

⚡ Nhận định nhanh:
- Chạy: Folk starts at $17.5/member/month. GoHighLevel starts at $97/month.
- Phù hợp nhất cho: Folk suits small teams doing contact management. GoHighLevel suits a marketing agency running client work.
- Điểm khác biệt chính: Folk is a focused CRM. GoHighLevel bundles CRM, funnels, and email marketing into one platform.
- Lựa chọn của chúng tôi: GoHighLevel for most users, because it replaces several tools you already pay for.

These two tools are not really fighting over the same buyer.
Folk CRM is built to organize contacts and build genuine connections.
GoHighLevel is built to run a marketing agency end to end.
One is a clean address book with a sales pipeline attached.
The other is an all in one marketing system with a steep learning curve.
Here is how to pick the right software for your việc kinh doanh.
Toàn cảnh
This Folk vs GoHighLevel comparison covers pricing, crm features, and ease of use.
We also break down which tool fits which team.
Nguồn thông tin của chúng tôi bao gồm các thông số kỹ thuật đã công bố, tài liệu và đánh giá của người dùng.
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Những ghi chú đó xuất hiện trong phần "Những điều nhóm chúng tôi nhận thấy" bên dưới.
GoHighLevel là gì?
GoHighLevel is an all in one client management platform for agencies.
It merges marketing, sales, and service tools into one platform.
You get a CRM, a công cụ xây dựng trang web, and a funnel builder.
You also get email marketing, SMS, and appointment scheduling.
The drag and drop editor builds landing pages and forms without code.
Most buyers are digital marketing agencies, entrepreneurs, and doanh nghiệp nhỏ chủ sở hữu.
Digital marketers running their own việc kinh doanh use it as a single hub.
Watch the walkthrough below before you read the pricing breakdown.

🏆 Người chiến thắng: GoHighLevel
One sales platform for CRM, funnels, and email tự động hóa. Built for agencies juggling multiple clients. Start with the 14 day free trial.
Bảng giá GoHighLevel
Here is what GoHighLevel pricing looks like today.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Người mới bắt đầu | 97 đô la/tháng | Các nhà tiếp thị cá nhân và doanh nghiệp nhỏ chủ sở hữu |
| Không giới hạn | 297 đô la/tháng | Các công ty quản lý nhiều khách hàng |
Pricing verified August 2026.

Dùng thử miễn phí: Yes. A 14 day free trial is offered on the agency plan.
Đảm bảo hoàn tiền: No refund window is advertised. The trial is your test period.
📌 Ghi chú: The Unlimited plan removes account caps. You get all the features from Starter plus unlimited accounts and unlimited contacts, which is why agencies pick it.
⚠️ Cảnh báo: Email and SMS sending is billed by usage on top of your plan. Public reports also mention a $497/month Agency Pro tier with reseller features. Our CSV records two plans, so treat the third tier as unconfirmed and check the pricing page before you purchase.
Những lợi ích chính của GoHighLevel
Here is what makes the HighLevel platform worth a look:
- Replaces multiple tools: It can stand in for HubSpot, ClickFunnels, and Mailchimp. You stop paying for other marketing tools spread across multiple platforms.
- Funnel building without code: The drag and drop editor creates sales funnels, landing pages, and forms. A/B testing supports conversion rate optimization.
- Tự động hóa tiếp thị: Workflows and triggers handle lead follow up. You can nurture leads by email and SMS on autopilot.
- White label platform: The reseller tier lets you rebrand the app under your own brand. Agencies use this to sell websites and retainers.
- Quản lý danh tiếng: Built-in tools collect and manage online reviews. That saves buying a separate review app.
- Các trang web thành viên: You can host online courses and digital products inside the same membership platform.
- Bộ ứng dụng AI dành cho nhân viên: Tiếng nói AI answers phone calls and conversation AI handles chat replies around the clock.

