Keap vs Bitrix24:哪款 CRM 更适合您在 2025 年?

| 最后更新日期:2025年10月8日

优胜者
基普
4.5
  • 自动化构建器
  • 强大的 客户关系管理
  • 电子邮件和短信营销
  • 酷炫的落地页
  • 销售渠道
  • 免费试用
  • 付费计划起价 249 美元
亚军
Bitrix24
3.0
  • 联系管理
  • 销售渠道
  • AI内容助手
  • 电子邮件营销
  • 销售分析
  • 免费试用
  • 付费套餐,每月 49 美元起。
Fahim AI 4 1 42

选择合适的 客户关系管理 感觉就像在迷宫里穿行,对吧?

It’s a big decision for any 商业.

You need a system that fits your needs  你的预算。

经常出现的两个热门选择: 基普 以及 Bitrix24。

但哪一个是…… 实际上 最适合 你的 商业? 

This comparison dives deep into Keap vs Bitrix24, breaking down their features, pricing, and pros and cons. 

概述

We’ve put Keap and Bitrix24 through their paces, exploring their features, pricing, and user experience.

Our hands-on testing and research and user feedback inform this comparison, helping you choose the 最佳客户关系管理 对您的企业而言。

Keap CRM
4.55分制

准备好提高效率,每周节省 15 小时了吗?Keap 强大的自动化功能可以帮您实现这一目标。

定价: 您可以免费试用。付费计划起价为每月 249 美元。

主要特点:

  • 电子邮件营销
  • 客户关系管理
  • 销售和营销自动化
Bitrix24 CTA
35分制

正在寻找经济实惠的解决方案?Bitrix24 提供了一个功能强大的平台,涵盖了广泛的功能。

定价: 它提供免费试用。高级套餐起价为每月 49 美元。

主要特点:

  • 客户关系管理
  • 项目管理
  • 沟通工具

Keap是什么?

你是否感觉自己同时要处理的事情太多?基普深有体会。

这是一个 客户关系管理 旨在简化您的业务。您可以将其视为您的销售和营销一体化工具。

Keap 帮助您整理联系人、自动化任务并达成更多交易。

它尤其适合希望节省时间、更快发展的小企业和创业者。

此外,还可以探索我们最喜欢的 Keap的替代方案

Keap CRM是什么

我们的观点

Keap CRM

基普 对于小型企业而言,这是一个简化销售和营销流程的绝佳选择。它易于使用,并且功能丰富。

主要优势

  • 内置电子邮件营销功能: 向您的受众发送有针对性的电子邮件。
  • 易于使用的自动化: 自动化发送后续消息和分配销售线索等任务。
  • 销售渠道管理: 追踪交易并发现商机。
  • 电子商务集成: 将 Keap 与您的在线商店连接,即可管理订单和客户。

定价

Keap 提供免费试用和简单的定价结构,帮助您轻松入门。

  • 简单计划:起价为每月 249 美元(按年计费),提供两个用户和 1500 个联系人。
Keap定价

优点

  • 非常适合小型企业。
  • 易于学习和使用。
  • 功能强大的电子邮件营销工具。
  • 出色的自动化功能。

缺点

  • 随着规模扩大,费用也会越来越高。
  • 自定义选项有限。
  • 对于大型企业来说不太理想。

Bitrix24是什么?

你听说过……吗? 客户关系管理 that’s like a Swiss Army knife for business?

That’s Bitrix24. It’s packed with tools, from sales and marketing 自动化 to project management and a website builder. 

Think of it as an all-in-one platform trying to do it all.

此外,还可以探索我们最喜欢的 Bitrix24 的替代方案

Bitrix24 主页

我们的观点

Bitrix24 CTA

准备好掌控您的项目并提高团队的生产力了吗?Bitrix24 为您提供所需的工具,助您在项目管理方面脱颖而出,在全球拥有超过 1000 万用户。

主要优势

  • 功能丰富的CRM: 管理您的联系人、交易和销售渠道。
  • 集成项目管理: 规划、跟踪项目并轻松协作。
  • 内置通讯工具: 平台内支持聊天、视频会议和文件共享。
  • 网站搭建工具:无需任何编码即可创建落地页和网站。
  • 移动应用: 随时随地访问您的工作。

定价

  • 基本的:49 美元/组织/月,5 个用户。
  • 标准:99 美元/组织/月,50 个用户。
  • 专业的:199 美元/组织/月,100 个用户。
  • 企业:399 美元/组织/月,250 个用户。
bitrix24 定价

优点

  • 价格非常实惠。
  • 提供免费方案。
  • 包含多种功能。
  • 非常适合协作。
  • 界面易于操作。

缺点

  • 有时会感觉很杂乱。
  • 客户支持响应速度可能较慢。
  • 该移动应用程序功能有限。
  • 报告机制可以更加完善。

功能对比

This breakdown of Keap vs Bitrix24 will help you understand how each platform’s core 客户关系管理 capabilities stack up.

