Pipedrive vs Salesmate : quel CRM génère le plus de ventes en 2025 ?

par | Dernière mise à jour Oct 6, 2025

Gagnant
Pipedrive
4.6
  • Gestion des prospects
  • Personnaliser les offres
  • Projets Pipedrive
  • Campagnes Pipedrive
  • Analyses puissantes
  • Essai gratuit disponible
  • Le forfait payant commence à 14 $
Finaliste
Compagnon de vente
3.2
  • Modèles
  • Copilote alimenté par l'IA
  • Automatisation du marketing CRM
  • Modèles d'e-mails
  • Créez des rapports personnalisés
  • Essai gratuit disponible
  • Forfaits payants à partir de 23 $/mois
Pipedrive contre Salesmate

Choisir le bon CRM Cela peut donner l’impression de choisir une nouvelle voiture.

Overwhelmed? You’re not alone!

It’s a big decision that can seriously impact your sales.

Two popular options you’ve come across are Pipedrive and Salesmate.

Both offer cool features, but which will help you close more deals in 2025?

In this post, we’ll compare Pipedrive vs Salesmate, examining their strengths & weaknesses so you can choose the perfect CRM to boost your sales.

Aperçu

We’ve spent weeks testing both Pipedrive and Salesmate to give you the most accurate comparison.

We’ve explored their features, ease of use, and customer support and analyzed how they stack against each other.

Logo de Pipedrive
4.6sur 5

Vous voulez un CRM that’s easy to use and helps you close more deals? Start your free Pipedrive today!

Tarifs : L'essai est gratuit. L'abonnement premium démarre à 14 $/mois.

Caractéristiques principales :

  • Visual sales pipelines
  • Customizable reports
  • Mobile app
Logo de Salesmate
3.2sur 5

Dites adieu au chaos des ventes ! Salesmate CRM Offre un essai gratuit de 15 jours. Découvrez la différence.

Tarifs : L'essai est gratuit. L'abonnement premium démarre à 23 $/mois.

Caractéristiques principales :

  • Appel intégré
  • Automatisation des ventes
  • Gestion des contacts

What is Pipedrive?

Pipedrive is a CRM known for its simple design and powerful features. Its goal is to faire sales easier.

Think of it as your personal sales assistant.

It helps you keep track of deals, automate tasks, and improve your sales process.

No more messy spreadsheets or forgotten follow-ups!

Pipedrive keeps everything organized so you can focus on closing deals.

Découvrez également nos favoris Pipedrive alternatives

Page d'accueil de Pipedrive

Notre avis

Logo de Pipedrive

Pipedrive est un choix judicieux pour les entreprises axées sur la vente. Il est convivial, visuellement attrayant et regorge de fonctionnalités utiles. La seule raison pour laquelle il n'obtient pas la note parfaite est que les forfaits les moins chers présentent certaines limitations.

Principaux avantages

  • Concentration laser sur les ventes : Pipedrive est conçu pour vous aider à conclure plus de transactions.
  • Gestion visuelle du pipeline : Voyez exactement où se situe chaque offre.
  • Automatisation puissante : Automatisez des tâches telles que l’envoi d’e-mails et la planification de rendez-vous.
  • Assistance 24h/24 et 7j/7 : Obtenez de l’aide chaque fois que vous en avez besoin.

Tarifs

  • Essentiel: 14 $/utilisateur/mois.
  • Avancé: 24 $/utilisateur/mois.
  • Professionnel: 49 $/utilisateur/mois.
  • Pouvoir: 59 $/utilisateur/mois.
  • Entreprise: 79 $/utilisateur/mois.
Tarifs de Pipedrive

Avantages

  • Facile à utiliser et à naviguer.
  • C'est un excellent pipeline visuel.
  • Fonctionnalités d'automatisation puissantes.
  • Excellent support client.

Inconvénients

  • Personnalisation limitée sur les plans inférieurs.
  • Cela peut être coûteux pour les grandes équipes.
  • Les rapports pourraient être plus solides.

