ActiveCampaign 和 Salesmate:哪个更适合您在 2025 年的选择?

| 最后更新日期:2025年10月8日

优胜者
ActiveCampaign 标志
4.6
  • 电子邮件营销
  • 动态内容
  • 自定义落地页
  • 集成人工智能
  • 分割
  • 免费方案
  • 付费计划起价 15 美元
亚军
销售员
3.4
  • 模板
  • 人工智能辅助驾驶
  • 营销自动化客户关系管理
  • 电子邮件模板
  • 构建自定义报告
  • 免费试用
  • 付费套餐,每月 23 美元起。
Fahim AI 4 1 48

Choosing the right software for your business can feel like a headache, right?

You’re stuck between ActiveCampaign vs Salesmate, and everyone online seems to have a different opinion.

You need something that helps you connect with customers and grow your sales, but which one actually delivers? 

We’re going to figure out how to create one that’s easy to use and makes your work smoother today. 

我们将逐步分解 ActiveCampaign vs Salesmate to help you decide which one is the best choice for

概述

We’ve spent hours diving deep into both ActiveCampaign and Salesmate.

Our team tested each platform’s features, from email marketing to sales pipelines, to give you a real, hands-on comparison.

We focused on what matters: ease of use and value.

ActiveCampaign
4.65分制

解锁一体化营销平台的强大功能。立即体验吧!

定价: 它提供7天免费试用。付费计划起价为每月15美元。

主要特点:

  • 电子邮件营销
  • 营销自动化
  • 客户关系管理
销售员标志
3.45分制

告别销售混乱!销售伙伴 客户关系管理 提供15天免费试用。体验不同之处。

定价: 它提供免费试用。高级套餐起价为每月 23 美元。

主要特点:

  • 内置通话
  • 销售自动化
  • 联系管理

ActiveCampaign是什么?

ActiveCampaign?它功能强大。想想营销自动化、电子邮件和…… 客户关系管理 所有信息都在这里。

你想实现销售自动化吗?这款工具可以帮到你。

它还能帮助你跟踪客户,让你的营销更加智能。

此外,还可以探索我们最喜欢的 ActiveCampaign 的替代方案

ActiveCampaign

我们的观点

ActiveCampaign

ActiveCampaign 对于希望充分利用电子邮件营销和自动化功能的企业来说是一个绝佳的选择。然而,由于其复杂性,它可能不太适合初学者。

主要优势

  • 高级自动化: 创建复杂的流程来培养潜在客户并实现任务自动化。
  • 电子邮件营销巨头: 发送美观且有效的电子邮件营销活动。
  • 内置 客户关系管理: 管理联系人并跟踪互动。
  • 细分和个性化: 针对特定联系人群体发送个性化信息。

定价

  • 起动机每月 15 美元。
  • :每月 49 美元。
  • 专业版:每月 79 美元。
  • 企业:每月 145 美元。
ActiveCampaign 定价

优点

  • 强大的自动化功能。
  • 邮件送达率极佳。
  • 详细的报告和分析。
  • 非常适合成长型企业。

缺点

  • 学习起来可能比较复杂。
  • 价格可能迅速上涨。
  • 它不如某些选项那样用户友好。

Salesmate是什么?

Salesmate. What is it? Think of it as a sales hub. It helps you manage customers.

You can track deals. You can automate tasks. It’s built to boost sales. Simple.

此外,还可以探索我们最喜欢的 Salesmate 的替代品

Salesmate是什么?

我们的观点

销售员标志

告别销售混乱!销售伙伴 客户关系管理 提供 15 天免费试用。体验卓越性能,达成更多交易。立即注册!

主要优势

  • 内置通话: 直接在 Salesmate 系统中拨打和接听电话。
  • 销售流程: 利用个性化电子邮件和短信实现自动化推广。
  • 管道管理: 将您的销售流程可视化,并找出瓶颈。
  • 移动应用: 随时随地访问您的CRM数据。

定价

  • 基本版(23美元/用户/月): 联系人、公司、交易。
  • 专业版(39美元/用户/月): 产品管理,目标管理。
  • 企业版(每用户每月 63 美元): 团队管理,自定义模块
Salesmates CRM 定价

优点

  • 价格非常实惠。
  • 易于使用和操作。
  • 卓越的客户支持。
  • 强大的销售自动化功能。
  • 内置通话功能非常出色。

缺点

  • 集成数量比 GoHighLevel 少。
  • 报告机制可以更加完善。
  • 总体来说功能不多。
  • 缺少网站搭建工具。

功能对比

Here is a quick breakdown of what both ActiveCampaign and Salesmate offer.