Những điều nhóm chúng tôi nhận thấy
Của chúng tôi nhà văn set up an agency account and built a sales funnel with it. Here is what stood out from that hands-on time:
Ưu điểm và nhược điểm của GoHighLevel
✅ Ưu điểm
- Replaces subscriptions like HubSpot, ClickFunnels, and Mailchimp
- Unlimited accounts and unlimited contacts on the $297/month plan
- Nền tảng nhãn trắng cho phép các đại lý bán lại sản phẩm dưới thương hiệu riêng của họ.
- Workflows, triggers, and automated booking cover lead follow up
- Onboarding call, live training, and a certification program for new users
❌ Nhược điểm
- Steep learning curve because so many features sit in one app
- Email and SMS usage is billed on top of the subscription
- Some users report weaker email deliverability after switching
- Not a fit for e-commerce businesses needing deep product management
Nhạc dân gian là gì?
Folk is a customer relationship management app for people, not pipelines alone.
The interface looks like a friendly collaborative spreadsheet.
You add contacts, group them, and set reminders to follow up.
A Chrome extension pulls people straight from LinkedIn into your workspace.
Magic Fields use AI to fill in missing contact details.
Folk CRM covers multiple use cases beyond sales.
Teams run fundraising, events, hiring, and partnerships from the same board.
For example, a founder can track investors and clients in one view.

Watch the short tour below to see the layout in action.

Dân gian
A light CRM for people who hate heavy CRMs. Organize contacts, track deals, and build real relationships. Free for 14 days.
Định giá dân gian
Folk charges per member, so the cost scales with your team.
| Kế hoạch | Giá | Tốt nhất cho |
|---|---|---|
| Tiêu chuẩn | 17,5 đô la/thành viên/tháng | Những người sáng lập đơn lẻ và người làm việc tự do |
| Phần thưởng | 35 đô la/thành viên/tháng | Các nhóm nhỏ cần các tính năng nâng cao |
| Phong tục | 70 đô la/thành viên/tháng | Các nhóm lớn hơn với nhu cầu riêng biệt |
Pricing verified August 2026.

Dùng thử miễn phí: Yes. Folk offers a 14 day free trial with no sales call required.
Đảm bảo hoàn tiền: None advertised. The self-serve trial covers your testing.
📌 Ghi chú: Every plan is billed per member. A four-person team on Standard costs $70 each month.
⚠️ Cảnh báo: Some public sources quote $20 and $40 per user each month for Folk. Our CSV records $17.5, $35, and $70 per member. Check the live pricing page before you purchase, since seat pricing changes often.
Những lợi ích chính của văn hóa dân gian
Here is where Folk earns its keep:
- Incredibly easy to learn: Folk is one of the easiest CRMs to pick up. First-time CRM users get moving in an afternoon.
- Clean contact management: Group people into lists so tiếp cận cộng đồng never drowns in data. Duplicate records for the same person are easy to merge.
- Cánh đồng ma thuật: This custom field type uses AI to clean and enrich contact data before outreach.
- Gmail and Outlook sync: Connect your inbox to import contacts and email history automatically.
- Collaborative mail merge: Send personalized bulk email from shared templates without a separate sending tool.
- Kanban sales pipeline: A visual board tracks deals so you can close winning deals faster.
- Self-serve model: You can explore every feature without pressure from a sales rep.

Những điều nhóm chúng tôi nhận thấy
Our writer imported a real contact list into Folk and ran a small outreach campaign. Here is what stood out:
The screenshot below shows how those grouped contacts look inside the workspace.

