⚡ 簡単な評価:
- 価格: ActiveCampaign starts at $15/month. ClickUp is free forever, then $7/user/month.
- 最適な用途: ActiveCampaign for email marketing automation and contact management. ClickUp for project management and task management.
- 主な違い： ActiveCampaign automates messages to customers. ClickUp organises the work your team does internally.
- 私たちのおすすめ： ClickUp scores higher at 4.3 because the free plan covers unlimited users and most small teams.
These two tools land in the same search results for a strange reason.
Both promise to run your 仕事 from one screen.
Only one of them talks to your customers.
ActiveCampaign is a marketing and sales automation platform built around email.
ClickUp is project management software built around tasks.
Picking the wrong one wastes months, so here is the full comparison.
概要
This ActiveCampaign vs ClickUp comparison covers pricing, key features, and daily ease of use.
We reviewed documentation, pricing pages, and public user reviews for both.
弊社のライター陣は、各プラットフォームを実際に操作して検証しました。
それらのメモは、以下の「チームが気づいたこと」のセクションに記載されています。
By the end you will know which one fits your business operations.
ActiveCampaignとは何ですか？
ActiveCampaign is a customer experience automation platform for email marketing and CRM.
It sends email campaigns, 文章 messages, and ads from one dashboard.
The draw is intelligent marketing automation rather than a plain newsletter tool.
ActiveCampaign offers a visual builder, lead scoring, and a built in CRM.
Most buyers pick it for advanced automation and high deliverability.
アクティブキャンペーン
Over 900 pre built templates for automation. A built-in CRM sits inside every paid plan. Free migration if you switch from another tool.
ActiveCampaignの価格
Four tiers, and the price climbs with your contact count.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| スターター | 月額15ドル | Solo workers and 中小企業 |
| プラス | 月額49ドル | Small teams that need a sales pipeline |
| プロ | 月額79ドル | A more advanced user who wants predictive sending |
| 企業 | 月額145ドル | Big businesses needing custom reports |
Pricing verified September 2026.
無料トライアル: 14 days with most Professional-tier features. No credit card required.
返金保証: No published refund window, so test inside the trial first.
📌 注記： Yearly billing cuts around 20% off. The Starter plan caps you at 5 actions per automation, which is thin once you build automations with branching logic.
⚠️ Pricing conflict flagged: Our research notes list the Starter plan at $19/month, but our CSV records $15/month. Every figure in this article follows the CSV. Check the live pricing page before you buy, since tiers move with contact volume.
ActiveCampaignの主なメリット
Here is what pulls people toward it:
- Automation depth: Over 900 automation templates ship with the account. You can A/B test entire automation paths, not just subject lines.
- Multi-channel reach: Email, SMS, WhatsApp, and social sit in one campaign. You can send SMS from the same workflow that sends a follow up email.
- 高度なセグメンテーション: Group contacts by website visits, location, or purchase history. Conditional content then swaps blocks inside the same email.
- 組み込み CRM: The ActiveCampaign CRM comes with every plan for lead scoring and deal tracking. No separate CRM platform needed.
- 配信性: ActiveCampaign’s deliverability scores well in independent 受信トレイ tests. That matters more than any feature list.
- Free migration: Moving from another email marketing service costs nothing. Their team rebuilds your lists and email templates.
- Predictive AI: Active Intelligence agents build campaigns and suggest audience segments from live data.
The homepage gives a fair sense of how the product is positioned.
私たちのチームが気づいたこと
私たちの 作家 set up an account and ran a real welcome series through it. Here is what stood out from that hands-on time:
ActiveCampaignのメリットとデメリット
✅ メリット
- Automation builder handles multi-step logic without code
- Built in CRM included on every paid plan
- Deliverability rates hold up in independent testing
- Free migration from your old email marketing services
- User friendly menus despite the feature count
❌ デメリット
- Overkill if you only send a simple newsletter
- Starter plan limits you to 5 actions per automation
- Cost rises as your contact list grows
- 無料プランはなく、14日間の無料トライアルのみ。
ClickUpとは何ですか?
