Pineapple Builder vs Wix: Best AI Website Builder in 2025?

by | Last updated May 9, 2025

Winner
pineapple builder
9.0
  • AI Website Builder
  • AI SEO
  • AI Translation
  • AI Designer
  • AI ChatBot
  • Free Plan Available
  • Paid Plans from $12/month
Runner Up
Wix Best
6.5
  • SEO & LLM Optimization
  • Leads
  • Analytics
  • Marketing
  • Automation
  • Email Marketing
  • Paid Plans from $17/month
Pineapple Builder vs Wix

Trying to build a website but feeling stuck?

You’ve probably heard about website builders like Pineapple Builder and Wix. 

But which one is actually better for you? 

Choosing the wrong builder can lead to headaches and wasted time.

In this article, we’ll take a close look at Pineapple Builder vs Wix. Let’s dive in!

Overview

We’ve spent time getting our hands dirty with both Pineapple Builder and Wix.

Our team explored their features.

Built test sites and compared their ease of use to bring you a real, side-by-side look at these popular website builders.

Pineapple Builder CTA

70% of Pineapple Builder users say its drag-and-drop interface reduces website design time by 50%.

9out of 10

Pricing: It has a free plan. The premium plan starts at $12/month.

Key Features:

  • AI-Powered Design
  • Drag-and-Drop Interface
  • Fast Page Loading
Wix CTA

Still on the fence? Over 200 million users have already built their websites with Wix. Explore more!

6.5out of 10

Pricing: Analytics Available. The paid plan starts at $17/month

Key Features:

  • Starting Price: $16/month
  • Drag-and-Drop Editor
  • App Market

What is Pineapple Builder?

So, what’s the deal with Pineapple Builder?

Well, it’s a website builder that leans heavily on artificial intelligence.

Think of it as having a design assistant built right in. It can help you create a website pretty quickly.

Also, explore our favorite Pineapple Builder alternatives

Pineapple Builder CTA
Pineapple Builder
9.0

Ready to build your dream website fast? Pineapple Builder boasts an average website creation time of just 2 hours or 1 day.

Key Benefits

  • Template Variety: Over 500 templates are available.
  • Drag-and-Drop: 100% visual editing interface.
  • E-commerce Ready: 95% of e-commerce features are built-in.
  • Mobile Responsive: 99% of templates are mobile-friendly.

Pricing

  • Starter: Free – 1x page, simple editor, Pineapple domain.
  • Basic: $12/month – Unlimited pages, ai powered editor, AI Business coach and marketer.
  • Grow: $24/month – Unlimited blog posts, AI Blogger, 5 x more AI Token.
Pineapple Builder Pricing

Pros

  • AI-Powered Efficiency
  • Comprehensive Feature Set
  • Cost-Effective Solutions
  • Built-in SEO Tools
  • Customizable Templates

Cons

  • Reliance on AI
  • Potential Learning Curve
  • Template Limitations
  • Dependence on Platform

What is Wix?

Okay, let’s talk about Wix. You’ve probably seen their ads.

Wix is a really popular website builder that has been around for quite a while.

It offers a drag-and-drop system and a massive app store.

Also, explore our favorite Wix alternatives…

Wix CTA
Wix
6.5

Still on the fence? Over 200 million users have already built their websites with Wix. Discover why they chose Wix and start your free trial today!

Key Benefits

  • Offers over 800 professionally designed templates.
  • Their App Market boasts 300+ helpful integrations.
  • Wix ADI can build a site for you quickly.
  • Supports multilingual websites for wider reach.
  • Provides 24/7 customer support.

Pricing

  • Free Plan: Lets you test the waters with Wix branding.
  • Core Plan: Starts at $16/month, removes Wix ads.
  • Business Plan: For $32/month, it unlocks e-commerce features.
  • Business Elite: At $159/month, get advanced business tools. Upgrading unlocks more power.
Wix pricing

Pros

  • Drag-and-drop editor is very user-friendly.
  • Huge selection of templates.
  • App Market offers lots of extra features.
  • Wix ADI is great for quick websites.
  • Strong community and support resources.

Cons

  • Once you pick a template, it’s hard to change.
  • It can feel a bit overwhelming at first.
  • Some apps can increase site loading time.
  • Pricing can increase as you scale.

Feature Comparison

Here’s how Pineapple Builder and Wix compare across key areas:

1. AI Tools and Website Generation

Both Pineapple Builder and Wix offer AI tools, but they work a bit differently.

  • Pineapple Builder: Focuses on using AI assistance to generate a website structure and content. Its AI builder helps you develop your website layout and even provides an AI writer for text.
  • Wix: Offers Wix ADI (Artificial Design Intelligence). This helps you generate a website quickly by asking questions about your needs. It’s an AI website generator that can create a great website starting point.

2. Ease of Use and Website Creation Process

How easy is it to build your website with each platform?