We’ll look at their core strengths and see which tool has the right set of activecampaign features for your business.

1. Email Marketing Services

  • ActiveCampaign: Offers top-tier email marketing services with advanced customization, robust email campaigns, and over 500 email templates. It has a superior email 建筑商.
  • 销售员: Provides solid email tools, but is less sophisticated for complex email needs compared to ActiveCampaign.

2. 营销和销售自动化

  • ActiveCampaign: Excellent for complex, intelligent marketing 自动化, including advanced automation features like conditional content and split testing. Ideal for a more advanced user needing full marketing and sales automation.
  • 销售员: Focuses mainly on sales engagement automation and streamlining the sales-side workflow.

3. Built-in CRM and Sales Pipeline

  • Salesmate: Features a purpose-built, built-in 客户关系管理 with a strong focus on the sales pipeline, task management, and helping sales reps close more deals. It offers a robust crm solution.
  • ActiveCampaign: Its activecampaign crm is capable, but it’s more of a complement to its marketing automation, not the primary focus.

4. Lead Scoring and Segmentation

  • ActiveCampaign: Provides superior lead scoring and advanced segmentation. It allows for highly targeted messaging based on behavior and purchase history, helping build lasting customer relationships.
  • 销售员: Offers good basic scoring and segmentation but lacks the depth of ActiveCampaign.

5. Deliverability and Transactional Emails

  • ActiveCampaign: Known for activecampaign’s deliverability and strong support for both standard and high-volume transactional emails.
  • 销售员: Email capabilities are reliable but generally lack the specific features and scale needed for extensive transactional email 需要。

6. Custom Reports and Analytics

  • ActiveCampaign: Offers strong 报道 with the ability to create custom reports and detailed performance analytics. Provides more advanced features for digital marketing ROI analysis.
  • 销售员: Provides good sales forecasting and sales-specific pipeline reports.

7. Support and Dedicated Account Team

  • 销售员: Often praised for its proactive support team and readily available phone support across various plans.
  • ActiveCampaign: Offers a dedicated account team at the enterprise level, but general support is more varied depending on the plan.

8. 集成与生态系统

  • ActiveCampaign: Offers a vast number of add ons and integrations with other apps, making it a must have platform for a more advanced user with complex systems.
  • 销售员: Strong Microsoft apps and Google apps integration, but ActiveCampaign offers a broader ecosystem.

9. Data Privacy and Security

  • ActiveCampaign: Emphasizes that it is gdpr compliant and adheres to a strong 数据 privacy framework, providing specific information about being activecampaign gdpr compliant.
  • 销售员: Also commits to security, but ActiveCampaign often provides extra assurance for global data handling.

选择CRM软件时应注意哪些方面?

When conducting your extensive research for a new CRM platform, keep these key features and considerations in mind to ensure you streamline your sales process and boost productivity.

Don’t forget to take advantage of a free trial today!

  • Sales Focus vs Marketing Focus: You must decide if you need a platform specializing in the sales process (like a dedicated salesmate crm that tracks leads and accounts) or one focused on powerful activecampaign marketing automation for nurturing prospects. ActiveCampaign alternatives are often stronger in email tracking and email templates, while Salesmate stands strong with its pipeline management.
  • Ease of Use for Your Team: A major factor is how quickly you can train users. If the platform’s user experience is difficult, it will lead to wasted time and poor data entry. Look for pre-built templates and a system that is perfectly laid out to help your small teams or even a single person save money.
  • Core Sales and Customer Interaction Tools: Does the platform offer essential features like a meeting 调度器 to help you book meetings and manage follow-ups? Salesmate, for example, is built for clear customer interactions and managing your sales pipeline to improve sales performance.
  • Integration Power and APIs: Check if the platform has all the necessary apis and strong Zapier integrations. This is a huge plus for connecting to other tools, whether you need custom objects, Microsoft Dynamics, or simply the ability to work inside Gmail. ActiveCampaign has a wider range of add-ons, but Salesmate’s platform has numerous workarounds and has provided effective solutions for many companies.
  • 报告和自定义: For deeper insights, you need a crm platform that offers more than basic reports. Can you easily create custom fields? Do you need crm add ons for managing special cases, perhaps for a 房地产 company or other big businesses? Some users feel they are on their fourth crm because they didn’t look for these advanced features initially.
  • Support and Learning Resources: Does the company offer a comprehensive knowledge base and reliable support? If you are a non profits organization, check for special plans. Also, review activecampaign review sites; many users absolutely love salesmate for its support, while ActiveCampaign has a vast community.
  • Future-Proofing and Scalability: 你在寻找什么? 免费计划 to start, or do you need a full 企业计划single sign on and 自定义字段? Check if the platform is 忙于重新设计 and adding new features, such as tools for ads, ActiveCampaign, 或者 sms add-ons 到 发送短信 和 文本 消息.
  • 特色功能: Some platforms offer unique benefits. For instance, check if they offer a newsletter tool, RSS-triggered emails, or support for HIPAA. Always look for alternative options and compare the various options before you decide to recommend activecampaign or Salesmate.