ClickUp is a project management platform that keeps work in one workspace.
Teams use it to plan, assign tasks, and track progress together.
It holds docs, calendars, chat, and goals beside your tasks.
That cuts the tool switching most teams live with.
ClickUp includes Gantt charts, a kanban board, list view, and calendars.
The trade-off is a busy interface that overwhelms new users.
🏆 受賞者：ClickUp
The free forever plan takes an unlimited number of members. Over 1,000 integrations and 1,000+ templates. A 30-day money-back guarantee covers every paid plan.
ClickUpの価格設定
One free tier and three paid plans, charged per user.
| プラン | 価格 | 最適な用途 |
|---|---|---|
| 無料 | $0 | Solo workers and smaller teams testing the essential features |
| 無制限 | 月額7ドル/ユーザー | Growing teams that need unlimited storage and guest access |
| 仕事 | 1ユーザーあたり月額12ドル | Marketing teams running multiple projects with resource management |
| 企業 | カスタム | Large firms needing single sign on and HIPAA compliance |
Pricing verified September 2026.
無料トライアル: 15 days on the paid plans, on top of the free forever plan.
返金保証: 30 days on every paid plan.
📌 注記： Upgrades apply to your entire workspace, so every team member moves up together. Budget for the full headcount, not just the people who need the advanced features.
⚠️ 警告： ClickUp’s free plan is completely free for an unlimited number of users, but custom fields are capped at 100 uses. Heavy custom fields work pushes you onto a paid plan fast.
ClickUpの主なメリット
What ClickUp offers that most rivals do not:
- A real free tier: The free plan allows unlimited users, which is rare in project management tools. Small teams can run for months without paying.
- Views for every habit: List, Board, Calendar, Gantt, and Timeline cover complex projects and simple ones. Each person can view tasks their own way.
- Time tracking built in: Native timers and manual logging track billable hours against estimates. Workload views flag who is buried.
- Automation without code: Custom rules plus 100+ pre-built automation templates save time on repeat work.
- Communication features: Docs, team chat, and a whiteboard feature keep team communication beside the work.
- Deep hierarchy: Workspaces, Spaces, Folders, Lists, Tasks, and Subtasks organise complex tasks cleanly.
- ClickUp Brain: AI アシスタント tracks workloads and answers questions about your projects.
The product page shows how much sits under one roof.
私たちのチームが気づいたこと
Our writer ran a live content calendar inside ClickUp for several weeks of real work. Here is what stood out:
ClickUpのメリットとデメリット
✅ メリット
- 永久無料プランは無制限のユーザーをサポートします
- Over 1,000 integrations including Slack and Google Drive
- Docs, chat, and whiteboards live beside your tasks
- Time tracking and workload views come standard
- 有料プランには30日間の返金保証が付いています。
❌ デメリット
- Interface feels overwhelming during the first week
- 報告 ツールはプラットフォーム全体に散在している
- Time tracking can be clumsy in daily use
- No phone support, and live chat starts with a bot
機能比較
These platforms overlap less than the search volume suggests. The table below shows where each one actually competes, then we break down eleven areas in detail.
| 特徴 | アクティブキャンペーン | クリックアップ |
|---|---|---|
| 開始価格 | 月額15ドル | 0ドル（永久無料） |
| 無料プラン | ❌ | ✅ |
| メールキャンペーン | ✅ | ❌ |
| Built In CRM | ✅ | ❌ |
| タスク管理 | ❌ | ✅ |
| ガントチャート | ❌ | ✅ |
| 時間追跡 | ❌ | ✅ |
| AIアシスタント | ✅ アクティブインテリジェンス | ✅ ClickUp Brain |
| 統合 | 950+ | 1,000+ |
| 最適な用途 | メールマーケティングの自動化 | Managing projects and tasks |
1. コアジョブ
アクティブキャンペーン: Built for email marketing at scale. You load contacts, write email campaigns, and let rules fire the next message. Nothing here helps you run a sprint.
