⚡ Kort oordeel:
- Prijzen: Pipedrive starts at $14/user/month vs Salesmate at $23/user/month
- Het meest geschikt voor: Pipedrive for teams that want a clean visual pipeline and fast setup; Salesmate for teams needing built-in calling and SMS without add-ons
- Belangrijkste verschil: Pipedrive has a drag-and-drop pipeline with an AI-assistent; Salesmate includes multi-channel communication tools like voice and SMS natively
- Onze keuze: Pipedrive for most users — easier to set up and rated higher on G2
Pipedrive vs Salesmate both aim to help sales teams close more deals.
But they take different approaches to get there.
Pipedrive focuses on simplicity and a clean visual pipeline.
Salesmate packs in more tools — calling, SMS, and email marketing — all in one place.
This comparison breaks down the key differences so you can pick the right CRM voor uw team.
Overzicht
This comparison covers how each CRM helps you streamline sales processes, manage pricing, automation, and ease of use.
We also break down which tool fits kleine bedrijven vs growing sales teams.
Onze bronnen omvatten gepubliceerde documentatie, G2-recensies en officiële prijspagina's.
By the end, you’ll know exactly which CRM fits your sales process.
Wat is Pipedrive?
Pipedrive is a sales CRM built for small and medium-sized businesses.
It focuses on helping sales teams manage their pipeline, closing deals faster with less friction.
The platform uses a visual drag-and-drop interface to track deal stages.
It also includes an AI sales assistant to surface insights and next steps.
Pipedrive is known for its user-friendly interface that keeps distractions low.
Pijpleiding
Pipedrive is the go-to CRM for sales teams that want a clean, visual pipeline. It keeps your deals moving without the complexity of enterprise software.
Pipedrive-prijzen
Here’s what Pipedrive costs in 2026. All plans are billed per user, per month.
| Plan | Prijs | Het beste voor |
|---|---|---|
| Licht | $14 per gebruiker per maand | Solo-vertegenwoordigers en zeer kleine teams |
| Groei | $24 per gebruiker per maand | Kleine teams die automatisering nodig hebben |
| Premie | $49 per gebruiker per maand | Teams laten groeien met rapportage behoeften |
| Ultiem | $69 per gebruiker per maand | Full-featured access for scaling teams |
Pricing verified May 2026.
Gratis proefperiode: 14-day free trial available, no credit card required.
Geld-terug-garantie: Pipedrive does not publicly advertise a money-back guarantee — cancel before your billing date to avoid charges.
📌 Opmerking: Some features like AI-tools and advanced reporting are only available on higher plans. The Lite plan is intentionally limited to encourage upgrades to Growth or Premium.
⚠️ Waarschuwing: Pipedrive’s Essential plan (now called Lite) lacks some core features that many teams expect. Review what’s included before choosing a plan — you may need Growth for full automation access.
Belangrijkste voordelen van Pipedrive
Here’s what makes Pipedrive worth considering for your sales team:
- Visueel pijplijnbeheer: Pipedrive’s drag-and-drop pipeline makes it easy to track deal progress at a glance. You can spot idle deals and identify bottlenecks without digging through reports.
- AI-verkoopassistent: The built-in AI assistant surfaces deal insights and suggests next actions. It helps sales reps stay focused on the deals most likely to close.
- Meerdere pijplijnen: You can create multiple pipelines with custom deal stages. This works well for teams running separate products or sales channels.
- E-mailintegratie: Pipedrive connects email directly to the CRM so reps send and receive messages without leaving the platform. Email templates and tracking are built in.
- Custom Reports and Dashboards: Teams can build dashboards with up to 25 custom reports. This gives managers a clear view of sales performance by rep, deal stage, or time period.
- Meer dan 400 integraties: Pipedrive connects to over 400 tools natively, including Slack, Zoom, Google Workspace, and more. This covers most sales tech stacks without custom work.