Ưu điểm và nhược điểm của nhạc dân gian
✅ Ưu điểm
- One of the easiest CRMs on the market to learn
- Chrome extension adds people from LinkedIn in one click
- Magic Fields clean and enrich contact data automatically
- Works for fundraising, events, hiring, and partnerships
- Cheapest entry price of the two at $17.5/member/month
❌ Nhược điểm
- No advanced reporting views for larger sales teams
- Không có tính năng tự động theo dõi cuộc họp hoặc cuộc gọi điện thoại.
- Outreach is email only, with limited support for other channels
- Some users report trouble importing emails and contact data
So sánh tính năng
Here is where the two products split apart. We compared ten areas that matter to buyers, from contact management to funnel building.
| Tính năng | GoHighLevel | Dân gian |
|---|---|---|
| Giá khởi điểm | 97 đô la/tháng | 17,5 đô la/thành viên/tháng |
| Dùng thử miễn phí | ✅ 14 ngày | ✅ 14 ngày |
| Quản lý quan hệ khách hàng & Liên hệ | ✅ | ✅ |
| Funnel Builder & Website Builder | ✅ | ❌ |
| Tự động hóa email | ✅ | ✅ Cơ bản |
| SMS & Voice AI | ✅ | ❌ |
| Tiện ích mở rộng LinkedIn cho Chrome | ❌ | ✅ |
| Membership Sites & Online Courses | ✅ | ❌ |
| Nền tảng nhãn trắng | ✅ | ❌ |
| Báo cáo nâng cao | ✅ | ❌ |
| Tốt nhất cho | Các công ty tiếp thị | Small relationship-led teams |
1. Quản lý liên hệ
GoHighLevel: The GoHighLevel CRM stores contacts, companies, and deals in one platform. Records connect to campaigns, funnels, and booking pages automatically. It handles unlimited contacts on the Unlimited plan.

Dân gian: Folk treats contact management as the main event. You organize contacts into groups, add notes, and merge two records for the same person in seconds. Company profiles keep details tidy without a rigid schema.

2. Sales Pipeline and Deals
GoHighLevel: Opportunities move through stages tied to your sales process. You can collect payments inside the same pipeline. Reporting shows revenue by stage and by source.

Dân gian: A Kanban board shows every deal as a card you drag forward. It feels like a spreadsheet that finally makes sense. The goal is to close winning deals without heavy admin.


3. Lead Capture and Tracking
GoHighLevel: Forms, surveys, and chat widgets capture leads across landing pages. Lead tracking ties each contact back to the campaign that created it. This is the core of its lead generation setup.

Dân gian: Folk expects leads to arrive from your inbox or LinkedIn rather than from ad campaigns. You can track leads through groups and pipeline stages. There is no built-in form builder for generating new demand.

⚠️ Cảnh báo: If lead generation is your bottleneck, Folk will not fix it. It manages relationships you already have.
4. Email Automation and Outreach
GoHighLevel: Marketing automation runs email marketing and SMS from automated workflows. Triggers handle lead follow up, so nurturing leads continues while you sleep. You can pause an active campaign at any stage.

Dân gian: Email automation here means personalized mail merge from shared templates. It syncs with Gmail and Outlook so replies land in one thread. Outreach functionality is email only, with no SMS or calling.

5. LinkedIn, Chrome Extension and Social Selling
GoHighLevel: Social posting and inbox tools cover Facebook, Instagram, and Google. There is no first-party LinkedIn máy cạo for one-click prospecting.
Dân gian: The Chrome extension is the standout feature. You search LinkedIn, click once, and add contacts with their details attached. Social selling stays inside the browser tab you already use.


6. Scheduling and Reminders
GoHighLevel: Fully automated booking lets leads grab a slot on your calendar. Confirmation and no-show reminders fire by email and SMS. Voice AI can answer phone calls when nobody is free.

Dân gian: You set reminders manually against each contact. Folk does not log meetings or phone calls on its own, so interactions need manual entry.
7. Client Management and Partnerships
GoHighLevel: Client management runs through sub-accounts. Each client gets a separate workspace, so an agency can serve multiple clients without mixing data.
Dân gian: Folk handles client work, investor lists, and partnerships from one workspace. This flexibility is why it fits multiple use cases like fundraising and event follow-up.


8. Funnels, Membership Sites and Courses
GoHighLevel: The funnel builder creates a sales funnel, landing pages, and checkout in one flow. Membership sites host online courses and digital products. Few funnel builders bundle a CRM this closely.

Dân gian: Folk builds none of this. You would pair it with other tools for pages and courses.
9. White Label and Agency Tools
GoHighLevel: The reseller tier rebrands the whole app under your own brand. Agencies sell websites, retainers, and software seats to make more money from existing clients. Niche specific templates speed up new client setup.

