


Social media management is a lot to handle! Creating posts, scheduling, and tracking results can be overwhelming and time-consuming.
Feeling lost in the sea of social media tools? Worried about choosing the wrong one and falling behind on your social media goals?
SocialPilot vs Zoho Social can simplify your workflow and boost your online presence.
This comparison breaks down their features and pricing, helping you to choose the perfect tool for your needs in 2024.
Overview
To give you the most accurate comparison, we’ve spent weeks testing both SocialPilot and Zoho Social.
We’ve explored their features, analyzed their pricing plans, and even put their customer support to the test.
This hands-on experience allows us to offer a truly in-depth and unbiased look at these two popular social media management tools.
Streamline your social media marketing. Manage 30 profiles, analyze performance, and engage with your audience.
Pricing: It has a free plan. Paid plan Starts at $30/month
Key Features:
- Bulk Scheduling
- Client Management
- In-Depth Analytics
Want a simple yet powerful CRM to organize your customer relationships? You can experience its benefits risk-free!
Pricing: It has a free plan. The premium plan starts at $14/month.
Key Features:
- Contact Management
- Sales Force Automation
- Analytics & Reporting
What is SocialPilot?
Ever wish social media management were easier? SocialPilot gets you.
This platform helps you handle all your social accounts in one place.
Think about scheduling posts, tracking performance, and even collaborating with a team.
It’s designed for small businesses, agencies, and even individual users who want to up their social media game.
Basically, it’s your all-in-one tool for social media success.
Also, explore our favorite SocialPilot alternatives…
Our Take
Ready to simplify your social media? Socialpilot offers powerful features to manage your social presence. Click here to explore how Socialpilot can boost your social media efforts today!
Key Benefits
- Features: SocialPilot offers a full set of tools for scheduling, publishing, and analytics. It also includes client management and team collaboration features.
- Supported social networks: It connects with all major platforms like Facebook, Twitter, LinkedIn, Instagram, and even Google Business Profile and TikTok.
- Ease of use: The dashboard is clean and easy to use, so you can get started without a big learning curve.
- Customer support: They offer 24/5 customer support via chat and email.
- Integrations: It integrates with useful tools like Canva, Bitly, and Zapier.
- Scalability: SocialPilot has plans that grow with you, from a single user to large agencies with multiple clients.
- Warranty: While SocialPilot doesn’t offer a traditional warranty, they do have a 14-day money-back guarantee for new purchases
Pricing
- Essentials: $25.50/month (billed annually)
- Standard: $42.50/month (billed annually)
- Premium $85/month (billed annually)
- Ultimate: $170/month (billed annually)
Pros
Cons
What is Zoho Social?
Want to be a social media pro? Zoho Social can help! This tool lets you to manage your social media presence like a boss.
Schedule posts, track your results, and even connect with your audience – all in one place.
Whether you’re a small business, a growing agency, or just someone who takes their social media seriously, Zoho Social has something for you.
It’s designed to make your life easier and your social media strategy stronger.
Also, explore our favorite Zoho Social alternatives…
Our Take
Elevate your social media strategy with Zoho Social. From smart scheduling and social listening to in-depth analytics, Discover the power of Zoho Social today!
Key Benefits
- Customization is king: Tailor Zoho CRM to fit your exact workflow.
- Affordable for everyone: Starts with a free plan for up to 3 users.
- Mobile app access: Manage your CRM on the go, anytime, anywhere.
- Built-in analytics: Track critical metrics and gain valuable insights.
Pricing
- Standard: $14/user/month.
- Professional: $23/user/month.
- Enterprise:$40 /user/month.
- Ultimate: $52/user/month.
Pros
Cons
Feature Comparison
Comparing SocialPilot and Zoho Social helps a business choose the right tool to streamline their social media marketing.
This guide will help you understand the main differences in their features, providing a clear picture of what each offers for your social strategy.
1. User Interface and Ease of Use
- SocialPilot: A socialpilot review often notes its user-friendly interface. The socialpilot dashboard is clean design and straightforward, making it easy for a small team to stay organized and for new customers to get started. It’s a great solution for those who want simplicity.
- Zoho Social: The user interface of Zoho Social is also clean design and user friendly. It’s a great feature and Zoho Social is known for providing an intuitive experience. It makes it simple for a social media manager to handle their daily tasks and get a clear picture of their active social media presence.
2. Pricing and Value
- SocialPilot: SocialPilot is highly recommended for offering better value for money, especially for small and medium businesses. It has a professional plan and tiered pricing that allows users to pay for what they need without a credit card required for the free trial.
- Zoho Social: Zoho Social is also known for being a cost-effective solution. Its pricing is considered competitive, and a great feature is its ability to integrate seamlessly with other Zoho apps, which adds significant value for businesses already in the Zoho ecosystem.