Wat ons team opmerkte
Ons schrijver signed up for Pipedrive and spent time exploring the pipeline and automation tools. Here’s what stood out from that hands-on time:
Voordelen en nadelen van Pipedrive
✅ Voordelen
- Clean, user-friendly interface with minimal learning curve
- Visual drag-and-drop pipeline helps track deal progress easily
- AI sales assistant provides deal insights and next-step suggestions
- Sample data and guided setup speeds up onboarding for new users
- 400+ native integrations cover most sales tech stacks
❌ Nadelen
- No built-in calling or SMS — requires third-party integrations
- Many useful features are locked behind higher-priced plans
- Customer support rated 8.3 on G2, below Salesmate’s 8.9
- Advanced automation can feel limited compared to dedicated tools
Wat is Salesmate?
Salesmate is a CRM built for growing small businesses and startups.
It combines sales pipeline management with built-in calling, SMS, and email marketing.
The platform targets teams that want a single tool for sales and customer engagement.
Salesmate offers more native communication features than most CRMs at its price point.
It does have a steeper learning curve than Pipedrive, requiring more setup time upfront.
Verkoopmedewerker
Salesmate gives you calling, SMS, and email marketing inside one CRM. It’s built for teams that want more than just deal tracking.
Prijzen van Salesmate
Here’s what Salesmate costs in 2026. Plans are billed per user, per month.
| Plan | Prijs | Het beste voor |
|---|---|---|
| Basis | $23 per gebruiker per maand | Kleine teams die essentiële CRM-functies nodig hebben |
| Pro | $39 per gebruiker per maand | Teams wanting advanced automation and reporting |
| Bedrijf | $63 per gebruiker per maand | Larger teams needing full multi-channel tools |
Pricing verified May 2026.
Gratis proefperiode: Salesmate offers a free trial — check their site for current duration and terms.
Geld-terug-garantie: Salesmate does not publicly list a money-back policy — review terms before subscribing.
📌 Opmerking: Salesmate’s Basic plan includes more core features than Pipedrive’s entry plan. Advanced automation through Automation Journeys is a paid add-on, which can increase your total cost.
⚠️ Waarschuwing: Some Salesmate users report that support tickets aren’t always addressed promptly. If fast support is critical, factor this into your decision before committing.
Belangrijkste voordelen van Salesmate
Here’s what makes Salesmate worth considering for your team:
- Ingebouwde bel- en sms-functie: Salesmate includes voice calling and SMS natively — no third-party add-on needed. This makes it easier to manage all customer communication in one place.
- Gedeelde teaminbox: The team inbox lets sales reps collaborate on customer conversations. This is especially useful for remote teams handling shared accounts.
- Automation Journeys: Salesmate’s visual workflow bouwer creates multi-step automation sequences. Teams can automate follow-ups, deal stage changes, and email campaigns in one flow.
- Meerdere verkoopkanalen: You can create multiple pipelines with custom stages for different products or markets. The drag-and-drop interface lets you move deals between stages quickly.
- Webformulieren en chatbots: Salesmate includes web forms and chatbots to capture and generate leads directly from your website. This reduces the need for separate lead capture tools.
- E-mailmarketingcampagnes: Salesmate’s Automation Journeys add-on lets you create and send email campaigns from within the CRM. This is useful for teams doing outbound marketing alongside sales.
Wat ons team opmerkte
Our writer signed up for Salesmate and explored the pipeline, automation, and communication features. Here’s what stood out:
Voordelen en nadelen van Salesmate
✅ Voordelen
- Built-in calling and SMS with no extra integration needed
- Shared team inbox for collaborative customer engagement
- Flexible custom fields and advanced workflow designs
- Web forms and chatbots help generate leads from your website
❌ Nadelen
- Steeper learning curve than Pipedrive — needs more onboarding time
- Interface can feel overwhelming with too much data on screen
- Advanced automation requires a paid add-on, raising total cost
- Smaller user community compared to Pipedrive
Functievergelijking
Let’s break down how Pipedrive and Salesmate compare across the features that matter most for sales teams.
