Folk will frustrate you. This is the single clearest functionality gap between the two.
7. AI Features and Workflow Automation
Dân gian: Magic Fields use AI to fill in missing details on a contact. It is genuinely useful, but there is no rules-based workflow automation behind it.

Thông minh: Copilot summarizes emails and retrieves data on request. Automation handles routine steps, though custom workflows are thinner than some rivals offer.

8. Integrations and Chrome Extension
Dân gian: The Chrome extension pulls profiles from LinkedIn straight into a group. For an agency doing social selling, that alone can justify the purchase.

Thông minh: AppConnect exposes more than 2,000 connectors to other apps. You can integrate kế toán, support, and marketing services without writing code.

9. Partnerships and Support
Dân gian: Partnerships and events get their own groups, which is why non-sales teams like it. Support is self-serve, backed by a knowledge base rather than a rep.

Thông minh: Support and ticketing run through Insightly Service, sold alongside the CRM. Marketing teams can bolt on Insightly Marketing from the same account.

10. Định giá & Chi phí
Here are the published costs side by side.
| Cấp độ | Dân gian | Sâu sắc |
|---|---|---|
| Lối vào | Standard: $17.5/member/month | Thêm nữa: $29/người dùng/tháng |
| Giữa | Premium: $35/member/month | Gói chuyên nghiệp: 49 đô la/người dùng/tháng |
| Đứng đầu | Custom: $70/member/month | Phiên bản doanh nghiệp: 99 đô la/người dùng/tháng |
Dân gian: Cheaper at every tier. If you are price sensitive and your needs are basic, the maths favours Folk by a wide margin.
Thông minh: Competitive at the Plus and Professional tiers against other CRMs. The Enterprise tier is where the value argument weakens.
Các kịch bản khác nhau
| Nếu bạn cần… | Chọn | Tại sao |
|---|---|---|
| Ngân sách eo hẹp | Dân gian | Rẻ hơn ở mọi cấp độ |
| Project delivery | Sâu sắc | Các mốc quan trọng và biểu đồ Gantt |
| Tìm kiếm khách hàng tiềm năng trên LinkedIn | Dân gian | Chrome extension built in |
| Weekly reporting | Sâu sắc | Dashboards out of the box |
| First CRM ever | Dân gian | Almost no learning curve |
| Tuân thủ HIPAA | Sâu sắc | Certified to that standard |
💰 Ngân sách của bạn
Folk undercuts Insightly at every level. For a five-person team, the difference funds a year of other tools.
🔌 Bộ công nghệ của bạn
Insightly connects to over 2,000 apps through AppConnect. Folk covers the essentials and leans on your inbox.
📝 Quy trình bán hàng của bạn
If you close winning deals through long, structured cycles, pick Insightly. If deals close over coffee, Folk is enough.
🎓 Trình độ kinh nghiệm của bạn
Folk suits anyone who has never used a CRM. Insightly rewards teams willing to invest in setup for higher productivity later.
🆓 Dùng thử và bản demo miễn phí
Folk gives you 14 days to explore with no sales pressure. Insightly also runs a trial, so test both before you commit.
🛟 Các tùy chọn hỗ trợ
Folk is self-serve by design. Insightly offers ticketing through its service product for teams that need a human on call.
Hướng dẫn chuyển đổi
Already using one of these? Here is what changes if you move.
🔄 Switching from Folk to Insightly?
✅ Những lợi ích bạn sẽ nhận được:
- Project management with milestones and Gantt charts
- Reports and dashboards you do not have to build by hand
- SOC 2 Type II, GDPR, and HIPAA compliance
❌ Những gì bạn sẽ mất:
- Magic Fields and their AI data enrichment
- The Chrome extension for LinkedIn prospecting
- The spreadsheet-simple interface and low monthly cost
📋 Cách chuyển đổi:
- Export your groups from Folk as CSV files
- Create an Insightly account and pick a tier
- Import contacts, then map each group to an organization
🔄 Switching from Insightly to Folk?
✅ Những lợi ích bạn sẽ nhận được:
- A far shorter setup, measured in hours not weeks
- Lower cost per seat at every plan level
- Faster contact capture from LinkedIn and Gmail
❌ Những gì bạn sẽ mất:
- Every reporting view and the opportunities dashboard
- Project delivery, task assignment, and call logging
- AppConnect and its 2,000 pre-built connectors
📋 Cách chuyển đổi:
- Export contacts and opportunities from Insightly
- Start a Folk trial and connect your Gmail account
- Import the file, then search for duplicates before you invite the team
⚠️ Before you migrate: Merge duplicate records first. Two entries for the same person will follow you into the new system.