クリックアップ: Built to manage projects and manage tasks across a team. You create new tasks, set a due date, and watch the board move. It sends no marketing email.
2. 自動化
アクティブキャンペーン: The drag-and-drop builder handles multi-step workflows with conditional logic. Drip campaigns, cart abandonment, and RSS triggered sends all run without code. Over 900 templates give you a head start.
クリックアップ: Automation moves work, not messages. Rules change status, assign tasks, and post updates. Over 100 pre-built recipes cover the common cases.
3. Views and Landing Pages
アクティブキャンペーン: Custom landing pages capture leads, and form submissions can end automation branches or start new ones. The email builder handles the message side.
クリックアップ: No landing pages at all. Instead you get a kanban board, Gantt charts, calendar, and timeline over the same data set.
4. Scheduling and Delivery
アクティブキャンペーン: Predictive sending picks the hour each contact is most likely to open. Dynamic content swaps blocks based on custom fields, and conditional content hides what does not apply.
クリックアップ: The ClickUp Calendar pulls meetings and tasks into one timeline. It schedules your week rather than your sends.
5. AIアシスタント
アクティブキャンペーン: Active Intelligence agents build campaigns and suggest high-value segments from live data. The email editor also drafts copy for you.
クリックアップ: ClickUp Brain answers questions about workloads, summarises threads, and drafts task descriptions. It reads across your whole workspace.
6. Segmentation and Search
アクティブキャンペーン: Advanced segmentation groups contacts by site visits, location, purchase history, or tags. This is the core of contact management here.
クリックアップ: Enterprise Search looks across tasks, docs, and connected apps at once. Useful when a decision is buried in a comment from March.
7. Tracking Deals vs Tracking Hours
アクティブキャンペーン: The CRM tracks a sales pipeline with lead scoring, deal stages, and the ability to add notes against a contact. Sales engagement lives here.
クリックアップ: Timers and manual logging track billable hours against estimates. Resource management views show capacity per user before you overload someone.
⚠️ 警告： ClickUp’s time tracking is functional but clunky in daily use, and it is task scheduling rather than staff scheduling. Agencies billing by the hour should test it before committing.
8. Templates and Content Creation
アクティブキャンペーン: Email templates プラスAI drafting cover most digital marketing output. Transactional email and a newsletter tool sit alongside campaign sends.
クリックアップ: Over 1,000 templates cover sprints, content calendars, and client onboarding. Docs support real time editing with your team.
9. Reporting and Notes
アクティブキャンペーン: Reports track opens, clicks, and revenue per automation. Custom reports arrive on higher tiers, which is a common upgrade trigger.
クリックアップ: Dashboards show KPIs, capacity, and sprint burndown. The AI Notetaker captures 会議メモ and turns decisions into tasks.
10. Integrations and Tech Stack
アクティブキャンペーン: Over 950 integrations, including Shopify, セールスフォースそしてWordPress。 ザピエール fills the gaps, and premium connectors handle CRM and ecommerce data.
クリックアップ: Over 1,000 integrations covering Slack, Google Drive, and Zoom. API access lets developers push data in from your own tech stack.
11. 価格設定とコスト
The billing models are not comparable line for line. ActiveCampaign charges per account and scales with contacts. ClickUp charges per user.
| ティア | アクティブキャンペーン | クリックアップ |
|---|---|---|
| 無料 | ❌ 14日間限定の無料トライアル | $0 free forever |
| エントリ | スタータープラン：月額15ドル | 無制限プラン：ユーザー1人あたり月額7ドル |
| 中 | さらに：月額49ドル | ビジネスプラン：ユーザー1人あたり月額12ドル |
| アッパー | プロ版：月額79ドル | エンタープライズ：カスタム |
| トップ | エンタープライズ：月額145ドル | エンタープライズ：カスタム |
アクティブキャンペーン: Fifteen dollars looks cheap until your list grows, because every tier is banded by contact count. The Enterprise plan at $145/month is where custom reports and a dedicated account team appear.