We’ll compare them across key features to give you the information you need for your software selection.

1. Sales and Marketing Automation

  • Keap: Keap is a powerful sales and marketing automation platform. Its visual sales funnel builder and a robust workflow management system allow 小型企业 owners to streamline their sales process and nurture leads with automated email marketing campaigns. This platform’s automation capabilities are its core strength.
  • Bitrix24: Bitrix24 also offers sales and marketing automation, allowing you to set up sales campaigns and manage your sales funnel. While it provides tools for email marketing campaigns and workflow management, some users find that Keap’s automation is more intuitive and comprehensive, making it easier to automate sales processes effectively.

2. 项目和任务管理

  • Keap: Keap’s core 客户关系管理 is focused on sales and marketing. While it has some task management features, it is not a dedicated project management solution. It’s designed to help sales teams manage their tasks related to leads and customers, not for managing complex projects with multiple teams.
  • Bitrix24: Bitrix24 is an all-in-one solution with robust project management tools. It offers features like Gantt charts, Kanban boards, and task management to help teams collaborate and stay organized. It is ideal for businesses that need to manage projects and tasks within the same platform as their core CRM.

3. 用户界面和易用性

  • Keap: Keap’s user interface is known for being clean and user-friendly, with a focus on ease of use. It is a solution designed for 小型企业 owners who may not have a dedicated IT team. The intuitive design makes it easier to learn and implement your business strategy quickly.
  • Bitrix24: Bitrix24’s user interface can be overwhelming due to the sheer number of features it includes. While the platform’s power is a pro, it can lead to a steeper learning curve. The abundance of tools can 制作 the dashboard feel cluttered, which can impact the overall user experience.
Keap CRM是什么

4. Communications Tools

  • Keap: Keap offers strong email marketing and automated communication tools. However, it is not a full-fledged communications platform. It primarily focuses on managing and automating communications with leads and customers through email and SMS, rather than providing internal team communication tools.
  • Bitrix24: As an all-in-one platform, Bitrix24 provides comprehensive communications tools. It includes instant messaging, video conferencing, and a private social network for your team. This makes it a great collaboration platform for managing projects and communicating internally, in addition to its core crm capabilities.

5. Sales Management

  • Keap: Keap CRM is built around sales management. It offers lead management, sales automation, and a visual sales pipeline to help you track your sales process. The platform is excellent for a sales team looking to streamline their workflow and focus on converting leads.
  • Bitrix24: Bitrix24 CRM includes sales management features, such as a customizable sales funnel and lead management tools. While effective, the sales management tools are part of a larger suite, which may not be as focused or specialized as those in Keap, but are still powerful for managing a sales team.

6. Invoicing and Payment Processing

  • Keap: Keap offers integrated invoicing and payment processing. This feature allows businesses to create professional invoices, set up recurring payments, and accept payments directly within the platform, making the sales process more efficient.
  • Bitrix24: Bitrix24 also provides invoicing and payment processing. You can create customizable invoices and link them to your deals in the CRM. It’s a useful feature for managing your business finances alongside your customer relationship management.

7. Landing Page Builder

  • Keap: Keap has a built-in landing page builder designed to help you generate leads. This tool is integrated with the CRM, making it simple to capture contact information and trigger sales and marketing automations.
  • Bitrix24: Bitrix24 includes a no-code landing page builder with over 100 templates. The landing page builder is integrated with the Bitrix24 CRM, allowing you to connect multiple landing pages to your sales funnel and capture leads directly into the system.
Bitrix24 主页

8. 线索管理

  • Keap: The Keap CRM is highly effective for lead management. You can capture leads from various sources, automatically segment them, and use marketing automations to nurture them through the sales process. This is a core function of the platform.
  • Bitrix24: Bitrix24 offers robust lead management, allowing you to manage leads and contacts through a customizable sales funnel. You can capture leads from web forms and other channels, with every submitted form being automatically added to your CRM.

9. Business Phone Line

  • Keap: Keap provides a dedicated business line feature. This allows you to make work calls and send texts directly from the platform, keeping your business and personal communications separate.
  • Bitrix24: Bitrix24 also includes a telephony feature, which allows you to make and receive calls, and manage your contact center. This helps your sales teams communicate with clients and prospects efficiently, with all interactions automatically logged in the CRM.