| Functie | Pijpleiding | Verkoopmedewerker |
|---|---|---|
| Startprijs | $14 per gebruiker per maand | $23 per gebruiker per maand |
| Gratis plan | ❌ | ❌ |
| Visuele pijplijn | ✅ | ✅ |
| Built-In Calling/SMS | ❌ | ✅ |
| AI-verkoopassistent | ✅ | ❌ |
| E-mailmarketing | ✅ (uitbreiding) | ✅ (uitbreiding) |
| Webformulieren | ❌ | ✅ |
| Aangepaste dashboards | ✅ (up to 25 reports) | ✅ (up to 10 reports) |
| Werkstroomautomatisering | ✅ | ✅ |
| Het beste voor | Simple pipeline management | Multichannel verkoopteams |
1. Pijpleidingbeheer
Pijpleiding: Pipedrive’s visual sales pipeline is its standout feature. You drag and drop deals between stages, and the interface shows deal progress clearly without extra clicks. Users can create multiple pipelines and customize each stage for different sales processes.
Verkooppartner: Salesmate also offers drag-and-drop pipeline management with custom stages. G2 reviews note it feels less intuitive than Pipedrive’s interface. That said, it does support multiple pipelines and gives teams more flexibility in how they segment deals.
⚠️ Waarschuwing: Salesmate’s interface resembles a spreadsheet and can feel overwhelming for new users. If your team is new to CRM software, Pipedrive’s cleaner pipeline view will reduce onboarding friction.
2. Communicatiemiddelen
Pijpleiding: Pipedrive handles email communication natively — reps can send and receive emails directly inside the CRM. However, it does not include calling or SMS. Teams needing voice calls must connect a third-party tool like Aircall or JustCall.
Verkooppartner: Salesmate includes voice calling, SMS, and a shared team inbox natively. This means your team can manage phone, tekst, and email conversations from one platform without extra integrations. The team inbox also helps reps collaborate on shared accounts.
3. AI en automatisering
Pijpleiding: Pipedrive includes an AI sales assistant that highlights deals needing attention and suggests next actions. Its workflow builder handles basic automation well — triggering emails, tasks, or stage moves based on deal activity. More complex automations may require workarounds.
Verkooppartner: Salesmate’s Automation Journeys feature uses a visual drag-and-drop builder for multi-step workflows. It supports more complex multi-channel sequences than Pipedrive’s native automation. Note that advanced automation is a paid add-on, so factor that into your budget.
4. Contact and Lead Management
Pijpleiding: Pipedrive gives you clear contact profiles showing linked notes, activities, calls, emails, and files in one view. Lead management is straightforward — you can import contacts, assign ownership, and track communication history without much configuration.
Verkooppartner: Salesmate offers customizable fields and views for contact management. You can segment contacts using different filters and track companies alongside contacts. Web forms and chatbots let you capture new leads directly from your website into the CRM.
5. Rapportage en dashboards
Pijpleiding: Pipedrive’s reporting tools let teams build custom dashboards with up to 25 reports. You can track deal progress, rep performance, and pipeline health with filters by stage, team member, or time period.
Verkooppartner: Salesmate supports personalized dashboards with up to 10 reports per dashboard. Its analytics cover sales performance and customer engagement data. The reporting is solid for small teams but offers fewer report slots than Pipedrive.
6. Email and Campaigns
Pijpleiding: Pipedrive integrates email natively and includes email templates for faster bereik. Email marketing campaigns are available through Pipedrive’s Campaigns add-on, letting teams send bulk emails without leaving the CRM.
Verkooppartner: Salesmate includes email templates and allows users to create and send email campaigns through its Automation Journeys add-on. Teams can schedule campaigns, track opens and clicks, and link campaign performance back to deals.
