Creatio CRM vs SugarCRM: Which is The Best One in 2025?

by | Last updated Jun 5, 2025

Winner
Creatio crm logo
9.0
  • No Code Platform
  • Marketing
  • Sales
  • Credit Unions
  • Industries
  • Free plan available
  • Paid Plans from $25/month
Runner Up
SugarCRM
7.5
  • Sales Automation
  • Integration
  • Marketing Automation
  • Landing Pages
  • Security Overview
  • Free plan available
  • Paid Plans from $19/month
Creatio CRM vs SugarCRM

Picking the right CRM is tough.

You’re looking at Creatio CRM vs SugarCRM, and honestly, it’s a bit of a headache. 

Imagine getting stuck with a CRM that doesn’t fit your needs. 

Good news! We’re going to break down Creatio CRM vs SugarCRM in a simple way.

Let’s make this decision easy.

Overview

To provide a clear and unbiased comparison, our team has rigorously tested both Creatio CRM and SugarCRM.

We tested features and interfaces directly.

This ensures insights from real use, not just ads.

Creatio CTA

Ready to transform your sales process? Creatio CRM’s low-code platform.

9out of 10

Pricing: It has a free plan. The premium plan starts at $25/month.

Key Features:

  • Workflow Automation.
  • No-Code Customization.
  • Real-Time Analytics.
SugarCRM CTA

SugarCRM’s tools, like Sugar Sell and Sugar Market, can help you in business!

7.5out of 10

Pricing: It has a free plan. The premium plan starts at $19/month.

Key Features:

  • Sales Force Automation.
  • Pipeline Management.
  • Reporting.

What is Creatio CRM?

So, let’s talk about Creatio CRM. It’s built for businesses that want to grow.

You get a platform that helps you manage sales, marketing, and service.

Think of it as a tool that connects all your customer data.

It’s designed to make your team more efficient.

Also, explore our favorite Creatio CRM alternatives

Creatio CTA
Creatio CRM
9.0

Boost your sales processes and automate workflows with Creatio’s no-code platform. See a 15% increase in efficiency and save 10 hours per week.

Key Benefits

  • Visual workflow builder: Map out and automate your sales and marketing processes with drag-and-drop ease.
  • No-code platform: Customize the CRM without any coding knowledge.
  • Robust analytics: Track key metrics and get deep insights into your sales performance.
  • Industry-specific solutions: Choose from tailored solutions for the finance and real estate industries.

Pricing

All the plans will be billed annually.

  • Growth (Minimum five users): $25/user/month.
  • Enterprise: $55/user/month.
  • Unlimited: $85/user/month.
image 46

Pros

  • Extremely flexible.
  • Powerful automation.
  • Great for complex sales processes.
  • Offers a free trial.
  • Strong customer support.

Cons

  • Higher price point than some competitors.
  • The steep learning curve for advanced features.
  • Not ideal for small businesses.
  • Mobile apps could be improved

What is SugarCRM?

Okay, now let’s talk about SugarCRM.

It’s a classic CRM choice. It focuses on sales automation.

It helps you manage your customer relationships.

Think of it as a tool that keeps your sales process organized.

Also, explore our favorite SugarCRM alternatives

SugarCRM CTA
SugarCRM
7.5

Want to boost sales by 20% in 2025? SugarCRM’s tools, such as Sugar Sell, Sugar Serve, and Sugar Market, can help! They automate marketing, manage customers, and close more deals.

Key Benefits

  • Open-source platform: Gives you greater flexibility and control.
  • Robust sales automation: Streamline your sales processes and boost productivity.
  • Excellent reporting tools: Gain valuable insights into your sales performance.
  • The mobile app includes access to your CRM data on the go.
  • Large community: Tap into a wealth of resources and support.

Pricing

All the plans will be billed annually.

  • Essentials: $19/user/month, three users minimum.
  • Standard: $59/user/month, ten users minimum.
  • Advanced: $85/user/month, ten users minimum.
  • Premier: $135/user/month, ten users minimum.
SugarCRM Pricing

Pros

  • Very customizable platform.
  • Powerful reporting features.
  • Offers a free trial and plan.
  • Mobile app is included.
  • Large and active community.

Cons

  • Can be complex to set up.
  • The interface feels outdated.
  • Marketing automation is costly.
  • Not as intuitive as GoHighLevel.
  • Some features feel clunky.

Feature Comparison

Let’s break down the key features.

We’ve tested both platforms to give you a clear view.

We’ll examine core functionalities, focusing on practical differences, not just specs.

1. Lead Management

  • Creatio CRM: This offers advanced lead management with automated scoring and nurturing. It allows the sales team to track every touchpoint.
  • SugarCRM provides basic lead management tools. It focuses on capturing and distributing leads but lacks some of Creatio’s automation.