最终判决

经过全面测试,我们认为ActiveCampaign更适合大多数企业。

Its comprehensive marketing automation, combined with solid 客户关系管理 features, provides a powerful tool for growth.

While Salesmate excels in sales-focused 客户关系管理, ActiveCampaign offers a more versatile solution.

We found its advanced 分析 and broad 一体化 capabilities particularly valuable.

If you need robust email marketing and a full 客户体验 platform, ActiveCampaign is our top choice.

We’ve spent the time, so you don’t have to; trust our hands-on review to guide your decision.

ActiveCampaign 的更多内容

以下是ActiveCampaign与其替代方案的比较:

  • ActiveCampaign 与 Pipedrive 的对比ActiveCampaign 在营销自动化和潜在客户培育方面表现出色,并集成了 CRM 功能。而 Pipedrive 则以销售为中心。 客户关系管理 强调可视化流程管理和高效的交易跟踪。
  • ActiveCampaign 与 GoHighLevel 对比: GoHighLevel 是一个面向营销机构用户的一体化平台,具有强大的白标功能和无限账户。
  • ActiveCampaign 与 Keap 对比ActiveCampaign 提供强大的营销自动化和电子邮件功能。 基普 专为小型企业量身定制,将 CRM 与销售和电子邮件相结合,实现一体化方法。
  • ActiveCampaign 与 HubSpot 对比ActiveCampaign是电子邮件营销自动化和客户互动领域的领导者。HubSpot提供了一个更全面的一体化平台,涵盖营销、销售、服务和内容管理。
  • ActiveCampaign 与 ClickFunnels 的比较ActiveCampaign 非常适合在 CRM 环境中进行电子邮件营销自动化和潜在客户培育。ClickFunnels 则专注于构建销售漏斗和着陆页,以实现直接转化。
  • ActiveCampaign 与 FolkActiveCampaign 以其复杂的营销自动化和精细的客户细分而闻名。Folk 则提供了一种更简单、更协作的解决方案。 客户关系管理 用于联系人管理、电子邮件营销活动和基本销售流程。
  • ActiveCampaign 与 Instantly 的比较ActiveCampaign 提供高级营销自动化和全面的客户关系管理 (CRM) 功能。立即将更多精力集中在…… 冷邮件 利用基本的CRM功能进行客户拓展和线索挖掘,简化销售流程。
  • ActiveCampaign 与 ClickUp 的比较ActiveCampaign 在营销自动化和客户关系管理方面表现出色。 点击上 是一个功能全面的工作管理平台,可以针对 CRM 进行定制,并侧重于项目管理。
  • ActiveCampaign 与 Monday CRM 的对比ActiveCampaign 提供强大的营销自动化和电子邮件营销功能,并与 CRM 系统深度集成。Monday CRM 则侧重于可视化协作和可自定义的看板,用于线索和交易管理。
  • ActiveCampaign 与 Capsule 的比较ActiveCampaign 提供强大的电子邮件营销和高级自动化功能,用于销售和客户旅程。 胶囊 CRM 提供简单易用的联系人管理和销售流程功能,非常适合基本的 CRM 需求。
  • ActiveCampaign 与 Insightly 的比较ActiveCampaign专注于深度营销和销售自动化,提供线索评分和跟踪功能。Insightly则将CRM与项目管理相结合,适合既需要销售又需要项目交付的团队。
  • ActiveCampaign 与 Freshsales CRM 的比较ActiveCampaign 提供全面的营销自动化和电子邮件营销服务,并集成了 CRM 功能。Freshsales CRM 则专注于销售管理,并利用人工智能驱动的洞察来简化销售流程。
  • ActiveCampaign 与 SalesforceActiveCampaign 专注于为中小企业提供营销自动化和电子邮件互动解决方案。Salesforce 是一个功能强大且可扩展的 CRM 平台,面向大型企业,涵盖销售、服务和营销等领域。
  • ActiveCampaign 与 ZendeskActiveCampaign专注于电子邮件营销、销售自动化和客户体验管理。Zendesk主要提供客户服务和支持工具,包括工单系统和帮助台。