Qu'est-ce que Salesmate ?

Salesmate is a CRM designed to help you build strong customer relationships.

Think of it as your all-in-one communication hub.

It has built-in tools for calling, texting, and emailing.

Plus, it helps you track your deals and keep your customer données organized.

Salesmate is an excellent option if you’re looking for a CRM that’s affordable and easy to use.

Découvrez également nos favoris Alternatives à Salesmate

Qu'est-ce que Salesmate ?

Notre avis

Logo de Salesmate

Dites adieu au chaos des ventes ! Salesmate CRM Offre un essai gratuit de 15 jours. Découvrez la différence et concluez plus d'affaires. Inscrivez-vous dès aujourd'hui !

Principaux avantages

  • Appel intégré : Passez et recevez des appels directement dans Salesmate.
  • Séquences de vente : Automatisez votre sensibilisation avec des e-mails et des SMS personnalisés.
  • Gestion des pipelines : Visualisez votre processus de vente et identifiez les goulots d’étranglement.
  • Application mobile: Accédez à vos données CRM où que vous soyez.

Tarifs

  • Basic (23 $/utilisateur/mois) : Contacts, Entreprises, Offres.
  • Pro (39 $/utilisateur/mois) : Gestion de produit, gestion des objectifs.
  • Entreprise (63 $/utilisateur/mois) : Gestion d'équipe, module personnalisé
Tarifs de Salesmates CRM

Avantages

  • Tarifs très abordables.
  • Facile à utiliser et à naviguer.
  • Excellent support client.
  • Fonctionnalités d’automatisation des ventes puissantes.
  • Excellent appel intégré.

Inconvénients

  • Moins d'intégrations que GoHighLevel.
  • Les rapports pourraient être plus solides.
  • Pas autant de fonctionnalités dans l'ensemble.
  • Il manque un créateur de site Web.

Features Comparison

This next section is a detailed comparison of both sales software platforms.

We will look at nine key features to help you see exactly where each one shines.

Allowing you to choose the best customer relationship management tool for your specific business needs.

1. Pipeline Management

Both Pipedrive and Salesmate offer excellent pipeline management capabilities with drag-and-drop functionality.

This helps you visualize your deals and easily track their deal progress.

  • Pipedrive: Pipedrive is famous for its visual appeal and simplicity. It allows you to create multiple pipelines for different sales processes. The interface is highly intuitive, making it easy for anyone to manage deals at a glance. Pipedrive also offers a unique Forecast View, combining won deals with in-progress deals for better financial projections.
  • Compagnon de vente: Salesmate also offers a solid visual pipeline. Its strength lies in automation features that automatically flag idle deals that have stalled, helping you identify bottlenecks. While functional, some users find the aesthetic dashboard of Salesmate less visually appealing compared to the glance of Pipedrive.

2. Ventes L'automatisation

Sales automation is essential to boost productivity by removing repetitive tasks.

Both platforms use a workflow constructeur to set up rules and actions.

  • Pipedrive: Pipedrive offers robust workflow automation, especially in its higher-tier plans. You can automate tasks like sending follow-up emails, creating activities, and updating the deal stage. This feature is strong for teams who want to keep their process clean and focused.
  • Compagnon de vente: Salesmate excels with its Automation Journeys. This feature is comprehensive, allowing for multi-step sequences across email campaigns and other communication channels, making it a powerful tool for automated customer engagement.

3. AI Sales Assistant and Lead Scoring

The use of artificial intelligence (AI sales assistant) is becoming crucial for modern sales software.

  • Pipedrive: Pipedrive includes notable AI features. Its AI Sales Assistant analyzes past performance data to provide real-time suggestions. It also alerts you to “Better Opportunities” by highlighting deals that may be overlooked but have a high chance of success.
  • Compagnon de vente: Salesmate focuses heavily on automation but currently lacks a dedicated, proactive AI sales assistant like Pipedrive’s. However, it does offer strong features like lead scoring and activity tracking to help you prioritize valuable leads.