2. Contact Management

  • Creatio CRM Excels in contact management, with a unified view of customer interactions. Its user-friendly interface allows for detailed profiles and activity tracking.
  • SugarCRM: This offers standard contact management capabilities. It manages contacts, but its interface is less intuitive.
Creatio Studio of Creatio

3. Salesforce Automation

  • Creatio CRM: Provides robust salesforce automation, including workflow and business process tools. This allows you to tailor the system to your specific business needs.
  • SugarCRM: This offers core salesforce automation. It helps manage opportunities and pipelines but lacks Creatio’s depth.

4. Marketing Automation

  • Creatio CRM: Features comprehensive marketing automation, including campaign management, email marketing, and analytics.
  • SugarCRM provides basic marketing automation tools. It allows for email campaigns and lead capture but is less advanced.

5. Case Management

  • Creatio CRM: Includes advanced case management for customer service. It allows for efficient ticket handling and resolution.
  • SugarCRM: This offers standard case management. It tracks issues, but its features are less extensive.

6. Usability and Ease of Use

  • Creatio CRM has a modern, user-friendly interface. Its ease of use is high, especially with its no-code tools.
  • SugarCRM has a more traditional interface. Its usability is decent, but it’s less intuitive than Creatio.
SugarCRM Personal Experience

7. Forecasting

  • Creatio CRM: Provides advanced forecast tools with real-time analytics.
  • SugarCRM: This offers basic forecasting within its edition offerings.

What to Look For in a CRM?

  • Verify if the CRM aligns with your specific industry needs.
  • Consider scalability to ensure the platform grows with your business.
  • Evaluate third-party integrations for seamless workflow.
  • Assess the ease of use for your entire sales team.
  • Compare edition features to match your budget and requirements.
  • Tailor the CRM to your business process for optimal efficiency.
  • Analyze forecast accuracy to improve sales strategies.

Final Verdict 

Okay, so after testing Creatio vs SugarCRM, here’s the deal.

We pick Creatio CRM. Why?

It’s just easier to use. The no-code tools are a big plus.

It’s got better automation. And the analytics? Super helpful.

Yes, it can cost more. But you get more.

Plus, it’s easier to deploy and grow with. We’ve used both, and Creatio just feels more modern.

Trust us; it’ll save you time and headaches.

More of Creatio CRM

Here’s a brief comparison of Creatio CRM with these software solutions:

  • Creatio CRM vs Gohighlevel: Creatio CRM is a robust, highly customizable platform with powerful workflow and marketing automation. At the same time, GoHighLevel is an all-in-one sales and marketing solution with built-in features like website builders and funnels.
  • Creatio CRM vs Pipedrive: Creatio CRM offers comprehensive process automation and no-code customization for diverse business workflows, whereas Pipedrive specializes in visual sales pipeline management, simplifying deal tracking.
  • Creatio CRM vs Keap: Creatio CRM provides extensive sales automation and AI-powered insights for complex processes, while Keap focuses on simplifying contact management, email marketing, and appointments for small businesses.
  • Creatio CRM vs ActiveCampaign: Creatio CRM delivers a unified platform for automating sales, service, and marketing processes with deep customization; ActiveCampaign excels in intelligent marketing automation, segmentation, and email campaigns.
  • Creatio CRM vs Hubspot: Creatio CRM emphasizes highly customizable workflows and robust process automation, while HubSpot offers a broader, more integrated suite for marketing, sales, and customer service, known for ease of use.
  • Creatio CRM vs Clickfunnels: Creatio CRM is a comprehensive CRM focused on managing customer relationships and automating business processes; ClickFunnels is a specialized tool for building sales funnels and optimizing conversions.
  • Creatio CRM vs Folk: Creatio CRM provides powerful marketing automation and detailed analytics for complex needs. Folk is a user-friendly, collaborative contact management system best suited for smaller teams.
  • Creatio CRM vs Instantly: Creatio CRM offers broad CRM capabilities with robust workflow automation and marketing campaigns, while Instantly focuses specifically on automated cold email outreach and lead nurturing.
  • Creatio CRM vs Clickup: Creatio CRM is a dedicated, process-driven CRM platform with strong automation; ClickUp is a versatile work management tool that includes CRM features alongside project and task management.
  • Creatio CRM vs Monday CRM: Creatio CRM provides advanced sales and marketing automation with extensive customization, while Monday CRM emphasizes visual workflows and team collaboration, often used for project management.
  • Creatio CRM vs Capsule CRM: Creatio CRM offers a robust, scalable platform with comprehensive automation and no-code capabilities. Capsule CRM is a simpler contact management system focused on tracking sales opportunities.
  • Creatio CRM vs Insightly: Creatio CRM provides a comprehensive, no-code platform for automating sales, service, and marketing processes; Insightly offers a feature-rich CRM with project management and relationship linking.
  • Creatio CRM vs Freshsales CRM: Creatio CRM offers powerful workflow automation and in-depth customization for complex sales operations. At the same time, Freshsales CRM prioritizes an intuitive interface and visual sales pipeline management for sales teams.
  • Creatio CRM vs Salesforce: Creatio CRM provides a flexible, process-driven platform with strong no-code customization; Salesforce is an industry-leading, highly scalable, and comprehensive enterprise CRM with a vast app ecosystem.