7. Integraties
Pijpleiding: Pipedrive offers over 400 native integrations covering tools like Slack, Zoom, Google Workspace, and Zapier. This covers most common sales team setups without custom development work.
Verkooppartner: Salesmate connects to over 700 apps through third-party tools like Zapier. It also emphasizes built-in integrations with popular email platforms. The wider app library gives technically inclined teams more options for building custom workflows.
8. Gebruiksgemak
Pijpleiding: Pipedrive is designed to minimize distractions and help reps focus on deals. It provides sample data during setup so new users can see how the platform works before adding their own. Most teams can get up and running within a day.
Verkooppartner: Salesmate has a steeper learning curve. The platform offers walkthroughs, tutorials, and online materials, but the volume of features requires more dedicated onboarding time. Teams new to CRM software may need several days to feel comfortable.
9. Klantenservice
Pijpleiding: Pipedrive provides live chat and email support. It also has an active user community and educational resources including webinars and a knowledge base. G2 rates Pipedrive’s support at 8.3 out of 10.
Verkooppartner: Salesmate offers chat and email support, with priority support reserved for custom plan subscribers. G2 rates its support at 8.9 — higher than Pipedrive. Some users have reported delays in ticket resolution, so keep that in mind for time-sensitive issues.
10. Prijsbepaling en kosten
Here’s a side-by-side look at plan costs for both platforms:
| Planniveau | Pijpleiding | Verkoopmedewerker |
|---|---|---|
| Toegangsplan | $14 per gebruiker per maand (Lite) | $23 per gebruiker per maand (Basis) |
| Middelste plan | $24/gebruiker/maand (Groei) | $39 per gebruiker per maand (Pro) |
| Geavanceerd plan | $49 per gebruiker per maand (Premium) | $63 per gebruiker per maand (Zakelijk) |
| Topplan | $69 per gebruiker per maand (Ultimate) | Aangepast (Zakelijk) |
Pijpleiding: Pipedrive’s entry plan is $14/user/month — cheaper than Salesmate’s Basic. However, many useful features like AI tools and advanced reporting sit behind the $24 or $49 plans. Add-ons like Campaigns also increase the total cost.
Verkooppartner: Salesmate’s Basic plan starts at $23/user/month but includes more core features than Pipedrive’s Lite plan. Teams that need built-in calling and SMS avoid the cost of third-party integrations. Advanced automation still requires an add-on, which adds to the bill.
📌 Opmerking: Pipedrive’s lower entry price can be misleading. A realistic Pipedrive setup for a small sales team often costs $24–$49/user/month once you account for the features most teams actually need.
Verschillende scenario's
| Als u het nodig heeft... | Kiezen | Waarom |
|---|---|---|
| Lagere startkosten | Pijpleiding | $9/user/month cheaper at entry level |
| Ingebouwde bel- en sms-functie | Verkoopmedewerker | Included natively, no add-on needed |
| Snelste onboarding | Pijpleiding | Simpler interface, sample data setup |
| Email marketing inside CRM | Verkoopmedewerker | Campaign creation via Automation Journeys |
| AI-dealinzichten | Pijpleiding | Ingebouwde AI-verkoopassistent |
| Web lead capture | Verkoopmedewerker | Web forms and chatbots included |
| More custom reports | Pijpleiding | Up to 25 reports vs Salesmate’s 10 |
💰 Jouw budget
Pipedrive starts at $14/user/month vs Salesmate’s $23/user/month at entry level. But Pipedrive’s useful features are gated behind higher plans, so real-world costs often align more closely than the starting prices suggest.
🔌 Jouw technologie-stack
Pipedrive offers 400+ native integrations and works well with most sales tech stacks. Salesmate connects to 700+ apps through tools like Zapier but shines most when you want to reduce the number of separate tools you’re paying for.