3. Publishing and Scheduling
- SocialPilot: SocialPilot offers powerful scheduling features with bulk scheduling and a content library. The ability to schedule posts to a first comment and use a canva integration to create beautiful posts are valuable features. It helps you save time and manage multiple social media accounts effectively.
- Zoho Social: Zoho Social provides robust scheduling features. You can add posts to a publishing queue, instantly publish posts, or set up a post ready to go. The platform provides insights to help you schedule posts at optimal times to reach the right audience, which is a game changer for a business.
4. Content Creation and Curation
- SocialPilot: SocialPilot has an ai assistant to help craft relevant content and find the best posts. It also has a content library where you can store media and drafts. A socialpilot review often praises its ability to provide curated content to help you stay organized.
- Zoho Social: The platform also offers an AI assistant to help create social media posts. It has a content library and also integrates with other Zoho apps, which can be useful for pulling content from other services and creating a comprehensive social strategy.
5. Social Inbox and Engagement
- SocialPilot: SocialPilot provides a social inbox that consolidates messages and comments from various social channels. This valuable feature helps you manage all your social media accounts and respond to customers from one platform.
- Zoho Social: The social inbox is a standout feature of Zoho Social. It helps you engage with your customers and provides a clean design to manage all your social media messages. You can monitor mentions and track trends to respond to customers and boost engagement.
6. Analytics and Reporting
- SocialPilot: SocialPilot offers great analytics. You can track post performance and get a clear picture of how your social media campaigns are performing. The data is easy to understand, making it a great tool for a social media manager.
- Zoho Social: Zoho Social provides a wide range of analytics and insights. It offers pre built reports and the ability to track performance across multiple platforms. The data is automatically synced, giving you a real-time look at your social media performance.
7. Team Collaboration and Management
- SocialPilot: SocialPilot is a powerful social media suite for marketing agencies and multi location brands. It offers unlimited users on its higher-tier plans, which is a highly recommended feature for a small team or agency.
- Zoho Social: Zoho Social also has great features for team collaboration. You can manage multiple accounts, assign roles, and work together on a social strategy from one platform. The integration with other Zoho apps makes it a great solution for a business to collaborate on a daily basis.
8. Platform Integrations
- SocialPilot: SocialPilot integrates with major social networks, including Facebook pages and Twitter. It also connects with Google Business Profile and other tools to streamline your social strategy.
- Zoho Social: A standout features of Zoho Social is its deep integration with other Zoho apps, making it a game changer for businesses that use the Zoho ecosystem. The platform helps you manage multiple social channels from one platform and track new leads.
9. Mobile App and Accessibility
- SocialPilot: SocialPilot has a mobile app that allows you to manage your social media posts on the move. While the app is functional, a socialpilot review might mention that it can be a bit clunky compared to the web browser version.
- Zoho Social: The zoho social mobile app is well-regarded and allows you to manage your social media channels and accounts easily. You can add posts, monitor hashtags, and check your insights on the go. The app is a great solution for staying on top of your social presence.
10. Social Listening
- SocialPilot: SocialPilot allows you to monitor mentions and has some features to help you track trends, but it is not as robust as some competitors in the industry.
- Zoho Social: Zoho Social is known for its strong social listening features. You can monitor mentions, track trends, and engage with your customers to boost engagement. This provides a clear picture of your brand’s standing in the industry.
11. Differentiating Features
- SocialPilot: The platform’s ability to handle bulk scheduling for a large number of social media accounts makes it a great solution for marketing agencies. Its canva integration and first comment scheduling are also great features. It’s a powerful social media suite for a business that needs to post efficiently.
- Zoho Social: The seamless integration with other Zoho apps is a standout feature, creating a one platform solution for a business. The robust scheduling with publishing queue and the ability to find the best pictures and post at optimal times are also great features.
What to Look for When Choosing a Social Media Management Tool?
Choosing the right social media management tool is crucial for efficient and effective social media marketing. Here are 6 key factors to consider:
- Features and Tools: Does the platform offer valuable features that save time and help you create the best posts for your audience? Look for tools that have an AI assistant, a canva integration, and a social inbox to manage messages. Also, check for the ability to schedule posts with a first comment.
- User Experience: A user interface that is intuitive and easy to access is a game changer for a small team. The platform should be user-friendly, with a clean design that helps you stay organized and a clear picture of your social media campaigns.
- Pricing and Scalability: Consider your budget and whether the tool is recommended for your business size. SocialPilot is a powerful social media suite for small and medium businesses, while Zoho Social’s integration with other Zoho apps can be a better value for a company already in their ecosystem. Look for free trials with no credit card required to test the features.
- Reporting and Analytics: The platform should provide great analytics and insights into your social media performance. It should allow you to track metrics and provide custom reports that give you a clear picture of your social strategy and help you track new leads.
- Audience Engagement: The ability to monitor mentions and hashtags, and to track trends is a key feature. A good tool will help you engage with your customers and respond to comments on a daily basis, which is a great feature to boost engagement.