4. Communication Tools: Built-in Calling

How you communicate with your prospects is vital for effective customer relationship management.

  • Pipedrive: Pipedrive generally relies on third-party integrations for built-in calling. It integrates seamlessly with popular VoIP providers and email tools, making it great for teams with an established tech stack.
  • Compagnon de vente: Salesmate’s major selling point is its truly integrated communication. It includes built-in calling, texte messaging, and a team inbox within the platform, making it an all-in-one hub for quick customer information lookup and outreach.

5. Rapports et analyses

You need custom reports to measure performance and make smart decisions.

  • Pipedrive: Pipedrive offers visually stunning reports and dashboards. However, the Pipedrive’s Essential plan has a limit of 15 reports, and the ability to create unlimited reports is reserved for the much more expensive Enterprise plan.
  • Compagnon de vente: Salesmate offers unlimited reports on all paid plans. This is a huge win for medium sized businesses and growing teams that need to track everything. While the rapports dashboards may be less aesthetic than Pipedrive’s, the access to data is far less restricted.

6. Gestion des contacts

Effective contact management is the core of any sales CRM.

  • Pipedrive: Pipedrive offers excellent contact organization and keeps sales-specific data front and center. It handles contact management well, emphasizing clear activity history and deal association.
  • Compagnon de vente: Salesmate takes a slightly more comprehensive approach, often including deeper segmentation and integrated tools like chat and web visitors tracking for better lead generation context.

7. Ease of Use and Interface

A simple user interface means faster team adoption.

  • Pipedrive: Pipedrive wins here. It has a super user-friendly interface, and its design is clean and intuitive. They even provide sample data in the trial and have highly polished demo videos to guide new users.
  • Compagnon de vente: Salesmate is also user-friendly but has a slightly steeper learning curve due to its wider range of features. Its visual design is functional but not as immediately appealing as Pipedrive‘s clean look.

8. Customization and Flexibility

You need the CRM to adapt to your unique process.

  • Pipedrive: Pipedrive allows great customization of pipelines and custom fields. While you can tailor it to your needs, it does limit the amount of customization on lower-priced tiers.
  • Compagnon de vente: Salesmate is highly flexible and suited for a wider range of processes. It offers extensive customization of the dashboard and allows you to tailor forms and workflows to meet different business needs quickly.

9. Lead Capture (Web Forms)

How easy is it to generate leads from your website?

  • Pipedrive: Pipedrive offers web forms you can embed on your site to capture lead information directly into the CRM. This is a solid, straightforward feature.
  • Compagnon de vente: Salesmate also provides easy-to-use web forms and often pairs this with its built-in live chat and web visitors tracking features to give you a more complete picture of the lead’s initial engagement.

Que rechercher lors du choix d’une plateforme CRM ?

Here are the key things you must consider before picking your next CRM:

  • Core Features vs Advanced Tools: Do you need a simple tool for deal management and pipeline visibility, or do you need a tool with every single bell and whistle, like project management?
  • Visual Simplicity: Look for a clean interface that makes it easy to drag and drop deals and track progress. This impacts how quickly your team adopts the new system.
  • Automation & Templates: How robust are the workflow automation and pre-built email templates? This is a huge factor in saving your team time.
  • Customization vs Pricing: Evaluate the customization options and if they are available on the basic plans. Sometimes, features like custom dashboards require an expensive upgrade.
  • Support Level: Does the CRM offer priority support on the plan you can afford? Reliable support is crucial when you face technical issues.
  • Integration Ecosystem: Check for seamless integration with your existing tools. Pipedrive features an extensive marketplace, while Salesmate focuses on built-in communication tools.
  • Value for Money: Pipedrive and Salesmate offer excellent value, but you must look closely at what specific features are included in the base price versus what an add-ons.