Dân gian: There is no white label option. Folk is a tool your team uses, not a product you resell.
10. Định giá & Chi phí
Hãy cùng so sánh hai bản thiết kế này cạnh nhau.
| Gói cước | GoHighLevel | Dân gian |
|---|---|---|
| Lối vào | Gói cơ bản — 97 đô la/tháng | Standard — $17.5/member/month |
| Giữa | Không giới hạn — 297 đô la/tháng | Premium — $35/member/month |
| Đứng đầu | ❌ Không được liệt kê | Custom — $70/member/month |
| Mô hình thanh toán | Flat per account | Mỗi thành viên |
GoHighLevel: The flat rate is the real story. One $97 payment covers your whole team, so a growing agency never pays per seat. Email and SMS usage is billed separately, which surprises some buyers.
Dân gian: Folk is cheaper for one or two people and pricier for ten. Six members on Premium costs $210 each month. The bill is predictable because there are no usage add-ons.
Các kịch bản khác nhau
| Nếu bạn cần… | Chọn | Tại sao |
|---|---|---|
| Giá vào cửa thấp nhất | Dân gian | Starts at $17.5/member/month |
| Phễu bán hàng và trang đích | GoHighLevel | Trình tạo phễu tích hợp |
| Quản lý liên hệ đơn giản | Dân gian | Cực kỳ dễ học |
| Serving multiple clients | GoHighLevel | Sub-accounts and white label |
| Tìm kiếm khách hàng tiềm năng trên LinkedIn | Dân gian | Tiện ích mở rộng Chrome chỉ với một cú nhấp chuột |
| Replacing your tech stack | GoHighLevel | Swaps out multiple tools |
💰 Ngân sách của bạn
Folk wins on entry price for a solo operator. GoHighLevel wins once your team passes six people, because the flat fee stops growing.
🔌 Bộ công nghệ của bạn
Folk expects to integrate with other platforms you already run. GoHighLevel wants to replace most of them.
📝 Quy trình bán hàng của bạn
Relationship-led selling suits Folk, where notes and reminders build real relationships. Volume-driven marketing campaigns suit GoHighLevel.
🎓 Trình độ kinh nghiệm của bạn
Folk suits anyone who has never touched a CRM. GoHighLevel has a steep learning curve, so budget a week before you judge it.
🆓 Dùng thử và bản demo miễn phí
Both offer a 14 day free trial. Run one real project through each app before you commit money.
🛟 Các tùy chọn hỗ trợ
The GoHighLevel support team gets good marks, plus live training and a certification program. Folk leans on self-serve docs instead.
Hướng dẫn chuyển đổi
Already using one of these? Here is what changes when you move.
🔄 Switching from GoHighLevel to Folk?
✅ Những lợi ích bạn sẽ nhận được:
- A far shorter learning curve for new team members
- The LinkedIn Chrome extension for fast prospecting
- Magic Fields that clean messy contact data
❌ Những gì bạn sẽ mất:
- Funnel building, website builder, and checkout pages
- SMS, voice AI, and reputation management
- White label reselling and client sub-accounts
📋 Cách chuyển đổi:
- Export contacts and opportunities from GoHighLevel as CSV
- Start the Folk trial and connect Gmail or Outlook
- Import the file, then rebuild your pipeline stages as groups
🔄 Switching from Folk to GoHighLevel?
✅ Những lợi ích bạn sẽ nhận được:
- Sales funnels, landing pages, and payment collection
- Automated workflows across email, SMS, and booking
- Membership sites for online courses and digital products
❌ Những gì bạn sẽ mất:
- The simple, spreadsheet-style interface your team likes
- One-click LinkedIn contact capture
- A predictable bill with no usage charges
📋 Cách chuyển đổi:
- Export your Folk groups and contacts to CSV
- Open the 14 day free trial and book the onboarding call
- Import contacts, then map each group to a pipeline stage
Những điều mà bài đánh giá của chúng tôi chưa đề cập
This comparison focused on small teams and marketing agencies. We did not measure email deliverability rates, test the API, or price out large seat counts. Enterprise contracts and custom onboarding were also outside our scope. If you run an e-commerce catalogue, neither app is built for deep product management.
Phán quyết cuối cùng
| Loại | Người thắng |
|---|---|
| 💰 Giá vé vào cửa | Dân gian |
| 🚀 Các tính năng chính | GoHighLevel |