Những điều mà bài đánh giá của chúng tôi chưa đề cập
This comparison focused on small and mid-sized teams. We did not evaluate custom Enterprise contracts, API-level work, or single sign-on setups. For example, a 200-seat rollout raises questions about admin permissions that we simply did not examine. Our notes reflect the August 2026 version of each product, and a new version may change details. If you run a regulated organization, treat compliance claims as a starting point for your own review.
Phán quyết cuối cùng
| Loại | Người thắng |
|---|---|
| 💰 Giá cả | Dân gian |
| 🚀 Contact Management | Dân gian |
| 📊 Báo cáo | Sâu sắc |
| 🗂️ Quản lý dự án | Sâu sắc |
| 👶 Dễ sử dụng | Dân gian |
| 🔌 Tích hợp | Sâu sắc |
| 🔒 Tuân thủ | Sâu sắc |
| 🏆 Người chiến thắng chung cuộc | Sâu sắc |
🏆 NGƯỜI CHIẾN THẮNG: INSIGHTLY
Insightly thắng ở 4 trong số 7 hạng mục.
Phù hợp nhất cho: Sales teams that deliver projects, businesses needing reporting, and organizations with compliance requirements
These are not really the same category of product. Folk is a contact tool that happens to have a pipeline. Insightly is a CRM that happens to be easy.
Folk is excellent at what it does. For fundraising, event follow-up, and partnership tracking, it beats anything heavier. Price-sensitive teams with basic needs should stop reading and start a trial.
But most growing businesses eventually need reporting, projects, and workflow automation in one place. That is why Insightly takes the win here.
Nhiều bài hát dân gian được so sánh hơn.
Here is how Folk measures up against other contact-led tools:
Dân gian vs. Truyền động đường ống
Dân gian chiến thắng ở: lower entry price, faster contact import from LinkedIn, friendlier setup for non-sales users
Pipedrive thắng nhờ: deal forecasting, activity reporting, call and meeting logging
Dân gian chiến thắng ở: predictable per-seat cost, minutes-long onboarding, no upsell pressure from reps
HubSpot thắng nhờ: a free starting tier, marketing automation depth, a far larger app marketplace
Dân gian chiến thắng ở: contact enrichment through Magic Fields, inbox-native outreach, less configuration before first use
CRM thắng lớn vào thứ Hai nhờ: board automations, workload views across projects, granular permission controls
Dân gian vs. Viên nang CRM
Dân gian chiến thắng ở: collaborative mail merge, browser-based prospecting, a cleaner group model for events
Capsule CRM vượt trội nhờ: a genuinely free tier, sales analytics, case and ticket tracking
So sánh chi tiết hơn với Insightly
Here is how Insightly holds up against the bigger names:
Insightly thắng nhờ: a gentler interface, faster rollout, tighter project and CRM linkage
Zoho CRM vượt trội ở các điểm sau: deeper feature coverage, custom workflow rules, a far cheaper top tier
Sâu sắc so với Salesforce
Insightly thắng nhờ: setup speed without a consultant, clearer per-user pricing, built-in project delivery
Salesforce thắng thế nhờ: customization ceiling, partner network size, enterprise reporting depth
Insightly thắng nhờ: milestone-based project tracking, HIPAA coverage, flatter cost as seats grow
HubSpot thắng nhờ: free entry plan, content and email marketing tools, reporting polish
Insightly thắng nhờ: post-sale delivery, AppConnect breadth, service and ticketing add-ons
Pipedrive thắng nhờ: lower starting price, pipeline speed, simpler daily sales views
Câu hỏi thường gặp
Folk CRM là gì?
Folk is a lightweight customer relationship management app built around contacts and outreach. It groups people, syncs your inbox, and suits fundraising, events, and partnerships as much as sales.
Folk có phải là một hệ thống CRM tốt không?
Yes, for individuals and small teams with basic needs. It is one of the easiest options to learn. Larger sales teams will hit limits on reporting and call tracking.
Folk giá bao nhiêu?
Three tiers: Standard at $17.5 per member monthly, Premium at $35, and Custom at $70. A 14-day free trial is available before you pay.
Insightly được dùng để làm gì?
It manages customer interactions, leads, sales opportunities, and projects in one system. Teams also use it for reporting, task assignment, and linking delivery work to closed deals.
Insightly có dễ sử dụng không?
The interface is easy to pick up and data entry is not overly convoluted. It is simpler than Zoho CRM, though not as feature-deep.