クリックアップ: A ten-person team on the Business plan costs $120 a month. That is more than ActiveCampaign’s Plus tier, so per user pricing punishes headcount rather than list size.
💡 プロのヒント: Both offer discounts when billed annually, roughly 20% off with ActiveCampaign. Run the maths on your real headcount and contact count before you compare the headline numbers.
さまざまなシナリオ
| 必要な場合は | 選ぶ | なぜ |
|---|---|---|
| Zero budget | クリックアップ | 無料プラン、ユーザー数無制限 |
| メールマーケティングの自動化 | アクティブキャンペーン | ClickUp sends no campaigns |
| 複雑なプロジェクトの管理 | クリックアップ | Gantt, sprints, workloads |
| A CRM platform for deals | アクティブキャンペーン | Lead scoring built in |
| Time tracking on client work | クリックアップ | Native timers and estimates |
| 電話サポート | アクティブキャンペーン | ClickUp has no phone line |
💰 あなたの予算
ClickUp costs nothing to start and stays free for an unlimited number of people. ActiveCampaign has no free plan, so $15/month is the floor.
🔌 あなたの技術スタック
Running Shopify or WordPress pushes you toward ActiveCampaign and its ecommerce connectors. Living in Slack and Google Drive pushes you toward ClickUp.
📝 日々の仕事
If your day is writing email templates and checking open rates, pick ActiveCampaign. If it is chasing deadlines across multiple projects, pick ClickUp.
🎓 あなたの経験レベル
ActiveCampaign has a user friendly layout with clear menus. ClickUp buries power behind a busier screen, though ClickUp University and live training shorten the ramp.
🆓 無料トライアルとデモ
ActiveCampaign gives 14 days with no card. ClickUp gives 15 days on paid tiers plus a permanent free tier underneath.
🛟 サポートオプション
Both run a solid knowledge base. ClickUp offers 24/7 chat but routes you through a bot first, and there is no phone support.
🔐 データプライバシーとセキュリティ
ActiveCampaign is GDPR compliant and stores data on US servers. ClickUp adds 2-factor authentication and user permissions on every tier.
切り替えガイド
Most people do not replace one with the other. They add the missing half. Still, if you are consolidating, here is what changes.
🔄 ActiveCampaignからClickUpに切り替えますか？
✅ 得られるもの：
- A free forever plan with no seat cap
- Task management, Gantt charts, and time tracking
- Docs, chat, and whiteboards for team communication
❌ 失うもの：
- Every email marketing feature, including transactional emails
- The built-in CRM and lead scoring
- SMS add ons and multi-channel sends
📋切り替え方法：
- Export contacts and deals from ActiveCampaign as CSV
- Create a ClickUp workspace and import data through the CSV importer
- Keep a separate email tool, because ClickUp will not replace it
🔄 ClickUpからActiveCampaignに切り替えますか？
✅ 得られるもの：
- Email campaigns, SMS, and WhatsApp from one place
- A CRM with pipelines and lead scoring
- Free migration help from their team
❌ 失うもの：
- All project views, including the kanban board
- Time tracking and workload planning
- The free tier, since ActiveCampaign has none
📋切り替え方法：
- Export your contact list from wherever it currently lives
- Start the 14-day ActiveCampaign trial and request free migration
- Rebuild your task workflow somewhere else first
私たちのレビューで取り上げられなかったこと
We focused on small businesses and marketing teams under fifty people. We did not test custom objects, Microsoft Dynamics syncing, or heavy API access work. Enterprise plan pricing is quoted per deal, so we could not verify it. Non profits and agencies billing hourly may weigh time tracking far more heavily than we did here. Both vendors ship new features every quarter, so check the live pricing pages before you sign.