📞 Jouw verkoopproces
If your team relies heavily on phone calls and texts, Salesmate’s built-in calling and SMS removes the need for a separate dialer tool. If your team works primarily via email and pipeline tracking, Pipedrive handles that cleanly.
🎓 Jouw ervaringsniveau
Pipedrive wins for beginners. Its interface is designed to reduce distractions, and sample data during setup helps new users understand the platform quickly. Salesmate requires more dedicated onboarding, especially for teams new to CRM systems.
🆓 Gratis proefversies en demo's
Pipedrive offers a 14-day free trial with no credit card required. Salesmate also offers a trial — check their site for current terms. Testing both on a real sales workflow before committing is the best way to judge fit.
🛟 Ondersteuningsopties
Salesmate scores higher on G2 for support (8.9 vs Pipedrive’s 8.3). However, some Salesmate users report slower ticket resolution. Pipedrive has a larger user community and more educational content, which can compensate for support gaps.
Overstaphandleiding
Gebruik je al een van deze tools? Dit kun je verwachten als je overstapt.
🔄 Overstappen van Pipedrive naar Salesmate?
✅ Wat je eraan hebt:
- Built-in voice calling and SMS without a third-party integration
- A shared team inbox for collaborative customer engagement
- Web forms and chatbots to capture leads directly from your site
❌ Wat je verliest:
- Pipedrive’s cleaner, more beginner-friendly pipeline interface
- The built-in AI sales assistant and deal insights
- Access to up to 25 custom reports per dashboard
📋 Zo schakel je over:
- Exporteer uw contacten en deals vanuit Pipedrive als een CSV-bestand.
- Maak een Salesmate-account aan en stel de fasen van je verkooppijplijn in.
- Import the CSV into Salesmate and map fields to match your workflow
🔄 Overstappen van Salesmate naar Pipedrive?
✅ Wat je eraan hebt:
- A cleaner, more user-friendly visual pipeline that’s faster to learn
- An AI sales assistant that surfaces next-step recommendations
- A larger community and more tutorial resources for ongoing learning
❌ Wat je verliest:
- Native calling and SMS — you’ll need a third-party tool like Aircall
- The shared team inbox for collaborative deal management
- Built-in web forms and chatbot lead capture tools
📋 Zo schakel je over:
- Export your contacts and deal data from Salesmate as a CSV
- Start een gratis proefperiode van Pipedrive en configureer de fasen van uw pipeline.
- Import your data into Pipedrive and reconnect your email and integrations
Wat onze recensie niet behandelde
This comparison focused on individual reps and small sales teams. We didn’t evaluate enterprise features like SSO, advanced permissions, or custom API integrations. Salesmate’s Enterprise plan pricing wasn’t available for direct comparison. If you’re managing a team of 50+ reps or need deep compliance controls, your evaluation should go beyond what’s covered here.
Eindconclusie
| Categorie | Winnaar |
|---|---|
| 💰 Prijzen | Pijpleiding |
| 🚀 Pijpleidingbeheer | Pijpleiding |
| 📞 Communicatiemiddelen | Verkoopmedewerker |
| 🤖 AI-functies | Pijpleiding |
| 👶 Gebruiksgemak | Pijpleiding |
| 🔌 Integraties | Verkoopmedewerker |
| 📊 Rapporteren | Pijpleiding |
| 🎯 Leadgeneratie | Verkoopmedewerker |
| 🏆 Algemene winnaar | Pijpleiding |
🏆 WINNAAR: PIPEDRIVE
Pipedrive wint in 5 van de 8 categorieën.
Het meest geschikt voor: Small sales teams, visual pipeline management, teams new to CRM software
Pipedrive and Salesmate are solving different problems.
Pipedrive focuses on deal management — keeping your pipeline clean and your reps focused.
Salesmate goes broader — adding calling, SMS, and lead capture tools to reduce the number of separate subscriptions your team needs.
Salesmate is a strong choice for teams that rely heavily on phone and text to close deals.