选择CRM工具时应该注意哪些方面?

  • Consider your budget and the features you need. Don’t pay for features you won’t use.
  • Think about your team’s technical skills. Choose a platform that matches their comfort level.
  • Read online reviews from other users. This can give you the valuable insights into real-world experiences.
  • 充分利用免费试用机会。 Test out both Keap and Insightly to see which one you prefer.
  • Don’t be afraid to ask for help. 两家公司都提供优质的客户支持。
  • Evaluate the mobile experience. If you need to access your CRM on the go, ensure the mobile app meets your needs.
  • Check out the vendor’s track record. How long has it been in business? What is its reputation like?
  • Consider future growth. Choose a Best CRM that can scale with your business as it expands.

最终判决

Choosing between Keap and Bitrix24 depends heavily on your specific business needs.

If your priority is streamlined sales and marketing automation, especially for small to medium-sized businesses (SMBs).

Keap’s user-friendly interface and robust automation capabilities make it a strong contender. 

However, if you need an all-in-one platform with a wide array of tools, including strong collaboration features.

If you’re willing to invest time in learning a more complex system, Bitrix24 is worth considering. 

We’ve carefully analyzed both platforms, considering user reviews and our own hands-on testing, to provide you with this clear comparison.

Ultimately, the “best” choice is the one that aligns with your unique requirements and budget.

Keap 的更多内容

以下是 Keap 与各种替代方案的比较:

  • Keap 对阵 Pipedrive: Keap 在营销自动化和集成销售方面表现出色。Pipedrive 则更侧重于可视化销售流程管理和交易跟踪。
  • 基普 对比 GoHighLevel: GoHighLevel 是一个面向代理机构的一体化平台,提供白标选项和广泛的自动化功能。
  • Keap 与 ActiveCampaign 对比: Keap 为服务型小型企业提供一体化业务自动化解决方案。ActiveCampaign 则专注于复杂的电子邮件营销和客户体验自动化。
  • Keap 与 HubSpot 对比: Keap 为小型企业整合了客户关系管理 (CRM)、营销自动化和电子商务功能。HubSpot 则提供更全面的销售、营销、服务和内容中心套件,适合各种规模的企业。
  • Keap 与 ClickFunnels 的比较: Keap 提供客户关系管理 (CRM)、营销自动化和电子商务服务。ClickFunnels 主要是一个销售漏斗和着陆页构建器,并具备一些线索收集功能。
  • Keap vs Folk: Keap 提供强大的销售和营销自动化功能,并支持深度定制。Folk 则提供更简洁、更易用的界面,专注于协作式联系人管理。
  • Keap vs Instantly: Keap 是一个面向销售和营销的综合性 CRM 和自动化平台。 即刻 专注于外呼销售拓展和线索开发。
  • Keap 与 ClickUp 的比较: Keap是一款专业的客户关系管理系统,具备强大的销售和营销自动化功能。 点击上 是一款功能全面的项目管理工具,可以配置为 CRM 系统。
  • Keap vs Monday CRM: Keap是一款专注于小型企业销售和营销自动化的专用CRM系统。Monday CRM是一款灵活的工作操作系统,具有强大的可定制CRM功能,适用于协作工作流程。
  • Keap 与 Capsule CRM 的比较: Keap提供先进的营销自动化和集成业务解决方案。 胶囊 CRM系统设计简洁易用,价格实惠,是中小型企业的理想之选。
  • Keap 与 Insightly 的比较: Keap专注于强大的营销自动化和线索管理。Insightly提供联系人和项目管理以及工作流程自动化,适合中小型企业。
  • Keap 与 Freshsales CRM 的比较: Keap 提供强大的自动化功能,专为小型企业设计。Freshsales CRM 以其价格实惠、用户友好的界面和广泛的集成性而闻名。
  • Keap 与 Salesforce: Keap专为小型企业量身定制CRM和营销自动化解决方案。Salesforce是一款高度可定制、可扩展且行业领先的CRM系统,适用于各种规模的企业,尤其适合大型企业。
  • Keap 对比 Zendesk: Keap 在销售和营销自动化以及电子商务领域表现出色。Zendesk 主要是一个客户服务和支持平台,拥有强大的工单系统和协作功能。

更多 Bitrix24 的内容

以下是 Bitrix24 与这些软件解决方案的简要比较:

  • Bitrix24 对比 Pipedrive: Bitrix24 提供包括 CRM 和项目管理在内的综合套件,而 Pipedrive 则专注于直观的可视化销售管道管理。
  • Bitrix24 对阵 GoHighLevelBitrix24 就像一个大型办公套件。它不仅包含客户关系管理 (CRM) 功能,还提供团队沟通和项目管理工具。如果您需要将多种功能集成在一个平台上,它非常合适。GoHighLevel 则更侧重于销售和市场营销。
  • Bitrix24 对阵 Keap: Bitrix24 提供广泛的协作和 CRM 功能,而 Keep 则擅长营销自动化和详细的销售流程管理。
  • Bitrix24 与 ActiveCampaign: Bitrix24 是一个功能强大的商业套件,而 ActiveCampaign 则专注于高级营销自动化、电子邮件营销活动和潜在客户培养。
  • Bitrix24 与 Hubspot 的比较: Bitrix24 为企业运营提供了丰富的功能集,但学习曲线通常较为陡峭;HubSpot 提供了一个用户友好、集成化的营销、销售和服务平台。
  • Bitrix24 与 Clickfunnels 对比: Bitrix24 是一个包含 CRM 功能的综合性企业管理系统;ClickFunnels 主要是一个用于构建销售漏斗和着陆页的工具。
  • Bitrix24 vs Folk: Bitrix24 是一个涵盖各种业务功能的综合平台;Folk 则是一个更专注于协作的联系人管理系统。
  • Bitrix24 对比 即刻: Bitrix24 提供广泛的商业工具,包括 CRM;Instantly 专注于自动化陌生邮件营销和销售节奏。
  • Bitrix24 对比 点击上: Bitrix24 是一个集客户关系管理、项目管理和协作于一体的平台;ClickUp 是一款功能全面的工作管理工具,具有可自定义的视图。
  • Bitrix24 对阵星期一: Bitrix24 提供包含 CRM 的广泛业务解决方案;Monday CRM 为项目和客户管理提供高度可视化和可定制的工作流程。
  • Bitrix24 对比 Capsule: Bitrix24 是一个功能丰富的平台,具有 CRM、任务管理和协作功能;Capsule CRM 则是一个更简单、更精简的联系人和销售渠道管理工具。
  • Bitrix24 与 Insightly 的比较: Bitrix24 是一款功能全面的商业套件,具有强大的协作和项目管理工具;Insightly 是一款 CRM,具有集成的项目管理功能,通常受到小型企业的青睐。
  • Bitrix24 对比 Freshsales: Bitrix24 除了 CRM 之外,还提供广泛的业务功能;Freshsales CRM 是一个以销售为中心的平台,具有 AI 驱动的洞察功能,可用于线索和交易管理。
  • Bitrix24 与 Salesforce: Bitrix24 为各种规模的企业提供一体化解决方案,包括 CRM;Salesforce 是一款领先的、高度可定制的、可扩展的企业级 CRM,具有广泛的功能。

常见问题解答

Is Keap better than Bitrix24?

Neither is universally “better.” Keap excels at sales and marketing automation, while Bitrix24 offers a broader suite of business tools. The ideal choice depends on your specific needs and priorities. If you prioritize ease of use and focused automation, Keap is a good option. If you need an all-in-one platform and are comfortable with a steeper learning curve, Bitrix24 might be a better fit.

哪款CRM系统最适合小型企业?

Both Keap and Bitrix24 cater to small businesses. Keap is often favored for its user-friendly interface and strong sales/marketing automation, making it easier for smaller teams to manage their customer relationships and automate sales processes. Bitrix24 offers a free plan and a wide array of tools, which can be attractive for budget-conscious small businesses.

Bitrix24 有免费版本吗?

Yes, Bitrix24 offers a free plan with basic CRM functionality. This makes it a good starting point for small businesses or individuals wanting to explore CRM capabilities without a financial commitment. However, the free version has limitations, and you’ll need to upgrade for more features and users.

Is Keap easy to learn?

Yes, Keap is generally considered user-friendly, especially compared to more complex CRMs like Bitrix24. Its interface is designed to be intuitive, and they offer good onboarding resources. Most users find it relatively easy to pick up the basics and start using it for sales and marketing automation.

What is the main difference between Keap and Bitrix24?

The main difference lies in their focus. Keap specializes in sales and marketing automation, providing powerful tools to nurture leads, automate campaigns, and manage customer interactions. Bitrix24 is an all-in-one business platform that includes CRM, project management, collaboration tools, and even a 网站建设者. Keap is more specialized, while Bitrix24 is more comprehensive.

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