| 👶 Dễ sử dụng | Dân gian |
| ⚡ Tự động hóa tiếp thị | GoHighLevel |
| 🎯 Quản lý liên hệ | Dân gian |
| 🔌 All in One Value | GoHighLevel |
| 🏢 Công cụ dành cho đại lý | GoHighLevel |
| 🏆 Người chiến thắng chung cuộc | GoHighLevel |
🏆 NGƯỜI CHIẾN THẮNG: GOHIGHLEVEL
GoHighLevel thắng 4 trong số 7 hạng mục.
Phù hợp nhất cho: Marketing agencies, funnel building, client management at scale
These are two different products wearing the same CRM label. GoHighLevel is a sales platform that happens to include a CRM. Folk is a CRM that refuses to become anything else.
Folk is the better app if you value calm software. It is excellent at contact management, and the Chrome extension saves real minutes every day. Price-sensitive users with basic CRM needs should stop here.
GoHighLevel takes the overall win because it replaces more line items on your invoice. One platform covers CRM, funnels, booking, and email marketing, so customer relationships and marketing efforts share one database. That value only appears once you push through the learning curve.
So sánh thêm về GoHighLevel
Here is how the leading Các lựa chọn thay thế của GoHighLevel stack up:
So sánh GoHighLevel và HubSpot
GoHighLevel thắng nhờ: Flat pricing with no per-seat fee, white label reselling, built-in SMS and voice AI
HubSpot thắng nhờ: Cleaner reporting dashboards, a genuinely usable free tier, a far larger app marketplace
So sánh GoHighLevel và ClickFunnels
GoHighLevel thắng nhờ: A real CRM behind the pages, appointment booking, client sub-accounts
ClickFunnels vượt trội ở các điểm sau: Faster page editing, a bigger library of proven funnel templates, gentler onboarding
GoHighLevel vs Keap
GoHighLevel thắng nhờ: Agency sub-accounts, membership hosting, lower cost per client served
Keap thắng nhờ: Tighter quoting and invoicing, hands-on setup help, steadier email sending reputation
GoHighLevel vs ActiveCampaign
GoHighLevel thắng nhờ: Page and funnel building included, calendars and payments in the box, reseller rights
ActiveCampaign thắng nhờ: Deeper segmentation logic, stronger vị trí hộp thư đến, a calmer automation editor
Nhiều bài hát dân gian được so sánh hơn.
Here is how Folk measures up against other CRM options:
Dân gian vs. Truyền động đường ống
Dân gian chiến thắng ở: Faster setup, LinkedIn capture, flexible use beyond sales work
Pipedrive thắng nhờ: Forecasting reports, call logging, a deeper automation builder
Dân gian chiến thắng ở: Lower cost at small headcount, simpler navigation, quicker inbox syncing
HubSpot thắng nhờ: Marketing attribution, service desk tools, scale past fifty seats
Dân gian chiến thắng ở: Purpose-built contact records, email history sync, less setup work upfront
CRM thắng lớn vào thứ Hai nhờ: Custom dashboards, project boards alongside deals, team workload views
Dân gian vs. Viên nang CRM
Dân gian chiến thắng ở: AI-enriched fields, modern interface, browser-based prospecting
Capsule CRM vượt trội nhờ: Cheaper starter tier, task management depth, longer track record with small firms
Câu hỏi thường gặp
Folk CRM là gì?
Folk is a lightweight customer relationship management app. It helps you organize contacts, set reminders, and build genuine connections across sales, hiring, fundraising, and partnerships.
GoHighLevel được dùng để làm gì?
Agencies use it to run marketing campaigns end to end. The platform combines a CRM, sales funnels, email marketing, booking, and reputation management in one place.
GoHighLevel có giá bao nhiêu?
The Starter plan costs $97 each month and the Unlimited plan costs $297. Email and SMS sending is charged separately based on how much you use.
Folk có phải là một hệ thống CRM tốt không?
Yes, for individuals and small teams with basic needs. It is weaker for large sales teams because it lacks advanced reporting and automatic logging of meetings.
GoHighLevel có khó học không?
It has a steep learning curve. Packing so many features into one app makes the interface feel crowded, so plan on live training before launching client work.