Verdict final

For us, Pipedrive edges out Salesmate. Why?

Because its visual pipelines and powerful automation features make it a sales powerhouse.

It’s designed to streamline sales processes and help you close more deals.

While Salesmate is a great option, especially if you’re on a tight budget, Pipedrive’s intuitive interface and advanced features give it the edge for serious sales teams looking to scale.

En fin de compte, le meilleur CRM dépend de vos besoins spécifiques et de votre budget.

We encourage you to try both Pipedrive and Salesmate (they both offer free trials!) to see which one fits your team best.

We’ve used both extensively, and our insights are based on real-world experience.

This guide helps you make the right choice for your business!

More of Pipedrive

Here’s a comparison of Pipedrive against other CRM software:

  • Pipedrive vs Keap: Pipedrive excels in visual sales pipeline management, while Keap specializes in robust marketing automation, lead scoring, and advanced email sequences.
  • Pipedrive contre Aller à haut niveau: GoHighLevel est une plateforme de marketing et de vente tout-en-un pour les agences. Pipedrive est un CRM axé sur les ventes qui permet de gérer les contrats et les pipelines.
  • Pipedrive vs ActiveCampaign: Pipedrive is a sales-centric CRM with intuitive pipeline visualization, while ActiveCampaign prioritizes marketing automation and customer journey building.
  • Pipedrive vs HubSpot: Pipedrive is a more focused sales CRM known for simplicity, while HubSpot offers a comprehensive suite of marketing, sales, and service tools, being more complex.
  • Pipedrive vs ClickFunnels: Pipedrive is a sales pipeline CRM, while ClickFunnels primarily focuses on building sales funnels and landing pages, with basic CRM aspects.
  • Pipedrive vs Folk: Pipedrive is strong in sales pipeline management, whereas Folk emphasizes simple contact organization and relationship building for smaller teams.
  • Pipedrive vs Instantly: Pipedrive focuses on sales deal management, while Instantly specializes in cold email outreach, lead finding, and email automation.
  • Pipedrive vs ClickUp: Pipedrive is a dedicated sales CRM that is excellent for pipeline tracking. Cliquez sur Up is a versatile work management platform that can also be used as a CRM and offers broader project management.
  • Pipedrive vs Monday CRM: Pipedrive is a sales-focused CRM with visual pipelines, whereas Monday CRM is a highly customizable work OS that can be configured for CRM purposes and emphasizes workflow management.
  • Pipedrive vs Capsule CRM: Pipedrive focuses on visual sales pipeline management, while Capsule CRM is a simpler, growth-oriented CRM for managing contacts and relationships, often for smaller businesses.
  • Pipedrive vs Insightly: Pipedrive specializes in sales pipeline visualization, while Insightly offers a broader CRM solution with project management, marketing automation, and more robust reporting.
  • Pipedrive vs Freshsales: Pipedrive offers deep sales pipeline visualization, while Freshsales CRM provides a more complete solution with built-in phone, AI tools, and integrated marketing features.
  • Pipedrive vs Salesforce: Pipedrive is user-friendly and sales-focused for SMBs, whereas Salesforce is a highly customizable, enterprise-level CRM with extensive features across sales, service, and marketing.
  • Pipedrive vs Zendesk: Pipedrive emphasizes visual sales pipeline management and automation, while Zendesk primarily focuses on customer service and support. It also offers CRM capabilities with built-in communication tools.