More of SugarCRM

Here’s a brief comparison of SugarCRM with these software solutions:

  • SugarCRM vs Gohighlevel: SugarCRM is a comprehensive CRM focused on sales, marketing, and service, offering extensive customization; GoHighLevel is an all-in-one platform for agencies, emphasizing marketing automation, lead generation, and sales tools.
  • SugarCRM vs Pipedrive: SugarCRM provides broad customization and flexible deployment for various business needs; Pipedrive is a sales-focused CRM with a visual pipeline, prioritizing ease of use for small to medium businesses.
  • SugarCRM vs Keap: SugarCRM offers robust, highly customizable CRM features for sales and marketing automation, scaling for larger teams; Keap (formerly Infusionsoft) is a marketing automation and sales CRM designed primarily for small businesses.
  • SugarCRM vs ActiveCampaign: SugarCRM focuses on extensive sales management and customization for complex pipelines; ActiveCampaign excels in user-friendly marketing automation, email campaigns, and lead segmentation.
  • SugarCRM vs HubSpot: SugarCRM provides deep customization and flexible deployment for tailored solutions; HubSpot offers an intuitive, integrated suite of marketing, sales, and service tools known for its ease of use.
  • SugarCRM vs Clickfunnels: SugarCRM is a robust customer relationship management platform; ClickFunnels is a specialized tool for building sales funnels, landing pages, and automating sales processes.
  • SugarCRM vs Folk: SugarCRM is a powerful, customizable CRM for comprehensive business needs; Folk is a modern, collaborative contact management tool that emphasizes simplicity and ease of use.
  • SugarCRM vs Instantly: SugarCRM offers a broad CRM solution for sales force automation and customer management; Instantly specializes in automated cold email outreach and lead generation campaigns.
  • SugarCRM vs ClickUp: SugarCRM is a dedicated CRM for sales, marketing, and service automation; ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
  • SugarCRM vs Monday: SugarCRM offers extensive customization and robust automation for sales and marketing; Monday CRM provides highly visual, customizable workflows for various business processes, including CRM.
  • SugarCRM vs Capsule CRM: SugarCRM delivers a highly customizable and scalable CRM with advanced features; Capsule CRM is a simpler, more affordable contact management solution for small to medium-sized businesses.
  • SugarCRM vs Insightly: SugarCRM offers extensive customization for complex sales processes and reporting; Insightly combines CRM with project management, focusing on ease of use for small to medium businesses.
  • SugarCRM vs Freshsales: SugarCRM provides deep customization and advanced automation for sales and marketing; Freshsales CRM offers an intuitive interface with AI-powered lead scoring and integrated sales automation.
  • SugarCRM vs Salesforce: SugarCRM offers an open-source option with significant customization potential; Salesforce is a leading cloud-based CRM with extensive features, broad integrations, and a vast ecosystem, albeit at a higher complexity.

Frequently Asked Questions

Which CRM is easier to deploy, Creatio or SugarCRM?

Creatio offers flexible deployment options, including cloud and on-premises, with a smoother setup. SugarCRM also provides various deployment methods, but its initial setup might be more complex, depending on the chosen edition.

Does Creatio or SugarCRM offer better marketing automation?

Creatio provides more comprehensive marketing automation features, including detailed campaign management and analytics. SugarCRM offers basic tools, but Creatio offers more advanced features.

Which CRM is more user-friendly for a sales team?

Creatio has a modern, intuitive interface, making it easier for sales teams to adapt quickly. SugarCRM’s interface is more traditional, which some users might find less intuitive.

Can I customize both Creatio and SugarCRM to fit my business needs?

Yes, both CRMs are customizable. Creatio’s no-code tools make customization easier for non-technical users. SugarCRM offers customization, but it may require more technical expertise.

Which CRM offers better scalability for a growing business?

Both CRMs offer scalability, but Creatio’s modern architecture and flexible deployment options often provide a smoother scaling experience. SugarCRM is also scalable, but its complexity might increase with growth.