  • Pineapple Builder: Aims for a streamlined website creation process. It offers a drag-and-drop interface, making it easier to customize your website without coding.
  • Wix: Known for its user-friendly drag-and-drop editor. It’s designed to let anyone create a professional website even without technical skills.
benefits of Pineapple Builder

3. Design Flexibility and Customization

How much can you change the look of your site?

  • Pineapple Builder: Offers pre-designed sections and templates. You can customize your website, but some users find it less flexible than Wix for website design.
  • Wix: Provides a wide range of templates. You can heavily customize your website with its drag-and-drop editor.

4. Templates and Design Options

What are your starting points for website design?

  • Pineapple Builder: Offers a growing library of templates. They are designed to help you generate a website that looks modern.
  • Wix: Has a massive template library, covering many industries. This gives you many options to build your website.

5. E-commerce Features

If you want to sell online, which is better?

  • Pineapple Builder: Provides basic e-commerce features. It can let you create a shop for a great website.
  • Wix: Has more comprehensive e-commerce features. They are designed for businesses that need a full-featured online store to customize their website.
Wix personal experience

6. SEO Capabilities

How well do they help you rank on search engines?

  • Pineapple Builder: Includes AI SEO tools to help optimize your great website for search engines. It can boost the website generation process.
  • Wix: Offers a range of SEO tools to help you build your website, including meta tags, sitemaps, and more.

7. App Store and Integrations

How well do they connect with other tools you might need for your professional website?

  • Pineapple Builder: While growing, it currently offers fewer direct integrations and apps than Wix. Thus, you might find yourself with fewer options to extend the functionality of the great website you generate.
  • Wix: Features a comprehensive app market with hundreds of integrations. These apps can add everything from advanced marketing tools to booking systems to your professional website.

What to Look for When Choosing an AI Website Builder?

  • Consider the level of AI assistance offered beyond initial website generation.
  • Evaluate how well the AI design aligns with your brand and desired aesthetic.
  • Check if the AI builder allows for significant manual customization after the initial build.
  • Explore the availability of specific features crucial for your site (e.g., e-commerce, booking).
  • Compare the long-term scalability and potential costs as your website grows.
  • Look into the quality of customer support and available learning resources.
  • Determine if the platform offers AI logo creation or easy integration with logo makers.

Final Verdict

If you want to generate your website quickly and easily.

We recommend Pineapple Builder.

Its AI assistant is super helpful. It’s often cheaper than Wix, too.

While Wix has more stuff, Pineapple Builder’s AI-powered website builder makes getting a good site simple.

For fast and easy website generation, Pineapple Builder is our pick.

We think it’s the better choice for most folks.

More of Pineapple Builder

Here’s a quick look at how Pineapple Builder stacks up against other website builders:

More of Wix

Here’s a brief look at how Wix stacks up against other platforms:

  • Wix vs Gamma: Gamma excels in AI-driven presentation and document creation, unlike Wix’s website focus.
  • Wix vs Durable: Durable’s AI quickly generates basic business websites, a different approach from Wix’s design flexibility.
  • Wix vs Butternut: Butternut AI aims for simple AI website building, potentially less feature-rich than Wix.
  • Wix vs Codedesign: Codedesign AI integrates AI for branding and website design, a broader scope than Wix.
  • Wix vs Siter: Siter focuses on collaborative AI website creation, differing from Wix’s individual builder.
  • Wix vs 10Web: 10Web provides AI-powered WordPress hosting and site building, distinct from Wix’s platform.
  • Wix vs Framer: Framer combines advanced design tools with website deployment, a more design-centric approach than Wix.
  • Wix vs Dorik: Dorik offers no-code website building, particularly for SaaS and landing pages, unlike Wix’s wider scope.
  • Wix vs Typedream: Typedream converts documents into simple websites, a unique approach compared to Wix’s editor.
  • Wix vs Jimdo: Jimdo offers easy website creation for small businesses, potentially less customizable than Wix.
  • Wix vs B12: B12 provides AI website building with integrated business tools, a more service-oriented model than Wix.
  • Wix vs Appy Pie: Appy Pie focuses on app development alongside website building, a broader offering than Wix’s primary focus.

Frequently Asked Questions

Can I use Framer AI with Pineapple Builder or Wix?

Neither Pineapple Builder nor Wix directly integrates with Framer AI. They have their own AI and design tools.

Is there a truly free ai website builder that’s as good as Pineapple Builder or Wix?

Both offer free plans with limitations. Truly free AI builders often have fewer features and more branding.

Do Pineapple Builder or Wix offer advanced ai features for website optimization?

Pineapple Builder highlights AI for design and speed. Wix uses AI for initial setup and some SEO help.

Which platform is a better ai generator for a complete beginner?

Pineapple Builder’s AI-driven approach is generally considered very user-friendly for beginners.

Can I easily move my website from Pineapple Builder to Wix or vice-versa?

Migrating websites between different builders can be complex and often requires manual work or third-party tools.