Salesmate 的更多内容

以下是 Salesmate 与这些软件解决方案的简要比较:

  • Salesmate 与 Pipedrive 的对比: Salesmate 提供直观的销售流程管理,并内置呼叫功能,而 Pipedrive 则在可视化流程清晰度方面表现出色,并可轻松推进交易。
  • Salesmate 对阵 GoHighLevelSalesmate 以其易用性而闻名,它能帮助销售团队完成交易和客户洽谈。GoHighLevel 则是一款功能更强大的工具,专为营销代理公司设计。
  • Salesmate 对阵 Keap: Salesmate 提供用户友好的界面和可自定义的交易流程,用于可视化跟踪,而 Keap 提供强大的销售和营销自动化功能以及强大的销售漏斗功能。
  • Salesmate 与 ActiveCampaign 的比较: Salesmate 在其 CRM 系统中优先考虑销售渠道和交易跟踪;ActiveCampaign 集成了销售和营销自动化,以实现全面的客户视图,并在电子邮件营销方面表现出色。
  • Salesmate 与 Hubspot 的比较: Salesmate 提供透明、价格合理的 CRM,并具有强大的销​​售自动化功能;HubSpot 是一个涵盖营销、销售和服务的综合套件,采用分级定价,并具有更广泛的功能。
  • Salesmate 与 Clickfunnels 的对比: Salesmate 是一款用于管理销售和客户关系的 CRM 系统;ClickFunnels 是一款专门用于构建高转化率销售漏斗和着陆页的工具。
  • 销售员 vs 民意: Salesmate 是一款功能齐全的销售团队 CRM 系统,具备强大的销售渠道管理和自动化功能。Folk 则是一款更简洁的联系人管理工具,专注于组织和协作。
  • 销售员 vs Instantly: Salesmate 提供全面的销售 CRM,具备销售渠道管理和多渠道拓展功能;Instantly 则专注于大规模的陌生邮件拓展和潜在客户开发。
  • Salesmate 与 Clickup 的比较: Salesmate 是一款专用于销售渠道管理和交易跟踪的销售 CRM;ClickUp 是一个集项目管理、任务跟踪和 CRM 功能于一体的生产力平台。
  • Salesmate 与 Monday CRM 的对比: Salesmate 是一款专注于销售的 CRM,内置电子邮件营销和强大的交易管理功能;Monday CRM 提供高度可定制的可视化工作流程和广泛的操作系统功能。
  • Salesmate 与 Capsule CRM 的比较: Salesmate 是一款功能全面的解决方案,具备销售自动化和详细报告功能;Capsule CRM 是一款更简单、更易用的客户关系管理工具,功能通常也更基础。
  • Salesmate 与 Insightly 的比较: Salesmate 提供用户友好的 CRM,主要用于销售活动;Insightly 提供功能更强大的 CRM,并集成了项目管理功能。
  • Salesmate 与 Freshsales CRM 的比较: Salesmate 提供详细的实时报告和广泛的工作流程自定义;Freshsales CRM 提供直观的界面,并具有 AI 辅助和更广泛的自动化功能。
  • Salesmate 与 Salesforce: Salesmate 是一款用户友好的 CRM,非常适合中小型企业,提供简单易用的销售管理;Salesforce 是一款高度可定制、可扩展的企业级 CRM,具有丰富的功能集。

常见问题解答

Which is better for small businesses, ActiveCampaign or Salesmate?

ActiveCampaign might be a better fit for 小型企业 due to its user-friendly interface and comprehensive features, even at lower prices.

Can I use ActiveCampaign for e-commerce?

ActiveCampaign offers robust e-commerce integration, allowing you to track online sales, target specific customer segments, and automate marketing campaigns.

Does Salesmate integrate with Salesforce?

Yes, Salesmate integrates seamlessly with Salesforce, making it a strong option for businesses already using the Salesforce platform.

各个平台的定价是多少?

Both platforms offer tiered pricing based on your needs and the number of contacts. Visit their websites for the most up-to-date pricing information.

是否有免费试用?

Yes, both ActiveCampaign and Salesmate offer free trials to allow you to test their features and see which platform best suits your business needs.

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