- Platform Support: Make sure the tool supports all the social media platforms and social media channels you need, including Facebook pages, Twitter, and your Google Business Profile. The ability to manage multiple social media profiles from one platform is essential for a business with multiple accounts or clients.
- Content Management: Look for a content library to store saved drafts and media, so you have everything post ready. Some platforms offer curated content and post ideas from your industry.
Final Verdict
It’s a tough choice, but SocialPilot wins! It’s easy to use and has powerful tools. Plus, it’s a great value for the price.
Zoho Social is good, too, but SocialPilot is best for most people. We’ve tested both so that you can trust our pick.
SocialPilot makes managing your social media simple. If you see a successful waiting message for verification, don’t worry! Just check your login.
If you are still having trouble, please note the Ray ID and contact support. Ready to get started? Check out SocialPilot’s paid plans and start your free trial!
You’ll be amazed at how much time you save and how much your engagement grows.
SocialPilot is your key to social media success in 2024 and beyond!
More of Socialpilot
- Socialpilot vs Sprout Social: Socialpilot – more affordable scheduling. Sprout – advanced analytics, listening, CRM.
- Socialpilot vs Metricool: Socialpilot – straightforward scheduling, good price. Metricool – strong, user-friendly analytics.
- Socialpilot vs Sendible: Socialpilot – good balance of features/price (agencies). Sendible – client management, comprehensive listening.
- Socialpilot vs Content Studio: Socialpilot – strong scheduling, team tools. Content Studio – content discovery, AI suggestions.
- Socialpilot vs Heropost: (Info limited – might specialize in visuals or unique pricing).
- Socialpilot vs Agorapulse: Socialpilot – robust scheduling, unified inbox. Agorapulse – strong engagement, comprehensive listening.
- Socialpilot vs Zoho Social: Socialpilot – wider platform integrations. Zoho Social – cost-effective (Zoho users).
- Socialpilot vs Buffer: Socialpilot – more features for the price. Buffer – simpler, basic scheduling.
- Socialpilot vs Sprinklr: Socialpilot – better for small/medium biz. Sprinklr – enterprise-level.
- Socialpilot vs Later: Socialpilot – broader platform support. Later – visual content (Instagram).
- Socialpilot vs Loomly: Socialpilot – strong scheduling/analytics. Loomly – content calendar, teamwork.
- Socialpilot vs Blaze: (Info limited – might be a feature or less common tool).
More of Zoho Social
- Zoho Social vs Sprout Social: Zoho – more affordable (Zoho users). Sprout – advanced analytics, listening, teams.
- Zoho Social vs Metricool: Zoho – budget-friendly. Metricool – stronger analytics, competitor focus.
- Zoho Social vs Socialpilot: Zoho – cost-effective. Socialpilot – wider integrations, robust scheduling.
- Zoho Social vs Sendible: Zoho offers affordable basic features. Sendible offers comprehensive listening and reporting (agencies).
- Zoho Social vs Content Studio: Zoho – budget-friendly. Content Studio – content discovery, AI content.
- Zoho Social vs Heropost: Zoho – budget-friendly entry. Heropost – AI content, competitor intel.
- Zoho Social vs Agorapulse: Zoho – more affordable. Agorapulse – robust inbox, listening.
- Zoho Social vs Buffer: Zoho – more features for the price. Buffer – simpler scheduling.
- Zoho Social vs Sprinklr: Zoho – for small/medium biz (Zoho users). Sprinklr – enterprise-level.
- Zoho Social vs Later: Zoho – broader platform support. Later – visual content (Instagram).
- Zoho Social vs Loomly: Zoho – cost-effective content mgmt. Loomly – content calendar, teamwork.
- Zoho Social vs Blaze: (Info limited – Zoho’s affordability/integration are key).
Frequently Asked Questions
Can I try SocialPilot and Zoho Social for free?
Yes! Both platforms offer free trials. SocialPilot has a 14-day free trial. Zoho Social has a more limited free plan and a free trial for their paid plans. This lets you test them before committing to a paid plan.
Which tool is better for beginners?
SocialPilot is generally easier to learn. It has a simple interface and helpful guides. Zoho Social has more advanced features, which might feel overwhelming at first.
What if I need help with my account?
Both platforms offer support. SocialPilot is known for fast and helpful customer service. You can reach them through live email, chat, or their knowledge base. Zoho Social has email and phone support, but their response times can be slower.
Can I use these tools to manage client accounts?
Absolutely! Both SocialPilot and Zoho Social are great for managing multiple client accounts. They have features for collaboration, assigning tasks, and generating client reports.
Which tool is better for Instagram marketing?
SocialPilot has some limitations with Instagram. Zoho Social offers more features, like direct publishing and in-depth analytics for Instagram. If Instagram is your main focus, Zoho Social might be the better choice.