最終評決
| カテゴリ | 勝者 |
|---|---|
| 💰価格 | クリックアップ |
| 🚀 主な機能 | （異なる職種） |
| ⚡ 自動化 | アクティブキャンペーン |
| 🎯 タスク管理 | クリックアップ |
| 👶 使いやすさ | アクティブキャンペーン |
| 🔌 連携機能 | クリックアップ |
| 📊 報道 | クリックアップ |
| 🏆総合優勝 | クリックアップ |
🏆 優勝：クリックアップ
ClickUp takes 4 of 7 categories and holds the higher score at 4.3.
最適な用途: Managing projects, task management, resource management, smaller teams on a tight budget
ClickUp wins on rating and reach, but read that carefully. It wins because it does more jobs for more people at a lower entry price, not because it beats ActiveCampaign at marketing.
ActiveCampaign is the stronger product inside its own lane. ActiveCampaign marketing automation, segmentation, and deliverability have no equal anywhere inside ClickUp.
So the real answer depends on which problem is costing you money right now. Missed deadlines point to ClickUp. Cold leads point to ActiveCampaign.
Plenty of teams run both, and the free tier makes that easy to test.
ActiveCampaignの比較
Here is how it lands against the closest ActiveCampaignの代替品:
ActiveCampaignが優れている点： Far lower entry price, deeper branching in the automation builder, free migration from your old tool
HubSpotが優れている点： A genuinely free CRM tier, native ads and CMS tools, larger partner network for agencies
ActiveCampaignが優れている点： Better inbox placement, more granular segmentation, cheaper starting tier
キープの勝利条件： Built-in invoicing and payments, appointment booking, guided onboarding for beginners
ActiveCampaign vs ゴーハイレベル
ActiveCampaignが優れている点： Cleaner interface, stronger email deliverability, more mature reporting
GoHighLevelが優れている点： White-label resale for agencies, unlimited sub-accounts, funnel and ウェブサイトビルダー 含まれる
ActiveCampaign vs パイプドライブ
ActiveCampaignが優れている点： Marketing and sales automation in one account, multi-channel sends, campaign reporting
Pipedriveが勝利した点： A cleaner deal pipeline, faster data entry for reps, cheaper if you never send campaigns
ClickUpの比較をもっと見る
And how it holds up against the other big names in project management:
ClickUp vs Asana
ClickUpが優れている点： More generous free tier, native time tracking, docs and whiteboards included
Asanaが優れている点： Calmer interface, faster onboarding for non-technical staff, steadier mobile app
ClickUp vs Monday.com
ClickUpが優れている点： Better value per seat, no minimum seat count, deeper task hierarchy
Monday.comが以下の点で勝利しました： Gentler learning curve, more polished dashboards, stronger sales CRM add-on
ClickUp vs Trello
ClickUpが優れている点： Gantt and workload views Trello lacks, built-in reporting, automation without paid power-ups
Trelloが優れている点： Instant setup, almost no learning curve, better fit for personal to-do lists
ClickUpが優れている点： Purpose-built project tracking, sprint reports, time estimates against real work
Notionが勝利した点： Better writing and wiki experience, cleaner databases, friendlier for documentation-first teams
よくある質問
ActiveCampaignは何に使われますか？
It runs marketing and sales automation. Businesses use it to send email campaigns, text messages, and automated follow-ups, then track those contacts through a sales pipeline.
ClickUpは何に使われるのですか？
Teams use it to plan work, assign tasks, and track deadlines in one workspace. It also holds docs, chat, goals, and time logs beside those tasks.
ClickUpは本当に無料ですか？
Yes. The free tier has no seat limit and no expiry date. Custom fields cap at 100 uses, which is the main reason teams upgrade.
ActiveCampaignはCRMですか？
Yes, a CRM ships with every plan. It handles deals, lead scoring, and pipeline stages, though sales-only teams often prefer a dedicated tool like Pipedrive.
中小企業にとってどちらが良いでしょうか?
It depends on the bottleneck. Pick ClickUp if projects slip through the cracks. Pick ActiveCampaign if leads go cold. Many teams eventually run both.
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