But for most sales teams — especially those new to CRM or prioritizing simplicity — Pipedrive is the better fit.
It’s easier to learn, rated higher overall, and its pipeline interface is the best in its class at this price point.
Meer informatie over Pipedrive vergeleken
Here’s how Pipedrive stacks up against other popular CRM tools:
Pipedrive wint op: Simpler setup, lower cost for basic CRM needs, cleaner pipeline UI
HubSpot wint op de volgende punten: Free CRM tier, deeper marketing automation, broader all-in-one platform
Pipedrive wint op: Ease of use for small teams, faster onboarding, lower entry pricing
Salesforce wint op: Enterprise customization depth, advanced reporting, massive integration library
Pipedrive wint op: Cleaner pipeline focused on sales activity, lower per-user cost for pure CRM use
Ga naar een hoger niveau wint op: Agency-focused white-labeling, built-in landing pages and funnels, broader marketing tools
Pipedrive versus Freshsales CRM
Pipedrive wint op: More polished visual pipeline, broader native integrations, stronger community resources
Freshsales wint op de volgende punten: Built-in phone, free plan availability, tighter Freshworks suite integration
Meer informatie over Salesmate vergeleken
Here’s how Salesmate measures up against other CRM options:
Salesmate wint op: Built-in calling/SMS at lower cost, simpler pricing structure for small teams
HubSpot wint op de volgende punten: Free CRM tier, stronger marketing automation, larger integration library
Salesmate wint op: More transparent pricing, native calling without extra cost, cleaner deal management
Keap wint dankzij: Deeper e-commerce integration, more mature email marketing automation, longer track record
Verkoopmedewerker versus ActiveCampaign
Salesmate wint op: Built-in phone and SMS tools, more focused sales pipeline management
ActiveCampaign wint op de volgende punten: More powerful email marketing automation, larger contact database options, better deliverability tools
Veelgestelde vragen
Welk CRM-systeem is beter dan Pipedrive?
It depends on your needs. HubSpot offers a free plan and deeper marketing automation. Salesforce gives enterprise teams more customization. For teams needing built-in calling and SMS, Salesmate is worth considering over Pipedrive.
Waarvoor wordt Salesmate gebruikt?
Salesmate is a sales CRM designed for growing small businesses. It helps teams manage their sales pipeline, automate follow-ups, and communicate with customers via email, phone, and SMS from a single platform.
How does Pipedrive compare to Salesmate for small businesses?
Pipedrive is simpler and easier to set up, making it the stronger choice for teams new to CRM software. Salesmate offers more built-in communication tools but requires more upfront configuration. Both serve small businesses, but they suit different workflow styles.
How much does Pipedrive cost per month?
Pipedrive’s plans start at $14/user/month for the Lite plan, going up to $69/user/month for Ultimate. Most small teams land on the Growth or Premium plans at $24 or $49 per user per month to access the features they need.
Which is better for sales automation — Pipedrive or Salesmate?
Pipedrive’s workflow builder handles standard sales automation tasks well. Salesmate’s Automation Journeys feature supports more complex multi-channel sequences, though it requires a paid add-on. For basic sales automation, Pipedrive is easier to configure; for advanced multi-step flows, Salesmate has more depth.
At a glance: How do Pipedrive and Salesmate compare on key features?
This detailed comparison of Pipedrive Salesmate shows two strong sales software options with different strengths. Pipedrive features a polished user interface with visual appeal and aesthetic dashboard that boost productivity for sales teams. Salesmate offers extensive customization options, including custom fields and automation features through its workflow builder. Both platforms let you compare Pipedrive and Salesmate across project management tools, web visitors tracking, and AI — Pipedrive leads on notable AI features through its artificial intelligence assistant, Salesmate also offers polished demo videos in its onboarding, while it covers unlimited reports at its dashboard level. Neither tool is perfect, but understanding each platform’s glance Pipedrive gives you helps you pick the right sales crm for your business needs.
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