Plus de Salesmate

Voici une brève comparaison de Salesmate avec ces solutions logicielles :

  • Salesmate contre Pipedrive: Salesmate offre une gestion intuitive du pipeline de vente avec des appels intégrés, tandis que Pipedrive excelle dans la clarté visuelle du pipeline et permet une progression des transactions sans effort.
  • Salesmate contre GoHighLevelSalesmate est réputé pour sa simplicité d'utilisation. Il accompagne les équipes commerciales dans leurs transactions et leurs échanges clients. GoHighLevel est un outil bien plus complet, destiné aux agences marketing.
  • Salesmate contre Keap: Salesmate fournit une interface conviviale avec des pipelines de transactions personnalisables pour le suivi visuel, tandis que Keap offre une puissante automatisation des ventes et du marketing avec de solides capacités d'entonnoir de vente.
  • Salesmate contre ActiveCampaign: Salesmate donne la priorité aux pipelines de vente et au suivi des transactions au sein de son CRM ; ActiveCampaign intègre l'automatisation des ventes et du marketing pour une vue client holistique et excelle dans le marketing par e-mail.
  • Salesmate contre Hubspot: Salesmate propose un CRM transparent et abordable avec une automatisation des ventes puissante ; HubSpot est une suite complète pour le marketing, les ventes et le service, avec une tarification à plusieurs niveaux et des fonctionnalités plus étendues.
  • Salesmate contre Clickfunnels: Salesmate est un CRM conçu pour gérer les ventes et les relations clients ; ClickFunnels est un outil spécialisé pour créer des entonnoirs de vente et des pages de destination à forte conversion.
  • Salesmate contre Folk: Salesmate est un CRM complet pour les équipes commerciales, doté d'une gestion et d'une automatisation robustes du pipeline. Folk est un outil de gestion des contacts plus simple, axé sur l'organisation et la collaboration.
  • Salesmate contre Instantly: Salesmate fournit un CRM de vente complet avec gestion du pipeline et sensibilisation multicanal ; Instantly se spécialise dans la sensibilisation par e-mail à froid à grande échelle et la génération de leads.
  • Salesmate contre Clickup: Salesmate est un CRM de vente dédié à la gestion des pipelines et au suivi des transactions ; ClickUp est une plateforme de productivité tout-en-un avec des fonctionnalités de gestion de projet, de suivi des tâches et de CRM.
  • Salesmate contre Monday CRM: Salesmate est un CRM de vente ciblé avec marketing par e-mail intégré et gestion des transactions solide ; Monday CRM offre des flux de travail visuels hautement personnalisables et de larges capacités de système d'exploitation de travail.
  • Salesmate contre Capsule CRM: Salesmate est une solution complète avec automatisation des ventes et reporting détaillé ; Capsule CRM est un outil de gestion des contacts plus simple et convivial, souvent plus basique.
  • Salesmate contre Insightly: Salesmate fournit un CRM convivial principalement destiné aux activités de vente ; Insightly propose un CRM plus robuste avec une fonctionnalité de gestion de projet intégrée.
  • Salesmate vs Freshsales CRM: Salesmate fournit des rapports détaillés en temps réel et une personnalisation étendue du flux de travail ; Freshsales CRM offre une interface intuitive avec assistance IA et une automatisation plus large.
  • Salesmate contre Salesforce: Salesmate est un CRM convivial, idéal pour les petites et moyennes entreprises, offrant une gestion des ventes simple ; Salesforce est un CRM d'entreprise hautement personnalisable et évolutif avec un vaste ensemble de fonctionnalités.

Questions fréquemment posées

What is the main difference between Pipedrive and Salesmate?

Pipedrive focuses on visual sales pipelines and automation to streamline your sales process. Salesmate emphasizes communication tools and affordability for building customer relationships.

Can I import my existing contacts into Pipedrive and Salesmate?

Yes, both CRMs allow you to easily import your contacts from spreadsheets or other CRM systems.

Do Pipedrive and Salesmate offer integrations with email marketing platforms?

Absolutely! Both integrate with popular email marketing tools like Mailchimp and allow you to manage your email campaigns within the CRM.

Quel CRM est le meilleur pour les petites entreprises ?

Salesmate is generally more budget-friendly, making it an awesome option for petites entreprises with limited resources.

Can I track my sales team’s performance with these CRMs?

Yes, both Pipedrive and Salesmate offer reporting and analytics features to track key metrics like deals closed, revenue generated, and individual team member performance.

Articles connexes